REPORT

The Key to Reputation Success in 2021

Created in Collaboration with

Travel Media Group
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Overview

By only focusing on the overall rating of your hotel, you can be affected by the whims of an algorithm change. But by having a more holistic approach to your reputation online, you can make your hotel more attractive to people searching on review websites. What many hoteliers don’t realize is that being #1 isn’t the only way to succeed. While ranking higher than a competitor gives you an edge, there are other factors that affect what a person browsing hotels thinks of your business.

What You'll learn

  • TripAdvisor's current ranking algorithm
  • Factors that impact actual booking behaviors
  • How hotels can use their reputation to earn more bookings

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