Cendyn Digital Marketing Platform

4.7 (18 REVIEWS)

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Carmen, Tiago, Miguel + 16 more experts recommend Cendyn

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Cendyn Digital Marketing Platform

4.7 (18 REVIEWS)

Unranked in Hotel Metasearch Management Software

Power up your direct bookings by up to 30% with our all-in-one platform

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Ratings Summary

4.7
Excellent
Ease of Use
4.7/5
Customer Support
4.9/5
ROI
4.6/5
Implementation
4.4/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, Cendyn Digital Marketing Platform is the #9 most trending product in the Hotel Metasearch Management Software category (out of 22) and the #348 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

Cendyn’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
About Cendyn Digital Marketing Platform
Founded in 1996 | Headquarters in Boca Raton (United States) | 570 employees
• Connect easily to all main metasearch engines • Manage your metasearch and digital media campaigns • Benefit from Google Performance Max for travel goals integration • Appear in top position on Google with Search Ads campaigns • Enhance visibility across all Google advertising channels and inventory

View website

Capabilities

Increase your direct bookings by up to 30%

Campaigns tailored to your needs

Put your hotel and destination front and center

Expand your reach on Google

Reporting made easy

Features

Services

4/5 features

Reporting & Analytics

4/5 features

Available Add-ons & Modules

Media Performance Management Services

A specialized team manages your campaigns to ensure they realize the best possible visibility while optimizing your investment costs. We create a personalized, fully integrated warning system in the management platform your team uses to manage your accounts, making it simple for your team to monitor your campaigns. And, of course, each metasearch and media channel is managed according to its own rules to best improve your performance.

PREMIUM ADD-ON

Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Cendyn Average Cendyn

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2

Success Stories

30

References

46

Featured Customers

Popularity by Segment

Size

23 | X-Small (1-9 room)

8 | Small (10-24 room)

53 | Medium (25-74 room)

89 | Large (75-199 room)

123 | X-Large (200+ room)

Country

196 | United States of America

14 | France

9 | Canada

9 | Spain

7 | United Kingdom

5 | South Africa

4 | Ireland

4 | Italy

4 | Australia

4 | India

3 | United Arab Emirates

3 | Bahrain

3 | Mexico

2 | Saudi Arabia

2 | Denmark

2 | Switzerland

2 | New Zealand

1 | Malaysia

1 | Bulgaria

1 | Singapore

1 | Sweden

1 | Greece

1 | Cyprus

1 | Bermuda

1 | Morocco

1 | Kenya

1 | Norway

1 | Belgium

1 | Japan

1 | Ghana

1 | Korea, South

1 | Qatar

1 | Germany

1 | Colombia

1 | Myanmar

Type

125 | Boutiques

124 | Resorts

110 | Luxury Hotels

78 | City Center Hotels

77 | Branded Hotels

66 | Bed & Breakfast & Inns

56 | Airport/Conference Hotels

44 | Limited Service & Budget Hotels

36 | Casinos

18 | Extended Stay & Serviced Apartments

12 | Vacation Rentals & Villas

9 | RV Parks & Campgrounds

8 | Hostels

7 | Motels

Region

208 | North America

49 | Europe

12 | Asia Pacific

8 | Africa

6 | Oceania

6 | Middle East

1 | South America

1 | Central America

Category

166 | Hotel Reservations Systems

143 | Booking Engine

52 | Digital Marketing Agencies

35 | Revenue Management Systems

18 | Business Intelligence

18 | Hotel Metasearch Management Software

11 | RFPs & Proposal Management Software

11 | Hotel CRM & Email Marketing

5 | Website Design

4 | Event Management Software

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Hotelier Rating

Excellent
220
Very Good
51
Average
28
Poor
10
Terrible
4

Property Size

  • X-Small (23)
  • Small (8)
  • Medium (53)
  • Large (89)
  • X-Large (123)

Country

  • United States of America
    United States of America
    (196)
  • France
    France
    (14)
  • Canada
    Canada
    (9)
  • Spain
    Spain
    (9)
  • United Kingdom
    United Kingdom
    (7)
  • South Africa
    South Africa
    (5)
  • Ireland
    Ireland
    (4)
  • Italy
    Italy
    (4)
  • Australia
    Australia
    (4)
  • India
    India
    (4)
  • United Arab Emirates
    United Arab Emirates
    (3)
  • Bahrain
    Bahrain
    (3)
  • Mexico
    Mexico
    (3)
  • Saudi Arabia
    Saudi Arabia
    (2)
  • Denmark
    Denmark
    (2)
  • Switzerland
    Switzerland
    (2)
  • New Zealand
    New Zealand
    (2)
  • Malaysia
    Malaysia
    (1)
  • Bulgaria
    Bulgaria
    (1)
  • Singapore
    Singapore
    (1)
  • Sweden
    Sweden
    (1)
  • Greece
    Greece
    (1)
  • Cyprus
    Cyprus
    (1)
  • Bermuda
    Bermuda
    (1)
  • Morocco
    Morocco
    (1)
  • Kenya
    Kenya
    (1)
  • Norway
    Norway
    (1)
  • Belgium
    Belgium
    (1)
  • Japan
    Japan
    (1)
  • Ghana
    Ghana
    (1)
  • Korea, South
    Korea, South
    (1)
  • Qatar
    Qatar
    (1)
  • Germany
    Germany
    (1)
  • Colombia
    Colombia
    (1)
  • Myanmar
    Myanmar
    (1)

Region

  • North America
    North America
    (208)
  • Europe
    Europe
    (49)
  • Asia Pacific
    Asia Pacific
    (12)
  • Oceania
    Oceania
    (6)
  • Middle East
    Middle East
    (6)
  • South America
    South America
    (1)
  • Central America
    Central America
    (1)
  • Africa
    Africa
    (8)
9

The ideal partner for your metasearch campaigns as a medium sized Hotel group

Senior Manager Digital Marketing from 500+ room City Center Hotel in Berlin (Germany)

Verified
2 years ago
The WIHP technology allows us to seamlessly activate metasearch marketing campaigns across various Metasearch websites across the globe. Their technology gives us access to different bidding options for all channels and bid modifiers that allow us to maximize our ROI and our visibility. In addition the Dashboard and the User Interface are v...
Country Germany
Senior Manager Digital Marketing
X-Large Hotel
10

We are satisfied of the results in metas, good organization. Ability to adapt and correct the campaigns with better visibility.

Revenue Manager from 500+ room Branded Hotel in Barcelona (Spain)

Verified
2 years ago
We achieve better postioning in all distribution channels, increasing demand and visibility. We are up to date in our biddings and our vendor improve and correct our marketing objectives.
Country Spain
Revenue Manager
X-Large Hotel
9

Totally recommended

eBusiness Manager from 500+ room Branded Hotel in Barcelona (Spain)

Verified
2 years ago
Professional team defined by empathy, proactivity and results-based goals (Special mention to Magda). Technically very complete and intuitive Platform. Very useful Report Center.
Country Spain
eBusiness Manager
X-Large Hotel
10

Wihp-Metaio A platform with huge possibilities

Client Acquisition Manager from 200 to 499 room Luxury Hotel in Pointe Aux Piments

Verified
2 years ago
The Platform Metaio, is super user friendly. Easy to understand, full of insights, rich in data. It goes deeper in the optimisation of budgets per platforms per devices, per markets. The use of these tools have no end. There is a feeling of peace of mind as long as you have set your campaigns. The use of the budget caps or the commission mo...
Client Acquisition Manager
X-Large Hotel
10

Excellent customer service and support

Metasearch Manager from in Torremolinos (Spain)

Verified
2 years ago
They are part of our team and accompany us in the monitoring and optimization of our accounts. Having your support and technology is essential for us
Country Spain
Metasearch Manager
10

Intuitive software to keep up with your metasearch channels

Traffic Manager from 50-74 room City Center Hotel in Paris (France)

Verified
2 years ago
I like that we can see multiple hotels insights in one place. The choice of filters is ok, you can filter the countries, the hotels and go more in depth by knowing the number of nights booked. I also apprecitate the visibility of the price competitiveness.
Country France
Traffic Manager
Medium Hotel
10

Very satisfactory

Marketing director from 25-49 room Boutique in Paris (France)

Verified
2 years ago
What we appreciate most is the follow-up of the campaigns, the adjustments if necessary. The responsiveness of our contacts is also very much appreciated.
Country France
Marketing director
Medium Hotel
10

Excellent

Sales Director from 25-49 room Airport/Conference Hotel in Honfleur (France)

Verified
3 years ago
Very easy to manage the channels and to allow budget It is possible to manage different properties on the same user
Country France
Sales Director
Medium Hotel
10

A powerful tool to increase sales

Chief Executive Officer from 50-74 room in Saint-Andre-les-Vergers (France)

Verified
3 years ago
We are pleased to work with WIHP and their META IO tool. We have increased our conversion rate on our website. This is very important for us and for our 300 hoteliers who are improving their visibility and sales. The WIHP team is responsive. This is very much appreciated.
Country France
Chief Executive Officer
Medium Hotel
8

One of the most user friendly digital platforms

Digital and Marketing Lead from 200 to 499 room Luxury Hotel in Pointe Aux Piments

Verified
3 years ago
The home interface and its flexibilty as well as the easiness to compare different periods. I really appreciate to have an account manager who is excellent.
Digital and Marketing Lead
X-Large Hotel
  • 1
  • 2

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

We have been partnering with Cendyn for many years, their CRS powers many of our customers and plugs seamlessly into our hotel commerce platform that specialises in distribution. With the recent merge, Cendyn offers an even deeper portfolio including a top-notch CRM which means their customers are cared for in all aspects of distribution and marketing.

Question:

What differentiates this product or service from the competition?

Answer:

As Cendyn and their best in class CRM have merged with Pegasus and Travel Tripper, their customer base gets market leading technology across the board, from CRM to CRS to BE. This fits perfectly with SiteMinder's world largest hotel commerce platform and offers Cendyn's hotel customers the opportunity to get best in breed solution across the board.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Its all great products but some of them require expertise and in depth training so I would advise my customers to really familiarise themselves with the product capabilities so they can get the most out of the product suite.

RecommendationAvatar RecommendationAvatar RecommendationAvatar + 16 recommend
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Are you a consultant or vendor that recommends Cendyn? Leave a recommendation

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6 Easy Ways to Spruce Up Your Hotel’s Website

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7 Smart Ways to Generate Non-Room Revenue and Boost Loyalty

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Support

Unverified

Cendyn has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

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Help Center Product Updates
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2024

Learn more about the GCSC Certification

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Response Time

Less than a day

Recommended

89%

Optimized for quick response

This vendor has enabled Instant Connect to deliver fast follow-up to your request and same day price quotes.

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