The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 195 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
StudentConsulting Sweden AB shines in ease of use and onboarding .
Revinate shines in customer support and ROI — especially for independent properties (4.9/5) , with exclusive features like Mobile Access and Flexible role based reporting.
Side-by-side ratings based on 195 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | Contact sales | From $600/mo |
| Verified Reviews | 1 | 194 |
After analyzing 195 verified reviews, StudentConsulting Sweden AB users most value its , while Revinate users highlight email marketing campaigns, guest feedback and surveys, training and implementation support. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Email Marketing Campaigns
▾
|
|
|
+
Guest Feedback and Surveys
▾
|
|
|
+
Training and Implementation Support
▾
|
|
|
+
PMS Integration
▾
|
|
| Cons | |
|
−
Technical Issues and Bugs
▾
|
|
|
−
Cost and Value Perception
▾
|
|
How each product ranks among Hotel CRM & Email Marketing vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | — | #7 19 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #4 101 reviews |
| Large (75-199 rooms) ▾ | — | #1 44 reviews |
| X-Large (200+ rooms) ▾ | — | #2 22 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | — | #3 94 reviews |
| Luxury ▾ | — | #3 113 reviews |
| Branded / Chain ▾ | — | #2 69 reviews |
| Extended Stay ▾ | — | #8 6 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | — | #1 90 reviews |
| Europe ▾ | #31 0 reviews | #8 53 reviews |
| Asia Pacific ▾ | — | #2 18 reviews |
| Middle East | — | #5 4 reviews |
You’re evaluating two hotel CRM and email marketing solutions: APSIS by StudentConsulting Sweden AB and Revinate's Marketing platform. Both aim to help your team manage guest relationships, automate marketing campaigns, and boost revenue. While APSIS offers a straightforward, easy-to-use interface with a focus on simple campaign creation, Revinate provides a more extensive feature set with deeper guest data management and segmentation. Which one aligns better with your hotel’s needs?
Revinate, with 149 reviews and a recent high rating of 78.3, clearly outperforms APSIS, which has only one review and a perfect 5-star score. The quantity and recency of Revinate’s reviews give it a stronger, more reliable reputation in the market.
Both platforms target the same core challenge: engaging guests through targeted email campaigns backed by guest data. APSIS emphasizes ease of use, with a perfect 5/5 ease rating from its single review and an intuitive drag-and-drop design. Revinate, on the other hand, has a solid 4.62/5 in ease of use, supported by many reviews praising its user-friendly interface despite its broader feature scope.
Revinate’s extensive list of features—41 unique capabilities—surpasses APSIS’s zero, including advanced segmentation, reputation management, and in-stay surveys. Its platform enables dynamic email marketing, guest profiling, and detailed analytics, providing your team with more tools for personalization and performance tracking than APSIS.
Is simplicity or feature depth more important for your hotel’s marketing success? Revinate’s richer feature set and recent reviews suggest it’s better suited for hotels needing detailed guest insights and automation.
If your hotel prioritizes comprehensive guest data management, segmentation, and reputation tracking, Revinate is the clear choice. Its ability to seamlessly integrate with PMS systems, combined with a proven track record in driving revenue and guest engagement, makes it ideal for mid-sized to large hotels or those aiming to scale their marketing efforts.
Conversely, if your team needs quick, visually appealing campaigns without extensive setup or learning curves, APSIS is a good fit. Its straightforward drag-and-drop design, simple automation, and strong customer support make it suitable for smaller hotels or teams new to email marketing.
For hotels that want a robust automation platform with deep analytics and extensive integrations, Revinate is the more strategic investment. If ease and simplicity are your top priorities, APSIS might suffice—though it’s less proven in recent reviews.
APSIS scores a perfect 5/5 in ease of use from its sole review, praised for its intuitive drag-and-drop tools, ready-to-use templates, and straightforward campaign setup. Its onboarding process is rated a perfect 5/5, indicating your team would likely adapt quickly with minimal training.
Revinate, while slightly behind at 4.62/5, receives consistent positive feedback for its user-friendly design and support. Users highlight its intuitive interface, but some mention that its broader feature set may require a learning curve initially. Overall, APSIS has the edge for ease of adoption.
Revinate offers a significantly larger feature set—41 features compared to none in APSIS—including A/B testing, social review tracking, in-app call back, SMS surveys, sentiment analysis, case management, and detailed segmentation tools. It also supports advanced automation, real-time alerts, and extensive API integrations.
APSIS’s features focus primarily on basic email marketing, newsletters, and automation, with no unique or advanced tools listed. Its strength lies in simple campaign creation rather than feature depth.
Edge: Revinate.
APSIS’s support rating is 4/5, with reviews indicating good responsiveness and assistance during onboarding, notably its perfect onboarding score. Revinate’s customer support scores 4.6/5, with many users praising its knowledgeable team, quick responses, and ongoing system upgrades.
Revinate’s support team receives consistent praise for guidance and best practice sharing, helping hotels maximize their marketing ROI. Based on recent reviews, Revinate’s support is slightly superior.
Edge: Revinate.
Revinate boasts 98 verified integration partners, including PMS, reputation management, and digital marketing tools such as Incite Response, RoomRaccoon, and Juyo Analytics. This extensive network supports seamless data flow, automation, and multi-platform connectivity.
APSIS, with zero verified integrations, limits your hotel’s ability to connect with other systems. For hotels seeking a flexible, interconnected marketing ecosystem, Revinate is the clear winner.
Edge: Revinate.
As Revinate has a larger review base and more recent feedback, it’s easier to gauge its reputation. Hotels in the independent and boutique segments rate Revinate highly, averaging 4.88/5 and 4.75/5 respectively, praising its ability to increase revenue and guest engagement.
APSIS’s single review rates it a perfect 5, but with only one data point, it’s less reliable. Revinate’s broader, more recent reviews suggest a stronger overall hotel satisfaction score.
Edge: Revinate.
APSIS does not publicly disclose its pricing, but it offers custom quotes based on your hotel’s needs. Revinate charges a base price of $600/month, with no free tier or trial information, making it more transparent.
Given Revinate’s extensive features and integrations, its price may reflect its value. For hotels with budget constraints, APSIS’s undisclosed cost might be appealing, but transparency favors Revinate’s clear pricing model.
Not ideal if your hotel needs deep segmentation, reputation management, or extensive automation. Larger brands or properties with advanced marketing strategies would find APSIS’s limitations restrictive.
Not ideal if your hotel prefers simplicity or has limited budgets. Smaller properties seeking basic email marketing might find Revinate’s complexity unnecessary.
Revinate provides a comprehensive, feature-rich platform with a proven track record in driving direct revenue, guest satisfaction, and operational efficiency. Its depth of integrations, advanced segmentation, and reputation tools make it the clear choice for hotels seeking growth and automation.
APSIS offers a straightforward, easy-to-use email marketing solution ideal for small hotels or teams new to digital marketing. However, its limited features and lack of integrations mean it’s less suitable for hotels looking to scale or leverage advanced guest data.
If your hotel values a robust, well-supported system that can grow with your marketing ambitions, Revinate is the smarter investment. Choose APSIS if simplicity and speed are your primary concerns, but expect limited future flexibility.
This comprehensive comparison should help your team make a confident, data-driven decision aligned with your hotel’s size, goals, and technical capacity.
Hotel CRM & Email Marketing pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
|
|
|
|
|---|---|---|
| Starting Price | — | From $600/mo |
According to HTR's product database, APSIS and Revinate (Marketing) share 0 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| A/B Testing | ||
| Assign alerts to departments | ||
| Certified TripAdvisor Review Collection Partner | ||
| Flexible role based reporting | ||
| Mobile Access | ||
| Social review tracking |
Showing top differences. 29 more features differ between these products.
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I love logging in and seeing how much revenue and how many nights have been booked through our emails. It’s easy to compare campaigns to understand what’s resonating and where we m..."
No published case study for this goal yet.
"Revinate Marketing makes it really easy for my team to react quickly to market demands. It’s intuitive and easy to use. We can go from idea to launch in less than an hour."
What hoteliers love
Users appreciate Revinate's email marketing platform for its ease of use, extensive segmentation capabilities, and detailed performance reports. This... Users appreciate Revinate's email marketing platform for its ease of use, extensive segmentation capabilities, and detailed performance reports. This helps hotels create personalized campaigns that drive direct revenue. However, some users mention the need for more customization options in email design.
Revinate's guest feedback and survey tools are highly valued for their ability to collect and consolidate reviews from multiple channels, providing cr... Revinate's guest feedback and survey tools are highly valued for their ability to collect and consolidate reviews from multiple channels, providing critical insights for service improvement. Direct response capabilities save time and demonstrate responsiveness to guests.
While Revinate is praised for its customer service, several users mention that new users require better training and more comprehensive support during... While Revinate is praised for its customer service, several users mention that new users require better training and more comprehensive support during the implementation phase, particularly if they lack a strong IT background.
Where hoteliers push back
A few reviews point out technical glitches and bugs in the system, including issues with email formatting and integration stability that affect the ov... A few reviews point out technical glitches and bugs in the system, including issues with email formatting and integration stability that affect the overall user experience. Users hope for more consistency and timely updates to address these problems.
Although Revinate is seen as a valuable tool, numerous hoteliers mention that it is relatively expensive. They feel that it offers great ROI but sugge... Although Revinate is seen as a valuable tool, numerous hoteliers mention that it is relatively expensive. They feel that it offers great ROI but suggest that a lower cost or more flexible pricing model would better suit smaller properties.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. APSIS and Revinate (Marketing) share many core Hotel CRM & Email Marketing features, but each has unique capabilities. APSIS offers 0 verified integration partners, while Revinate (Marketing) offers 98. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. APSIS leads in ease of use at 5.0/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
APSIS: No. Revinate (Marketing): No. Neither product currently offers a free tier. Most Hotel CRM & Email Marketing vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. StudentConsulting Sweden AB has an HT Score of 0 and Revinate has 78. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor