The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 29 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Parshva Corp dba Aavgo shines , with exclusive features like Easy Room Selection and PCI Compliant.
LIKE MAGIC shines in ease of use and customer support .
Side-by-side ratings based on 29 verified hotelier reviews on HTR.
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| Value for Money |
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| Starting Price | From $1,100/mo | From $700/mo |
| Verified Reviews | 0 | 29 |
After analyzing 29 verified reviews, Parshva Corp dba Aavgo users most value its , while LIKE MAGIC users highlight guest journey app, automation & integration, contactless check-in. Click any theme to see what reviewers say.
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Guest Journey App
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Automation & Integration
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Contactless Check-in
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Design Flexibility
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Revenue Opportunities
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Analytics & Reporting
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Push Notification Delays
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How each product ranks among Contactless Check-in vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | — | #7 12 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #7 10 reviews |
| Large (75-199 rooms) | — | #8 3 reviews |
By Property Type
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| Boutique ▾ | — | #11 6 reviews |
| Luxury | — | #15 2 reviews |
| Branded / Chain | — | #15 2 reviews |
| Extended Stay ▾ | — | #5 12 reviews |
By Region
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| North America | — | #17 1 reviews |
| Europe ▾ | — | #5 27 reviews |
Choosing between the Front Desk Kiosk by Parshva Corp dba Aavgo and LIKE MAGIC (Check-in) hinges on your hotel’s operational needs and guest experience goals. Both products aim to provide contactless check-in, but they approach this with different strengths and limitations. Your decision should consider which features, support, and flexibility align most with your property’s size, technology infrastructure, and service standards.
While Aavgo’s solution integrates hardware-heavy kiosks designed for automation, LIKE MAGIC offers a mobile-first, software-centric approach emphasizing ease of use and rapid deployment. Are you seeking a kiosk-based system or a flexible app that works on guests’ devices? This fundamental choice will shape your guest journey and staff workflows.
Parshva’s Aavgo kiosk is tailored for properties prioritizing automation of front desk tasks through dedicated hardware, including ID scanners, RFID key dispensers, and physical check-in stations. Its hardware-centric design aims to reduce staff workloads by automating check-in, payments, and checkouts at the physical front desk.
LIKE MAGIC, by contrast, is a software platform optimized for mobile devices and digital keys, requiring no dedicated hardware apart from integrations with existing lock systems. It is designed to deliver a fast, contactless experience that guests can access on their smartphones, reducing the need for physical infrastructure.
Both products serve to minimize physical contact and streamline arrivals; however, Aavgo’s hardware approach may be better suited for larger hotels with existing kiosk infrastructure, while LIKE MAGIC’s app-based system favors properties seeking flexibility and rapid deployment. Which approach aligns best with your hotel’s operational model?
If your hotel requires a self-service kiosk solution that automates check-in, payment, and room key issuance directly at the front desk, Aavgo is the more suitable choice. Its hardware capabilities support walk-in arrivals, ID verification, and physical key dispensing, making it ideal for hotels with high guest volume or a need for automation at the front desk.
If your hotel prioritizes a mobile-first, contactless check-in experience with minimal infrastructure investment, LIKE MAGIC is the better fit. Its 17 features include pre-arrival check-in, digital keys, and upselling options, making it perfect for properties that want to provide a seamless, app-driven guest experience.
For properties seeking a hardware-based, automated front desk, go with Aavgo. For those favoring flexible, app-based self-service, LIKE MAGIC offers a more adaptable solution with many additional features.
LIKE MAGIC boasts a high ease-of-use rating of 4.9/5, supported by recent reviews praising its straightforward, mobile-first interface. Guests find it quick and hassle-free, with reviews emphasizing how it simplifies check-in without the need for app downloads or complex steps.
Aavgo's ease of use is rated at 0/5, and reviews are unavailable, indicating a lack of recent user feedback or possibly limited adoption. Its hardware setup and integration process might require more technical onboarding, making it less accessible for properties without dedicated IT resources.
Edge: LIKE MAGIC.
LIKE MAGIC offers 17 features including hotel website check-in portals, device agnosticism, document scanning, ID verification, pre-arrival upselling, and digital payment options—features that Aavgo does not list or appear to support. Its comprehensive feature set enables self-service check-in, room access, and guest communication through multiple channels.
Aavgo’s solution appears limited to its hardware kiosk capabilities, focusing on check-in, identity verification, and checkout, without the extensive features found in LIKE MAGIC. Therefore, LIKE MAGIC’s broader feature set provides more tools to enhance guest experience and operational efficiency.
Edge: LIKE MAGIC.
LIKE MAGIC’s customer support is rated at 4.83/5, with recent reviews indicating high satisfaction and quick response times. Guests and hotel staff praise its support team for their responsiveness and helpful guidance during onboarding and daily use.
Parshva’s support ratings are unavailable, which makes it harder to assess its service quality. Given the recent positive feedback for LIKE MAGIC, it clearly has the edge in customer support and onboarding.
Edge: LIKE MAGIC.
LIKE MAGIC integrates with 11 verified partners, including major property management systems (Mews, Oracle Hospitality, adalo), lock systems (SALTO), and payment providers (Adyen). Its open architecture supports a variety of integrations to customize hotel workflows.
Aavgo shows no verified integrations, suggesting it may be more isolated or reliant on future upgrades. For flexibility and a broader ecosystem, LIKE MAGIC’s integration count favors it.
Edge: LIKE MAGIC.
LIKE MAGIC holds an NPS score of 9.86/10 with 29 reviews, and a 99% likelihood to recommend, indicating high satisfaction among users. Its recent reviews emphasize efficiency, easy deployment, and guest satisfaction, especially in lean operations.
Parshva’s ratings are unavailable, making it impossible to determine user sentiment. Based on the recent reviews and high recommendation rate, LIKE MAGIC clearly has the higher-rated user base.
Edge: LIKE MAGIC.
LIKE MAGIC charges a $700 monthly fee, with no additional implementation or setup costs listed. Parshva’s pricing details are not available, but it appears to lack a clear fee structure or may require custom quotes for hardware and installation.
Given the transparent pricing and positive ROI ratings for LIKE MAGIC, it offers a predictable investment. The lack of visible pricing for Aavgo suggests it might be more complex or less flexible in cost management.
Hotels that benefit most from Aavgo’s solution:
Not ideal if your hotel:
Not ideal if your hotel:
Hotels that should consider LIKE MAGIC include:
Not ideal if your hotel:
Not ideal if your hotel:
The core difference between Aavgo and LIKE MAGIC lies in their hardware versus software approach. Aavgo’s kiosk solution automates at the physical front desk, ideal for larger hotels with existing infrastructure and high volumes. LIKE MAGIC, with its app-based platform, offers a flexible, feature-rich experience that suits properties seeking quick deployment and high guest satisfaction.
Choose Aavgo if your hotel needs a dedicated kiosk system with physical automation. Opt for LIKE MAGIC if your property values rapid, mobile-focused check-in, extensive integrations, and modern guest engagement tools.
In terms of user reviews and recent feedback, LIKE MAGIC’s high rating, broad feature set, and proven customer satisfaction make it the more reliable choice for most hotels. If you’re looking for a contactless check-in platform with proven success and ongoing support, LIKE MAGIC is the recommended option.
Contactless Check-in pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $1,100/mo | From $700/mo |
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Pre-Arrival & Check-in
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| Hotel Website Check-in Portal | ||
| Lobby Kiosk | ||
| Self Service Checkout | ||
| Self Service Checkin | ||
| Device Agnostic | ||
| Easy Room Selection | ||
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Information Collection
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| Custom Questions | ||
| Terms & Conditions Signing | ||
| Marketing Communications Opt-in | ||
| Pre-regisration info collection | ||
| Document & Passport Scanning | ||
| ID Verification | ||
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Translations
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| Automatic Translations | ||
| Multi-lingual | ||
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Payments & Authorization
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| Registration Card E-signature | ||
| Collect Deposits | ||
| Payment & Authorizations | ||
| ID Verification | ||
| PCI Compliant | ||
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Mobile Key
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Upgrades & Upselling
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| Pre-arrival Upselling & Upgrades | ||
| Easy Room Selection |
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Like Magic allowed us to operate with just six staff members, without compromising guest experience. The platform is easy to use, fun to work with, and has revolutionized how we ru..."
No published case study for this goal yet.
"LIKE MAGIC isn't just a tool for us, it's the backbone of our overall guest experience. If I ever worked somewhere else, I'd bring it with me."
Unique capabilities
What hoteliers love
The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its i... The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its intuitive design significantly reduces staffing needs while enhancing guest experience.
Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as... Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as housekeeping and payment processing, frees up hotel staff to focus on delivering exceptional guest experiences.
LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via... LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via mobile, offering a quick and hygienic process, particularly appreciated by international visitors.
Where hoteliers push back
LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating addi... LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating additional services, such as late checkouts or in-room dining, provide valuable opportunities for increasing revenue.
The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest... The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest engagement and provide key performance metrics, potentially leading to better decision-making and service improvements.
Where the ratings diverge most
It depends on your requirements. Front Desk Kiosk by Aavgo and LIKE MAGIC (Check-in) share many core Contactless Check-in features, but each has unique capabilities. Front Desk Kiosk by Aavgo offers 1 verified integration partners, while LIKE MAGIC (Check-in) offers 11. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. LIKE MAGIC (Check-in) leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Front Desk Kiosk by Aavgo: No. LIKE MAGIC (Check-in): No. Neither product currently offers a free tier. Most Contactless Check-in vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Parshva Corp dba Aavgo has an HT Score of 0 and LIKE MAGIC has 73. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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