Review of Sojern

10
Visibility and bookings that actually matter
Marketing Manager from 200 to 499 room Luxury Hotels in Haridwar (India)
Verified
3 days ago
What do you like most?
What I like most about Sojern is the way it supports hotel marketing with a clear focus on visibility, conversions, and actual bookings. For a hotel like Bhagirathi by Atishay, Haridwar, it is important not only to be visible online but also to reach the right travellers at the right stage of their booking journey. Sojern helps us in this area through digital marketing and display advertising, which gives our hotel additional visibility among potential guests who are actively looking for travel and hotel options. I particularly like the role Sojern plays in hotel meta search management and performance marketing. It helps strengthen the hotel's online presence across different channels and brings more attention to our property among relevant travellers. The focus on conversion and booking performance makes the marketing activity more meaningful, as we can look beyond impressions and reach and understand how the campaigns are contributing towards actual bookings. The display advertising campaigns being run for Bhagirathi by Atishay, Haridwar, are also useful in keeping the hotel visible to potential guests and creating awareness about the property. In a competitive hotel market, consistent visibility is important, especially for a destination like Haridwar where travellers have many accommodation choices. Another area I appreciate is the connection between digital marketing and reputation management. Reviews and online reputation have a direct impact on a guest's booking decision, so maintaining a strong reputation while continuing to improve visibility is important for us. Overall, I like that Sojern brings together digital marketing, hotel visibility, meta search, display advertising, conversion-focused campaigns, bookings, and reputation awareness in a way that supports the overall marketing efforts of the hotel.
What do you dislike or think could be improved?
Honestly, I feel Sojern is doing a very good job across the areas that matter to us, especially in digital marketing, hotel visibility, display advertising, meta search management, conversion-focused campaigns, and driving bookings. The platform and the support we receive are useful for our overall marketing efforts, and I have been satisfied with the way the campaigns are managed for Bhagirathi by Atishay, Haridwar. At the moment, I would not point out any major area that needs improvement because the overall experience has been good. The team is responsive, the communication is clear, and the focus remains on improving visibility and generating meaningful results rather than just running campaigns.
5.0
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
5.0/5
Implementation
5.0/5

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