UpStay Continues Global Growth Momentum with Expansion into North American Hospitality Market

Leading provider of advanced upselling technology to unlock new revenue streams for North American hoteliers with industry’s first risk-free yield enhancement platform.

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UpStay, a leading provider of advanced ancillary upselling technology solutions for the hotel industry, today announced the expansion of its global operations to serve the revenue growth and experience-enhancing needs of hoteliers throughout the North American market. Benefitting from a leading presence in several international markets, UpStay’s entry into North America follows an aggressive company growth strategy that has already resulted in the adoption of its data-driven and risk-free upselling solution by multiple hotel businesses operating throughout the region. 

With its Ancillary Revenue suite, UpStay will now provide North American hoteliers with the power to tap into new sources of revenue, using its proven ability to convert approximately 20 percent of pre-arrivals into either room upgrade or booking add-on purchases. Unique to the UpStay platform is its ability to function as a fully automated technology that leverages data-rich analytics to personalize upsell recommendations and increase conversion rates. With no monthly subscription and with hoteliers only incurring a nominal fee upon achieving successful upsells, UpStay further maximizes hotel profitability and satisfaction scores by allowing each guest to place bids on available upgrades or add-on options. With each guest able to place a bid on what they believe is a fair rate for a room or service upgrade, UpStay’s solution ensures that hotel inventories are always sold at the highest possible price point, while simultaneously elevating guest experiences and hotel business reputations.

“UpStay’s technology has been credited by countless major hotel brands and independent properties for providing them with the means to proactively uncover revenue growth opportunities in real-time, and we are thrilled to provide such enhanced capabilities to the North American hotel market,” said Tzfrir Blonder, CEO at UpStay. “Among the first properties within the region to benefit from our advanced solutions are The Lucerne Hotel and The Wallace Hotel in New York, and we look forward to serving the needs of even more North American hoteliers, as they seek to grow their own revenue streams and run a more competitive business.”

Compatible with a wide array of PMS and booking engines in use by today’s hotels, UpStay provides guests with personalized recommendations in real-time and automatically updates hotel systems to reflect any purchases made. This allows property staff to focus their attention on improving the experiences of current guests, while ensuring that those set to arrive are greeted with the appropriate upgrade offerings that were purchased.

 

About UpStay

Founded in 2019, UpStay is the first fully automated SaaS (software-as-a-service) upselling solution for hotels that sends data-driven special offers to guests to make additional purchases prior to arrival and throughout their stay. UpStay is easily connected to the most commonly-used PMS/CRS. UpStay uses AI algorithms to make a variety of targeted offers to specific guest segments before and during their stay. With a single smart pre-arrival and during-stay guest-facing communication, UpStay drives up to 20% of hotel guests to buy room upgrades and additional ancillaries. Today, UpStay serves more than 120 chain brands around the globe.