Customer Alliance

4.5 (32 REVIEWS)

HTR Score icon
HT Score  
79 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

Customer Alliance

4.5 (32 REVIEWS)

Ranked 5 (out of 46) in Reputation Management

Turning reviews into revenue by giving hotels control of their guest experience from booking through check-out. More reviews leads to more bookings which, as a result, generates more revenue.

Ratings Summary

4.5
Very Good
32 reviews
Ease of Use
4.6/5
Customer Support
4.6/5
ROI
4.2/5
Implementation
4.6/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Customer Alliance is the #6 most trending product in the Reputation Management category (out of 46) and the #259 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

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Certified Support

Customer Alliance’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Ht score logo
79 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
About Customer Alliance
Founded in 2009 | Headquarters in Berlin (Germany) | 87 employees
Founded in 2009 in Berlin, Customer Alliance is the European leader in guest experience and online reputation management solutions for the hospitality industry. Thousands of independent and chain hotels worldwide work with Customer Alliance to manage their digital guest experience and brand reputation throughout their guest journey. Within one industry-leading solution, hotels can individually communicate the right message, at the right time to all guests to ensure satisfaction is not left to chance, whilst collecting, distributing, and analyzing their guest reviews from across the web, giving them a competitive insight into their hotel's performance. Hotels can now better understand their guests and boost their revenue.

Capabilities

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Customer Alliance doesn’t have any benefits or use cases available

Features

Surveys & Feedback

4/5 features

Review Generation

4/5 features

Follow-up & Resolution

4/5 features

Reporting, Analytics & Insights

4/5 features

Channels

4/5 features

Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Customer Alliance Average Customer Alliance

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Popularity by Segment

Size

25 | Medium (25-74 room)

9 | Large (75-199 room)

5 | X-Small (1-9 room)

3 | Small (10-24 room)

3 | X-Large (200+ room)

Type

9 | Bed & Breakfast & Inns

8 | Boutiques

6 | City Center Hotels

6 | Resorts

4 | Luxury Hotels

4 | Vacation Rentals & Villas

3 | Branded Hotels

3 | Limited Service & Budget Hotels

2 | Extended Stay & Serviced Apartments

2 | Hostels

1 | RV Parks & Campgrounds

Region

53 | Europe

1 | South America

Category

32 | Reputation Management

27 | Guest Surveys & Feedback

32

Reviews

1

Expert Recommendations

Hotelier Rating

Excellent
38
Very Good
12
Average
4
Poor
0
Terrible
0

By Product

  • Reputation Management
    Reputation Management
  • Guest Surveys & Feedback
    Guest Surveys & Feedback

Property Size

  • X-Small
  • Small
  • Medium
  • Large
  • X-Large

Region

  • Europe
    Europe
  • South America
    South America
10

"Super Reputationsmanagement-Software!"

Geschäftsführer from 25-49 room Bed & Breakfast & Inn in Berg (Germany)

Verified
6 days ago
Reputation management software has significantly improved our company. It is user-friendly and extremely effective. An essential tool for anyone who wants to protect their reputation online!
8

Great product

Verkaufsleiterin from 200 to 499 room in Montabaur (Germany)

Verified
10 days ago
What I like best is the review stream. It shows all reviews at a glance and gives you the option to answer them directly in one place.
8

Great program

Communication & Media Manager from 100 to 199 room Resort in Murnau am Staffelsee (Germany)

Verified
11 days ago
It is an uncomplicated program that is easy to use. Well sorted and all relevant functions are immediately visible and can be found in the right place.
8

Good

General Manager from 100 to 199 room Branded Hotel in Saarbrücken (Germany)

Verified
16 days ago
It's all nicely bundled, but remains manageable and very user-friendly. It makes it easier for us to process and analyze the reviews and provides a clear overview.
10

Easy to edit.

Hoteldirektor from 25-49 room City Center Hotel in Veitshöchheim (Germany)

Verified
17 days ago
Answering the reviews is very easy, even with reviews from other portals. the dashboard is very clear and meaningful.
8

Saves time and gives a good overview of the most important factor of your business, the customer's view.

Owner from 25-49 room Bed & Breakfast & Inn in Grindavik (Iceland)

Verified
10 months ago
One platform where reviews, our guests have on many different platforms, makes my life easier and we are quicker to respond to all reviews we get. This is very important factor as we highly valuated the time our guests spend in telling us how we can improve our business and we do of course like to reply to everyone that is doing us a favour...
9

Intuitive and effective

AD from 25-49 room Resort in Foscagno (Italy)

Verified
12 months ago
Pms integration, simple but complete dashboard. Possibility of customizing surveys. Analysis of competitors and macro work areas.
9

Very operational

Gérante from 50-74 room Boutique in Saint-Malo (France)

Verified
12 months ago
the conversion + the design. (No need to make a very very long sentence, or even mega long, or super long. )
10

Keep an eye on all of your reviews and improve your guest communication

General Manager from 25-49 room Boutique in Bad Belzig (Germany)

Verified
12 months ago
Easy-to-use tool to keep track of all reviews and improve quality assurance with practical tips. Communication before, during and after the stay can be improved immediately. Great interface options and excellent support team!
10

Does what it's supposed to

Inhaber from 25-49 room in Garmisch-Partenkirchen (Germany)

Verified
13 months ago
Easy to use, integration with Oracle Suite8 works flawlessly. Support is always fast and friendly, don't know what else could be done better here...
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Support

Unverified

Customer Alliance has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

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Help Center

Product Updates

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This vendor is missing critical support info

This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.

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Response Time

Slow

Recommended

91%

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