Mews PMS vs. RoomRaccoon PMS: Which Is Right for You?

Updated November 15, 2026  ·  1,181 verified reviews analyzed

TLDR

We analyzed 1,181 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Mews shines in support onboarding and customer success — especially for vacation rental properties (4.8/5), with exclusive features like Guest CRM and Native Email Marketing.

RoomRaccoon shines in customer success and after-sales support — especially for airport and conference properties (5.0/5), with exclusive features like PMS connectivity and Analytics dashboard.

See the full breakdown below ↓

How Does Mews PMS Compare to RoomRaccoon PMS?

Side-by-side ratings based on 1,181 verified hotelier reviews on HTR.

HTScore
99
75
Likelihood to Recommend
92%
94%
Ease of Use
4.7/5
4.7/5
Customer Support
4.3/5
4.5/5
Value for Money
4.4/5
4.5/5
Starting Price From $900/mo From $1,000/mo
Verified Reviews 971 210

What Are the Pros and Cons of Mews PMS vs RoomRaccoon PMS?

After analyzing 1,181 verified reviews, Mews users most value its support onboarding and customer success, ease of use and intuitive interface, automation and workflow efficiency, while RoomRaccoon users highlight customer success and after-sales support, ease of use and onboarding, ai assistant and chatbot automation. Click any theme to see what reviewers say.

Mews Mews RoomRaccoon RoomRaccoon
Pros
+ Support onboarding and customer success ▾
+ Customer success and after-sales support ▾
+ Ease of use and intuitive interface ▾
+ Ease of use and onboarding ▾
+ Automation and workflow efficiency ▾
+ AI assistant and chatbot automation ▾
+ Guest journey and self service ▾
+ Setup, integration, and implementation experience ▾
Cons
− Billing invoicing and payments ▾
− Customer success and after-sales support ▾
− Reporting and analytics ▾
− Reservation and room assignment workflow ▾
− Multi property and group management ▾
− Channel manager and distribution ▾

Mews vs RoomRaccoon: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Mews Mews RoomRaccoon RoomRaccoon
Small (10-24 rooms) ▾ #3 363 reviews #10 94 reviews
Mid-Size (25-74 rooms) ▾ #1 386 reviews #18 22 reviews
Large (75-199 rooms) ▾ #2 80 reviews #15 10 reviews
X-Large (200+ rooms) ▾ #3 49 reviews #17 0 reviews

By Property Type

Segment Mews Mews RoomRaccoon RoomRaccoon
Boutique ▾ #2 505 reviews #9 101 reviews
Luxury ▾ #5 238 reviews #9 66 reviews
Branded / Chain ▾ #2 181 reviews #16 29 reviews
Extended Stay ▾ #1 139 reviews #7 29 reviews

By Region

Segment Mews Mews RoomRaccoon RoomRaccoon
North America ▾ #8 110 reviews #24 7 reviews
Europe ▾ #1 714 reviews #6 126 reviews
Asia Pacific ▾ #10 17 reviews #34 4 reviews
Middle East ▾ #30 8 reviews #31 1 reviews

Is Mews PMS or RoomRaccoon PMS Better for Hotels?

Mews PMS and RoomRaccoon PMS both serve as cloud-based property management systems designed to simplify hotel operations and improve guest experiences. Mews targets a broad range of accommodations, including boutique hotels, hostels, and multi-property groups across 56 countries. RoomRaccoon primarily serves independent small to medium hotels in 25 countries, with a strong emphasis on Bed & Breakfasts and boutique hotels.

Both platforms automate core hotel tasks—reservations, billing, guest communication, and channel management—to reduce manual workload and increase revenue. However, Mews distinguishes itself with a larger integration ecosystem and advanced automation capabilities suitable for properties scaling across multiple locations. RoomRaccoon integrates PMS, channel manager, and booking engine into one platform with a focus on ease of use for smaller independent hotels. The fundamental problem both solve is operational complexity, but Mews fits hotels needing scalable customization and extensive integrations, while RoomRaccoon fits operators prioritizing a straightforward all-in-one solution.

Mews PMS vs RoomRaccoon PMS: Which Should Your Hotel Choose?

If you operate a small to medium independent hotel or Bed & Breakfast in Europe or Africa, RoomRaccoon’s 4.7/5 rating across 210 reviews and its strong adoption in these segments suggest it delivers a user-friendly, all-in-one system with dynamic pricing and channel management that suits your scale. Its limited recent review volume (1 in the last 6 months) warrants cautious consideration of current product state.

For boutique hotels, hostels, and multi-property groups globally, especially in North America and Asia Pacific, Mews is preferable. Its 4.6/5 rating across 959 reviews, including 81 recent ones, confirms robust performance. Mews offers 352 verified integrations compared to RoomRaccoon’s 87, critical for properties needing extensive third-party connections. Mews’ automation of guest communications, digital check-in/out, and multi-currency support align with properties aiming to scale or improve operational efficiency.

Higher review volume and recency for Mews provide stronger confidence in its current product quality, whereas RoomRaccoon’s limited recent feedback may not fully reflect ongoing improvements or issues. For larger or multi-property operations, Mews’ flexibility and marketplace integration offer decisive advantages.

Is Mews PMS or RoomRaccoon PMS Easier to Use?

Both Mews and RoomRaccoon score identically on ease of use (4.7/5) and onboarding (Mews 4.4/5, RoomRaccoon 4.6/5) with well over 200 reviews each, indicating similar user satisfaction. Reviewers of Mews highlight its intuitive interface for front desk and housekeeping teams, enabling faster training and daily navigation, though some complexity arises with advanced functions. RoomRaccoon users praise its clear occupancy calendar and straightforward workflows, particularly valuable for teams with limited technical expertise.

Onboarding experiences are positive for both: Mews offers personalized training and easy remote onboarding, while RoomRaccoon provides training videos and guided sessions. However, Mews reviewers sometimes note delays in support responsiveness affecting early adoption, whereas RoomRaccoon’s initial setup support is often praised but ongoing follow-up can be inconsistent.

Edge: Even.

Which Has Better Features: Mews PMS or RoomRaccoon PMS?

Mews offers 19 unique hotel-relevant features beyond the 40 shared with RoomRaccoon, including multi-lingual and multi-currency support, guest CRM, 24/7 online support, native email marketing, SMS messaging, digital registration, centralized messaging, task management, tablet/kiosk check-in, automated reminders, guest app, rules-based room assignments, and compliance certifications (PCI, GDPR, SOC2). These features enable operational automation from pre-arrival guest messaging to secure payments and regulatory compliance, benefiting hotels with complex workflows or high guest volumes.

RoomRaccoon’s 11 unique features focus on PMS connectivity, an analytics dashboard, inventory management, two-way real-time integrations, unlimited channels without extra cost, centralized user and role management, bulk updates with multiple restrictions, derived rates, and yield rules. These features emphasize distribution management, dynamic pricing, and role-based access control, supporting independent hotels that prioritize channel optimization and revenue management.

Mews’ guest communication tools and digital check-in capabilities significantly reduce front desk workload and increase guest satisfaction. RoomRaccoon’s unlimited channel management and dynamic pricing tools aid smaller properties in maximizing occupancy and revenue without multiple subscriptions.

Edge: Mews PMS.

Which Has Better Customer Support: Mews PMS or RoomRaccoon PMS?

Customer support ratings are close: Mews at 4.3/5 and RoomRaccoon at 4.5/5, with onboarding scores Mews 4.4/5 and RoomRaccoon 4.6/5. Mews users appreciate personalized onboarding and proactive account management but mention occasional slow responses and difficulty escalating complex issues. RoomRaccoon users report excellent initial setup support and knowledgeable staff, yet some cite poor post-launch follow-up, unresolved tickets, and limited availability during peak weekend hours as significant drawbacks.

Mews provides 24/7 online support and a more structured escalation path. RoomRaccoon’s support is generally effective during business hours but lacks weekend availability, which has operational implications for hotels with weekend peak activity.

Edge: Even.

Which Has More Integrations: Mews PMS or RoomRaccoon PMS?

Mews leads with 352 verified integration partners versus RoomRaccoon’s 87. They share 76 common partners, including popular revenue management and marketing tools like Sage, FLEXIPASS Keyless, HQ Revenue, and Bookboost. Unique Mews integrations such as Criton, Profitroom, and Fairmas cater to hotels needing specialized marketing, investor relations, and revenue solutions.

RoomRaccoon’s exclusive integrations with Airbnb, Expedia, RemoteLock, and ROIBACK focus on seamless connections to major OTAs and security systems. For hotels reliant on global distribution channels, RoomRaccoon’s unlimited channel support with no additional cost is a notable advantage.

Mews’ integration breadth benefits hotels requiring a comprehensive tech stack with niche functionalities. RoomRaccoon supports core distribution and channel management integrations critical for small to medium independent properties.

Edge: Mews PMS.

Which Do Hoteliers Rate Higher: Mews PMS or RoomRaccoon PMS?

Overall ratings are nearly identical: Mews 4.6/5 from 959 reviews (81 recent) and RoomRaccoon 4.7/5 from 210 reviews (1 recent). The large volume and recent activity favor Mews in reliability of data. Both have high likelihood to recommend scores: Mews 92%, RoomRaccoon 94%.

Segment-specific ratings show Mews excels in hostels (4.7/5 across 168 reviews), boutique hotels (4.6/5 across 526), and city center hotels (4.6/5 across 333), reflecting strength in mid-sized urban and alternative accommodations. RoomRaccoon scores highest in Bed & Breakfast & Inns (4.8/5 across 90 reviews), boutique hotels (4.7/5 across 101), and resorts (4.8/5 across 35), consistent with its independent property focus.

Mews’ ratings span more segments with larger sample sizes, supporting broader applicability. RoomRaccoon’s high scores in independent and small properties affirm its fit for these markets but limited recent reviews suggest cautious interpretation.

Edge: Even.

How Much Do Mews PMS and RoomRaccoon PMS Cost?

Mews charges a base price of $900.00 with no freemium or per-room monthly fees and no implementation fees. This pricing suits hotels preferring predictable costs without scaling charges per room or property. No trial period is offered.

RoomRaccoon’s base price is slightly higher at $1,000.00, also without freemium, per-room fees, or implementation costs. Like Mews, no trial is available. The higher base price may reflect its bundled booking engine and channel management features.

Neither vendor publishes detailed per-feature or tiered pricing publicly, so additional costs for integrations or premium support remain unclear. Hotels should verify total cost of ownership during the sales process.

What Type of Hotel Should Use Mews PMS?

  • Hotels that operate multiple properties or plan to scale, benefiting from centralized management and extensive integrations.
  • Properties with complex guest communication needs, utilizing SMS messaging, email marketing, and guest apps for a personalized experience.
  • Hotels requiring advanced compliance certifications (PCI, GDPR, SOC2) and secure digital payments.
  • Properties aiming to automate front desk and housekeeping workflows, including digital registration and tablet/kiosk check-in.
  • Teams seeking a modern, intuitive interface with robust training resources and strong onboarding support.

Not ideal if:

  • Your property is a small independent hotel with limited need for extensive integrations or advanced automation.
  • You require 24/7 live phone support as some users report occasional delays in complex ticket resolution.
  • You prefer a flat, simple pricing structure with minimal upfront cost uncertainty beyond the base price.

What Type of Hotel Should Use RoomRaccoon PMS?

  • Small to medium independent hotels, Bed & Breakfasts, and boutique hotels prioritizing ease of use and all-in-one management.
  • Operators seeking integrated PMS, channel manager, and booking engine without needing separate systems.
  • Hotels focusing on maximizing direct bookings with unlimited channel management at no extra cost.
  • Properties that want dynamic pricing and yield management tools embedded for revenue optimization.
  • Teams valuing guided onboarding and training videos for faster adoption with minimal technical background.

Not ideal if:

  • You operate large or multi-property portfolios requiring granular role management or complex group booking workflows.
  • Weekend or 24/7 customer support is critical to your operations, as current support is limited to business hours.
  • You need highly customizable reporting or invoicing for complex reservations and accounting processes.

Mews PMS vs RoomRaccoon PMS: The Bottom Line for Hotels

Mews and RoomRaccoon both address operational complexity and guest experience enhancement but diverge significantly in scale, integration ecosystem, and feature depth. Mews offers a highly flexible cloud-native platform with over 350 integrations and unique features like digital registration, guest CRM, and compliance certifications. RoomRaccoon emphasizes an all-in-one, easy-to-use solution with integrated channel management and dynamic pricing ideal for smaller, independent hotels.

Choose Mews PMS if your hotel operates multiple properties, requires advanced guest communication tools, or needs a broad partner ecosystem to customize workflows. Its automation of check-in/out, centralized messaging, and scalable architecture provide measurable operational gains, as reported by properties like Ostello Bello and 9Hotel Collection.

Choose RoomRaccoon PMS if you run a small independent hotel, boutique, or B&B seeking simplicity without sacrificing key functions like channel management and dynamic pricing. Its user-friendly calendar, booking proposal workflows, and integrated upselling tools have driven direct booking growth and revenue increases for clients like Buff and Fellow and Villa La Personala.

The higher review volume and recent feedback for Mews provide stronger evidence of current product stability and ongoing innovation, whereas RoomRaccoon’s limited recent reviews caution a careful evaluation of post-sale service. Hotels prioritizing scalability and customization will find Mews more suitable, while those valuing simplicity and integrated booking tools will prefer RoomRaccoon.

How Much Do Mews PMS and RoomRaccoon PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Mews Mews RoomRaccoon RoomRaccoon
Starting Price From $900/mo From $1,000/mo

Feature Comparison: Mews PMS vs RoomRaccoon PMS

These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.

Feature Mews Mews RoomRaccoon RoomRaccoon
▾ Accounting & Finance
100%
100%
Direct billing
RevPaR & ADR Reports
Multi-currency
Transactional Emails (booking, folios, etc)
Automated night audit
▾ Marketing & Ecommerce
100%
75%
Guest Communication (SMS Messaging)
Native Email Marketing
Guest profiles
Guest CRM
Gift Vouchers
Channel Manager
Booking Engine
Transactional Emails (booking, folios, etc)
▾ Administration & Configuration
75%
75%
Centralized user & role management
Multi-lingual
Cloud based
On premise
▾ Customer Management
100%
50%
Guest Communication (SMS Messaging)
Guest profiles
Centralized Messaging
Transactional Emails (booking, folios, etc)
▾ Front Office
92%
59%
Mobile Device Notes & Tasks (Voice-to-Text)
Mobile App
Automated night audit
Calendar view
Multi-lingual
Task Management
Automated reminders
Guest profiles
Tablet/Kiosk Check-in
Payment Requests
Centralized Messaging
Automated Space Optimization
▾ Groups Management
100%
100%
Group functionality
Automated Space Optimization
▾ Guest Experience
100%
67%
Integrated ID & Passport Scanner
Digital Registration
Guest App
Online Check-in
Online Checkout
Guest Messaging
Transactional Emails (booking, folios, etc)
ID Scanning & Registration Pre-fill
Lobby Kiosk
▾ Housekeeping
100%
100%
Housekeeping module
Housekeeping Mobile App
Real-Time Status Updates
Automated Assignments
Real Time Reporting
Shift Planning
Employee Messaging
Online Checkout
▾ Payments
100%
100%
Integrated Payment Terminal & Card Reader
Direct billing
Multi-currency
Payment processing
Payment Requests
▾ Reservations Management
100%
89%
RevPaR & ADR Reports
Gift Vouchers
Channel Manager
Integrated CRS
Drag-n-Drop Tapechart
Rate Management
Automated Space Optimization
Rules Based Room Assignments
Transactional Emails (booking, folios, etc)
▾ Revenue Management
100%
80%
RevPaR & ADR Reports
Custom rates
Ancillary revenue tracking
Revenue management module
Base Pricing
▾ Taxes & Compliance
100%
0%
PCI Compliant
GDPR Compliant
SOC2 Complaint
Tax Configuration
▾ Support & Training
100%
0%
Online 24/7 support
▾ Food & Beverage
100%
100%
EPoS
▾ Spa
0%
0%
Spa & Wellness Module

Real-World Results: Mews vs RoomRaccoon by Business Goal

We analyzed 16 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Mews Episode Tbilisi Small
+ Zero connection fee costs
+ 11.9% booking engine conversion rate (average for independent hotels is 3.3%)
+ 9% higher ADR for direct bookings compared to OTAs

"It was vital for us to find a hospitality cloud that would give us the freedom to innovate and move quickly with new technology – that’s one of the main reasons we chose Mews."

Nikoloz Cherkezishvili
Nikoloz Cherkezishvili
Co-Founder & CEO, Episode Hotels
RoomRaccoon Buff and Fellow Small
+ 60% increase in RevPAR in a year by implementing RoomRaccoon
+ �s dynamic pricing tools.
+ 781% ROI on RaccoonUpsell subscription - RoomRaccoon

"Yield rules have helped us optimise our rates and our occupancy immensely. The ones we found most crucial were setting up yield rules for last minute bookings, to increase our occu..."

Frikkie du Toit
Frikkie du Toit
Hotel Owner
Increase Operational Efficiency
Mews Aplend Apartments Mid-Size
+ Five properties went live in the space of two weeks
+ One week from welcome call to go live date for several resorts
+ 80% faster to train new staff, cutting time from five working days to just one

"Since moving to Mews, we can be so much more agile in how we operate, both in terms of how we engage with guests and testing out new integrations and tools through Mews Marketplace..."

Matej Matejka
Matej Matejka
Owner, Aplend Group
RoomRaccoon O'Two Boutique Hotel Small
+ 307% ROI on Annual RaccoonUpsell subscription just from ancillary revenue
+ 46% direct bookings
+ Reduced human error by automating payments

"The automation of the payment system - from the guests receiving their invoice, the booking confirmation, and the payment being automatically accredited to the reservation - has le..."

Jayson van Noordwyk
Jayson van Noordwyk
General Manager
Improve Guest Experience
Mews Leven Manchester Small
+ 33% of guests use online check-in
+ 9% higher ADR for guests who use online check-in
+ Up to an hour saved per day for the front desk team

"We want to provide the best hospitality for guests anywhere in the country, and Mews is definitely the right solution to help us achieve that goal."

Kris Doyle
Kris Doyle
General Manager, Leven Manchester
RoomRaccoon Steenhof Suites Small
+ 1836% ROI on RaccoonUpsell
+ 50% of guests check-in online
+ 127% increase in RevPAR

"Most of our guests travel from far, and they might be tired when they arrive, so they might not always think about the extra things they might need - like a bathrobe and slippers...."

Mews vs RoomRaccoon: The Bottom Line

Mews
Mews
4.6/5 from 971 reviews

What hoteliers love

Support onboarding and customer success 72% positive

Support quality and onboarding are major differentiators in the reviews: many customers praise responsive account managers, helpful onboarding, and st... Support quality and onboarding are major differentiators in the reviews: many customers praise responsive account managers, helpful onboarding, and strong training resources. The negative side is just as clear, with some users describing slow tickets, weak escalation paths, or support that feels too dependent on chat and articles.

Ease of use and intuitive interface 84% positive

A dominant theme is that Mews is easy to learn, visually clear, and intuitive for reception, housekeeping, and management teams. Reviewers say the int... A dominant theme is that Mews is easy to learn, visually clear, and intuitive for reception, housekeeping, and management teams. Reviewers say the interface shortens onboarding time and makes daily navigation simpler, though a few mention the complexity grows with advanced settings.

Automation and workflow efficiency 80% positive

Users repeatedly say Mews automates routine hotel tasks such as check-in/out, billing, emails, room assignment, and operations follow-up, which saves... Users repeatedly say Mews automates routine hotel tasks such as check-in/out, billing, emails, room assignment, and operations follow-up, which saves time and reduces manual work. Many note that this efficiency lets teams focus more on guest service and run the property with fewer errors and less paperwork.

Where hoteliers push back

Billing invoicing and payments 61% negative

Many reviews focus on Mews simplifying payments, invoices, card handling, and posting charges to guest accounts or outlets. At the same time, billing... Many reviews focus on Mews simplifying payments, invoices, card handling, and posting charges to guest accounts or outlets. At the same time, billing workflows are one of the most common pain points, with users citing split bills, refunds, routing, invoice corrections, and accounting reconciliation as areas that still need work.

Reporting and analytics 64% negative

Reporting is one of the most discussed topics, with users wanting better dashboards, deeper analytics, more flexible filters, and cleaner exports for... Reporting is one of the most discussed topics, with users wanting better dashboards, deeper analytics, more flexible filters, and cleaner exports for finance and operations. Many say Mews provides useful data, but the reporting layer still feels inconsistent, hard to customize, or too dependent on exporting into Excel.

Ranks higher for

Large (75-199 rooms) #2 vs #15
Mid-Size (25-74 rooms) #1 vs #18
Small (10-24 rooms) #3 vs #10
X-Large (200+ rooms) #3 vs #17

Unique capabilities

Multi-lingual Multi-currency Guest CRM Online 24/7 support Native Email Marketing
4.7/5 ease of use 4.3/5 support 351 integrations
Visit Website
RoomRaccoon
RoomRaccoon
4.7/5 from 210 reviews

What hoteliers love

Customer success and after-sales support 60% positive

Several reviews highlight strong, hands-on support from specific customer success staff who arrange training, meetings, and practical guidance. Howeve... Several reviews highlight strong, hands-on support from specific customer success staff who arrange training, meetings, and practical guidance. However, others report the opposite: slow or non-existent follow-up after setup, unresolved tickets, and poor post-sale care that can create real operational and financial pain.

Ease of use and onboarding 100% positive

Users repeatedly say RoomRaccoon is easy to learn and operate, with a clear overview that does not require prior technical knowledge. Training videos... Users repeatedly say RoomRaccoon is easy to learn and operate, with a clear overview that does not require prior technical knowledge. Training videos and guided sessions help teams adopt the platform quickly and put it into daily use with less friction.

AI assistant and chatbot automation 100% positive

RoomRaccoon’s AI additions are seen as promising, with users saying the chatbot still needs training to become more efficient for daily operational ta... RoomRaccoon’s AI additions are seen as promising, with users saying the chatbot still needs training to become more efficient for daily operational tasks. Others praise the AI assistant as a major support tool, indicating automation is becoming a meaningful part of the product’s value.

Where hoteliers push back

Customer success and after-sales support 40% negative

Several reviews highlight strong, hands-on support from specific customer success staff who arrange training, meetings, and practical guidance. Howeve... Several reviews highlight strong, hands-on support from specific customer success staff who arrange training, meetings, and practical guidance. However, others report the opposite: slow or non-existent follow-up after setup, unresolved tickets, and poor post-sale care that can create real operational and financial pain.

Reservation and room assignment workflow 100% negative

Some reviewers mention limitations when managing reservations within the same room category, especially when guests need to be moved from room to room... Some reviewers mention limitations when managing reservations within the same room category, especially when guests need to be moved from room to room. That points to a need for smoother room assignment handling in busy hotels with more complex occupancy patterns.

Ranks higher for

X-Small (< 10 rooms) #6 vs #12
EG #6 vs #8
MX #4 vs #9
PT #1 vs #3

Unique capabilities

PMS connectivity Analytics dashboard Multi-Currency Support Inventory Management 2-way real time integrations
4.7/5 ease of use 4.5/5 support 87 integrations
Visit Profile

Frequently Asked Questions About Mews PMS vs RoomRaccoon PMS

Can Mews PMS replace RoomRaccoon PMS?

It depends on your requirements. Mews PMS and RoomRaccoon PMS share many core Property Management Systems features, but each has unique capabilities. Mews PMS offers 351 verified integration partners, while RoomRaccoon PMS offers 87. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Mews PMS leads in ease of use at 4.7/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Mews PMS or RoomRaccoon PMS offer a free plan?

Mews PMS: No. RoomRaccoon PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Mews PMS and RoomRaccoon PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Mews has an HT Score of 99 and RoomRaccoon has 75. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality ▾

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness ▾

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score ▾

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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