The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 36 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Hudini stands out with exclusive features like Easy Room Selection.
LIKE MAGIC shines in guest journey app — especially for extended-stay properties (5.0/5), with exclusive features like Marketing Communications Opt-in and Collect Deposits.
Side-by-side ratings based on 36 verified hotelier reviews on HTR.
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| Starting Price | From $900/mo | From $700/mo |
| Verified Reviews | 7 | 29 |
After analyzing 36 verified reviews, Hudini users most value its , while LIKE MAGIC users highlight guest journey app, automation & integration, contactless check-in. Click any theme to see what reviewers say.
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Guest Journey App
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Automation & Integration
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Contactless Check-in
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Design Flexibility
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Revenue Opportunities
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Analytics & Reporting
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Push Notification Delays
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How each product ranks among Contactless Check-in vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #19 1 reviews | #7 12 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #7 11 reviews |
| Large (75-199 rooms) | #13 3 reviews | #11 3 reviews |
| X-Large (200+ rooms) | #11 2 reviews | — |
By Property Type
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| Boutique ▾ | #19 2 reviews | #9 8 reviews |
| Luxury ▾ | #11 6 reviews | #15 2 reviews |
| Branded / Chain ▾ | #8 6 reviews | #16 2 reviews |
| Extended Stay ▾ | — | #5 12 reviews |
By Region
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| North America | #12 2 reviews | #18 1 reviews |
| Europe ▾ | — | #5 27 reviews |
| Asia Pacific | #6 2 reviews | — |
| Middle East | #8 1 reviews | — |
Hudini Contactless Check-in and LIKE MAGIC (Check-in) both aim to digitize and automate the guest arrival process, reducing check-in times and front desk congestion. Hudini emphasizes fast check-in through document upload, facial recognition, and personalized upgrade suggestions, while LIKE MAGIC focuses on mobile-first check-in, digital key access, and integrated guest communication. Hudini serves a broader global footprint including North America and the Middle East, whereas LIKE MAGIC currently targets Europe and Asia Pacific.
Hudini fits properties prioritizing quick guest ID verification and room selection workflows, often resorts and luxury hotels. LIKE MAGIC appeals to extended stay, serviced apartments, and city center hotels that want an all-in-one platform including guest messaging and operations automation. Both reduce manual front desk tasks and improve guest satisfaction but differ in feature scope and hotel segment focus.
If you run a resort or luxury hotel, especially in North America or the Middle East, Hudini is a strong choice. Its facial scan ID verification and upgrade suggestion features fit properties emphasizing personalized, secure, and fast guest processing. This is supported by Hudini’s 4.8/5 rating from 6 luxury hotel reviews and its 44% user base in resorts. However, the limited recent review volume (7 total reviews, none in last 6 months) suggests caution on current product evolution.
If you operate extended stay or serviced apartments and city center hotels in Europe or Asia Pacific, LIKE MAGIC stands out. It has 29 reviews with 4.9+ ratings across multiple segments, including 12 extended stay reviews at 5/5 and 12 city center hotel reviews at 4.8/5. Its mobile-first check-in, digital keys, and guest communication create a comprehensive platform suitable for properties seeking to reduce staffing and automate guest services. The recent case studies show significant operational improvements in small and medium portfolios.
For limited service and budget hotels, LIKE MAGIC’s 4.9/5 rating across 5 reviews and automation features make it a better fit than Hudini, which has fewer reviews in this segment. Boutique hotels rate both highly, but LIKE MAGIC has a larger review base (8 vs 2) and slightly higher scores. This data supports choosing LIKE MAGIC when guest communication and operational automation beyond check-in matter.
Hudini scores 4.4/5 ease of use and 4/5 onboarding across 7 reviews, while LIKE MAGIC scores 4.9/5 ease of use and 4.8/5 onboarding over 29 reviews. Reviewers for Hudini praise its user-friendly interface and stable performance but note some delays due to time zone differences in support. LIKE MAGIC users highlight the browser-based platform's intuitive design and smooth integration, though a few mention backend complexity for staff navigating the system.
Both products report quick staff adoption, with LIKE MAGIC’s case studies citing training times as short as 1.5 days and high guest uptake of self-check-in features. Hudini’s smaller customer base limits the confidence in its onboarding data. Given similar ease of use ratings but broader, more recent feedback for LIKE MAGIC, the ease of use edge is balanced.
Edge: Even.
Hudini offers an exclusive feature for easy room selection during check-in, allowing guests to choose their room based on preferences. This can reduce front desk workload by shifting room assignments to the guest, improving satisfaction with room choice. Hudini supports facial scan ID verification, document upload, and personalized upgrade suggestions, which enhance security and revenue.
LIKE MAGIC uniquely includes marketing communications opt-in and deposit collection features. The marketing opt-in enables GDPR-compliant guest consent for promotions during check-in, helping hotels build guest data for upsell campaigns. Deposit collection automates payment processing upfront, reducing no-shows and manual payment handling. LIKE MAGIC’s platform integrates check-in with digital keys, housekeeping automation, and real-time guest messaging, broadening its operational impact beyond check-in alone.
Both share 15 contactless check-in features, but LIKE MAGIC’s additional capabilities around guest communication and payments address more workflows.
Edge: LIKE MAGIC.
Hudini has a 4.3/5 customer support rating and 4/5 onboarding from 7 reviews. Reviewers appreciate the proactive project management team and quick communication but mention limited support availability during different time zones, causing scheduling delays. One reviewer noted difficulty arranging testing at convenient hours.
LIKE MAGIC scores 4.8/5 support and 4.8/5 onboarding across 29 reviews. Users report generally good response times and knowledgeable staff, though some mention variation in support expertise. The documented case studies indicate strong onboarding support that reduced staff training time significantly.
Both products receive positive support feedback, but LIKE MAGIC’s larger and more recent review volume suggests more consistent support experience.
Edge: Even.
Hudini connects with 15 verified partners, including widely used systems like SALTO Systems, Oracle Hospitality, Adyen, and Mews. Unique integrations such as INTEREL, Vingcard, Book4Time, and Infor target resort and luxury hotel operational needs, supporting energy management, spa bookings, and in-room technology integration.
LIKE MAGIC has 11 verified partners, sharing SALTO Systems, Oracle Hospitality, Adyen, and Mews with Hudini. Unique partners include apaleo GmbH, Triptease, TrustYou, and D3x, which support digital guest feedback, revenue management, and channel marketing. These integrations benefit city hotels and serviced apartments focused on guest engagement and online distribution.
Hudini offers 36% more verified integrations with deeper resort and luxury hotel system coverage. LIKE MAGIC’s 11 integrations focus more on guest experience and online marketing.
Edge: Hudini Contactless Check-in.
Hudini has an overall rating of 4.4/5 from 7 reviews, with no recent feedback in the last 6 months. LIKE MAGIC holds a perfect 5/5 rating across 29 reviews, also with no reviews in the last 6 months but a historical average of 7.3 reviews per 6 months over the prior two years.
Segment ratings show Hudini’s strength in boutique hotels (5/5), luxury hotels (4.8/5), and resorts (4.8/5) but weaker scores in city center hotels (3.3/5). LIKE MAGIC scores 4.8-5/5 across extended stay (5/5, 12 reviews), city center (4.8/5, 12 reviews), limited service (4.9/5), and boutique hotels (4.8/5). This indicates LIKE MAGIC’s broader appeal and higher satisfaction in urban and serviced apartment segments.
Despite Hudini’s good niche ratings, LIKE MAGIC’s higher overall score and larger review count carry more weight.
Edge: Even.
Hudini’s base price is $900 with no freemium, monthly flat, or per-room pricing, and no implementation fee or trial offered. LIKE MAGIC’s base price is $700, also with no freemium model, monthly fees, implementation fee, or trial.
Both products use a single upfront base price model without published usage-based pricing, making initial costs transparent but limiting flexibility for smaller properties. LIKE MAGIC is $200 less expensive at base but neither offers a pay-per-room or subscription option.
Not ideal if:
Not ideal if:
Hudini and LIKE MAGIC both streamline guest check-in, reducing front desk queues and improving the guest experience. Hudini focuses on identity verification and room selection workflows, designed for resorts and luxury hotels with a global reach. LIKE MAGIC offers a broader operations platform integrating mobile check-in, digital keys, guest communication, and payment collection, serving extended stay and city center hotels mainly in Europe and Asia Pacific.
Choose Hudini if your property values fast, secure guest verification and upgrade management, and if you need integrations with resort and luxury hotel systems. Its 4.8+ segment ratings for luxury hotels and resorts support this choice. Choose LIKE MAGIC if you want a mobile-first platform that automates guest interactions, housekeeping, and payments, backed by a perfect 5/5 rating across multiple hotel types and extensive recent case study evidence of operational efficiency.
For hotels focused on guest communication and revenue opportunities beyond check-in, LIKE MAGIC’s marketing opt-in and deposit collection features provide tangible advantages. Hudini’s wider integration network suits properties requiring specialized resort management connectivity. Ultimately, your choice depends on property type, operational priorities, and regional presence, with both solutions offering strong but distinct value propositions.
Contactless Check-in pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $900/mo | From $700/mo |
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Pre-Arrival & Check-in
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| Hotel Website Check-in Portal | ||
| Lobby Kiosk | ||
| Self Service Checkout | ||
| Self Service Checkin | ||
| Device Agnostic | ||
| Easy Room Selection | ||
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Information Collection
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| Custom Questions | ||
| Terms & Conditions Signing | ||
| Marketing Communications Opt-in | ||
| Pre-regisration info collection | ||
| Document & Passport Scanning | ||
| ID Verification | ||
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Translations
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| Automatic Translations | ||
| Multi-lingual | ||
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Payments & Authorization
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| Registration Card E-signature | ||
| Collect Deposits | ||
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| ID Verification | ||
| PCI Compliant | ||
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Mobile Key
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| Door Lock Integration | ||
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Upgrades & Upselling
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| Pre-arrival Upselling & Upgrades | ||
| Easy Room Selection |
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Like Magic allowed us to operate with just six staff members, without compromising guest experience. The platform is easy to use, fun to work with, and has revolutionized how we ru..."
No published case study for this goal yet.
"LIKE MAGIC isn't just a tool for us, it's the backbone of our overall guest experience. If I ever worked somewhere else, I'd bring it with me."
Ranks higher for
Unique capabilities
What hoteliers love
The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its i... The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its intuitive design significantly reduces staffing needs while enhancing guest experience.
Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as... Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as housekeeping and payment processing, frees up hotel staff to focus on delivering exceptional guest experiences.
LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via... LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via mobile, offering a quick and hygienic process, particularly appreciated by international visitors.
Where hoteliers push back
LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating addi... LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating additional services, such as late checkouts or in-room dining, provide valuable opportunities for increasing revenue.
The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest... The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest engagement and provide key performance metrics, potentially leading to better decision-making and service improvements.
Ranks higher for
Unique capabilities
It depends on your requirements. Hudini Contactless Check-in and LIKE MAGIC (Check-in) share many core Contactless Check-in features, but each has unique capabilities. Hudini Contactless Check-in offers 15 verified integration partners, while LIKE MAGIC (Check-in) offers 11. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. LIKE MAGIC (Check-in) leads in ease of use at 4.9/5 vs 4.4/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Hudini Contactless Check-in: No. LIKE MAGIC (Check-in): No. Neither product currently offers a free tier. Most Contactless Check-in vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Hudini has an HT Score of 0 and LIKE MAGIC has 71. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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