The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 75 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
MyStay shines in ROI , with exclusive features like Digital Acceptance & Payment Capture.
Plusgrade shines when it comes to increased revenue , with exclusive features like Dynamic Upgrade Pricing and Multi-Property/Chain Dashboard.
Side-by-side ratings based on 75 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $400/mo | From $400/mo |
| Verified Reviews | 45 | 30 |
After analyzing 75 verified reviews, MyStay users most value its customization and flexibility, communication with guests, efficient check-in process, while Plusgrade users highlight increased revenue, customer experience, automated upselling. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Customization and Flexibility
▾
|
+
Increased Revenue
▾
|
|
+
Communication with Guests
▾
|
+
Customer Experience
▾
|
|
+
Efficient Check-In Process
▾
|
+
Automated Upselling
▾
|
|
+
Contactless Services
▾
|
+
Additional Upselling Options
▾
|
| Cons | |
|
−
Integration with PMS
▾
|
−
Manual Upgrades and Errors
▾
|
|
−
User Interface
▾
|
|
|
−
Integration with PMS and Other Systems
▾
|
|
How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #6 17 reviews | #16 2 reviews |
| Mid-Size (25-74 rooms) ▾ | #11 13 reviews | #12 16 reviews |
| Large (75-199 rooms) ▾ | #11 6 reviews | #10 9 reviews |
| X-Large (200+ rooms) | #12 2 reviews | #10 3 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #11 14 reviews | #12 14 reviews |
| Luxury ▾ | #13 12 reviews | #14 15 reviews |
| Branded / Chain ▾ | #10 13 reviews | #14 7 reviews |
| Extended Stay ▾ | #7 6 reviews | #17 1 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America | #16 1 reviews | #12 4 reviews |
| Europe ▾ | #5 36 reviews | #15 12 reviews |
| Asia Pacific | #11 1 reviews | — |
| Middle East ▾ | #8 1 reviews | #4 10 reviews |
Choosing the right upselling software can significantly impact your hotel’s revenue and guest experience. Both MyStay by MyStay and Plusgrade by Plusgrade aim to enhance ancillary revenue through pre-arrival offers, but they approach this goal differently. While MyStay focuses on comprehensive guest communication, digital marketing, and contactless check-in, Plusgrade emphasizes automated upgrades and revenue management. Which platform aligns better with your hotel's priorities and operational style?
Both MyStay and Plusgrade serve hotel upselling, but their core functionalities diverge. MyStay combines guest communication, digital marketing, and contactless solutions, making it a versatile tool for enhancing the guest journey. Plusgrade, on the other hand, zeroes in on automated revenue maximization through pre-arrival upgrades and ancillary offers. Your decision hinges on whether you prioritize guest engagement or revenue optimization. Are you seeking a broader guest experience tool or a dedicated revenue booster?
If your hotel needs a platform that integrates guest communication with digital upselling, MyStay is the better fit. It offers personalized messaging, seamless contactless check-in, and a guest web catalog, ideal for properties emphasizing guest experience and operational efficiency. If your focus is on maximizing revenue through automated upgrades and ancillary sales, Plusgrade’s suite of dynamic upgrade pricing and bid-based offers makes it the superior choice. Consider your property’s strategic goals—guest satisfaction or revenue uplift—and choose accordingly.
MyStay’s user interface scores slightly higher at 4.85/5, with many reviews praising its straightforward setup and intuitive guest communication tools. Its onboarding process is rated 4.66/5, with users highlighting smooth integration with PMS and quick deployment. Conversely, Plusgrade’s ease of use is rated 4.75/5, with some users noting that the platform’s automation simplifies revenue management but requires a more technical setup initially. Edge: MyStay.
Both platforms share seven core features, including automated communication, upselling, and integration capabilities. MyStay offers two unique features: ancillary product merchandising and digital acceptance & payment capture, enhancing guest purchase options and operational flexibility. Plusgrade stands out with three features: dynamic upgrade pricing, multi-property dashboards, and Type 2 SOC 2 data security certification, emphasizing revenue management and security. For comprehensive guest engagement, MyStay edges ahead; for advanced revenue control, Plusgrade has the advantage.
MyStay’s customer support scores 4.85/5, with many reviews attesting to prompt, personalized assistance and ongoing support. Users appreciate their proactive communication and willingness to customize solutions. Plusgrade’s support is rated 4.79/5, with feedback highlighting efficient responses and effective onboarding. However, some users note that support could be more proactive during complex integrations. Edge: MyStay.
MyStay boasts 30 verified integration partners, including popular PMS and channel managers like Winhotel, SiteMinder, and Oracle Hospitality. Plusgrade has 16 verified partners, including major systems like RMS, Shiji Group, and Duetto. Both platforms integrate with key third-party tools, but MyStay’s broader partner network offers more flexibility for varied tech stacks. Edge: MyStay.
Hoteliers rate MyStay slightly lower at 4.82/5, with reviews often referencing its ease of use and integration. Boutique hotels and serviced apartments tend to favor it for operational simplicity. Plusgrade receives a perfect 5/5 rating, particularly from luxury hotels and resorts, praised for its automation and revenue results. Recent reviews favor Plusgrade’s high satisfaction among premium property segments. Edge: Plusgrade.
Both platforms are priced at a base fee of $400, with no mention of additional implementation fees or subscription models. They do not offer freemium versions or monthly per-room charges, making their cost straightforward. Exact value depends on the scale and specific features needed, but budget-wise, they are comparable.
MyStay offers a broad, guest-focused platform that excels in communication, contactless check-in, and ancillary merchandising, making it ideal for properties prioritizing guest experience. It’s best suited for hotels seeking operational efficiency, automation, and a unified guest engagement system.
Plusgrade specializes in automated revenue management, with a focus on upgrades and ancillary sales that boost RevPAR. It suits luxury hotels, resorts, and premium properties eager to maximize revenue with minimal manual effort.
If your goal is enhancing guest satisfaction and operational flexibility, choose MyStay. If revenue maximization through automation is your priority, Plusgrade is the stronger option. Both are strong choices, but your specific needs will determine the best fit.
According to HTR's product database, MyStay and Plusgrade share 7 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| Ancillary Product Merchandising | ||
| Digital Acceptance & Payment Capture | ||
| Dynamic Upgrade Pricing | ||
| Multi-Property/Chain Dashboard | ||
| Type 2 SOC 2 Certified (Data Security) |
We analyzed 2 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Guests can tweak and adjust their trip to exactly what they’re looking for. We’re helping them discover options they might not have known about."
No published case study for this goal yet.
"I’ve worked with plenty of other systems, and none of them do what Plusgrade does. I would definitely recommend it to other boutique hotels. It opens up new ways to connect with gu..."
What hoteliers love
Some users ask for more customization options in automatic messaging and content presentation. They desire greater freedom in editing templates and in... Some users ask for more customization options in automatic messaging and content presentation. They desire greater freedom in editing templates and integrating with multiple hotels or specific PMS systems. Customization in currency based on language and more text editing options are also requested.
Users highlight the ability to effectively communicate with guests before, during, and after their stay. MyStay facilitates automated messaging and th... Users highlight the ability to effectively communicate with guests before, during, and after their stay. MyStay facilitates automated messaging and the sharing of relevant information about accommodation and activities, creating a personalized experience. This feature helps address guest needs promptly and improve overall satisfaction.
MyStay is widely praised for its efficient and fast check-in process. Guests can check-in online before arrival, which saves time and reduces lines at... MyStay is widely praised for its efficient and fast check-in process. Guests can check-in online before arrival, which saves time and reduces lines at the reception. The process includes electronic signatures and ID verification. This feature is especially valued during the pandemic for its contactless capability.
Where hoteliers push back
The integration of MyStay with PMS systems is a critical topic. While many appreciate the integration, some users face difficulties and request smooth... The integration of MyStay with PMS systems is a critical topic. While many appreciate the integration, some users face difficulties and request smoother connections. Better synchronization with PMS could further enhance the usability and convenience of the platform.
Ranks higher for
Unique capabilities
What hoteliers love
Hoteliers report significant revenue gains through UpStay, with conversions from room upgrades and additional services like spa treatments. This helps... Hoteliers report significant revenue gains through UpStay, with conversions from room upgrades and additional services like spa treatments. This helps in boosting RevPAR and making better use of unsold inventory during both high and low demand periods.
The platform enhances guest experience by providing attractive pre-arrival upgrade offers. Guests appreciate the bidding system and personalized email... The platform enhances guest experience by providing attractive pre-arrival upgrade offers. Guests appreciate the bidding system and personalized emails, which make the upgrade process user-friendly and engaging, often resulting in higher satisfaction rates.
UpStay's fully automated system allows hotels to generate ancillary revenue with minimal manual intervention. This automation provides consistent perf... UpStay's fully automated system allows hotels to generate ancillary revenue with minimal manual intervention. This automation provides consistent performance in increasing upgrade conversions, even during periods of lower occupancy.
Where hoteliers push back
Users reported issues with manual upgrades, citing system errors and delays in receiving feedback. This has occasionally led to dissatisfaction with t... Users reported issues with manual upgrades, citing system errors and delays in receiving feedback. This has occasionally led to dissatisfaction with the service provided.
Some users find the interface limiting and have suggested improvements, such as better tracking of guest emails for future campaigns and more intuitiv... Some users find the interface limiting and have suggested improvements, such as better tracking of guest emails for future campaigns and more intuitive changes to the setup.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. MyStay and Plusgrade share many core Upselling Software features, but each has unique capabilities. MyStay offers 30 verified integration partners, while Plusgrade offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. MyStay leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
MyStay: No. Plusgrade: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. MyStay has an HT Score of 19 and Plusgrade has 72. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor