Customer Alliance Invites Hoteliers to a Free Webinar on How to Win AI Search
Live online session on June 9 covers how to get hotels found, cited, and recommended by AI platforms like ChatGPT, Gemini, and Perplexity
The way travelers search for hotels is shifting. AI platforms like ChatGPT, Gemini, Claude, and Perplexity are increasingly the first stop for travel recommendations, yet most hotels have no idea whether they appear in those answers, or how. To help the industry get ahead of this change, Customer Alliance is hosting a free live webinar: How to Win AI Search for Hotels: Strategies to Get Found, Cited & Chosen by AI.
The session takes place online on June 9, 2026, from 11:30 AM to 12:30 PM CEST and is open to all hoteliers, revenue managers, and hospitality marketers. It will be hosted by Nicholas Reid, Head of Revenue Operations at Customer Alliance, and will feature guest speaker Niklas Büschner, CEO of Radyant and a specialist in AI search and Answer Engine Optimization (AEO).
The session will give attendees a practical, hospitality-specific breakdown of how AI discovery works and what properties can do to improve their visibility. Topics include:
How AI search works in the context of hotel discovery
Why some properties get recommended while others are invisible
The key signals AI platforms rely on when ranking and citing hotels
Practical steps to improve AI discoverability
How to measure and track a hotel's AI presence over time
The webinar will also mark the official launch preview of AI Search Visibility by Customer Alliance, a new product feature that shows hoteliers whether their property appears in AI-generated recommendations, how it is positioned, and what to do to improve. Attendees will be among the first to see it.
"There is a lot of noise around AI search right now, but most advice is generic and very little of it is built specifically for hotels. This session is about cutting through that, giving hoteliers a grounded understanding of what is actually changing and what they can do about it today."
— Nicholas Reid, Head of Revenue Operations, Customer Alliance
The webinar is 100% free. Registration is open now.
Event details
Date: Tuesday, June 9, 2026
Time: 11:30–12:30 CEST
Format: Free live online webinar
