Review of Cendyn

9
Easy way to understand the market.
Area Sales Manager from 100 to 199 room Boutique Hotels in Portland (United States)
Verified
7 months ago
What do you like most?
Unmatched Market Insight: The ability to see future booking trends and competitive market activity well in advance, giving a clear edge in setting strategy and pricing. Targeted Prospecting: Access to a vast database of groups and meeting planners who have previously used competitor hotels, allowing for highly efficient and specific sales outreach. Identifying "Lost" Business: Easily seeing which groups are currently booking at competitor properties, providing a clear path to recapture business that might otherwise be missed. Time Savings: Streamlining the research process by centralizing group booking information, which frees up sales staff to focus more time on direct client relationships and closing deals. Data-Driven Decision Making: Providing objective data to justify sales goals, forecasting, and investment decisions, ensuring strategies are based on real-time market realities rather than instinct alone.
What do you dislike or think could be improved?
Refining Contact Accuracy: While the platform excels at identifying who is booking and where, ongoing effort is needed to ensure the contact information (emails and direct phone numbers for meeting planners) remains highly accurate and current to maximize the effectiveness of direct outreach. Deeper Sub-Market Granularity: Continuing to refine and expand data capture at the neighborhood or sub-market level, especially in major metro areas, to provide even more laser-focused competitive insights beyond the general city or regional view.
4.5
Excellent
Ease of Use
5.0/5
Customer Support
5.0/5
ROI
4.0/5
Implementation
4.0/5

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