The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 395 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
About Hotelier shines .
ThinkReservations shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment processing and Housekeeping module.
Side-by-side ratings based on 395 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 395 |
After analyzing 395 verified reviews, About Hotelier users most value its , while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.
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Customer Support
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Operational Efficiency
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Data and Reporting
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Integration with OTAs
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | About Hotelier |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #4 145 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 25 reviews |
| Large (75-199 rooms) | — | #6 3 reviews |
| X-Large (200+ rooms) | — | #5 1 reviews |
By Property Type
| Segment | About Hotelier |
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| Boutique ▾ | — | #7 100 reviews |
| Luxury ▾ | — | #7 70 reviews |
| Branded / Chain ▾ | — | #7 24 reviews |
| Extended Stay ▾ | — | #11 8 reviews |
By Region
| Segment | About Hotelier |
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| North America ▾ | — | #1 386 reviews |
| Europe | — | #57 0 reviews |
| Asia Pacific | — | #32 0 reviews |
| Middle East | — | #32 0 reviews |
Choosing the right property management system (PMS) can significantly impact your hotel’s operations, guest experience, and revenue. Both RoomRack by About Hotelier and ThinkReservations PMS aim to streamline your day-to-day tasks, but they differ markedly in features, user feedback, and market presence. Your decision hinges on whether you prioritize extensive features, recent reviews, and broader integrations or a more niche, potentially simpler solution.
RoomRack offers an innovative approach tailored more to operations and efficiency, but lacks recent user feedback and a broad feature set. ThinkReservations, by contrast, is well-established with over 350 recent reviews, making it a more proven choice for most hoteliers today.
RoomRack is positioned as an operational hub that centralizes guest data, reservations, and billing to boost efficiency. ThinkReservations, however, is a full-featured PMS with integrated booking, OTA connectivity, and revenue tools, making it more versatile for diverse property types.
Where RoomRack emphasizes real-time updates and AI-driven insights to enhance guest satisfaction, ThinkReservations explicitly offers a broad suite of features—including channel management, automated messaging, and revenue tracking—that support both operations and marketing. Do you need a system focused mainly on operational workflows or one that combines operations with marketing and revenue growth?
If your hotel needs a comprehensive PMS that includes online booking, channel management, and revenue tools, ThinkReservations is the clear choice. It caters well to small and midsize hotels, B&Bs, and inns, especially those looking to improve operational efficiency while increasing revenue.
If your team is seeking a platform primarily focused on internal workflows, guest management, and AI-driven insights—without extensive integration needs—RoomRack might appeal more. But note, RoomRack has no recent reviews or a broad feature set, which weakens its position for most hotels today.
Given ThinkReservations’s strong recent reviews and 97% likelihood to recommend, it’s the more dependable option for most hotels in the current market.
ThinkReservations scores 4.82 out of 5 for ease of use, with many reviewers emphasizing its intuitive interface, onboarding, and quick staff adoption. Users praise its streamlined reservation and check-in processes, with comments like "seamless onboarding" and "easy to navigate"—even for non-tech-savvy staff.
RoomRack, on the other hand, scores a zero rating for ease of use and lacks recent reviews, raising questions about its user-friendliness and support. Without recent user feedback, it’s difficult to gauge its onboarding experience or staff adoption.
Edge: ThinkReservations.
ThinkReservations boasts 39 features including a channel manager, booking engine, automated night audit, guest messaging, multi-currency support, and digital check-in. These features are designed to cover most operational, revenue, and guest communication needs.
RoomRack offers no unique or extensive features, only focusing on core property management functions without added tools or integrations. Its limited feature set makes it less suitable for hotels seeking a full-scale PMS.
Edge: ThinkReservations.
ThinkReservations consistently receives high praise for its customer support, with a 4.82/5 rating and reviews highlighting quick responses, knowledgeable staff, and ongoing platform improvements. Many reviews describe their support as accessible, friendly, and integral to their success.
RoomRack, with no recent reviews or support ratings available, cannot match this level of confidence. Its lack of recent feedback suggests support quality is untested or potentially lacking.
Edge: ThinkReservations.
ThinkReservations integrates with 16 verified partners, including major OTAs like Expedia, Booking.com, Airbnb, and TripAdvisor, along with tools like TrustYou, OpenKey, and INTELITY. This broad connectivity enables your hotel to expand reach and streamline operations.
RoomRack has no verified integrations or partnerships listed, limiting its capacity for connectivity and automation. Hotels relying on integrations will find ThinkReservations more suitable.
Edge: ThinkReservations.
With over 356 recent reviews, ThinkReservations earns an overall rating of 4.88/5, with 97% of users willing to recommend it. Its reviews span a variety of property types, including inns, boutique hotels, and resorts, consistently praising its features, support, and ease of use.
RoomRack currently has no reviews or ratings, making it impossible to assess user satisfaction. This lack of feedback diminishes confidence in its performance.
Edge: ThinkReservations.
RoomRack’s pricing details are not publicly available, which may complicate budgeting and decision-making. ThinkReservations charges a flat $500 monthly fee, with no setup or hidden costs, providing clarity on total expenditure.
This transparency favors ThinkReservations, especially for hotels with predictable budgets and a preference for straightforward pricing.
Not ideal if you need a comprehensive booking engine or extensive OTA connectivity.
Not ideal if your hotel requires a highly customizable or enterprise-level system with extensive API access.
RoomRack presents a compelling proposition for hotels focusing on operational efficiency and guest management, especially if AI insights are a priority. However, its recent lack of reviews, limited features, and unknown support levels make it a risky choice in today’s competitive landscape.
ThinkReservations stands out as the more proven, feature-rich, and highly-rated PMS, with over 350 recent reviews and near-universal positive feedback. It is well-suited for hotels wanting to streamline operations, boost revenue, and connect with multiple OTAs.
If your hotel needs a reliable, all-in-one PMS with proven performance and broad integrations, go with ThinkReservations. Its extensive feature set and recent reviews make it the safer, smarter choice.
Choose RoomRack only if your focus is on internal operations and you are prepared to test a less proven platform that might require additional vetting.
This comprehensive comparison should empower you to make a confident choice aligned with your hotel’s operational needs, growth plans, and budget.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| About Hotelier |
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| Starting Price | — | From $500/mo |
According to HTR's product database, RoomRack and ThinkReservations PMS share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | About Hotelier |
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| EPoS | ||
| Payment processing |
Showing top differences. 27 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
What hoteliers love
Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.
ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.
The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.
Where hoteliers push back
Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.
Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. RoomRack and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. RoomRack offers 0 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
RoomRack: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. About Hotelier has an HT Score of 0 and ThinkReservations has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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