The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Ciaobooking shines .
ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.
Side-by-side ratings based on 395 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 395 |
After analyzing 395 verified reviews, Ciaobooking users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.
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Customer Support
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Operational Efficiency
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Data and Reporting
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Integration with OTAs
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | Ciaobooking |
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| Small (10-24 rooms) ▾ | — | #4 145 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 25 reviews |
| Large (75-199 rooms) | — | #6 3 reviews |
| X-Large (200+ rooms) | — | #5 1 reviews |
By Property Type
| Segment | Ciaobooking |
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| Boutique ▾ | — | #7 100 reviews |
| Luxury ▾ | — | #7 70 reviews |
| Branded / Chain ▾ | — | #7 24 reviews |
| Extended Stay ▾ | — | #11 8 reviews |
By Region
| Segment | Ciaobooking |
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| North America ▾ | — | #1 386 reviews |
| Europe | — | #57 0 reviews |
| Asia Pacific | — | #32 0 reviews |
| Middle East | — | #32 0 reviews |
Choosing the right property management system (PMS) is critical for your hotel’s operational efficiency, guest experience, and revenue growth. Ciaobooking and ThinkReservations PMS both aim to streamline your daily tasks, but their scope and maturity differ significantly. While Ciaobooking promises a broad suite of automation and analytics, ThinkReservations offers a more established, feature-rich platform with proven support and integrations. Which one aligns better with your hotel’s needs?
Ciaobooking’s core proposition is automating routine tasks with AI-driven insights and analytics, aiming to improve guest satisfaction and operational performance. However, it has no reviews, a limited regional presence, and no verified integrations, raising questions about its reliability and support. ThinkReservations, on the other hand, has over 356 reviews, mostly recent, with a high NPS score of 9.68, indicating strong customer satisfaction. Its extensive feature set and proven success in diverse property types make it the more credible choice.
Ciaobooking seems to focus on AI insights and automation, but without user feedback, it’s hard to verify real-world performance. ThinkReservations emphasizes automation, guest communication, booking management, and seamless OTA integrations, making it suitable for hotels that want proven, scalable solutions. Are you comfortable betting on an unreviewed platform, or do you prefer a tried-and-true system with stellar support?
If your hotel needs a comprehensive PMS with reliable integrations, automation tools, and proven support, go with ThinkReservations. Its large user base, positive reviews, and extensive feature list (39 unique features) make it ideal for small to mid-sized hotels, inns, and B&Bs aiming to streamline operations and increase revenue.
Conversely, if your hotel is seeking an AI-powered, future-focused platform with a broader automation and analytics emphasis and no current reviews, Ciaobooking might appeal. However, given the absence of user feedback, its risk profile is higher. For most hoteliers, Trust and proven results tip the scale toward ThinkReservations.
ThinkReservations boasts a user rating of 4.82/5 for ease of use, backed by detailed reviews praising its intuitive interface, seamless onboarding, and helpful customer support. Users describe it as “fast, professional, and easy,” with many highlighting the platform’s ability to simplify complex processes like night audits and OTA management.
Ciaobooking, however, scores a 0/5 in usability metrics, with no reviews or user feedback to gauge its interface or onboarding process. The lack of support or user ratings raises concerns about its practical usability and adoption. Edge: ThinkReservations.
ThinkReservations offers 39 features, including channel management, booking engine, guest profiles, automated messaging, real-time reports, integrated payments, and more, making it a full-featured PMS. It also provides advanced functionalities like housekeeper modules, group booking, digital check-in, and multi-lingual support.
Ciaobooking, in contrast, offers no features or integrations explicitly listed, making it impossible to assess its capabilities. Without concrete feature data or user testimonials, ThinkReservations clearly provides more value. Edge: ThinkReservations.
ThinkReservations enjoys a high support rating of 4.82/5, with many reviewers praising its responsiveness, knowledgeable staff, and seamless onboarding. Commenters describe support as “excellent,” “helpful,” and “accessible,” emphasizing how support enhances the overall experience.
Ciaobooking has no review data or support ratings, leaving its support quality unverified. Given the importance of reliable support in hospitality, the absence of evidence favors ThinkReservations. Edge: ThinkReservations.
ThinkReservations offers 16 verified integrations, including major OTAs like Booking.com, Expedia, Airbnb, TripAdvisor, and additional partners like Sojern and TrustYou. Its integrations are well-established, facilitating seamless distribution and guest communication.
Ciaobooking has no verified integrations listed, which raises questions about its connectivity with other platforms and data sources. For hotel operations relying on multiple OTAs and third-party tools, ThinkReservations provides a clear advantage. Edge: ThinkReservations.
ThinkReservations has a total of 356 reviews, with an average rating of 4.88/5, predominantly from small to mid-sized hotels, B&Bs, and inns. Recent reviews highlight its operational efficiency, revenue growth, and excellent support.
Ciaobooking’s lack of reviews makes it impossible to gauge user satisfaction. For hotels seeking reassurance from peer feedback, ThinkReservations’ high rating and extensive reviews make it the superior choice. Edge: ThinkReservations.
Ciaobooking’s pricing information is unavailable, with no indication of fees, free trials, or subscription models. Its lack of transparency suggests that costs could be uncertain or potentially high.
ThinkReservations charges $500 monthly, with no free trial or implementation fee. Its clear pricing and documented value make it easier for your team to budget and plan. As a well-established platform, its cost is justified by the scale of features and support.
ThinkReservations stands out as the more mature, reviewed, and supported platform, with a solid track record of helping hotels streamline operations and grow revenue. Its extensive feature set, integrations, and high user ratings make it suitable for hotels that need proven solutions and strong support.
Ciaobooking, while promising AI-driven automation and insights, lacks user feedback, integrations, and regional presence, making it a riskier choice. If your hotel values reliability, proven results, and extensive support, ThinkReservations is the clear choice.
For hotels ready to invest in a platform that has demonstrated its worth through hundreds of reviews and ongoing enhancements, ThinkReservations offers the confidence and tools to improve your operations today.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| Ciaobooking |
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| Starting Price | — | From $500/mo |
According to HTR's product database, Ciaobooking and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | Ciaobooking |
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| EPoS | ||
| Payment processing |
Showing top differences. 27 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
What hoteliers love
Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.
ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.
The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.
Where hoteliers push back
Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.
Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Ciaobooking and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Ciaobooking offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Ciaobooking: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Ciaobooking has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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