bookNG (powered by HSDS) vs. Roiback | Booking Engine:
Which Is Right for You?

The Decision

Choosing between bookNG by HSDS and Roiback’s Booking Engine hinges on your hotel’s specific needs and priorities. Both aim to increase direct bookings but differ significantly in features, ease of use, and market presence. While bookNG offers high customization and integration with CRS rezNG, Roiback provides a broader feature set, more recent reviews, and a larger user base. Your team must assess which aligns better with your operational goals and growth strategies.

Are you looking for a highly customizable, integration-focused solution, or one with extensive features and proven market success? Let’s compare both to help you decide.

Is bookNG or Roiback Better for Hotels?

Both products serve as booking engines designed to boost direct reservations, but they diverge in their approach and maturity. bookNG, developed by HSDS, emphasizes customization, connectivity with PMS and channel managers, and adaptability, especially for hotels with complex needs. Roiback, meanwhile, offers a comprehensive suite of features, including detailed analytics, multiple payment options, and a proven track record with over 2,000 hotels worldwide.

Roiback’s more recent reviews, higher ratings, and larger review count suggest it is more trusted by hoteliers today. Is your hotel prioritizing flexibility or proven market presence?

Roiback vs bookNG: Which Should Your Hotel Choose?

If your hotel needs a feature-rich, globally tested platform with high user ratings and strong support, Roiback is the clear choice. Its 43 reviews, a 9/5 NPS score, and an overall score of 72.06 out of 100 demonstrate high satisfaction, especially among international or mid-sized hotels seeking robust analytics and multi-channel connectivity.

Conversely, if your hotel requires a highly customizable booking engine tightly integrated with a specific CRS (rezNG), and your team is comfortable with a less mature product, then bookNG might suit you. However, given the lack of recent reviews and a 0/5 rating, this option appears less validated currently.

Roiback’s broader feature set and recent positive feedback make it the more dependable choice for most hotels today.

Is bookNG or Roiback Easier to Use?

Roiback boasts a high ease-of-use rating of 4.49 out of 5, supported by detailed reviews praising its user-friendly interface, intuitive design, and straightforward setup. Users highlight its smooth multi-language support and responsive customer service, which enhances staff adoption.

In contrast, bookNG’s user experience is rated at 0/5, with no recent reviews to confirm its ease of use or onboarding process. The lack of feedback suggests it may not be as well-tested or intuitive as Roiback.

Edge: Roiback.

Which Has Better Features: bookNG or Roiback?

Roiback clearly offers a larger suite, with 22 unique features including room substitutions, Google Hotel Ads bookings, gift vouchers, loyalty programs, and detailed conversion reports. It supports multiple currencies and offers flexible payment gateways like Apple Pay, Google Pay, and PayPal, catering to international markets.

bookNG provides only 3 unique features—responsive design, pooled inventory, and various rate types—focusing on core booking functionalities. Its limited feature set suggests it may not meet advanced or diverse hotel needs.

Edge: Roiback.

Which Has Better Customer Support: bookNG or Roiback?

Roiback’s support ratings stand out at 4.72 out of 5, with reviews describing their support team as responsive, knowledgeable, and instrumental in achieving revenue goals. Their dedicated account managers and ongoing consulting are often praised.

There is no available data or recent reviews for HSDS’s customer support, indicating a lack of verified user feedback. This absence diminishes confidence in its support quality.

Edge: Roiback.

Which Has More Integrations: bookNG or Roiback?

Roiback integrates with 27 verified partners, including major channel managers, PMS, and hotel tech solutions like Lighthouse, SiteMinder, and RateGain. Its extensive integrations facilitate seamless management across multiple platforms.

HSDS’s bookNG connects with 17 verified partners, including notable PMS and channel managers like Vertical Booking and Mews, but its network is narrower. For hotels relying on broad connectivity, Roiback’s superior integration ecosystem is advantageous.

Edge: Roiback.

Which Do Hoteliers Rate Higher: bookNG or Roiback?

Roiback’s latest reviews reflect a 9/5 NPS score, with hotels appreciating its ability to increase direct bookings and improve profitability. Hotels of varied sizes, especially those seeking detailed analytics and extensive support, rate it highly.

HSDS has no recent reviews or ratings available, making it impossible to gauge hotel satisfaction. The lack of recent data strongly favors Roiback as the more trusted solution.

Edge: Roiback.

How Much Do bookNG and Roiback Cost?

Roiback charges a base fee of $500 per month, with no mention of implementation or setup costs, and no free trial. Pricing details for bookNG are not publicly available, and its absence of pricing information suggests it may have a bespoke or less transparent pricing model.

Given the transparency and clarity of Roiback’s pricing, it offers better value clarity for decision-makers.

What Type of Hotel Should Use bookNG?

• Hotels that need a highly customizable booking engine integrated with CRS rezNG.
• Properties with complex rate strategies requiring tailored solutions.
• Hotels that prioritize direct control over design and functionality.
• Teams comfortable with a less established product and willing to manage some risks.

Not ideal if:

• Your hotel prefers a proven, market-tested platform with high user satisfaction.
• You need extensive built-in features like analytics, loyalty, or payment options.
• You require quick deployment with minimal customization.

What Type of Hotel Should Use Roiback?

• Hotels seeking a comprehensive, feature-rich booking engine with proven success.
• Properties looking for detailed analytics, conversion tracking, and revenue optimization tools.
• Hotels with international guests needing multi-language and multi-currency support.
• Teams prioritizing strong support, ongoing updates, and seamless integrations.

Not ideal if:

• You prefer a highly customizable, PMS-specific solution without many out-of-the-box features.
• Your hotel has very limited technical resources or prefers a plug-and-play system.

Roiback vs bookNG: The Bottom Line for Hotels

Roiback provides a mature, feature-rich booking engine with a substantial market presence, backed by positive recent reviews and high hotel satisfaction ratings. It excels in analytics, integrations, and customer support, making it suitable for hotels of various sizes aiming to maximize direct bookings and revenue.

bookNG is a highly customizable product focused on deep integration with CRS rezNG, which could benefit hotels with complex operational needs. However, its lack of recent reviews and limited features make it a less reliable choice for most hotels today.

For most hoteliers, Roiback’s track record, comprehensive features, and recent positive feedback make it the stronger recommendation. If your hotel values proven results, ease of use, and extensive support, Roiback should be your choice.