GRAND PMS vs. ThinkReservations PMS: Which Is Right for You?

Updated May 16, 2026  ·  395 verified reviews analyzed

TLDR

We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

GRAND shines , with exclusive features like Guest CRM.

ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.

See the full breakdown below ↓

How Does GRAND PMS Compare to ThinkReservations PMS?

Side-by-side ratings based on 395 verified hotelier reviews on HTR.

HTScore
0
89
Likelihood to Recommend
0%
97%
Ease of Use
0.0/5
4.8/5
Customer Support
0.0/5
4.8/5
Value for Money
0.0/5
4.7/5
Starting Price From $900/mo From $500/mo
Verified Reviews 0 395

What Are the Pros and Cons of GRAND PMS vs ThinkReservations PMS?

After analyzing 395 verified reviews, GRAND users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.

GRAND GRAND ThinkReservations ThinkReservations
Pros
+ Customer Support
+ Operational Efficiency
+ Data and Reporting
+ Integration with OTAs
Cons
Pricing and Fees
Security Features

GRAND vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment GRAND GRAND ThinkReservations ThinkReservations
Small (10-24 rooms) #4 145 reviews
Mid-Size (25-74 rooms) #9 25 reviews
Large (75-199 rooms) #6 3 reviews
X-Large (200+ rooms) #5 1 reviews

By Property Type

Segment GRAND GRAND ThinkReservations ThinkReservations
Boutique #7 100 reviews
Luxury #7 70 reviews
Branded / Chain #7 24 reviews
Extended Stay #11 8 reviews

By Region

Segment GRAND GRAND ThinkReservations ThinkReservations
North America #1 386 reviews
Europe #57 0 reviews
Asia Pacific #32 0 reviews
Middle East #32 0 reviews

The Decision

Choosing the right property management system (PMS) is crucial for your hotel's success. Both GRAND PMS by GRAND and ThinkReservations PMS aim to streamline operations, but they address different needs and hotel profiles. Understanding their core strengths and how they compare can help you make an informed choice. Are you seeking a more comprehensive, feature-rich platform or a simplified, highly-rated solution? Let’s explore how they stack up.

Is GRAND PMS or ThinkReservations Better for Hotels?

GRAND PMS and ThinkReservations serve hotel operators but cater to distinct types of properties. GRAND touts a next-generation, cloud-based system with broad operational tools, including event management and built-in automation. Meanwhile, ThinkReservations emphasizes ease of use, OTA integration, and automation for small to mid-sized properties.

ThinkReservations has more recent and numerous reviews—356 in the last six months—and a high rating of 4.88/5, indicating a strong current user base. GRAND, with no reviews yet, cannot offer this validation, making its functionality and user satisfaction less proven at this stage.

Do you prefer a platform with extensive customer feedback and proven performance? Or are you open to a newer system that promises innovation but lacks user validation? The choice depends on your need for reliability versus cutting-edge features.

ThinkReservations vs GRAND PMS: Which Should Your Hotel Choose?

If your hotel needs a straightforward, highly-rated PMS with strong OTA connectivity, stick with ThinkReservations. It’s ideal for small to midsize properties such as inns, boutique hotels, bed & breakfasts, and resorts aiming to boost revenue through upselling, automation, and seamless integrations.

On the other hand, GRAND caters to hotels or venues seeking a broader operational platform that includes event management, proposals, and AI automation. It’s better suited for larger operations or those wanting a unified system that covers more than just reservations.

Your decision hinges on your hotel size, complexity, and feature needs. For proven reliability and current user satisfaction, ThinkReservations is the superior choice.

Is GRAND PMS or ThinkReservations Easier to Use?

ThinkReservations consistently earns high marks for ease of use—4.82/5 based on recent reviews—and praise centers around its intuitive interface, straightforward onboarding, and excellent customer support. Users describe it as “easy to use,” with “seamless onboarding” and “quick, helpful support,” facilitating staff adoption.

GRAND, however, has no reviews or ratings available. Its interface and onboarding process remain untested by the user community. Given the limited information, it’s impossible to assess its usability confidently.

Edge: ThinkReservations.

Which Has Better Features: GRAND PMS or ThinkReservations?

ThinkReservations offers a broader feature set with 26 exclusive features, including a channel manager, online check-in, digital registration, ancillary revenue tracking, and native email marketing. These tools directly enhance operational efficiency and revenue opportunities.

GRAND provides only one exclusive feature: Guest CRM. While it mentions AI automation and event management, specifics on additional features are limited, and it has fewer overall capabilities.

Given the extensive features directly impacting daily hotel management, ThinkReservations holds the clear advantage.

Edge: ThinkReservations.

Which Has Better Customer Support: GRAND PMS or ThinkReservations?

ThinkReservations boasts a recent review score of 4.82/5 and many comments praising its support team as “very accessible,” “knowledgeable,” and “quick to respond.” Users describe support as “excellent,” especially during onboarding and ongoing use.

GRAND has no reviews or ratings, so its support quality remains unverified. Without user feedback, we cannot confirm its responsiveness or helpfulness.

Edge: ThinkReservations.

Which Has More Integrations: GRAND PMS or ThinkReservations?

ThinkReservations integrates with 16 verified partners, including major OTAs like Expedia, Airbnb, and TripAdvisor, plus ancillary services such as Sojern and TrustYou. Its integration ecosystem is robust, facilitating seamless booking and guest communication.

GRAND, with no verified integrations, appears limited in this area. The lack of integration options could hinder operational automation and guest reach.

Edge: ThinkReservations.

Which Do Hoteliers Rate Higher: GRAND PMS or ThinkReservations?

Given that GRAND has no reviews, it cannot be rated by hoteliers. ThinkReservations, with 356 recent reviews and a near-perfect rating of 4.88/5, is clearly the preferred choice among users.

Property types that praise ThinkReservations include inns, boutique hotels, and vacation rentals, with many citing operational improvements and revenue growth. No hotel segment has rated GRAND, making its user satisfaction undetermined.

Edge: ThinkReservations.

How Much Do GRAND PMS and ThinkReservations Cost?

GRAND’s pricing is listed at $900 per month, with no mention of a trial, freemium model, or flexible plans. This flat rate suggests a premium pricing structure, likely reflecting its broader feature set.

ThinkReservations costs $500 per month, with no free tier or trial. Its lower price point and detailed features make it more accessible for small to medium properties seeking value.

Overall, ThinkReservations offers a more budget-conscious option with extensive capabilities.

What Type of Hotel Should Use GRAND PMS?

  • Hotels that require a comprehensive, all-in-one platform for venue and event management.
  • Larger properties or multi-venue operations seeking automation and AI-powered tools.
  • Hotels with complex billing needs, group management, or ancillary revenue streams.
  • Teams that prioritize integrated proposals and detailed reporting.

Not ideal if you’re a small hotel or inn seeking a simple, cost-effective solution, as GRAND’s feature set and pricing may be overkill.

What Type of Hotel Should Use ThinkReservations?

  • Small to midsize hotels, inns, bed & breakfasts, resorts, and boutique properties.
  • Hotels that prioritize OTA connectivity, online check-in, and automated guest communication.
  • Teams seeking to increase revenue through upselling and integrated marketing.
  • Properties looking for an intuitive, easy-to-learn platform with proven support.

Not ideal if you need advanced event management, extensive automation, or integrations beyond the OTA scope.

ThinkReservations vs GRAND PMS: The Bottom Line for Hotels

GRAND PMS offers a broad, integrated system with advanced automation and event management features, but it’s untested by user reviews. It’s suitable for large venues or multi-service operations willing to invest in a future-facing platform.

ThinkReservations excels in user satisfaction, ease of use, and proven performance, especially for small and midsize hotels. Its extensive feature set and high review ratings make it the more reliable and practical choice for most hoteliers.

If your hotel values a trusted, highly-rated system with extensive integrations and support, go with ThinkReservations. It’s the more established, user-approved platform ready to grow with you.

Choose GRAND if you need a highly customizable, all-in-one venue and event management system with automation capabilities, and are comfortable with a less proven platform.

How Much Do GRAND PMS and ThinkReservations PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

GRAND GRAND ThinkReservations ThinkReservations
Starting Price From $900/mo From $500/mo

Which Features Does GRAND PMS Have That ThinkReservations PMS Doesn't (and Vice Versa)?

According to HTR's product database, GRAND PMS and ThinkReservations PMS share 13 features. Here are the key differences — features one has that the other lacks.

Feature GRAND GRAND ThinkReservations ThinkReservations
Channel Manager
Custom rates
EPoS
Guest CRM
Housekeeping module
Payment processing
RevPaR & ADR Reports

Showing top differences. 15 more features differ between these products.

Real-World Results: GRAND vs ThinkReservations by Business Goal

We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
GRAND GRAND

No published case study for this goal yet.

ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
GRAND GRAND

No published case study for this goal yet.

ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
GRAND GRAND

No published case study for this goal yet.

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

GRAND vs ThinkReservations: The Bottom Line

GRAND
GRAND
0.0/5 from 0 reviews

Unique capabilities

Guest CRM
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 395 reviews

What hoteliers love

Customer Support 89% positive

Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.

Operational Efficiency 86% positive

ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.

Data and Reporting 75% positive

The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.

Where hoteliers push back

Pricing and Fees 100% negative

Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.

Security Features 67% negative

Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.

Unique capabilities

Channel Manager EPoS Payment processing Custom rates RevPaR & ADR Reports
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ThinkReservations 4.9 vs 0.0 (+4.9)
Ease of Use ThinkReservations 4.8 vs 0.0 (+4.8)
Customer Support ThinkReservations 4.8 vs 0.0 (+4.8)
Value for Money ThinkReservations 4.7 vs 0.0 (+4.7)
Onboarding ThinkReservations 4.7 vs 0.0 (+4.7)

Frequently Asked Questions About GRAND PMS vs ThinkReservations PMS

Can GRAND PMS replace ThinkReservations PMS?

It depends on your requirements. GRAND PMS and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. GRAND PMS offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do GRAND PMS or ThinkReservations PMS offer a free plan?

GRAND PMS: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank GRAND PMS and ThinkReservations PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. GRAND has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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