The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 217 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Gofryday shines in ROI and onboarding , with exclusive features like Payments and Mobile Checkin.
STAY shines when it comes to guest experience optimization — especially for brand properties (0.0/5) , with exclusive features like Mobile App.
Side-by-side ratings based on 217 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $400/mo | From $300/mo |
| Verified Reviews | 2 | 215 |
After analyzing 217 verified reviews, Gofryday users most value its , while STAY users highlight guest experience optimization, mobile and user experience, operational efficiency. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Guest Experience Optimization
▾
|
|
|
+
Mobile and User Experience
▾
|
|
|
+
Operational Efficiency
▾
|
|
|
+
Support and Service
▾
|
|
| Cons | |
|
−
CMS and Customization
▾
|
|
|
−
Integration Capabilities
▾
|
|
|
−
Analytics and Reporting
▾
|
|
How each product ranks among Hotel Guest Apps vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #18 2 reviews | #9 10 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #4 83 reviews |
| Large (75-199 rooms) ▾ | — | #2 89 reviews |
| X-Large (200+ rooms) ▾ | — | #2 24 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | — | #2 77 reviews |
| Luxury ▾ | #26 2 reviews | #2 88 reviews |
| Branded / Chain ▾ | — | #3 91 reviews |
| Extended Stay ▾ | — | #6 7 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | — | #5 27 reviews |
| Europe ▾ | — | #3 112 reviews |
| Asia Pacific | #7 2 reviews | #6 3 reviews |
| Middle East | — | #7 2 reviews |
Choosing the right guest app for your hotel can significantly influence guest satisfaction, operational efficiency, and revenue. Gofryday by Gofryday and STAY Guest App are both designed to enhance your guests' experience through digital solutions, but they differ markedly in features, reviews, and market presence. Your decision hinges on which product aligns best with your property's size, segment, and operational priorities.
Gofryday offers a streamlined, easy-to-navigate platform with a focus on internal management and automation, while STAY provides a broader suite of guest-facing features backed by a larger user base and more comprehensive integrations. Which one will meet your hotel’s specific needs?
Gofryday and STAY aim to improve guest satisfaction and streamline hotel operations, but they tackle these goals differently. Gofryday emphasizes internal management tools such as guest journey tracking, staff notifications, and additional automation features like payments and mobile check-in—yet it lacks verified integrations and has only two recent reviews. STAY, meanwhile, focuses on digitizing guest interactions, reducing queues, and offering real-time updates, supported by over 200 recent reviews and 20 verified integrations.
Gofryday's limited review count and absence of recent feedback make it less reliable for predicting future performance, especially in diverse hotel environments. In contrast, STAY’s extensive recent reviews and broad integration ecosystem suggest a more mature and adaptable product. Do you prioritize internal management or guest engagement?
If your hotel needs a simple, easy-to-adopt platform that helps track the guest journey and manage staff notifications, Gofryday is a solid choice. Its user-friendly interface and high ease-of-use rating (5/5) make onboarding straightforward, especially for small or boutique hotels seeking basic automation.
However, if your hotel prioritizes extensive guest-facing features like reservations, real-time updates, and integrations with PMS or CRM systems, STAY is the better fit. With over 200 recent reviews and a 4.78/5 ease-of-use score, STAY is proven to improve operational efficiency and guest satisfaction at mid-sized to large properties with complex service needs.
Gofryday’s UI scores a perfect 5/5, reflecting its straightforward design and simple onboarding process, as echoed by reviews praising its "end-to-end product" and "all details under one window." Its minimal feature set and focus on internal management make staff adoption less complex. However, its lack of recent reviews introduces uncertainty about ongoing user experience.
STAY’s interface scores 4.78/5, praised for being intuitive and easy to navigate by users across a broad spectrum of hotel types. Its onboarding process is smooth, with many reviews emphasizing the platform’s adaptability and user-friendliness. Edge: Gofryday.
Gofryday offers 10 shared features with STAY, including core functionalities like messaging and guest data management, with two unique features: payments and mobile check-in. Its feature suite is tailored for operational management and automation within small to mid-sized hotels.
STAY boasts 10 shared features plus four exclusive ones, including a mobile app, chatbot, automated replies, and message routing—covering more digital guest engagement tools. Its ability to integrate with numerous systems (20 verified partners) provides more flexibility for larger, tech-forward hotels. Edge: STAY.
Gofryday maintains a perfect 5/5 in customer support but is based on only two reviews, with no recent feedback available. The reviews highlight its responsive and proactive support, yet the limited data makes it difficult to gauge long-term reliability.
STAY has a high support rating of 4.83/5 based on over 200 recent reviews, with many guests praising their quick, helpful assistance. Some reviews note the absence of phone support and slower reporting, but overall, STAY’s support team is considered highly reliable. Edge: STAY.
Gofryday currently shows zero verified integrations, limiting its ability to connect with other hotel systems. Its lack of integrations restricts its usefulness for larger properties needing seamless PMS, CRM, or revenue management links.
STAY integrates with 20 verified partners, including hotelkit, Winhotel, SiteMinder, Oracle Hospitality, and Mews, covering a wide array of hotel management systems. This extensive integration ecosystem makes STAY a more versatile tool for connecting your existing infrastructure. Edge: STAY.
Gofryday’s review count is minimal—just two reviews—and both are non-quantitative, providing little insight into hotel satisfaction. Its performance and user satisfaction remain uncertain due to the absence of recent feedback.
STAY’s 206 reviews over the past six months reveal an average rating of 3/5, with properties ranging from luxury hotels to resorts. Larger chains like NH Hotels and Riu have expressed satisfaction, especially regarding operational improvements and guest engagement. Its recent reviews and higher rating make it the clearer choice. Edge: STAY.
Gofryday charges $400 upfront, with no free tier, monthly fees, or trial options. Its fixed pricing could be limiting for smaller properties or those seeking flexibility.
STAY’s base price is $300, also without a trial, but its lower entry point and broader feature set suggest better value for money, especially considering its extensive integrations and proven track record. Pricing transparency is limited, but STAY presents a more accessible option for mid-sized hotels.
Gofryday is an easy-to-use management tool with strong internal tracking, suitable for small hotels seeking simplicity. Its limited recent reviews and lack of integrations mean it’s less suited for larger or tech-heavy properties.
STAY stands out through its extensive features, integrations, and positive user feedback, making it the best choice for mid-sized to large hotels aiming to digitize guest experiences and increase operational efficiency. Its proven track record with major hotel chains underscores its reliability and scalability.
If your hotel needs a straightforward internal management system, Gofryday might suffice, but if you want a comprehensive guest experience platform with wide-ranging integrations, STAY is the clear winner.
Final Recommendation: For most hotels evaluating two products, STAY’s more recent reviews, broader feature set, and extensive integrations position it as the better option overall.
According to HTR's product database, Gofryday and STAY Guest App share 10 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| Automated Replies | ||
| Chatbot | ||
| Message Routing | ||
| Mobile App | ||
| Mobile Checkin | ||
| Payments |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Thanks to STAY, we offer our guests an interaction tool with our staff. We can make real-time decisions with it. This simplifies our staff's duties at the same time. The guest expe..."
No published case study for this goal yet.
"Implementing STAY contributed to a significant increase in our revenue and customer satisfaction. The app pays for itself. We have seen significant increases in consumption for all..."
Unique capabilities
What hoteliers love
Multiple reviews highlight how STAY dramatically enhances guest experience by providing digital and sustainable ways for guests to access information... Multiple reviews highlight how STAY dramatically enhances guest experience by providing digital and sustainable ways for guests to access information and services. Features like real-time updates, mobile service ordering, and the ability to make restaurant reservations reduce wait times and provide convenience.
The app's user interface and mobile experience are lauded for being intuitive and easy to navigate. Users find it simple to update information and man... The app's user interface and mobile experience are lauded for being intuitive and easy to navigate. Users find it simple to update information and manage content, whether they are hotel staff or guests.
STAY aids in improving hotel operational efficiency by allowing quicker handling of guest requests, optimized internal processes, and reduced front de... STAY aids in improving hotel operational efficiency by allowing quicker handling of guest requests, optimized internal processes, and reduced front desk lines. The tool facilitates sustainable practices by digitizing traditional paper-based services, aiding hotels in their sustainability goals.
Where hoteliers push back
The CMS is highlighted for its ease of use and customization capabilities, though users have indicated some areas for improvement, particularly more f... The CMS is highlighted for its ease of use and customization capabilities, though users have indicated some areas for improvement, particularly more flexibility in design and functionality.
Users appreciate STAY's robust integration capabilities with various internal applications and systems, including PMS and CRM systems. These integrati... Users appreciate STAY's robust integration capabilities with various internal applications and systems, including PMS and CRM systems. These integrations streamline data management and help provide a seamless experience for both staff and guests.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Gofryday and STAY Guest App share many core Hotel Guest Apps features, but each has unique capabilities. Gofryday offers 0 verified integration partners, while STAY Guest App offers 20. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Gofryday leads in ease of use at 5.0/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Gofryday: No. STAY Guest App: No. Neither product currently offers a free tier. Most Hotel Guest Apps vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Gofryday has an HT Score of 0 and STAY has 47. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor