The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 342 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
eviivo shines when it comes to customer service — especially for Vacation Rentals & Villas properties (0.0/5) , with exclusive features like Native Email Marketing and Guest Communication (SMS Messaging).
freetobook shines in ease of use and ROI , with exclusive features like GDPR Compliant and Rules Based Room Assignments.
Side-by-side ratings based on 342 verified hotelier reviews on HTR.
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| Starting Price | From $700/mo | From $100/mo |
| Verified Reviews | 216 | 126 |
After analyzing 342 verified reviews, eviivo users most value its customer service, user friendly interface and ease of use, communication and integration, while freetobook users highlight ease of use, technical support, channel management. Click any theme to see what reviewers say.
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Customer Service
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Ease of Use
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User Friendly Interface and Ease of Use
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Technical Support
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Communication and Integration
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Channel Management
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Training and Documentation
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Reservation Management
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Chat Support Limitations
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Visual and Interface Updates
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Booking Management
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Language Options
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Group Management and Automation
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How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #11 54 reviews | #16 34 reviews |
| Mid-Size (25-74 rooms) ▾ | #18 14 reviews | #29 3 reviews |
| Large (75-199 rooms) ▾ | #10 6 reviews | — |
| X-Large (200+ rooms) | #21 0 reviews | #13 1 reviews |
By Property Type
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| Boutique ▾ | #10 44 reviews | #14 34 reviews |
| Luxury ▾ | #7 35 reviews | #13 23 reviews |
| Branded / Chain ▾ | #10 19 reviews | #18 7 reviews |
| Extended Stay ▾ | #10 12 reviews | #18 4 reviews |
By Region
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| North America ▾ | #10 30 reviews | #18 8 reviews |
| Europe ▾ | #3 152 reviews | #5 92 reviews |
| Asia Pacific | #25 2 reviews | #15 2 reviews |
| Middle East | #21 0 reviews | #10 2 reviews |
Choosing between eviivo Suite™ HMS by eviivo and freetobook HMS by freetobook hinges on your property's specific needs. Both platforms aim to streamline operations for independent accommodations, but they diverge in features, user reviews, and overall focus. eviivo boasts a longer track record with more reviews, especially recent ones, providing a clearer picture of its current performance. Which software aligns best with your hotel’s size, segment, and operational complexity?
Both eviivo and freetobook serve independent hotels and B&Bs, yet their core strengths differ. eviivo’s platform is more comprehensive, with 36 shared features and 18 exclusive ones, including advanced tools like multi-lingual support, guest CRM, and automated night audits. Conversely, freetobook offers a simpler, more intuitive interface with just 36 shared features and 2 unique ones like GDPR compliance and rule-based room assignments.
While eviivo's detailed features cater to larger or more complex properties, freetobook focuses on ease of use and affordability. eviivo’s broader functionality can be advantageous for properties seeking extensive automation and integrations, whereas freetobook excels if your team values simplicity and quick onboarding. Given the recent surge in reviews and higher overall ratings, eviivo’s platform currently provides more reliability—are you prepared to invest in a more feature-rich system?
If your hotel needs a robust property management system with extensive channel management, dynamic pricing, and guest communication tools, go with eviivo. It is especially suited for B&Bs, small boutique hotels, and independent properties aiming for growth through automation and multi-language support.
If your hotel prioritizes affordability, straightforward usability, and strong channel management without complex features, freetobook is the better fit. It’s ideal for small, budget-conscious properties or those just starting to digitize their operations.
For properties focused on expanding direct bookings with advanced marketing and automation, eviivo’s 191 reviews and recent activity make it the more trusted choice. Conversely, if ease of use and lower costs are your primary criteria, freetobook’s 113 reviews and higher user satisfaction ratings offer a safer bet.
eviivo’s usability is rated 4.48/5, with many users praising its intuitive reservation and billing processes. However, some mention that the interface could be more user-friendly and that support chat interactions sometimes lack clarity. Onboarding experiences are generally smooth, with a 4.38/5 rating, and customer support is highly rated at 4.57/5, though a few reviews mention inconsistent communication.
freetobook outperforms in ease of use with a stellar 4.87/5 rating, and users consistently praise its straightforward, modern interface. Support is nearly perfect at 4.86/5, and onboarding is rated 4.82/5, with many reviews emphasizing its simplicity for small teams.
Edge: freetobook.
eviivo’s platform offers 36 shared features plus 18 exclusive ones, including group booking engines, native email marketing, website development, multilingual support, automated night audits, guest CRM, and online checkouts. These features cater to more complex operational needs and multi-property management.
freetobook, with only 2 unique features (GDPR compliance and rule-based room assignments), relies on its core channel management and booking engine capabilities. While it is easier to use, it lacks the depth of automation and integrations eviivo offers.
Edge: eviivo.
eviivo’s customer support rates 4.57/5, with users highlighting professionalism and responsiveness. However, some recent reviews note communication issues in chat support and a desire for more consistent courtesy among support staff.
freetobook surpasses slightly in support with a 4.86/5 rating, with users describing their support team as helpful, friendly, and readily available. Many testimonials mention quick problem resolution and satisfaction with direct communication.
Edge: freetobook.
eviivo boasts 32 verified partners, including major OTAs and channel management tools like Experience Hotel, TripAdvisor, and PriceLabs. Its extensive integrations facilitate multi-channel distribution, dynamic pricing, and property management.
freetobook offers only five verified partners, including Booking.com and Pitchup.com. While sufficient for small-scale operations, it lacks the breadth of eviivo’s integrations.
Edge: eviivo.
eviivo’s overall rating is 1/5 with a higher score of 87.7 on the HTR Score and 191 reviews, most recent (22) within the last six months. Its reviews frequently cite operational efficiency, reliability, and strong support, especially for independent and B&B properties.
freetobook’s rating is 0/5, with 113 reviews and an HTR Score of 85.1. While highly rated for usability and support, its lower review count and less recent feedback limit confidence in its current performance.
Given the recent reviews and higher score, eviivo is the more highly-rated platform.
eviivo’s pricing starts at $700 per month, with no freemium options or trial periods. Its higher price reflects the breadth of features and integrations.
freetobook charges a base fee of $100, with no mention of additional costs or trial options. It offers affordability but fewer advanced features, making it suited for smaller properties with limited budgets.
eviivo is a comprehensive property management and channel solution that appeals to independent hotels aiming for growth, automation, and extensive integrations. Its more recent reviews and higher overall ratings underline its reliability and feature depth.
freetobook offers a simplified, user-friendly experience at a lower cost, making it suitable for small properties that prioritize ease of use over advanced automation. Its support and recent ratings suggest satisfaction among its core users, though it lacks some of eviivo’s advanced capabilities.
For hotels seeking advanced automation, multi-channel management, and scalability, eviivo is the clear choice. If your property is small, budget-sensitive, and values simplicity, freetobook will serve you well without the complexity of larger systems.
Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $700/mo | From $100/mo |
According to HTR's product database, eviivo Suite™ HMS and freetobook HMS share 36 features. Here are the key differences — features one has that the other lacks.
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| Automated night audit | ||
| GDPR Compliant | ||
| Group Booking Engine | ||
| Multi-lingual | ||
| Native Email Marketing | ||
| Rate Shopping Module | ||
| Rules Based Room Assignments | ||
| Website Development |
Showing top differences. 8 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Because of the automation from the eviivo Suite, it saves me a huge amount of time. This time I can use on growing the business; working on the business instead of in the business...."
No published case study for this goal yet.
"Auf eviivo könnte ich heut gar nicht mehr drauf verzichten. Das Hotel ohne dieses Programm zu führen, scheint mir fast unmöglich, weil die Zeit, die ich jetzt erspart habe, die ich..."
No published case study for this goal yet.
"Managing The Historic Berkeley Place is a unique challenge given its historic significance and diverse suite offerings. With eviivo, every aspect, from booking to guest communicati..."
No published case study for this goal yet.
What hoteliers love
Users frequently commend Eviivo for its exceptional customer service, with advisors like Jilani, Gu7etif, and Sam noted for their professionalism and... Users frequently commend Eviivo for its exceptional customer service, with advisors like Jilani, Gu7etif, and Sam noted for their professionalism and responsiveness during support interactions. The support team's availability significantly aids users in troubleshooting and optimizing system use.
Eviivo's interface is consistently hailed as simple and intuitive, making it easy for newcomers to manage bookings, calendars, and hotel operations ef... Eviivo's interface is consistently hailed as simple and intuitive, making it easy for newcomers to manage bookings, calendars, and hotel operations effortlessly. This contributes to enhanced productivity by reducing the learning curve for users.
Integration with communication tools like SMS and WhatsApp is a notable feature many users appreciate for streamlining customer interactions. This add... Integration with communication tools like SMS and WhatsApp is a notable feature many users appreciate for streamlining customer interactions. This adds to the customization and personalization of the guest experience.
Where hoteliers push back
While Eviivo's chat support is generally praised, some users report limitations such as limited availability and variable advisor quality. Improving t... While Eviivo's chat support is generally praised, some users report limitations such as limited availability and variable advisor quality. Improving these aspects could enhance the overall customer service experience.
Eviivo's efficient reservation and booking management features are praised, helping hotels manage room availability and bookings seamlessly across dif... Eviivo's efficient reservation and booking management features are praised, helping hotels manage room availability and bookings seamlessly across different channels. This enhances revenue optimization by ensuring effective occupancy management.
Ranks higher for
Unique capabilities
What hoteliers love
The system is praised for being simple and straightforward, which is a pivotal feature for small accommodation providers. Users highlight its intuitiv... The system is praised for being simple and straightforward, which is a pivotal feature for small accommodation providers. Users highlight its intuitive design and how it streamlines the management of bookings, making it accessible even for those with limited technical expertise.
The product is supported by commendable technical assistance. Users appreciate quick resolutions and the option to speak with support staff directly,... The product is supported by commendable technical assistance. Users appreciate quick resolutions and the option to speak with support staff directly, contributing to high satisfaction levels.
Freetobook excels in channel management by allowing accommodations to manage room availability and updates seamlessly across various platforms. It's l... Freetobook excels in channel management by allowing accommodations to manage room availability and updates seamlessly across various platforms. It's lauded for its ability to integrate with online travel agencies, providing efficient room distribution. Users frequently appreciate the system's flexibility in adjusting prices for different days and OTAs.
Where hoteliers push back
While users find the system functional, there are calls for a more contemporary hotelier interface and a mobile application to enhance user experience... While users find the system functional, there are calls for a more contemporary hotelier interface and a mobile application to enhance user experience, pointing to a need for modernization.
Despite offering multiple language options, there is a call for the addition of Dutch to cater to a broader guest demographic.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. eviivo Suite™ HMS and freetobook HMS share many core Hotel Management Software features, but each has unique capabilities. eviivo Suite™ HMS offers 32 verified integration partners, while freetobook HMS offers 5. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. freetobook HMS leads in ease of use at 4.9/5 vs 4.5/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
eviivo Suite™ HMS: No. freetobook HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. eviivo has an HT Score of 88 and freetobook has 85. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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