Popular in Operations
Popular in Revenue Management
Popular in Marketing
Popular in Guest Experience
The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
Cendyn Digital Marketing Platform
4.6 (29 REVIEWS)
Melissa, Kilian, Holly + 18 more experts recommend Cendyn
Read RecommendationsRanked 4 (out of 26) in Hotel Metasearch Management Software
Power up your direct bookings by up to 30% with our all-in-one platform
89% recommended by 277 hotels
Hyatt, Virgin, Onyx Hospitality Group & 274 others
Bell - AI powered product analyst
I analyzed all of Cendyn’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like the Cendyn Metasearch Platform for its streamlined management of multiple channels, enhancing visibility and demand. Key features such as intuitive analytics for real-time strategy optimization, and flexible bidding models tailored to metasearch platforms, are frequently praised. Potential buyers should note the advanced integration capabilities and automation processes, which contribute to increased revenue, reduced costs, and improved marketing efficiency, although speed and reporting improvements can enhance real-time insights.
Hyatt, Virgin, Onyx Hospitality Group & 274 others
Read their reviewsWhat Types of Hotels Cendyn is Popular For
Size
18 | X-Small (1-9 room)
9 | Small (10-24 room)
67 | Mid-Sized (25-74 room)
102 | Large (75-199 room)
127 | X-Large (200+ room)
Country
200 | United States of America
25 | France
11 | Spain
9 | Canada
8 | United Kingdom
6 | Italy
5 | South Africa
4 | Mexico
4 | Ireland
4 | India
4 | Australia
3 | United Arab Emirates
3 | Bahrain
2 | Saudi Arabia
2 | Denmark
2 | Switzerland
2 | New Zealand
1 | Myanmar
1 | Morocco
1 | Greece
1 | Malaysia
1 | Bulgaria
1 | Singapore
1 | Sweden
1 | Cyprus
1 | Bermuda
1 | Kenya
1 | Norway
1 | Dominican Republic
1 | Belgium
1 | Japan
1 | Ghana
1 | Korea, South
1 | Qatar
1 | Colombia
1 | Germany
1 | Netherlands
Type
163 | Boutiques
149 | Resorts
130 | Luxury Hotels
118 | City Center Hotels
95 | Branded Hotels
92 | Bed & Breakfast & Inns
71 | Airport/Conference Hotels
68 | Limited Service & Budget Hotels
42 | Casinos
20 | Extended Stay & Serviced Apartments
15 | Vacation Rentals & Villas
14 | Hostels
10 | RV Parks & Campgrounds
8 | Motels
Region
213 | North America
66 | Europe
12 | Asia Pacific
8 | Africa
6 | Oceania
6 | Middle East
2 | Central America
1 | South America
Category
166 | Hotel Reservations Software
144 | Booking Engine
55 | Digital Marketing Agencies
36 | Revenue Management Systems
29 | Hotel Metasearch Management Software
23 | Hotel Rate Parity
18 | Business Intelligence
16 | Hotel CRM & Email Marketing
11 | Website Design
11 | RFPs & Proposal Management Software
4 | Event Management Software
1 | Meetings & Events Intelligence
Didn’t find what you were looking for?
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Cendyn products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Cendyn Reviews Analyzed: 26
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Cendyn Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Cendyn
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Cendyn's Provided Description:
"• Connect easily to all main metasearch engines • Manage your metasearch and digital media campaigns • Benefit from Google Performance Max for travel goals integration • Appear in top position on Google with Search Ads campaigns • Enhance visibility across all Google advertising channels and inventory"
Capabilities
Increase direct bookings by up to 30%
Increase direct bookings by up to 30%
Capture demand and drive direct bookings by managing your digital ads and metasearch campaigns from one single platform. Connect easily to all main metasearch engines. Enhance visibility across all Google advertising channels and inventory in one platform. Manage your metasearch, paid search, and Google Performance Max for travel goals campaigns in one platform. Appear in top position on Google with Search Ads and be visible across all of Google with Performance Max for travel goals.
Campaigns tailored to your needs
Campaigns tailored to your needs
Distribute your hotel media campaigns as you see fit and sell your rooms on the channels that best suit your hotel. Stop choosing between cost per click and commissions: mix your bidding models and change your strategy as you need, depending on demand. All the bidding methods, markets, latest features, and new surfaces you need to increase your direct bookings.
Put your hotel and destination front and center
Put your hotel and destination front and center
Increase your hotel’s visibility in your destination thanks to Google Property Promotion Ads, Tripadvisor Sponsored Placement or Trivago Sponsored Listing. Put your hotel front and center on price comparison sites when users are actively looking for accommodation in your destination, bypassing the OTAs.
Expand your reach on Google
Expand your reach on Google
Leverage Google Performance Max (PMax) for travel goals directly from the platform to stay ahead of the game on all Google surfaces. Serve targeted ads to reach more travelers, enhancing touchpoints throughout their purchase journey. Easily launch, manage, and track your PMax campaigns alongside other campaign types on the Digital Marketing Platform.
Seize top spot on Google
Reporting made easy
Reporting made easy
Enjoy transparent performance tracking with automated reporting dashboards. Monitor bookings and impressions generated in a simple, transparent, and intuitive way. Depending on your needs, leverage custom reports to track the performance and KPIs of your campaigns in the Reporting Center.
Connectivity & Premium Support
Connectivity & Premium Support
Bridge the gap between your official website prices and digital ad channels. The Digital Marketing Platform integrates with over 150 market-leading engines, CRS, and bespoke technologies. You can choose to manage your campaigns or let our team do it for you. Either way, our specialists and technology are here to help you reach your revenue goals.
Features
Services
Reporting & Analytics
Available Add-ons & Modules
Media Performance Management Services
Recommended by
Achievements
This vendor's trending score is rising, Cendyn Digital Marketing Platform is the #2 most trending product in the Hotel Metasearch Management Software category (out of 26) and the #130 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreCendyn’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of ExcellenceHotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
Get an Instant Price Estimate
Enter your room count to get an instant price estimate for your property
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References
"Since we’ve partnered with Cendyn, we’ve doubled the size of our database. Cendyn has allowed us to really focus and grow our channel mix. We’ve exceeded our goals in the channels most profitable to us."
"Cendyn’s website and CMS services were instrumental in redefining Margaritaville Hotel & Resorts’ online visual identity and brand presence. Their teams really understand how to create an optimal web experience for guests while supporting multiple, complex properties."
"Revintel is great for us because it consolidates all of the data from different sources into one platform that we can run many different reports off of, that really assist us in making the right decisions."
"Cendyn is a great product for us. It really helps us figure out what our occupancy will be and what the demand looks like. We use Cendyn’s Guestrev product for our revenue management system. It’s a great dynamic system that looks at all of the different business demands and gives us a great forecast. From there, we’re really able to optimize and figure out the right pricing points and looking at their recommendations to optimize our business."
"Using Guestfolio CRM is simple, but the payoffs on how it improves guest communications and hotel insights have been massive."
"Using every element of Guestfolio CRM has enabled us to simplify the whole experience for the guest. It doesn’t just save time for us as a team, it is vital for the guest to improve their overall experience at Nita Lake Lodge."
"Guestrev had the types of reports we were looking for, including forecasting, on-the-books as well as historical. It's very difficult in the high-end luxury market to convince people to move into that daily rate market so we needed a solution that helps us with that process."
"We have been using Pegasus Analytics for over a year and find it a great help to understand the key drivers influencing demand and revenue. It has helped our sales team in understanding the booking pattern of key clients, helping us in our 2019 rate and negotiation strategy."
"We have used eProposal for so long now, it’s become second nature! It makes everything so much easier for the team. Everything auto-populates so is extremely fast to send out our proposals – the first electronic interaction is fast and seamless which works well for our customers."
"Partnering with Cendyn was an easy choice. The robust offering of services (eProposal, eMenus, eInsight and digital media) have armed our sales and marketing team with powerful selling tools. eProposal integrates seamlessly with CI/TY, allowing for the creation of highly personalized proposals in minutes, gaining more time to focus on revenue-generation. Plus, Cendyn’s communication suite with real-time alerts ensures no lead is forgotten."
"I love eProposal. I recommend it to hoteliers and event planners responding to RFPs. It’s much easier to get our proposals to the top of the line. When responding to RFPs, speed is everything and eProposal saves us time and gives us the competitive edge."
"I’ve seen lots of companies run their marketing in a silo, but by using Cendyn's CRM and digital marketing services together, it allows us to really direct our efforts to what the data is telling us. We can spend our dollars on what is most effective. It takes the guesswork out of a lot of things. It’s so beneficial to have them integrated together."
"With Cendyn, we see direct, bottom line improvement to our CRM efforts and ability to nurture a repeat client base. Cendyn has performed so quickly, especially in times of need. It’s been a great boom for us."
"“Our revenue management system is one of the primary factors behind our multi-year run of successes, there are other contributory factors, certainly, but the (guestrev) system clearly helps us support and execute on our strategies."
"I appreciate many features of the booking engine. The dashboard is very intuitive and user-friendly, allowing us to easily manage our content, distribution, metasearch connectivity, and many other critical components of a successful digital marketing strategy. I also find geo-targeting and the dynamic pricing rules incredibly valuable—both tools allow us to deliver the most competitive and attractive rates to the correct guest. As a result, we experience much higher conversion rates and direct bookings."
"I appreciate many features of the booking engine. The dashboard is very intuitive and user-friendly, allowing us to easily manage our content, distribution, metasearch connectivity, and many other critical components of a successful digital marketing strategy. I also find geo-targeting and the dynamic pricing rules incredibly valuable—both tools allow us to deliver the most competitive and attractive rates to the correct guest. As a result, we experience much higher conversion rates and direct bookings."
"Since we’ve partnered with Cendyn, we’ve doubled the size of our database. Cendyn has allowed us to really focus and grow our channel mix. We’ve exceeded our goals in the channels most profitable to us."
"The training Cendyn provided was extremely helpful. Our trainer Cassandra did an outstanding job. She took the time to thoroughly answer questions and was very detailed throughout the entire experience. Our product service managers were wonderful, especially Debi. Her patience, ability to guide, assist and just being there to answer questions was fantastic!"
"We are delighted with the functionality that Guestfolio offers and are excited with the ability to be able to track our return on investment, as well as being able to track and interact with our clients."
"As a Relais & Châteaux property, providing a high quality guest experience at Hotel Wailea is our number one priority. Guestfolio’s personal concierge has helped us anticipate guest needs before they arrive, their pre and post-stay emails have kept us in touch with our clientele, and their surveys have helped us raise our own service standards by providing quick and candid guest feedback."
"Guestfolio is always finding a way to make their product as user-friendly as possible for clients and we really appreciate how they are constantly innovating and evolving their product."
"I really love working with their team. Everyone from our account manager to the client support team, to the product specialists have just been a dream to work with. It's been like night and day in comparison to vendors that we've worked with previously in a similar space."
"In my previous roles, I worked at several brand hotels. While I received a lot of support, there was a sacrifice or lack of flexibility and creativity. However, with Travel Tripper (now Pegasus), these are all turned into opportunities — instead of adjusting myself to follow the brand's cookie-cutter rules, I’m able to talk to my CRS manager as well as the digital agency team to brainstorm and implement our ideas. So I’m very excited about the fact that I have the flexibility and expert support from their team to make things happen."
"I appreciate many features of the booking engine. The dashboard is very intuitive and user-friendly, allowing us to easily manage our content, distribution, metasearch connectivity, and many other critical components of a successful digital marketing strategy. I also find geo-targeting and the dynamic pricing rules incredibly valuable—both tools allow us to deliver the most competitive and attractive rates to the correct guest. As a result, we experience much higher conversion rates and direct bookings."
"I'm on my ninth year here [at Beach Terrace Inn] and we've been through several digital marketing companies through the process. I have found Travel Tripper's folks to be by far the most innovative...With some of our previous companies, I really felt like we were just an account that they handled. With Travel Tripper, I feel very much that they're invested in our success."
"I really love working with their team. Everyone from our account manager to the client support team, to the product specialists have just been a dream to work with. It's been like night and day in comparison to vendors that we've worked with previously in a similar space."
"In my previous roles, I worked at several brand hotels. While I received a lot of support, there was a sacrifice or lack of flexibility and creativity. However, with Travel Tripper (now Pegasus), these are all turned into opportunities — instead of adjusting myself to follow the brand's cookie-cutter rules, I’m able to talk to my CRS manager as well as the digital agency team to brainstorm and implement our ideas. So I’m very excited about the fact that I have the flexibility and expert support from their team to make things happen."
"As a market intelligence tool, revcaster gives us a better understanding of a hotel’s competitive set and how we should price position ourselves."
"After a hiccup-free implementation process, we found grouprev to be extremely user-friendly, and saw immediate results."
"It is extremely valuable to us to have one comprehensive platform pulling data company-wide so that we can have a consistent, single source of truth for each property"
Featured Customers
More Products by Cendyn
Hotelier Rating
Looking for specific info?
A true trusted partner.
Directeur Exploitation Hôtel from 5 to 9 room in Rivery (France)
Perfect accompaniment!
Directrice des Opérations from 25-49 room Boutique in Paris (France)
Very efficient product and team to manage your metasearch visibility
Directrice des ventes et du RM from 100 to 199 room Boutique in Paris (France)
Metasearch review
Performance Marketing Coordinator from 200 to 499 room Luxury Hotel in Uvero Alto (Dominican Republic)
A team of specialists
Directeur Marketing from 25-49 room Casino in Biarritz (France)
Metasearch campaigns management
Digital Project Manager from 100 to 199 room Limited Service & Budget Hotel in Pompano Beach (United States of America)
A great solution for your Metasearch campaigns as a hotel chain
Head of Digital Marketing from 100 to 199 room Limited Service & Budget Hotel in Amsterdam (Netherlands)
Great meta search management
Head of Revenue Management from 100 to 199 room Boutique in Paris (France)
Highly Satisfied with Cendyn Metasearch Platform
E-Commerce Manager from 500+ room Boutique in Köln (Germany)
Clear overview of metasearch
Emarketing Manager from 5 to 9 room Bed & Breakfast & Inn in Mondello (Italy)
Expert Q&A and Partner Recommendations
Submit RecommendationWhat does this product or service do well?
We have been successfully working with Cendyn and their tool for meta-bidding ads for some time now. The platform allows us to efficiently and effectively place ads on platforms like Google, Tripadvisor, and Trivago. The tool’s user-friendliness is particularly noteworthy, offering intuitive handling and clear data insights. Our collaboration with the Cendyn team has been a pleasure – our contacts are highly competent, responsive, and always provide valuable support. Using the tool has significantly improved the performance of our campaigns, enabling us to deliver even greater value to our clients. Cendyn is a strong partner in the field of meta-bidding, and we can highly recommend them without hesitation.
Showing all answers to: "What does this product or service do well?"
What differentiates this product or service from the competition?
What truly sets Cendyn apart from the competition (next to the topics mentioned above) is their transparent and predictable pricing model. This gives us and our clients a clear overview of costs, enabling better budget planning and increased trust in the collaboration.
Showing all answers to: "What differentiates this product or service from the competition?"
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
If you're considering using Cendyn's meta-bidding tool, my advice would be to invest time upfront in understanding the full capabilities of the platform and aligning it with your hotel's revenue strategy. The tool is highly effective, but its real value comes from setting clear goals and continuously optimizing campaigns based on performance insights.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
News
Cendyn
2 months ago
Cendyn goes bold with AI across hotel analytics platforms
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Cendyn Acquires Knowland And Announces Private Equity Partner Haveli Investments
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Cendyn names Jeffrey A. Cross new Chief Financial Officer
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Cendyn Launches Product Learning Center To Advance Hoteliers’ Commercial Success
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Cendyn and Glowing Integration Redefines Omnichannel Messaging for Hotels
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Rethinking the Hotel Tech Stack for Revenue Optimization
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Sarova Hotels and Resorts, Kenya selects Cendyn’s streamlined technology ecosystem
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Rethink Your Casino Revenue Strategy for a Total Revenue World
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Hotelier's Guide to Navigating Group Sales
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Mastering Revenue Management With a Reduced Workforce
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Supercharge Your Hotel's Digital Marketing with CRM Data
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Cendyn Announces Acquisition of digitalhotelier
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2 years ago
Cendyn Names Subhobroto Biswas Managing Director & General Manager of India
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2 years ago
Cendyn Announces Partnership with OpenTable to Integrate Hotel Reservation and Dining Data into a Unified Guest Profile
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3 years ago
Top RMS Reports Every Hotel Revenue Manager needs to know
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Cendyn Launches the Cendyn Hospitality Cloud for Hoteliers Looking to Drive Direct Bookings
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6 Easy Ways to Spruce Up Your Hotel’s Website
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Cendyn and Pegasus Complete Merger
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Cendyn and Pegasus to Merge
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Cendyn Announces Next-Generation Customer Data Platform, Starling
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10 New Creative Room Types to Boost Revenue
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Audiences: The Most Powerful Segmentation in Hospitality
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Cendyn has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2025
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