The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 29 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
LIKE MAGIC shines in ease of use and customer support , with exclusive features like Hotel Website Check-in Portal and Lobby Kiosk.
PassportScan shines .
Side-by-side ratings based on 29 verified hotelier reviews on HTR.
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| Starting Price | From $700/mo | Contact sales |
| Verified Reviews | 29 | 0 |
After analyzing 29 verified reviews, LIKE MAGIC users most value its guest journey app, automation & integration, contactless check-in, while PassportScan users highlight . Click any theme to see what reviewers say.
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Guest Journey App
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Automation & Integration
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Contactless Check-in
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Design Flexibility
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Revenue Opportunities
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Analytics & Reporting
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Push Notification Delays
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How each product ranks among Contactless Check-in vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #7 12 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #7 10 reviews | — |
| Large (75-199 rooms) | #8 3 reviews | — |
By Property Type
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| Boutique ▾ | #11 6 reviews | — |
| Luxury | #15 2 reviews | — |
| Branded / Chain | #15 2 reviews | — |
| Extended Stay ▾ | #5 12 reviews | — |
By Region
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| North America | #17 1 reviews | — |
| Europe ▾ | #5 27 reviews | — |
Your hotel is choosing between LIKE MAGIC (Check-in) by LIKE MAGIC and PassportScan Cloud for contactless check-in. Both aim to modernize your check-in process, but LIKE MAGIC offers a broad guest management platform, while PassportScan focuses solely on digital pre-registration and document verification. With more recent reviews and a higher review count, LIKE MAGIC’s solution has proven stability and user satisfaction. So, which one truly fits your hotel’s needs?
LIKE MAGIC and PassportScan both target contactless check-in, but they approach it differently. LIKE MAGIC provides a comprehensive guest journey app with features like digital keys, upselling, and automated operations, while PassportScan concentrates on streamlining pre-arrival registration with document verification. LIKE MAGIC boasts a higher customer satisfaction score, with 29 reviews and a 4.83/5 support rating, compared to PassportScan’s nonexistent review data. Do you prioritize a full guest experience or just pre-arrival efficiency?
If your hotel needs a versatile platform for guest interactions, operational automation, and revenue growth, LIKE MAGIC is the clear choice. It’s suited for properties looking to reduce staffing costs and enhance guest engagement, especially in extended stay and city center hotels. If pre-arrival registration and document verification are your main priorities, PassportScan offers a focused, straightforward solution. However, given the more recent and abundant feedback, LIKE MAGIC’s platform is the more reliable option.
LIKE MAGIC scores 4.9/5 for ease of use, with a user-friendly interface, smooth onboarding, and high staff adoption. Its platform is praised for simplifying guest interactions, and reviewers mention that staff training takes only about 1.5 days. PassportScan, lacking review data, cannot be confidently compared on usability, but its straightforward online form and PDF uploads suggest a simple process. Edge: LIKE MAGIC.
LIKE MAGIC offers 17 unique features including a hotel website check-in portal, lobby kiosk, device agnosticism, self-service check-in/out, document and passport scanning, ID verification, multi-lingual support, and door lock integration. PassportScan’s core feature is online check-in, with no additional features noted. With a broader feature set designed for full guest journey management, LIKE MAGIC has a decisive advantage. Edge: LIKE MAGIC.
LIKE MAGIC’s support team earns a 4.83/5 rating, with hoteliers praising their responsiveness and onboarding assistance. Their reviews highlight streamlined implementation and attentive service, making support a strong selling point. PassportScan lacks review data, and with no testimonials, confidence in their support is limited. Given the feedback, LIKE MAGIC’s support is clearly superior. Edge: LIKE MAGIC.
LIKE MAGIC integrates with 10 verified partners, including Mews, Oracle Hospitality, SALTO Systems, and Adyen, covering a variety of PMS, access control, and payment systems. PassportScan has no verified integrations listed, limiting its flexibility for larger or more complex hotel tech stacks. If seamless integration is essential for your operations, LIKE MAGIC has the edge. Edge: LIKE MAGIC.
LIKE MAGIC’s rating of 74.02 HTScore and positive recent reviews indicate strong hotel confidence, especially among extended stay and city center hotels. Its review count of 29, with a 99% likelihood to recommend, surpasses PassportScan’s lack of data. Without any review history, PassportScan cannot be confidently rated, making LIKE MAGIC the clear favorite here.
LIKE MAGIC charges a $700 base price, with no freemium, monthly flat fee, or implementation costs. PassportScan’s pricing is not publicly available, which makes direct comparison difficult. However, the transparent, fixed cost of LIKE MAGIC simplifies budgeting and decision-making.
LIKE MAGIC (Check-in) by LIKE MAGIC delivers a full-suite guest management experience with contactless check-in, digital keys, and operational automation, all backed by strong recent reviews and a high user satisfaction rating. It’s ideal for hotels seeking to elevate guest engagement, cut costs, and scale their digital offerings, especially if they operate in regions like Europe and Asia Pacific. PassportScan excels at quick, straightforward pre-arrival registration but lacks the breadth of features and reviews to compete confidently.
Choose LIKE MAGIC if your hotel needs a versatile, highly-rated platform that supports your operational growth and guest satisfaction goals. Opt for PassportScan if your primary concern is fast, simple online pre-registration without additional features. Ultimately, LIKE MAGIC’s recent review data and extensive feature set make it the more reliable, future-proof choice for most hotels today.
Contactless Check-in pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $700/mo | — |
According to HTR's product database, LIKE MAGIC (Check-in) and PassportScan Cloud share 0 features. Here are the key differences — features one has that the other lacks.
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| Custom Questions | ||
| Device Agnostic | ||
| Hotel Website Check-in Portal | ||
| Lobby Kiosk | ||
| Self Service Checkin | ||
| Self Service Checkout |
Showing top differences. 5 more features differ between these products.
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Like Magic allowed us to operate with just six staff members, without compromising guest experience. The platform is easy to use, fun to work with, and has revolutionized how we ru..."
No published case study for this goal yet.
"LIKE MAGIC isn't just a tool for us, it's the backbone of our overall guest experience. If I ever worked somewhere else, I'd bring it with me."
No published case study for this goal yet.
What hoteliers love
The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its i... The Guest Journey App serves as a centralized hub, integrating multiple communication channels and allowing guests to manage services digitally. Its intuitive design significantly reduces staffing needs while enhancing guest experience.
Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as... Users value LikeMagic for its seamless integration with existing systems like PMS and digital key systems. The automation of repetitive tasks, such as housekeeping and payment processing, frees up hotel staff to focus on delivering exceptional guest experiences.
LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via... LikeMagic's contactless check-in feature is highly praised for enhancing guest convenience and reducing front desk congestion. Guests can check in via mobile, offering a quick and hygienic process, particularly appreciated by international visitors.
Where hoteliers push back
LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating addi... LikeMagic is noted for driving upsell revenue through features like room upgrades and package add-ons. The platform's capabilities in integrating additional services, such as late checkouts or in-room dining, provide valuable opportunities for increasing revenue.
The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest... The need for more comprehensive analytics and reporting features is frequently mentioned. Users express a desire for advanced modules that track guest engagement and provide key performance metrics, potentially leading to better decision-making and service improvements.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. LIKE MAGIC (Check-in) and PassportScan Cloud share many core Contactless Check-in features, but each has unique capabilities. LIKE MAGIC (Check-in) offers 10 verified integration partners, while PassportScan Cloud offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. LIKE MAGIC (Check-in) leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
LIKE MAGIC (Check-in): No. PassportScan Cloud: No. Neither product currently offers a free tier. Most Contactless Check-in vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. LIKE MAGIC has an HT Score of 74 and PassportScan has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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