HotelFriend HMS vs. SoftTec Cloud Hotelsoftware: Which Is Right for You?

Updated May 15, 2026  ·  29 verified reviews analyzed

TLDR

We analyzed 29 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

HotelFriend AG shines , with exclusive features like Native Email Marketing and Native Email Marketing.

SoftTec GmbH shines , with exclusive features like Guest Communication (SMS Messaging) and Housekeeping Mobile App.

See the full breakdown below ↓

How Does HotelFriend HMS Compare to SoftTec Cloud Hotelsoftware?

Side-by-side ratings based on 29 verified hotelier reviews on HTR.

HTScore
0
0
Likelihood to Recommend
95%
99%
Ease of Use
4.7/5
5.0/5
Customer Support
4.8/5
5.0/5
Value for Money
4.7/5
4.9/5
Starting Price From $800/mo From $800/mo
Verified Reviews 19 10

HotelFriend AG vs SoftTec GmbH: Rankings by Hotel Segment

How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment HotelFriend AG HotelFriend AG SoftTec GmbH SoftTec GmbH
Small (10-24 rooms) #43 1 reviews #30 6 reviews
Mid-Size (25-74 rooms) #38 1 reviews #28 3 reviews
X-Large (200+ rooms) #24 0 reviews

By Property Type

Segment HotelFriend AG HotelFriend AG SoftTec GmbH SoftTec GmbH
Boutique #38 1 reviews #40 1 reviews
Luxury #41 0 reviews #42 0 reviews
Branded / Chain #38 1 reviews #34 1 reviews
Extended Stay #27 1 reviews

By Region

Segment HotelFriend AG HotelFriend AG SoftTec GmbH SoftTec GmbH
North America #31 0 reviews
Europe #25 2 reviews #17 8 reviews
Asia Pacific #27 1 reviews

How Much Do HotelFriend HMS and SoftTec Cloud Hotelsoftware Cost?

Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

HotelFriend AG HotelFriend AG SoftTec GmbH SoftTec GmbH
Starting Price From $800/mo From $800/mo

Which Features Does HotelFriend HMS Have That SoftTec Cloud Hotelsoftware Doesn't (and Vice Versa)?

According to HTR's product database, HotelFriend HMS and SoftTec Cloud Hotelsoftware share 41 features. Here are the key differences — features one has that the other lacks.

Feature HotelFriend AG HotelFriend AG SoftTec GmbH SoftTec GmbH
Ancillary revenue tracking
Centralized Messaging
Guest Communication (SMS Messaging)
Housekeeping Mobile App
Integrated ID & Passport Scanner
Multi-currency
Multi-lingual
Native Email Marketing
Native Email Marketing
Online Checkout
PCI Compliant

Showing top differences. 2 more features differ between these products.

HotelFriend AG vs SoftTec GmbH: The Bottom Line

HotelFriend AG
HotelFriend AG
4.8/5 from 19 reviews

Ranks higher for

Boutique #38 vs #40

Unique capabilities

Multi-lingual Native Email Marketing Native Email Marketing Centralized Messaging Online Checkout
4.7/5 ease of use 4.8/5 support 1 integrations
Visit Profile
SoftTec GmbH
SoftTec GmbH
5.0/5 from 10 reviews

Ranks higher for

Mid-Size (25-74 rooms) #28 vs #38
Small (10-24 rooms) #30 vs #43
Branded / Chain #34 vs #38
City Center Hotels #26 vs #39

Unique capabilities

Multi-currency Guest Communication (SMS Messaging) Housekeeping Mobile App Ancillary revenue tracking PCI Compliant
5.0/5 ease of use 5.0/5 support 11 integrations
Visit Profile

Frequently Asked Questions About HotelFriend HMS vs SoftTec Cloud Hotelsoftware

Can HotelFriend HMS replace SoftTec Cloud Hotelsoftware?

It depends on your requirements. HotelFriend HMS and SoftTec Cloud Hotelsoftware share many core Hotel Management Software features, but each has unique capabilities. HotelFriend HMS offers 1 verified integration partners, while SoftTec Cloud Hotelsoftware offers 11. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. SoftTec Cloud Hotelsoftware leads in ease of use at 5.0/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do HotelFriend HMS or SoftTec Cloud Hotelsoftware offer a free plan?

HotelFriend HMS: No. SoftTec Cloud Hotelsoftware: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank HotelFriend HMS and SoftTec Cloud Hotelsoftware?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. HotelFriend AG has an HT Score of 0 and SoftTec GmbH has 0. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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