Benbria vs. MicroMetrics vs. Clarabridge: Which is a Better Fit?

Loop CXM (by Benbria)

Survey Builder

On-site/In-Stay Surveys
Customizable questions
Conditional logic

Use conditional logic to display or hide survey questions based on the guest's response.
Segmented surveys

Send customized Segmented Surveys to specific audiences based on PMS or contact list criteria.
Responsive surveys
Net Promoter Score (NPS)
Guest satisfaction surveys

Delivery Channels

SMS Text Based Surveys
On-site/In-Stay Surveys
Pre-arrival Surveys
Mobile Access
Guest room TV or tablets
Email

Review Generation

Review Routing
Certified TripAdvisor Review Collection Partner
Social review tracking
SMS text review collection

Follow-up & Resolution

Case Management/Ticketing System
Real Time Alerts
Assign alerts to departments
In app email response
In app call back

Reporting, Analytics & Insights

Analytics & Sentiment Analysis
Flexible role based reporting
Social review tracking

Helix by micrometrics

Survey Builder

On-site/In-Stay Surveys
Customizable questions
Conditional logic

Use conditional logic to display or hide survey questions based on the guest's response.
Segmented surveys

Send customized Segmented Surveys to specific audiences based on PMS or contact list criteria.
Responsive surveys
Net Promoter Score (NPS)
Guest satisfaction surveys

Delivery Channels

SMS Text Based Surveys
On-site/In-Stay Surveys
Pre-arrival Surveys
Mobile Access
Guest room TV or tablets
Email

Review Generation

Review Routing
Certified TripAdvisor Review Collection Partner
Social review tracking
SMS text review collection

Follow-up & Resolution

Case Management/Ticketing System
Real Time Alerts
Assign alerts to departments
In app email response
In app call back

Reporting, Analytics & Insights

Analytics & Sentiment Analysis
Flexible role based reporting
Social review tracking

Clarabridge

Survey Builder

On-site/In-Stay Surveys
Customizable questions
Conditional logic

Use conditional logic to display or hide survey questions based on the guest's response.
Segmented surveys

Send customized Segmented Surveys to specific audiences based on PMS or contact list criteria.
Responsive surveys
Net Promoter Score (NPS)
Guest satisfaction surveys

Delivery Channels

SMS Text Based Surveys
On-site/In-Stay Surveys
Pre-arrival Surveys
Mobile Access
Guest room TV or tablets
Email

Review Generation

Review Routing
Certified TripAdvisor Review Collection Partner
Social review tracking
SMS text review collection

Follow-up & Resolution

Case Management/Ticketing System
Real Time Alerts
Assign alerts to departments
In app email response
In app call back

Reporting, Analytics & Insights

Analytics & Sentiment Analysis
Flexible role based reporting
Social review tracking

What Customers Are Saying

Most Recent Review

Benbria

VP Sales and Marketing

Outstanding Guest Engagement. We changed the rating level so we could increase the number of responses from 7 to 8.

General Manager from (United States)

Clarabridge doesn’t have any clients that have vouched for the product

Most Positive Review

Most Critical

References