ASI PMS vs. ThinkReservations PMS: Which Is Right for You?

Updated May 16, 2026  ·  422 verified reviews analyzed

TLDR

We analyzed 422 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Anand Systems Inc. (ASI) shines when it comes to ease of use and intuitive interface , with exclusive features like On premise and Guest CRM.

ThinkReservations shines when it comes to customer support — especially for brand properties (0.0/5) , with exclusive features like Guest Messaging.

See the full breakdown below ↓

How Does ASI PMS Compare to ThinkReservations PMS?

Side-by-side ratings based on 422 verified hotelier reviews on HTR.

HTScore
77
89
Likelihood to Recommend
97%
97%
Ease of Use
4.9/5
4.8/5
Customer Support
4.7/5
4.8/5
Value for Money
4.8/5
4.7/5
Starting Price From $300/mo From $500/mo
Verified Reviews 27 395

What Are the Pros and Cons of ASI PMS vs ThinkReservations PMS?

After analyzing 422 verified reviews, Anand Systems Inc. (ASI) users most value its ease of use and intuitive interface, reservation and front desk management, product stability and reliability, while ThinkReservations users highlight customer support, operational efficiency, data and reporting. Click any theme to see what reviewers say.

Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
Pros
+ Ease of Use and Intuitive Interface
+ Customer Support
+ Reservation and Front Desk Management
+ Operational Efficiency
+ Product Stability and Reliability
+ Data and Reporting
+ Detailed and Comprehensive Reporting
+ Integration with OTAs
Cons
Technical Support Quality
Pricing and Fees
Integration with Third-Party Platforms
Security Features

Anand Systems Inc. (ASI) vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
Small (10-24 rooms) #74 0 reviews #4 145 reviews
Mid-Size (25-74 rooms) #74 0 reviews #9 25 reviews
Large (75-199 rooms) #6 3 reviews
X-Large (200+ rooms) #19 2 reviews #5 1 reviews

By Property Type

Segment Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
Boutique #72 1 reviews #7 100 reviews
Luxury #51 2 reviews #7 70 reviews
Branded / Chain #67 0 reviews #7 24 reviews
Extended Stay #48 1 reviews #11 8 reviews

By Region

Segment Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
North America #44 0 reviews #1 386 reviews
Europe #57 0 reviews
Asia Pacific #27 1 reviews #32 0 reviews
Middle East #32 0 reviews

The Decision

Choosing the right property management system (PMS) can dramatically impact your hotel's efficiency, revenue, and guest satisfaction. You’re evaluating ASI PMS by Anand Systems Inc. and ThinkReservations PMS, both designed to streamline operations and boost profitability. While ASI offers deep customization and enterprise features, ThinkReservations emphasizes ease of use and widespread integrations. Which system aligns better with your hotel’s size, complexity, and growth plans?

Both products aim to simplify daily tasks, improve guest interactions, and expand distribution channels. But their approaches diverge—ASI leans toward feature-rich scalability suited for larger or multi-property hotels, whereas ThinkReservations prioritizes intuitive operation ideal for small to mid-sized inns and B&Bs. Are you ready to decide based on your hotel’s current needs and future ambitions?

Is ASI PMS or ThinkReservations Better for Hotels?

ASI PMS and ThinkReservations both target hospitality businesses seeking to automate and improve operational workflows, but they serve different types of hotels. ASI’s all-in-one, cloud-based system is tailored for hotels requiring extensive control, advanced reporting, and integrations—think larger resorts, chains, or multi-property management. ThinkReservations offers a straightforward, user-friendly platform with essential features, making it ideal for small inns, B&Bs, and boutique hotels.

While ASI boasts a comprehensive suite with 47 features (including guest CRM, revenue management, and mobile housekeeping apps), ThinkReservations provides 36 features with a focus on booking, guest messaging, and integrations. Both systems support online reservations and channel management, but ASI’s deep feature set and multi-region presence make it more suitable for complex operations. Which one fits your hotel’s complexity and growth trajectory?

ThinkReservations vs ASI PMS: Which Should Your Hotel Choose?

If your hotel needs a scalable, feature-packed property management system with extensive integrations and multi-property management, go with ASI PMS. Its robust reporting, advanced revenue tools, and global reach—serving regions across North America, Asia Pacific, Africa, and beyond—make it a strong fit for larger or expanding operations.

If your hotel prioritizes ease of use, rapid onboarding, and reliable OTA connectivity for a boutique or inn-focused property, ThinkReservations is the better choice. Its 356 reviews, with a 4.88/5 overall rating and recent positive feedback, reflect high customer satisfaction, especially among small properties seeking operational simplicity and direct OTA integrations like Airbnb and Expedia.

Is ASI PMS or ThinkReservations Easier to Use?

Both platforms are highly rated for user friendliness, with ASI scoring 4.88/5 and ThinkReservations 4.82/5. ASI’s interface is praised for its intuitive daily operations and straightforward workflows, particularly for staff managing reservations, check-in, and housekeeping. ThinkReservations is celebrated for its simplified booking engine and guest communication tools, making it accessible even for small teams with limited tech experience.

Onboarding ratings favor ThinkReservations slightly at 4.73/5, with users mentioning quick setup and seamless integration. ASI’s onboarding is also rated well at 4.69/5, but some users note slower response times, especially after switching to a cloud environment. Edge: ThinkReservations.

Which Has Better Features: ASI PMS or ThinkReservations?

ASI PMS offers 47 features, including guest CRM, automated space optimization, ID scanner integration, rules-based room assignments, and a housekeeper mobile app—features that are absent in ThinkReservations. ThinkReservations provides 36 features, with notable additions like guest messaging, GDPR compliance, and EPoS, which cater to small hotels focused on guest communication and operational automation.

While ASI’s advanced modules support larger-scale management and customization, ThinkReservations excels in operational simplicity and OTA connectivity. The choice hinges on your property’s technical needs: if you want extensive control and automation, ASI is superior. For straightforward, guest-centric management, ThinkReservations wins. Edge: ASI PMS.

Which Has Better Customer Support: ASI PMS or ThinkReservations?

Support ratings favor ThinkReservations slightly at 4.82/5, with many users praising its quick, accessible, and knowledgeable service. Review quotes highlight its responsiveness and proactive approach, especially for small teams needing prompt help with reservations or integrations.

ASI’s support scores 4.73/5, with some users noting delays but still appreciating the professionalism and problem-solving efforts. However, recent reviews suggest ThinkReservations’ support is more consistently praised for responsiveness, making it the safer choice if stellar support is a priority. Edge: ThinkReservations.

Which Has More Integrations: ASI PMS or ThinkReservations?

ASI PMS supports 18 verified partners, including industry giants like SiteMinder, Duetto, and TrustYou, with 11 unique integrations. ThinkReservations connects with 16 verified partners, including Airbnb, Expedia, TripAdvisor, and channels like OpenKey and Whistle, with three overlaps.

Both systems integrate with key OTAs and reputation management tools, but ASI’s broader partner network supports more complex, multi-channel strategies. ThinkReservations’ integrations focus heavily on guest communication and online booking enhancements, ideal for small hotels. Which ecosystem aligns better with your distribution strategy? Edge: ASI PMS.

Which Do Hoteliers Rate Higher: ASI PMS or ThinkReservations?

ThinkReservations holds a significantly higher overall rating of 4.88/5 based on 356 reviews, with recent reviews confirming continued satisfaction. The platform’s small property focus and ease of use resonate strongly with B&Bs, inns, and boutique hotels, reflected in high ratings from this segment.

ASI’s reviews are limited to 26, all with a 0/5 rating, indicating no recent user feedback or satisfaction data. This lack of recent positive reviews makes ASI less appealing; therefore, ThinkReservations’ higher and more recent review count and score clearly mark it as the preferred option. Edge: ThinkReservations.

How Much Do ASI PMS and ThinkReservations Cost?

ASI PMS charges a flat fee of $300, with no freemium, monthly per-room charges, or implementation fees, providing predictable costs for larger hotels or chains. ThinkReservations is priced at $500 upfront, with no additional monthly or setup fees, which might seem higher but includes more integrations and features suited for small to mid-sized properties.

Both products lack free tiers or trial options, so your decision may depend on your budget and feature needs. For smaller hotels, ThinkReservations’ slightly higher price includes more streamlined operations; for larger hotels, ASI’s flat fee might be more cost-effective.

What Type of Hotel Should Use ASI PMS?

  • Hotels that require extensive control over operations, such as larger resorts or multi-property groups.
  • Teams that need advanced revenue management, detailed reporting, and integrations with third-party systems.
  • Hotels aiming for scalable solutions with features like guest CRM, ID scanning, and automated space optimization.
  • Properties in regions where multi-language or multi-region support is essential.

Not ideal if:

  • Your hotel operates on a small scale, such as a boutique inn or B&B.
  • You prefer a simple, straightforward user interface without extensive customization.
  • Budget constraints favor more competitive pricing without complex features.

What Type of Hotel Should Use ThinkReservations?

  • Small hotels, inns, and B&Bs seeking an easy-to-learn platform with quick onboarding.
  • Properties that rely heavily on OTA bookings and guest messaging.
  • Hotels prioritizing direct integrations with major OTAs like Airbnb, Expedia, and TripAdvisor.
  • Teams that want to automate upselling, guest communication, and streamline operations without extensive training.

Not ideal if:

  • Your hotel needs advanced revenue management or multi-property capabilities.
  • You require deep customization beyond guest messaging and booking engines.
  • Your operation involves complex reporting or integrations with niche or enterprise tools.

ThinkReservations vs ASI PMS: The Bottom Line for Hotels

ASI PMS offers a comprehensive, scalable system suited for large or multi-property hotels demanding extensive control and automation. Its deep feature set and global presence make it ideal for growing hotels with complex management needs.

ThinkReservations is best for small to mid-sized properties that value ease of use, quick setup, and strong OTA integrations. Its highly positive recent reviews and focus on guest communication make it a reliable choice for boutique hotels and inns.

If your hotel needs advanced scalability, detailed analytics, and broad integrations, choose ASI PMS. For straightforward operations, fast onboarding, and proven guest engagement, ThinkReservations remains the smarter pick.

How Much Do ASI PMS and ThinkReservations PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
Starting Price From $300/mo From $500/mo

Which Features Does ASI PMS Have That ThinkReservations PMS Doesn't (and Vice Versa)?

According to HTR's product database, ASI PMS and ThinkReservations PMS share 36 features. Here are the key differences — features one has that the other lacks.

Feature Anand Systems Inc. (ASI) Anand Systems Inc. (ASI) ThinkReservations ThinkReservations
Automated Space Optimization
EPoS
GDPR Compliant
Guest CRM
Guest Messaging
ID Scanning & Registration Pre-fill
Integrated ID & Passport Scanner
Lobby Kiosk
On premise

Showing top differences. 2 more features differ between these products.

Real-World Results: Anand Systems Inc. (ASI) vs ThinkReservations by Business Goal

We analyzed 9 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Anand Systems Inc. (ASI) Anand Systems Inc. (ASI)

No published case study for this goal yet.

ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
Anand Systems Inc. (ASI) Amit Panchal Small
+ Real-time OTA reservation updates, reducing delays in bookings
+ Faster check-in and front desk operations with less manual effort
+ Quicker report generation for more timely decision-making

"We needed a system that removed our dependency on remote desktop and made daily operations simpler for the team. ASI 7.0 gave us direct access, a familiar setup, and a much smoothe..."

Amit Panchal
Amit Panchal
Owner
ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
Anand Systems Inc. (ASI) Anand Systems Inc. (ASI)

No published case study for this goal yet.

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

Anand Systems Inc. (ASI) vs ThinkReservations: The Bottom Line

Anand Systems Inc. (ASI)
Anand Systems Inc. (ASI)
4.9/5 from 27 reviews

What hoteliers love

Ease of Use and Intuitive Interface 90% positive

Users unanimously praise ASI for its user-friendly and intuitive interface, facilitating a smooth reservation management process and simplifying daily... Users unanimously praise ASI for its user-friendly and intuitive interface, facilitating a smooth reservation management process and simplifying daily operations. It's especially accommodating for those without prior hotel industry experience.

Reservation and Front Desk Management 75% positive

The ASI system excels in managing front desk tasks and reservations, providing tools that enhance the efficiency of check-in/check-out processes and r... The ASI system excels in managing front desk tasks and reservations, providing tools that enhance the efficiency of check-in/check-out processes and room assignment.

Product Stability and Reliability 67% positive

The ASI system is commended for its robust, stable performance, ensuring consistent and reliable operation. It's particularly valued in environments w... The ASI system is commended for its robust, stable performance, ensuring consistent and reliable operation. It's particularly valued in environments with high operational demand.

Where hoteliers push back

Technical Support Quality 42% negative

ASI's technical support is generally appreciated for being responsive and efficient in resolving issues, although some users mention delays in respons... ASI's technical support is generally appreciated for being responsive and efficient in resolving issues, although some users mention delays in response times. The professionalism and helpfulness in training are highlighted.

Integration with Third-Party Platforms 100% negative

A recurring critique highlights the need for better integration capabilities with third-party platforms, particularly for accounting and inventory man... A recurring critique highlights the need for better integration capabilities with third-party platforms, particularly for accounting and inventory management, which could streamline broader business processes.

Ranks higher for

Africa #15 vs #29
Asia Pacific #27 vs #32

Unique capabilities

On premise Guest CRM Automated Space Optimization Integrated ID & Passport Scanner ID Scanning & Registration Pre-fill
4.9/5 ease of use 4.7/5 support 18 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 395 reviews

What hoteliers love

Customer Support 89% positive

Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.

Operational Efficiency 86% positive

ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.

Data and Reporting 75% positive

The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.

Where hoteliers push back

Pricing and Fees 100% negative

Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.

Security Features 67% negative

Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.

Ranks higher for

Mid-Size (25-74 rooms) #9 vs #74
Small (10-24 rooms) #4 vs #74
X-Large (200+ rooms) #5 vs #19
Bed & Breakfast & Inns #1 vs #65

Unique capabilities

EPoS Guest Messaging GDPR Compliant
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ThinkReservations 4.9 vs 0.0 (+4.9)

Frequently Asked Questions About ASI PMS vs ThinkReservations PMS

Can ASI PMS replace ThinkReservations PMS?

It depends on your requirements. ASI PMS and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. ASI PMS offers 18 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. ASI PMS leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do ASI PMS or ThinkReservations PMS offer a free plan?

ASI PMS: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank ASI PMS and ThinkReservations PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Anand Systems Inc. (ASI) has an HT Score of 77 and ThinkReservations has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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