Event Temple (Sales CRM) vs. Thynk Groups & Events:
Which Is Right for You?

The Decision

Choosing between Event Temple and Thynk Groups & Events hinges on your hotel’s specific sales management needs. Event Temple focuses solely on CRM and event sales for hotels without extensive MICE or large booking volumes, while Thynk offers a broader, automation-driven platform designed for managing complex sales workflows across multiple properties. Both aim to boost revenue and streamline sales, but their capabilities and target user profiles differ markedly.

Event Temple provides a straightforward, highly rated CRM solution with emphasis on proposal creation, digital contracts, and integration with PMS systems. Thynk, on the other hand, aims to automate the entire sales lifecycle, including RFP processing, inventory management, and real-time performance tracking. Which one aligns better with your team’s operational scale and sales complexity?

Is Event Temple or Thynk Better for Hotels?

Event Temple excels in delivering a highly rated, user-friendly CRM designed for hotels that want to centralize sales efforts, manage group bookings, and improve proposal turnaround times. It’s especially suited for hotels with a focus on event sales, offering features like eSignatures and PCI-compliant payments that streamline administrative tasks.

Thynk offers a broader scope, integrating sales automation, AI-driven lead scoring, and real-time availability management to serve hotel groups managing large portfolios with diverse sales channels. Its focus on MICE business and central sales makes it ideal for hotel chains that need detailed oversight and performance monitoring across properties.

Both platforms are tailored to enhance sales productivity, but if your needs lean toward managing event proposals and contracts efficiently, Event Temple is the better fit. Conversely, if your hotel requires extensive automation and multi-property oversight, Thynk provides the more comprehensive solution.

Event Temple vs Thynk: Which Should Your Hotel Choose?

If your hotel needs to improve proposal turnaround, manage group bookings with PMS integration, and increase sales efficiency, go with Event Temple. It’s better suited for mid-size hotels seeking an easy-to-use CRM that improves client communication and streamlines document workflows.

If your hotel must automate the entire sales process, handle large MICE business, and monitor sales performance across multiple locations, choose Thynk. Its AI-driven lead processing, real-time inventory management, and centralized contract handling serve large hotel groups or chains with complex sales requirements.

For smaller hotels with a focus on event sales, Event Temple’s simplicity and niche features are advantageous. For larger portfolios requiring automation and detailed oversight, Thynk’s broader capabilities make it the preferable choice.

Is Event Temple or Thynk Easier to Use?

Event Temple scores 4.86/5 for ease of use, with reviews highlighting its intuitive, user-friendly interface, rapid onboarding, and straightforward navigation. Users praise its ease of training staff and integrating with existing hotel systems, making it a favorite among operations teams.

Thynk, with a score of 4.39/5, is noted for its extensive features but receives some criticism for its slightly steeper learning curve due to its broader scope. Some users mention the interface could benefit from a more appealing design, but overall, it remains accessible with proper training.

Edge: Event Temple.

Which Has Better Features: Event Temple or Thynk?

Event Temple offers three features exclusive to its platform: eSignatures, PCI-compliant payments, and customizable lead forms, all critical for fast, secure client transactions and document handling.

Thynk provides five unique features, including meal planning, a client communication portal, mobile sales CRM, a chain dashboard, and lead scoring—tools that support complex sales workflows and multi-property oversight.

While Event Temple’s features cater specifically to proposal and contract management, Thynk’s broader suite supports automation, inventory, and detailed sales analytics. Edge: Thynk.

Which Has Better Customer Support: Event Temple or Thynk?

Event Temple maintains a stellar customer support rating of 4.89/5, with reviews commending its responsive, knowledgeable team. Clients frequently cite their onboarding process and ongoing support as key reasons for satisfaction.

Thynk’s support rating is 4.39/5, with reviewers appreciating the team’s hospitality expertise but noting that support could be more proactive or faster at times. Some users find Thynk’s interface challenging without dedicated assistance.

Edge: Event Temple.

Which Has More Integrations: Event Temple or Thynk?

Event Temple boasts 17 verified integration partners, including popular PMS and booking platforms like Cloudbeds, RMS, and Duetto, plus essential payment and communication tools. It also has several integrations unique to its platform, enhancing operational connectivity.

Thynk connects with 14 verified partners, including Salesforce, Stripe, and MeetingPackage. Its integrations focus heavily on sales, contracts, and inventory tools, but some users desire more options for specific hotel systems.

Edge: Event Temple.

Which Do Hoteliers Rate Higher: Event Temple or Thynk?

Event Temple’s overall rating is 4.97/5, based on 233 reviews, with recent feedback emphasizing its ease of use, strong support, and significant ROI, especially for mid-sized hotels. Hotels across segments, including boutique and branded properties, rate it highly.

Thynk’s perfect 5/5 rating is based on 105 reviews, but the average review score since the last 6 months is slightly lower at 92.76/100. Users in larger hotel groups particularly value its automation and performance monitoring, though some mention the interface could be more engaging.

Edge: Event Temple.

How Much Do Event Temple and Thynk Cost?

Event Temple charges a flat rate of $400 per month, with no free tier or trial, emphasizing its straightforward pricing model suited for mid-size hotels. Its value is reflected in high user satisfaction and extensive features.

Thynk’s pricing is $600 per month, also without a free trial, aligning with its broader, automation-heavy platform aimed at larger hotel groups. Its higher cost may be justified by its AI-driven automation and portfolio management tools.

What Type of Hotel Should Use Event Temple?

• Hotels that primarily focus on event and group sales with a need for proposal, contract, and workflow management.
• Hotels seeking a user-friendly CRM that integrates with PMS and streamlines client communication.
• Teams that prioritize quick onboarding and strong support.
• Hotels with a medium-sized portfolio or standalone property aiming to boost sales efficiency.

Not ideal if your hotel requires extensive automation across multiple locations or complex MICE management.

What Type of Hotel Should Use Thynk?

• Hotel groups with multiple properties requiring centralized sales oversight and automation.
• Teams that want AI-driven lead scoring, real-time inventory, and performance analytics.
• Hotels managing large conferences, meetings, or incentive groups with high transaction volume.
• Properties that need an integrated system for contracts, bookings, and sales activities.

Not ideal if your hotel operates as a small boutique or standalone property with limited sales volume and simpler needs.

The Bottom Line for Hotels

Event Temple excels as a user-friendly, CRM-focused platform suited for mid-size hotels that want to improve sales efficiency without complexity. Its high ratings for support, ease of use, and integrations make it a dependable choice for property-centric sales teams.

Thynk stands out as a comprehensive automation and portfolio management system for large hotel chains or groups managing complex MICE or multi-property sales. Its AI-driven workflows and real-time capabilities are ideal for hotels seeking advanced sales performance tools.

If your hotel is a mid-sized property focusing on event sales, Event Temple’s simplicity and dedicated CRM features are your best bet. For larger portfolios with a need for automation, oversight, and analytics, Thynk offers a more suitable, scalable platform.

In conclusion, both products excel in their niches. Your choice should depend on whether your team values a straightforward, highly rated CRM or requires a broader, automation-oriented sales management platform.