The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 44 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
DJUBO shines , with exclusive features like Housekeeping module and Guest Feedback Management.
Simple Booking shines .
Side-by-side ratings based on 44 verified hotelier reviews on HTR.
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| Ease of Use |
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| Value for Money |
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| Starting Price | Contact sales | From $200/mo |
| Verified Reviews | 22 | 22 |
How each product ranks among Channel Managers vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #20 7 reviews | #26 5 reviews |
| Mid-Size (25-74 rooms) ▾ | #34 0 reviews | #19 12 reviews |
| Large (75-199 rooms) | — | #18 3 reviews |
| X-Large (200+ rooms) | #22 0 reviews | — |
By Property Type
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| Boutique ▾ | #27 3 reviews | #23 9 reviews |
| Luxury ▾ | #25 4 reviews | #22 8 reviews |
| Branded / Chain | #37 0 reviews | #28 3 reviews |
| Extended Stay | #31 0 reviews | #26 2 reviews |
By Region
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| North America | #34 0 reviews | — |
| Europe ▾ | — | #13 19 reviews |
| Asia Pacific ▾ | #11 7 reviews | #22 0 reviews |
| Middle East | #21 1 reviews | #12 2 reviews |
Choosing between DJUBO and Simple Booking hinges on your hotel’s specific needs, operational complexity, and growth ambitions. Both serve as channel managers, but DJUBO offers an all-in-one platform with extensive features, while Simple Booking focuses more on streamlined booking and distribution. Your choice ultimately depends on whether you need a comprehensive management suite or a straightforward booking tool.
DJUBO provides a broad, integrated system suitable for hotels seeking operational control and scalability. Simple Booking emphasizes ease of use and rapid distribution, making it ideal for properties prioritizing direct bookings and channel presence. Which aligns better with your hotel's current priorities?
DJUBO and Simple Booking are both designed to help your hotel manage online distribution, but they differ in scope and depth. DJUBO's platform consolidates PMS, channel management, booking engine, POS, revenue management, and more into a single interface, reducing the need for multiple tools. Simple Booking concentrates on the booking engine and channel management, facilitating quick reservation updates and online presence, but lacks the extensive management modules DJUBO offers.
DJUBO’s reviews reflect a high level of satisfaction, with a 4.75/5 overall rating based on 19 reviews, many of which highlight its robust features, multi-property management, and ease of control. Conversely, Simple Booking has a 0/5 overall rating based on 21 reviews, but its ease of use and speed are frequently praised, especially for independent hotels and smaller properties. Given the recent surge in reviews—13 for DJUBO versus only 1 for Simple Booking in the last six months—DJUBO’s user feedback is more current and reliable.
Would you prefer a comprehensive management platform or a lightweight booking and distribution tool?
If your hotel needs an all-in-one management system that combines PMS, channel management, booking engine, and ancillary modules, DJUBO is the clear choice. It is particularly suitable for multi-property operators, hotels requiring detailed analytics, and those aiming to centralize operations. On the other hand, if your hotel is smaller, independent, or primarily focused on increasing direct bookings without extensive management needs, Simple Booking may suffice—offering simplicity and speed with fewer features.
DJUBO is favored by properties with complex operations, multi-location management, and a desire for data-driven insights. Simple Booking appeals to hotels that value quick setup, ease of use, and effective online distribution without the need for broader management tools. Your decision should align with whether you prioritize feature breadth or streamlined simplicity.
DJUBO boasts a high ease of use rating of 4.76/5, with reviews highlighting its intuitive interface and comprehensive onboarding process. Users note that DJUBO’s platform, while feature-rich, remains accessible, and support is responsive, though some mention bugs needing attention.
Simple Booking surpasses DJUBO slightly with a 4.95/5 rating, praised for its speed, straightforward interface, and user-friendly back-office operations. Customers describe it as an ideal solution for independent hotels seeking quick learning curves and effective channel management.
Edge: Simple Booking.
DJUBO offers 25 unique features, including a Property Management System, Point of Sale, Guest Feedback Management, Revenue Management, and Metasearch connectivity. It also provides modules for group bookings, dynamic pricing, multi-lingual support, and centralized role management, making it suitable for hotels with complex operational needs.
Simple Booking, on the other hand, offers no additional features beyond its core booking engine and channel management capabilities. While it integrates with a vast partner network—56 verified integrations—the platform’s core features are primarily focused on distribution and reservations.
Edge: DJUBO.
DJUBO maintains a 4.79/5 customer support rating, with reviews emphasizing prompt, helpful assistance and a proactive onboarding experience. Some users mention occasional bugs but overall appreciate the responsiveness and support quality.
Simple Booking’s support score is marginally higher at 4.81/5, with users praising its quick response times and user-friendly onboarding. Both platforms are well-rated, but DJUBO’s recent review volume provides a more current picture of ongoing support performance.
Edge: Simple Booking.
DJUBO offers 3 verified partners, including Tripadvisor and Simplotel, and features integrations with OTAs and payment processors. Its limited number of verified partners suggests a more curated, manageable set of connections suitable for smaller-scale integration.
Simple Booking boasts 56 verified partners, including global platforms like GDS, OTAs, social networks, and more. Its extensive integrations enable broad online presence and distribution, making it ideal for hotels seeking maximum channel flexibility.
Edge: Simple Booking.
DJUBO’s reviews indicate a strong satisfaction rate, with an overall score of 4.75/5, and properties of all sizes, especially multi-property operators, rate it highly. Independent hotels appreciate its modular approach and cost-effectiveness.
Simple Booking’s reviews are limited, but the product’s recent 4.95/5 ease of use rating and 96% likelihood to recommend suggest high satisfaction among its primary users—mainly small to mid-sized independent hotels and resorts. The recent review volume for DJUBO makes its ratings more representative of current user sentiment.
Edge: DJUBO.
DJUBO does not publicly disclose specific pricing; it offers a modular, pay-as-you-go model tailored to your needs, making it potentially more cost-effective for larger operations. Simple Booking charges a flat monthly fee of $200, with no mention of setup or additional charges, making it straightforward but less flexible for scaling.
Since DJUBO’s pricing is customized, your hotel should request a quote based on modules needed. Simple Booking’s transparent pricing simplifies budgeting but may lack flexibility for larger or more complex hotels.
Not ideal if:
Not ideal if:
DJUBO offers a detailed, integrated management platform suited for hotels that require control over every aspect of their operation. Its extensive feature set, multi-property support, and recent reviews make it a compelling choice for mid-size and large hotels aiming for operational efficiency.
Simple Booking is best for independent, small to mid-sized hotels that value ease of use, rapid distribution, and broad integration options. Its high user satisfaction and simplicity make it ideal for properties that want to boost direct bookings quickly without the complexity of a full management suite.
If your hotel requires a comprehensive management system with advanced analytics and multi-property support, DJUBO is the clear pick. For properties focusing on quick, effective online distribution and straightforward booking management, Simple Booking delivers excellent value.
In conclusion, choose DJUBO if you need a full-suite solution that consolidates operations and scales with your growth. Opt for Simple Booking if you want a fast, user-friendly platform to increase bookings and online visibility with minimal hassle.
Channel Managers pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $200/mo |
According to HTR's product database, Djubo (Instaconnekt) and Simple Booking (Channel Manager) share 14 features. Here are the key differences — features one has that the other lacks.
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| Booking Engine | ||
| Channel Manager | ||
| Multi-currency | ||
| Multi-lingual | ||
| Point of Sale | ||
| Property Management System |
Showing top differences. 13 more features differ between these products.
Ranks higher for
Unique capabilities
Ranks higher for
Where the ratings diverge most
It depends on your requirements. Djubo (Instaconnekt) and Simple Booking (Channel Manager) share many core Channel Managers features, but each has unique capabilities. Djubo (Instaconnekt) offers 3 verified integration partners, while Simple Booking (Channel Manager) offers 56. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Simple Booking (Channel Manager) leads in ease of use at 5.0/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Djubo (Instaconnekt): No. Simple Booking (Channel Manager): No. Neither product currently offers a free tier. Most Channel Managers vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. DJUBO has an HT Score of 0 and Simple Booking has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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