Maxial vs. ThinkReservations PMS: Which Is Right for You?

Updated May 15, 2026  ·  395 verified reviews analyzed

TLDR

We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Maxial shines .

ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.

See the full breakdown below ↓

How Does Maxial Compare to ThinkReservations PMS?

Side-by-side ratings based on 395 verified hotelier reviews on HTR.

HTScore
0
89
Likelihood to Recommend
0%
97%
Ease of Use
0.0/5
4.8/5
Customer Support
0.0/5
4.8/5
Value for Money
0.0/5
4.7/5
Starting Price Contact sales From $500/mo
Verified Reviews 0 395

What Are the Pros and Cons of Maxial vs ThinkReservations PMS?

After analyzing 395 verified reviews, Maxial users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.

Maxial ThinkReservations ThinkReservations
Pros
+ Customer Support
+ Operational Efficiency
+ Data and Reporting
+ Integration with OTAs
Cons
Pricing and Fees
Security Features

Maxial vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Maxial ThinkReservations ThinkReservations
Small (10-24 rooms) #4 145 reviews
Mid-Size (25-74 rooms) #9 25 reviews
Large (75-199 rooms) #6 3 reviews
X-Large (200+ rooms) #5 1 reviews

By Property Type

Segment Maxial ThinkReservations ThinkReservations
Boutique #7 100 reviews
Luxury #7 70 reviews
Branded / Chain #7 24 reviews
Extended Stay #11 8 reviews

By Region

Segment Maxial ThinkReservations ThinkReservations
North America #1 386 reviews
Europe #57 0 reviews
Asia Pacific #32 0 reviews
Middle East #32 0 reviews

The Decision

Choosing the right property management system (PMS) is critical to streamlining your hotel operations, increasing revenue, and enhancing guest experiences. Maxial by Maxial and ThinkReservations PMS both aim to solve these challenges, but their approaches and strengths differ significantly. Your decision hinges on what features and support levels your hotel needs most.

Maxial claims to offer a comprehensive hospitality management solution, but with zero reviews and a lack of recent data, its real-world effectiveness is uncertain. ThinkReservations, on the other hand, has a robust user base, over 356 recent reviews, and a high recommendation rate, making it the more reliable choice for hotels seeking proven results.

Are you prioritizing a well-reviewed, feature-rich system, or considering a platform with unverified claims? Let’s compare these two products in detail.

Is Maxial or ThinkReservations Better for Hotels?

Maxial and ThinkReservations are both designed to manage reservations, billing, and guest communication. Maxial presents itself as a broad hospitality system with AI-driven review analysis and a unified module, but it lacks any publicly available reviews to validate these claims. Conversely, ThinkReservations has accumulated over 356 reviews, with recent feedback confirming its ease of use, support quality, and operational impact.

ThinkReservations’ recent reviews, especially within the last six months, give it a distinct advantage in reliability and user satisfaction. Maxial’s absence of reviews makes it difficult to assess whether it truly delivers on its promises. So, which platform can you trust to meet your hotel’s needs today?

Edge: ThinkReservations.

ThinkReservations vs Maxial: Which Should Your Hotel Choose?

If your hotel needs a proven, feature-rich PMS capable of handling complex bookings, integrations, and guest management, ThinkReservations is the clear choice. Its extensive feature set—including channel management, booking engine, guest profiles, and automated guest messaging—caters to hotels that prioritize operational automation and revenue growth.

Maxial might appeal if you're looking for an all-in-one management solution with AI review analysis, but the lack of real-world reviews and verified functionality recommends caution. For hotels that want a system with demonstrable performance, ThinkReservations is the safer, more proven option.

Edge: ThinkReservations.

Is Maxial or ThinkReservations Easier to Use?

Based on the available data, ThinkReservations scores a near-perfect 4.82/5 for ease of use, with users praising its straightforward interface, seamless onboarding, and quick staff adoption. Multiple reviews highlight how easily staff can learn and operate the system, even without technical backgrounds.

Maxial, with a 0/5 rating and no reviews, provides no evidence of user-friendliness or ease of implementation. Without actual user feedback, it’s impossible to gauge how intuitive or supportive the platform is for your team.

Edge: ThinkReservations.

Which Has Better Features: Maxial or ThinkReservations?

ThinkReservations boasts 39 distinct features, including a channel manager, online booking engine, automated night audit, guest messaging, and multi-currency support—all designed to optimize your daily operations and revenue streams. It also offers integrations with major OTAs like Airbnb, Expedia, and TripAdvisor, enabling broader distribution and simpler management.

Maxial, with no listed features or integrations, offers no concrete evidence of capabilities beyond its AI review summaries. Without a proven feature set, it’s unlikely to meet the comprehensive needs of most hotels.

Edge: ThinkReservations.

Which Has Better Customer Support: Maxial or ThinkReservations?

ThinkReservations consistently receives high marks for customer support, averaging 4.82/5, with reviews praising 24/7 availability, quick responses, and knowledgeable staff. Reviewers often say it feels like having an extra team member, simplifying problem-solving and onboarding.

Maxial, with no reviews or support ratings, provides no data to support its support quality. Given the importance of reliable support in hotel operations, this lack of evidence favors ThinkReservations.

Edge: ThinkReservations.

Which Has More Integrations: Maxial or ThinkReservations?

ThinkReservations integrates with 16 verified partners, including major OTAs (Airbnb, Expedia, TripAdvisor), payment processors, and digital marketing tools, facilitating smooth, automated operations. Its integrations support revenue growth and operational efficiency, proving critical for modern hotels.

Maxial has no verified integrations listed, which limits its functionality in connecting with other platforms. For hotels relying on multiple tools and channels, this is a significant disadvantage.

Edge: ThinkReservations.

Which Do Hoteliers Rate Higher: Maxial or ThinkReservations?

Given the data, ThinkReservations holds a strong reputation with 356 recent reviews and a 4.88/5 overall rating. Hoteliers from small inns to boutique hotels praise its ease of use, support, and operational improvements.

Maxial, with no reviews, cannot be rated by hoteliers. Its lack of user feedback means you should lean toward the platform with proven hotel satisfaction.

Edge: ThinkReservations.

How Much Do Maxial and ThinkReservations Cost?

Maxial’s pricing information is unavailable, leaving its affordability uncertain. ThinkReservations charges $500 per month with no setup fees, making it a transparent option for hotels willing to invest in a feature-rich PMS.

If budget is a concern, the lack of clear Maxial pricing complicates your decision. Conversely, ThinkReservations offers predictable, established pricing.

Edge: ThinkReservations.

What Type of Hotel Should Use Maxial?

  • Hotels that prioritize AI-driven review insights for guest satisfaction.
  • Resorts seeking integrated management across multiple modules.
  • Large properties needing a unified system for operations.
  • Hotels with an in-house tech team capable of evaluating unfamiliar platforms.

Not ideal if you need proven, immediate results, or prefer platforms with extensive user reviews and support. Maxial's unverified claims and unknown usability make it risky for small or mid-sized hotels.

What Type of Hotel Should Use ThinkReservations?

  • Bed & Breakfasts and inns that value ease of use and automation.
  • Boutique hotels looking for customizable booking engines.
  • Hotels seeking reliable integrations with OTAs.
  • Properties aiming to improve operational efficiency and guest engagement.

Not ideal if your hotel requires a highly specialized or niche system outside of what ThinkReservations offers. Also, hotels with very limited budgets might find the $500/month fee a constraint.

The Bottom Line for Hotels

Maxial positions itself as a comprehensive hospitality management system with AI review insights, but its lack of reviews makes its effectiveness uncertain. If you want a proven, feature-rich PMS with recent user feedback, ThinkReservations is the clear winner.

ThinkReservations offers extensive functionalities, excellent support, and proven success stories, making it suitable for most mid-sized hotels and inns. Maxial might appeal to larger resorts or tech-focused properties willing to risk an unreviewed platform for potential AI advantages.

If your priority is reliability, proven features, and satisfied users, go with ThinkReservations. If you’re exploring AI-driven review analysis with no regard for proven performance, Maxial could be on your radar—though caution is advised.

How Much Do Maxial and ThinkReservations PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Maxial ThinkReservations ThinkReservations
Starting Price From $500/mo

Which Features Does Maxial Have That ThinkReservations PMS Doesn't (and Vice Versa)?

According to HTR's product database, Maxial and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.

Feature Maxial ThinkReservations ThinkReservations
Booking Engine
Calendar view
Channel Manager
Custom rates
EPoS
Payment processing

Showing top differences. 27 more features differ between these products.

Real-World Results: Maxial vs ThinkReservations by Business Goal

We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Maxial

No published case study for this goal yet.

ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
Maxial

No published case study for this goal yet.

ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
Maxial

No published case study for this goal yet.

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

Maxial vs ThinkReservations: The Bottom Line

Maxial
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 395 reviews

What hoteliers love

Customer Support 89% positive

Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.

Operational Efficiency 86% positive

ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.

Data and Reporting 75% positive

The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.

Where hoteliers push back

Pricing and Fees 100% negative

Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.

Security Features 67% negative

Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.

Unique capabilities

Channel Manager EPoS Payment processing Booking Engine Calendar view
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ThinkReservations 4.9 vs 0.0 (+4.9)
Ease of Use ThinkReservations 4.8 vs 0.0 (+4.8)
Customer Support ThinkReservations 4.8 vs 0.0 (+4.8)
Value for Money ThinkReservations 4.7 vs 0.0 (+4.7)
Onboarding ThinkReservations 4.7 vs 0.0 (+4.7)

Frequently Asked Questions About Maxial vs ThinkReservations PMS

Can Maxial replace ThinkReservations PMS?

It depends on your requirements. Maxial and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Maxial offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Maxial or ThinkReservations PMS offer a free plan?

Maxial: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Maxial and ThinkReservations PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Maxial has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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