The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 528 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Oaky by Plusgrade shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest Segmentation & Targeting and Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).
STAAH shines .
Side-by-side ratings based on 528 verified hotelier reviews on HTR.
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| Starting Price | From $300/mo | Contact sales |
| Verified Reviews | 528 | 0 |
After analyzing 528 verified reviews, Oaky by Plusgrade users most value its upselling efficiency, user interface and system usability, customer support experience, while STAAH users highlight . Click any theme to see what reviewers say.
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Upselling Efficiency
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User Interface and System Usability
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Customer Support Experience
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Personalization and Targeted Promotions
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Reporting System Challenges
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Integration with PMS
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #5 42 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #2 263 reviews | — |
| Large (75-199 rooms) ▾ | #1 141 reviews | — |
| X-Large (200+ rooms) ▾ | #2 57 reviews | — |
By Property Type
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| Boutique ▾ | #2 216 reviews | — |
| Luxury ▾ | #2 278 reviews | — |
| Branded / Chain ▾ | #2 208 reviews | — |
| Extended Stay ▾ | #3 33 reviews | — |
By Region
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| North America ▾ | #7 29 reviews | — |
| Europe ▾ | #1 315 reviews | — |
| Asia Pacific ▾ | #2 81 reviews | — |
| Middle East ▾ | #2 52 reviews | — |
Choosing between Oaky by Plusgrade and STAAH Vouchers hinges on what your hotel needs most. Oaky excels as a comprehensive upselling platform designed to maximize ancillary revenue throughout the guest journey, while STAAH Vouchers focuses solely on offering gift vouchers via a streamlined online storefront. Both solve revenue growth challenges but target different aspects of the guest experience. Which aligns better with your hotel’s strategic priorities?
Oaky’s core mission is to personalize and automate upselling offers, increasing revenue and guest satisfaction, whereas STAAH simplifies gift voucher sales to boost direct online revenue. Do you want a holistic upselling tool or a dedicated voucher platform to supplement your existing sales channels?
If your hotel needs to increase revenue from upgrades, ancillary services, and personalized offers across the entire guest journey, go with Oaky. Its robust features like segmentation, dynamic pricing, and multi-channel delivery have earned it a 4.84/5 overall rating from over 440 recent reviews, indicating high user satisfaction.
Conversely, if your primary goal is to rapidly implement a gift voucher system to drive direct online sales, STAAH Vouchers may be more suitable. It offers an easy-to-use, mobile-optimized online store designed specifically for selling vouchers, but it has yet to receive independent reviews or ratings comparable to Oaky’s.
Given the detailed feedback and recent reviews, Oaky’s proven track record makes it the stronger choice for hotels focused on comprehensive revenue uplift. Are you ready to boost revenue across the guest lifecycle or just sell more vouchers?
Your hotel should pick Oaky if you require a versatile upselling solution that integrates with your PMS and other hotel tech, supports automation, guest segmentation, and offers a range of features like offer experimentation and multi-channel delivery. It’s ideal for properties looking to personalize guest offers and increase revenue from pre-arrival to post-stay, especially larger or chain hotels given its multi-property dashboards.
If your hotel’s priority is to sell gift vouchers efficiently without the need for extensive upselling or automation, STAAH’s platform is a straightforward, mobile-friendly storefront that simplifies voucher sales. It’s best suited for hotels seeking an easy, standalone revenue channel rather than a full upselling suite.
Overall, for hotels aiming to maximize ancillary revenue through targeted, automated campaigns, Oaky is the clear leader. For those focused solely on gift vouchers, STAAH provides a simple, effective solution.
Oaky’s interface boasts a 4.84/5 ease of use rating and a 4.74/5 onboarding score from recent reviews, with users describing it as intuitive and quick to adopt. Hotels highlight its user-friendly design, comprehensive support, and automation capabilities, though some note a learning curve when exploring its extensive features.
STAAH Vouchers lacks publicly available ratings or reviews, but its platform is described as mobile-friendly, easy to set up, and simple to operate. Since it’s focused solely on voucher sales, its straightforward online store likely requires less training and onboarding.
Edge: Oaky. Its proven, high-rated UI and onboarding process make it more reliable for hotels seeking a powerful upselling tool with minimal complexity.
Oaky offers 12 unique features, including guest segmentation, A/B testing, room upgrade merchandising, multi-channel delivery (email, SMS, WhatsApp), dynamic pricing, offer templates, and comprehensive offer orchestration from booking to post-stay. These capabilities enable tailored, timely upselling campaigns that significantly boost revenue.
STAAH Vouchers provides a streamlined platform focused solely on creating a customizable online store for gift vouchers, with automation and mobile optimization but no advanced upselling features. It doesn’t match Oaky’s breadth but excels in its niche.
Edge: Oaky. Its broad set of innovative features supports a full guest journey upselling strategy, making it more impactful for hotels looking to grow revenue.
Oaky’s support ratings are 4.87/5, with reviewers praising its prompt, knowledgeable assistance and effective onboarding. Many highlight dedicated account managers and ongoing communication as key strengths, with feedback emphasizing that support is a significant factor in successful implementation.
STAAH, with no available review data, is less transparent about support quality. Given its size and lack of recent reviews, its support experience remains unverified.
Edge: Oaky. The high review scores and positive testimonials make its support team a clear advantage for hotels seeking reliable, expert assistance.
Both platforms boast 54 verified partners, sharing 15 common integrations including major PMS and hospitality software like Oracle Hospitality, Mews, Cloudbeds, and Stayntouch. Oaky’s integrations facilitate real-time data exchange for dynamic upselling campaigns, while STAAH’s system is similarly compatible but lacks detailed breakdowns of unique partnerships.
Since both have equal verified partner counts and shared integrations, the edge goes to Oaky based on its proven ability to integrate deeply with multiple PMSs and hotel systems, supporting more complex workflows.
Oaky’s recent reviews from over 440 hotels consistently praise its ease of use, support, and revenue impact, with a 96% likelihood to recommend and a 9.65/10 NPS score. Hotels of various segments, from independent boutique properties to large chains, report significant revenue uplifts and improved guest experiences.
STAAH lacks recent reviews or ratings, making it impossible to compare user satisfaction effectively. Given the data, Oaky’s high-rated performance clearly outpaces STAAH’s unverified standing.
Edge: Oaky. Its extensive, current positive reviews and high satisfaction scores establish it as the preferred choice.
Oaky’s pricing starts at $300 per month, with no trial or freemium options. Its model is straightforward, with a clear monthly flat fee, making budgeting predictable for hotels.
STAAH does not publicly disclose its pricing, indicating it may depend on custom quotes or additional fees, which complicates direct comparison. As a result, Oaky’s transparent, fixed-cost model offers better clarity for hotels planning their budgets.
Not ideal if your hotel:
Not ideal if your hotel:
Oaky is a comprehensive upselling platform with a proven record of increasing revenue and guest satisfaction through automation, segmentation, and multi-channel offers. Its extensive features and high review scores make it suitable for hotels committed to elevating every stage of the guest journey.
STAAH Vouchers offers a straightforward, mobile-optimized gift voucher platform ideal for hotels that want to quickly add a voucher sales channel without complexity. It’s best for properties with a primary focus on direct online sales rather than full-scale upselling.
Choose Oaky if your hotel’s goal is to unlock incremental revenue through personalized, automated campaigns supported by strong integrations. Opt for STAAH if you need a simple, effective voucher sales system to supplement your existing revenue streams.
This comparison reflects current reviews, feature sets, and market presence. For hotels prioritizing proven satisfaction, automation, and a broad feature set, Oaky remains the clear leader.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $300/mo | — |
According to HTR's product database, Oaky by Plusgrade and STAAH Vouchers share 0 features. Here are the key differences — features one has that the other lacks.
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| Dynamic Upgrade Pricing | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Experimentation & A/B Testing | ||
| Offer Templates Library | ||
| Room Upgrade Merchandising |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"With Oaky, guests can clearly see what extra services or products we have to offer. By looking through all our services they can choose to add things they did not even know they wa..."
No published case study for this goal yet.
"Oaky allows us to be creative and feature relevant and exciting offers to our guests. The solution is extremely flexible and easy to use, helping our teams to offer unique services..."
No published case study for this goal yet.
What hoteliers love
Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users... Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users appreciate the ease of promoting room upgrades and packages, contributing significantly to boosting hotel revenue.
The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This acces... The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This accessibility helps hotels employ upselling strategies without extensive training.
Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a po... Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a positive experience. Prompt assistance is highlighted as a particular strength.
Where hoteliers push back
Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel system... Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel systems. Users express difficulty in accessing comprehensive data on upselling activities.
Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as s... Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as some users encounter complications requiring manual input, specifically when tracking upselling offers.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Oaky by Plusgrade and STAAH Vouchers share many core Upselling Software features, but each has unique capabilities. Oaky by Plusgrade offers 54 verified integration partners, while STAAH Vouchers offers 54. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Oaky by Plusgrade leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Oaky by Plusgrade: No. STAAH Vouchers: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Oaky by Plusgrade has an HT Score of 96 and STAAH has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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