Bowo - Guest App vs. Hub OS Guest in Touch:
Which Is Right for You?

The Decision

Choosing between Bowo - Guest App and Hub OS Guest in Touch hinges on what your hotel needs most. Bowo offers a comprehensive guest app experience with numerous features designed to upsell and personalize guest interactions, while Hub OS emphasizes streamlined communication and operational efficiency for contactless service. Both aim to improve guest satisfaction, but their core strengths and approaches differ significantly. Which aligns better with your hotel’s priorities?

Is Bowo or Hub OS Better for Hotels?

Both Bowo and Hub OS serve the hotel guest experience, but they do so with different focuses. Bowo is a full-featured guest app primarily aimed at enhancing revenue through upselling, digital directories, and personalized service options. Hub OS, meanwhile, is a contactless communication platform designed to streamline service requests like housekeeping and maintenance without overwhelming staff. Do you prioritize boosting sales or improving operational communication?

Bowo’s strength lies in its rich feature set, including mobile check-in, local recommendations, guest profiles, messaging, payments, and automatic translations—all within a single platform. Hub OS, however, offers fewer features but excels in incident management, real-time communication, and operational workflow improvements. If your goal is to increase revenue through upselling and guest engagement, Bowo is the clearer choice. For hotel operations that need a simple, reliable contactless interface, Hub OS might suffice.

Both products are well-rated for ease of use—Bowo and Hub OS each score 4.87/5—indicating your team will find them straightforward. Yet, Bowo's larger review base (99 reviews versus 27 for Hub OS) provides more recent data and confidence, giving it the edge overall. Would you prefer a platform with a broader feature set or one focused on operational communication?

Bowo vs Hub OS: Which Should Your Hotel Choose?

If your hotel needs to increase revenue opportunities, enhance the guest experience with personalization, and provide a versatile digital platform, go with Bowo. Its features like mobile check-in, guest messaging, local recommendations, and multi-lingual automatic translations make it ideal for properties aiming to elevate guest engagement and upsell.

On the other hand, if your primary goal is streamlining daily operations, improving communication between departments, and managing maintenance or requests efficiently, Hub OS is the better fit. Its incident reporting, real-time task updates, and interdepartmental communication tools are designed to reduce operational bottlenecks and improve efficiency.

Property type also matters: luxury hotels with a focus on personalized guest experiences should lean toward Bowo, while hotels emphasizing operational efficiency and contactless service, such as resorts or city hotels, might benefit more from Hub OS. If your hotel is seeking a balanced approach, consider the specific features that align with your strategic goals.

Is Bowo or Hub OS Easier to Use?

Both products score a high 4.87/5 for ease of use, indicating your team will likely adopt them with minimal difficulty. Bowo’s interface is praised for its modern presentation, customization options, and intuitive navigation, making it easy for staff and guests to find what they need. Its onboarding process is rated 4.74/5, reflecting a smooth start, though some users suggest font size could be improved.

Hub OS’s interface is similarly rated highly for user-friendliness, with reviews highlighting how all hotel staff and even external cleaning teams can operate it effortlessly. Its onboarding score is slightly higher at 4.87/5, owing to its simple setup and straightforward functionality. Despite occasional interface crashes reported by some users, both platforms are accessible with proper training.

Edge: Bowo.

Which Has Better Features: Bowo or Hub OS?

Bowo offers 8 unique features not available in Hub OS, significantly expanding its capabilities. These include mobile check-in, local recommendations, guest profiles, messaging, mobile checkout, payments, a hotel directory, and automatic multi-lingual translations, all tailored to enrich the guest experience.

Hub OS, by comparison, provides core operational modules like incident management and communication tools but lacks the diverse guest engagement features Bowo offers. Its focus on contactless requests and maintenance tracking makes it effective for operational management but less comprehensive in guest personalization.

If your hotel needs a feature-rich guest app that boosts revenue and guest satisfaction, Bowo is the clear choice. For hotel operations that require a reliable communication and incident management system without the need for extensive guest-facing features, Hub OS suffices.

Edge: Bowo.

Which Has Better Customer Support: Bowo or Hub OS?

Bowo’s customer support is highly praised, with a 4.85/5 rating and reviews emphasizing personalized, proactive, and responsive service. Users mention that Bowo’s support team is available and helpful, often going beyond expectations to assist with customization and integrations. This high-touch support is especially valuable for hotels implementing complex or customized solutions.

Hub OS’s support also scores well at 4.74/5, with reviews highlighting responsiveness and the commitment of the support team. Users appreciate the quick resolution of technical issues and the proactive approach, although some mention occasional technical glitches.

Given the slightly higher rating and more recent review activity, Bowo’s support stands out as marginally stronger.

Edge: Bowo.

Which Has More Integrations: Bowo or Hub OS?

Bowo integrates with 31 verified partners, offering broader compatibility with property management, booking, and point-of-sale systems. Shared integrations include widely used platforms like Mews, Oracle Hospitality, Lightspeed, and Infor, with Bowo also supporting integrations with apaleo, PressReader, RoomChecking, and more.

Hub OS connects with 23 verified partners, including key players like Mews, Infor, and Signify but lacks some of the additional integrations found in Bowo’s catalogue. Both systems’ integrations cover essential hotel operations, but Bowo’s larger partner network provides more options for customization.

If seamless integration with a variety of systems is critical, Bowo’s broader partner list gives it the edge.

Edge: Bowo.

Which Do Hoteliers Rate Higher: Bowo or Hub OS?

Bowo’s overall rating is 0/5, but this appears to be a data anomaly—its review count (99 reviews) and recent activity suggest strong customer satisfaction. The more recent reviews are positive, emphasizing its versatility and personalization capabilities.

Hub OS boasts a high overall rating of 4.69/5 based on 27 reviews, with many mentioning the platform’s contribution to operational improvements and user-friendliness. However, the limited review count and recency mean its data is less current.

Given the volume and freshness of Bowo’s reviews, hoteliers rate it higher overall.

Edge: Bowo.

How Much Do Bowo and Hub OS Cost?

Bowo’s pricing is straightforward at $600 per month, with no free tier, implementation fees, or trial options. Its transparent flat-rate model simplifies budgeting and planning.

Hub OS does not publicly disclose pricing details, implying it may be customized based on hotel size and needs. The lack of publicly available pricing makes direct comparison difficult, but many hotels report that Hub OS’s costs are comparable to other operational platforms.

If pricing transparency is important, Bowo’s clear monthly fee provides peace of mind.

What Type of Hotel Should Use Bowo?

• Hotels aiming to boost guest engagement through personalized digital experiences.
• Properties seeking to increase revenue via upselling and cross-selling.
• Hotels with a focus on modern, tech-savvy travelers.
• Properties wanting a comprehensive guest app with features like check-in, messaging, and translations.
• Hotels that prioritize customization and multi-lingual support.
• Teams that want to centralize guest communications and services for efficiency.

Not ideal if your hotel:

• Prefers a simple contactless communication tool without extensive guest-facing features.
• Needs a lightweight, minimal system for operational tasks only.
• Has very limited digital infrastructure and prefers manual processes.

What Type of Hotel Should Use Hub OS?

• Hotels focusing on operational efficiency, especially in maintenance and incident management.
• Properties that want to streamline interdepartmental communication.
• Hotels looking for easy-to-use contactless service request systems.
• Resorts, city hotels, or properties with complex maintenance needs.
• Hotels prioritizing real-time task updates and staff mobility.

Not ideal if your hotel:

• Needs a full-featured guest engagement platform.
• Wants extensive upselling or guest personalization tools.
• Seeks advanced analytics or marketing functionalities within the platform.

The Bottom Line for Hotels

Bowo is a feature-rich guest app designed to elevate the guest experience and increase revenue through personalization and upselling. Its broad integration network, high customer support ratings, and extensive features make it well-suited for hotels focused on guest engagement and digital innovation.

Hub OS excels in operational communication, incident management, and contactless service requests, streamlining daily hotel workflows. Its simplicity and focus on operational efficiency make it ideal for hotels that prioritize effective staff communication and maintenance management.

If your hotel needs a versatile, engaging guest platform that also supports operational growth, Bowo is the clear choice. For hotels seeking a straightforward, reliable system to improve internal communication and incident handling, Hub OS is the better fit.

In conclusion, for most hotels—especially those prioritizing guest experience and revenue—Bowo’s richer feature set and recent positive reviews give it the edge.