The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Maxial shines .
ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.
Side-by-side ratings based on 395 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 395 |
After analyzing 395 verified reviews, Maxial users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.
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Customer Support
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Operational Efficiency
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Data and Reporting
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Integration with OTAs
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Security Features
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | Maxial |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #4 145 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 25 reviews |
| Large (75-199 rooms) | — | #6 3 reviews |
| X-Large (200+ rooms) | — | #5 1 reviews |
By Property Type
| Segment | Maxial |
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| Boutique ▾ | — | #7 100 reviews |
| Luxury ▾ | — | #7 70 reviews |
| Branded / Chain ▾ | — | #7 24 reviews |
| Extended Stay ▾ | — | #11 8 reviews |
By Region
| Segment | Maxial |
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|---|---|---|
| North America ▾ | — | #1 386 reviews |
| Europe | — | #57 0 reviews |
| Asia Pacific | — | #32 0 reviews |
| Middle East | — | #32 0 reviews |
Choosing the right property management system (PMS) is critical to streamlining your hotel operations, increasing revenue, and enhancing guest experiences. Maxial by Maxial and ThinkReservations PMS both aim to solve these challenges, but their approaches and strengths differ significantly. Your decision hinges on what features and support levels your hotel needs most.
Maxial claims to offer a comprehensive hospitality management solution, but with zero reviews and a lack of recent data, its real-world effectiveness is uncertain. ThinkReservations, on the other hand, has a robust user base, over 356 recent reviews, and a high recommendation rate, making it the more reliable choice for hotels seeking proven results.
Are you prioritizing a well-reviewed, feature-rich system, or considering a platform with unverified claims? Let’s compare these two products in detail.
Maxial and ThinkReservations are both designed to manage reservations, billing, and guest communication. Maxial presents itself as a broad hospitality system with AI-driven review analysis and a unified module, but it lacks any publicly available reviews to validate these claims. Conversely, ThinkReservations has accumulated over 356 reviews, with recent feedback confirming its ease of use, support quality, and operational impact.
ThinkReservations’ recent reviews, especially within the last six months, give it a distinct advantage in reliability and user satisfaction. Maxial’s absence of reviews makes it difficult to assess whether it truly delivers on its promises. So, which platform can you trust to meet your hotel’s needs today?
Edge: ThinkReservations.
If your hotel needs a proven, feature-rich PMS capable of handling complex bookings, integrations, and guest management, ThinkReservations is the clear choice. Its extensive feature set—including channel management, booking engine, guest profiles, and automated guest messaging—caters to hotels that prioritize operational automation and revenue growth.
Maxial might appeal if you're looking for an all-in-one management solution with AI review analysis, but the lack of real-world reviews and verified functionality recommends caution. For hotels that want a system with demonstrable performance, ThinkReservations is the safer, more proven option.
Edge: ThinkReservations.
Based on the available data, ThinkReservations scores a near-perfect 4.82/5 for ease of use, with users praising its straightforward interface, seamless onboarding, and quick staff adoption. Multiple reviews highlight how easily staff can learn and operate the system, even without technical backgrounds.
Maxial, with a 0/5 rating and no reviews, provides no evidence of user-friendliness or ease of implementation. Without actual user feedback, it’s impossible to gauge how intuitive or supportive the platform is for your team.
Edge: ThinkReservations.
ThinkReservations boasts 39 distinct features, including a channel manager, online booking engine, automated night audit, guest messaging, and multi-currency support—all designed to optimize your daily operations and revenue streams. It also offers integrations with major OTAs like Airbnb, Expedia, and TripAdvisor, enabling broader distribution and simpler management.
Maxial, with no listed features or integrations, offers no concrete evidence of capabilities beyond its AI review summaries. Without a proven feature set, it’s unlikely to meet the comprehensive needs of most hotels.
Edge: ThinkReservations.
ThinkReservations consistently receives high marks for customer support, averaging 4.82/5, with reviews praising 24/7 availability, quick responses, and knowledgeable staff. Reviewers often say it feels like having an extra team member, simplifying problem-solving and onboarding.
Maxial, with no reviews or support ratings, provides no data to support its support quality. Given the importance of reliable support in hotel operations, this lack of evidence favors ThinkReservations.
Edge: ThinkReservations.
ThinkReservations integrates with 16 verified partners, including major OTAs (Airbnb, Expedia, TripAdvisor), payment processors, and digital marketing tools, facilitating smooth, automated operations. Its integrations support revenue growth and operational efficiency, proving critical for modern hotels.
Maxial has no verified integrations listed, which limits its functionality in connecting with other platforms. For hotels relying on multiple tools and channels, this is a significant disadvantage.
Edge: ThinkReservations.
Given the data, ThinkReservations holds a strong reputation with 356 recent reviews and a 4.88/5 overall rating. Hoteliers from small inns to boutique hotels praise its ease of use, support, and operational improvements.
Maxial, with no reviews, cannot be rated by hoteliers. Its lack of user feedback means you should lean toward the platform with proven hotel satisfaction.
Edge: ThinkReservations.
Maxial’s pricing information is unavailable, leaving its affordability uncertain. ThinkReservations charges $500 per month with no setup fees, making it a transparent option for hotels willing to invest in a feature-rich PMS.
If budget is a concern, the lack of clear Maxial pricing complicates your decision. Conversely, ThinkReservations offers predictable, established pricing.
Edge: ThinkReservations.
Not ideal if you need proven, immediate results, or prefer platforms with extensive user reviews and support. Maxial's unverified claims and unknown usability make it risky for small or mid-sized hotels.
Not ideal if your hotel requires a highly specialized or niche system outside of what ThinkReservations offers. Also, hotels with very limited budgets might find the $500/month fee a constraint.
Maxial positions itself as a comprehensive hospitality management system with AI review insights, but its lack of reviews makes its effectiveness uncertain. If you want a proven, feature-rich PMS with recent user feedback, ThinkReservations is the clear winner.
ThinkReservations offers extensive functionalities, excellent support, and proven success stories, making it suitable for most mid-sized hotels and inns. Maxial might appeal to larger resorts or tech-focused properties willing to risk an unreviewed platform for potential AI advantages.
If your priority is reliability, proven features, and satisfied users, go with ThinkReservations. If you’re exploring AI-driven review analysis with no regard for proven performance, Maxial could be on your radar—though caution is advised.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| Maxial |
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| Starting Price | — | From $500/mo |
According to HTR's product database, Maxial and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | Maxial |
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| EPoS | ||
| Payment processing |
Showing top differences. 27 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
What hoteliers love
Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.
ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.
The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.
Where hoteliers push back
Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.
Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Maxial and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Maxial offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Maxial: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Maxial has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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