ASA Hotel Software vs. Semper:
Which Is Right for You?

The Decision

Choosing between ASA Hotelsoftware and Semper hinges on your hotel's specific needs. ASA is a long-standing, highly-rated property management system (PMS) with strong global recognition, especially in Europe. Semper, while newer and less globally established, offers a broad feature set, particularly excelling in automation and integrations, and has garnered more recent reviews from a diverse hotel segment. Your decision should consider what functionalities and support levels matter most for your property.

Both products aim to streamline hotel operations, but they diverge significantly in scope and user experience. ASA provides a more traditional PMS with focus on front desk, booking, and operational modules, while Semper acts as an all-in-one platform combining PMS, booking engine, POS, and more. Are you looking for a comprehensive platform with proven stability or a flexible, feature-rich system that adapts to various operational needs?

Ultimately, which product aligns better with your hotel's growth plans, tech preferences, and regional focus?

Is ASA Hotelsoftware or Semper Better for Hotels?

ASA Hotelsoftware and Semper both serve the core purpose of managing hotel operations but differ sharply in their approach and market presence. ASA, founded in 1989, is a well-established European-centric PMS trusted by renowned resorts and hotels, mainly in Germany, Austria, and Switzerland. It boasts a 5/5 overall rating based on 11 reviews, with recent feedback confirming its ease of use and stability, though it has a limited regional footprint.

Semper, on the other hand, is a newer cloud-based platform with a broader international scope, especially in Africa and the Middle East, though it has fewer verified partners. Its 21.8 HTR score and 51 reviews reflect growing confidence, primarily praising its automation, integrations, and support. However, some users cite occasional lag and an outdated interface.

Both systems address operational complexities, but ASA’s more established reputation and recent reviews make it a safer choice for properties valuing proven stability. Semper's comprehensive feature set appeals if you prioritize automation and connecting multiple systems into a single platform. Do you need a trusted legacy or a flexible, modern system?

Which Is Easier to Use: ASA Hotelsoftware or Semper?

ASA Hotelsoftware scores a 4.73/5 for ease of use, with reviews praising its intuitive interface and straightforward navigation. Users highlight that ASA is logical, easy to learn—even for staff transitioning from other systems—and that onboarding typically takes about 4.6/5 stars.

Semper, rated at 4.55/5, also receives high marks for user-friendliness, with users appreciating its straightforward workflow and responsive support. Reviewers mention that while the system is accessible, some find the interface slightly outdated and note that performance can lag during peak times.

Given the more extensive recent feedback, ASA’s UI and onboarding process seem marginally more polished and proven. Edge: ASA Hotelsoftware.

Which Has Better Features: ASA Hotelsoftware or Semper?

Semper offers a broader range of features—only 40 shared with ASA but 54 unique to Semper—covering advanced booking engines, channel management, guest CRM, online check-in, and integrated POS. Notable features exclusive to Semper include digital registration, automated night audits, real-time status updates, and a guest app.

ASA features six unique modules like spa & wellness, multi-lingual support, mobile notes, automated space optimization, shift planning, and a focus on operational modules. However, it lacks many of the automation, online booking, and guest engagement tools available in Semper.

If your hotel demands robust automation, online booking, and integrated guest communication, Semper's extensive feature set gives it an edge. Edge: Semper.

Which Has Better Customer Support: ASA Hotelsoftware or Semper?

ASA’s support score is 4.73/5, with reviews noting prompt responses and helpful contacts, though some mention that certain issues could be addressed faster. Its recent review indicates a reliable support experience, but with limited availability of recent feedback—only one new review in the past six months.

Semper scores even higher at 4.88/5, with reviewers emphasizing the professionalism, friendliness, and responsiveness of its support team. Testimonials praise how team members like Bea and Zizipho go above and beyond to resolve issues quickly, contributing to a highly satisfying user experience.

Given the latest reviews and higher support rating, Edge: Semper.

Which Has More Integrations: ASA Hotelsoftware or Semper?

ASA offers integration with 49 verified partners, including major industry players like Fairmas, RateBoard, Onity, and Vertical Booking, providing extensive connectivity across revenue management, channel management, and guest services. Its integrations have been established over years, ensuring stability.

Semper, with 11 verified partners, connects primarily with OTAs, POS, and payment platforms like Sage, NightBridge, and Revinate. While less extensive, its integrations cover key operational systems, especially for smaller or regional properties.

If broader connectivity is critical, ASA's larger partner network makes it the superior choice. Edge: ASA Hotelsoftware.

Which Do Hoteliers Rate Higher: ASA Hotelsoftware or Semper?

ASA’s reviews are more recent, with 11 reviews in the last six months, all rating it 5/5 and 100% likelihood to recommend. Resorts and larger hotels particularly appreciate its stability and comprehensive modules.

Semper, though more reviewed, has a lower overall rating of 0/5 from 51 reviews, with many older comments. The most recent reviews are cautious, citing performance issues and interface concerns, though praise exists for its support.

For property managers prioritizing trusted performance, ASA receives the higher recent ratings. Edge: ASA Hotelsoftware.

How Much Do ASA Hotelsoftware and Semper Cost?

ASA’s pricing starts at $1,000 per setup, with no mention of monthly fees or trial options, suggesting a potentially higher initial investment. It does not specify ongoing costs clearly, which could be a factor for budget-conscious properties.

Semper charges $600 upfront, with no ongoing monthly fees or trial details, making it more affordable initially. Its lower entry cost, combined with robust features, offers a cost-effective solution for smaller or growing properties.

If budget is a primary concern, Semper may be more attractive. Edge: Semper.

What Type of Hotel Should Use ASA Hotelsoftware?

Hotels that benefit most from ASA include:

• Resorts seeking a proven, stable PMS with support for multiple departments.
• Hotels in Europe, especially in Germany, Austria, and Switzerland, focusing on high-quality guest management.
• Properties with staff comfortable with traditional PMS workflows and wanting extensive modules like spa & wellness.
• Hotels requiring multi-lingual support and customizable operational features.

Not ideal if:

• You operate in regions outside Europe with limited local support.
• Your hotel prefers a fully cloud-based, modern interface.
• You need frequent, rapid customization of online booking and guest engagement tools.

Edge: ASA Hotelsoftware.

What Type of Hotel Should Use Semper?

Hotels and hospitality providers that are ideal for Semper include:

• Smaller or regional hotels in Africa, Europe, or the Middle East looking for an integrated, cloud-based solution.
• Properties prioritizing automation, online booking, and guest messaging.
• Hotels seeking a single platform for reservations, POS, and stock management.
• Operations that value quick onboarding, ongoing support, and feature updates.

Not ideal if:

• You need a highly scalable, enterprise-level PMS with extensive global integrations.
• Your hotel operates in regions where Semper’s partner network is limited.
• You prefer a system with extensive offline capabilities or a more modern visual design.

Edge: Semper.

The Bottom Line for Hotels: ASA Hotelsoftware or Semper?

ASA Hotelsoftware is a mature, well-rated property management solution with a focus on stability, operational depth, and regional support in Europe. Its extensive integrations and proven track record make it suitable for resorts and large hotels prioritizing reliable management tools.

Semper, with a broader set of automation features and online capabilities, appeals to hotels seeking a flexible, cloud-based platform that connects multiple systems efficiently. Its recent high customer support ratings and lower initial cost provide a compelling option for smaller or regional properties.

If your hotel values a proven, European-centric solution with extensive integrations, ASA is the safer choice. If you need a modern, feature-rich platform with strong automation and support, Semper should be your pick.