The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 364 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
HotelRunner shines , with exclusive features like Guest Feedback Management and Native Email Marketing.
ThinkReservations shines when it comes to technical support limitations — especially for brand properties (0.0/5) , with exclusive features like Guest Messaging and Transactional Emails (booking, folios, etc).
Side-by-side ratings based on 364 verified hotelier reviews on HTR.
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| Starting Price | From $100/mo | From $1,100/mo |
| Verified Reviews | 14 | 350 |
After analyzing 364 verified reviews, HotelRunner users most value its , while ThinkReservations users highlight technical support limitations, user-friendly interface, guest communication. Click any theme to see what reviewers say.
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Technical Support Limitations
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Guest Communication
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Customization Options
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Calendar Functionality
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How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #26 7 reviews | #4 129 reviews |
| Mid-Size (25-74 rooms) ▾ | #25 1 reviews | #5 15 reviews |
| Large (75-199 rooms) | #18 0 reviews | #2 3 reviews |
| X-Large (200+ rooms) | #23 0 reviews | #1 1 reviews |
By Property Type
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| Boutique ▾ | #20 11 reviews | #4 92 reviews |
| Luxury ▾ | #24 2 reviews | #5 72 reviews |
| Branded / Chain ▾ | #30 0 reviews | #4 22 reviews |
| Extended Stay ▾ | #30 0 reviews | #9 8 reviews |
By Region
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| North America ▾ | #27 0 reviews | #1 332 reviews |
| Europe | #22 2 reviews | #36 2 reviews |
| Asia Pacific | #16 1 reviews | #24 0 reviews |
| Middle East ▾ | #2 6 reviews | #20 0 reviews |
When choosing a hotel management system, your primary goal is to find a solution that streamlines operations, boosts bookings, and enhances guest satisfaction. HotelRunner HMS and ThinkReservations All-in-1 HMS both aim to address these needs but differ significantly in their approach, features, and market presence. The key is to evaluate which platform aligns best with your property's size, segment, and strategic goals.
HotelRunner offers a broader regional reach and a lower starting price, while ThinkReservations provides a more extensive set of features backed by a larger, more recent review base. Which one will deliver the value and functionality your hotel needs most?
HotelRunner and ThinkReservations are both designed to automate daily hotel tasks, manage reservations, and improve online visibility. HotelRunner focuses on a unified platform catering to independent, boutique, and city hotels worldwide, integrating booking, payment, and guest feedback management. ThinkReservations emphasizes comprehensive property management with advanced tools like rate shopping, automated night audits, and extensive guest communication options.
The main divergence is in their market focus and feature depth. HotelRunner is more regionally expansive but offers fewer unique features (3 in total), whereas ThinkReservations provides 31 features, making it more suitable for properties needing a robust, all-in-one system. Do you prioritize a broad international presence or a feature-rich platform?
If your hotel primarily operates in North America and needs a budget-friendly solution with straightforward reservation management, HotelRunner’s $100 monthly fee and simple interface make it a good fit. It is especially suited for boutique or city hotels seeking easy online booking and guest feedback tools. Conversely, if your property is looking for an all-encompassing system that handles complex rate management, guest messaging, automated night audits, and detailed reports, ThinkReservations’ $1,100 monthly fee aligns better.
For small properties focused on automation and guest engagement, ThinkReservations offers a more mature, feature-dense platform. Larger or multi-property hotels that need a broad set of integrations and advanced operational tools should lean toward ThinkReservations. Which features are non-negotiable for your property?
HotelRunner’s UI scores 4.64 out of 5, and its onboarding process is rated 4.64, indicating a user-friendly experience. However, some reviews mention a mobile app that needs more functionality, and staff training could be improved. ThinkReservations edges slightly higher with a 4.8 rating for ease of use and a 4.73 onboarding score, supported by reviews praising its intuitive interface and seamless setup.
ThinkReservations’ larger, more recent review base (312 reviews, last 6 months) provides stronger evidence of consistent usability. If quick staff adoption and minimal training are priorities, the edge goes to ThinkReservations.
HotelRunner offers 3 unique features, including guest feedback management, native email marketing, and a rate shopping module. ThinkReservations, however, provides 31 features, including guest messaging, real-time reporting, drag-and-drop tape chart, automated night audits, and integrated payment terminals.
While HotelRunner suits hotels that need essential booking and feedback tools, ThinkReservations’ extensive feature set enables detailed revenue management, automation, and guest communication. For properties that require advanced operational tools, ThinkReservations clearly has the edge.
HotelRunner’s support scores 4.5 out of 5, with reviews indicating a generally reliable service but some mentions of limited staff training. ThinkReservations outperforms slightly with a 4.79 rating and reviews describing its support as fast, knowledgeable, and accessible—often likening the support team to “another employee.”
Given the more recent reviews and higher support rating, the edge goes to ThinkReservations, especially for hotels prioritizing rapid, expert assistance during onboarding and ongoing operations.
HotelRunner offers 17 verified partners, including industry giants like Agoda, Orbitz, and IDeaS. ThinkReservations has 16 verified integrations, including Airbnb, Expedia, and Stripe, with a slight edge due to an extensive list of exclusive integrations like TrustYou, Triptease, and OpenKey.
Both platforms are well-connected, but HotelRunner’s broader geographic reach and more diverse integrations make it preferable for hotels with specific OTAs or channel needs. Edge: HotelRunner.
ThinkReservations boasts a higher overall rating of 4.88/5 based on 312 reviews, compared to HotelRunner’s 5/5 from 14 reviews. HotelRunner’s reviews are all recent (last 6 months), but the volume and recency favor ThinkReservations, with more feedback from a diverse range of property types.
Among small inns, boutique hotels, and resorts, ThinkReservations’ reviews highlight its ease of use, automation, and revenue growth. Its larger review base and product maturity give it the edge in customer ratings.
HotelRunner charges a flat $100 monthly fee with no implementation or trial costs, making it accessible for small to medium-sized hotels. ThinkReservations’ pricing starts at $1,100 per month, reflecting its more comprehensive feature set.
While HotelRunner’s lower entry point is attractive, its fewer features may limit scalability. ThinkReservations’ higher cost is justified if your property needs advanced tools, automation, and detailed reporting.
Not ideal if your hotel requires extensive revenue management, automation, or integrations with a wide array of OTAs and systems.
Not ideal if your hotel operates in regions where HotelRunner’s regional presence is stronger or if you prefer a lower-cost, simpler booking platform.
HotelRunner provides a budget-friendly, regionally diverse platform ideal for hotels seeking basic online presence and reservation management. Its main strength lies in its simplicity and affordability, making it suitable for small, independent hotels in international markets. However, it lacks the extensive automation and advanced features found in ThinkReservations.
ThinkReservations offers a feature-rich, highly automated platform with robust guest communication, revenue tools, and detailed reports. It excels with hotels that need to streamline operations, increase revenue, and support rapid growth, especially in North America.
If your hotel requires a comprehensive system with advanced automation and excellent support, ThinkReservations is the clear choice. Conversely, if you're looking for an economical, straightforward system with regional flexibility, HotelRunner might be sufficient.
In conclusion, for most hotels evaluating both options today, the larger review base, recent feedback, and extensive capabilities of ThinkReservations make it the stronger candidate. Its consistent positive feedback and proven track record in automating hotel operations position it as the preferred solution for ambitious properties.
Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $100/mo | From $1,100/mo |
According to HTR's product database, HotelRunner HMS and ThinkReservations All-in-1 HMS share 12 features. Here are the key differences — features one has that the other lacks.
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| Drag-n-Drop Tapechart | ||
| Guest Feedback Management | ||
| Guest Messaging | ||
| Native Email Marketing | ||
| Rate Shopping Module | ||
| Real Time Reporting | ||
| Real-Time Status Updates | ||
| RevPaR & ADR Reports | ||
| Transactional Emails (booking, folios, etc) |
Showing top differences. 22 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."
No published case study for this goal yet.
"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."
No published case study for this goal yet.
"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"
Ranks higher for
Unique capabilities
What hoteliers love
A few reviews suggested limitations in technical support, specifically mentioning non-24/7 availability and response delays. Users occasionally felt i... A few reviews suggested limitations in technical support, specifically mentioning non-24/7 availability and response delays. Users occasionally felt improvements could be made in this area for quicker resolutions.
The interface is intuitive and easy to navigate for staff and customers. This transparency ensures a smooth booking process and simplifies management... The interface is intuitive and easy to navigate for staff and customers. This transparency ensures a smooth booking process and simplifies management tasks, benefiting tech and non-tech-savvy users alike.
The platform supports automated messaging, customizable email templates, and guest reviews post-stay, enhancing guest engagement and satisfaction. It... The platform supports automated messaging, customizable email templates, and guest reviews post-stay, enhancing guest engagement and satisfaction. It effectively facilitates pre, during, and post-visit communication.
Where hoteliers push back
The calendar functionality, although strong, was noted to lack continuous scrolling capabilities, sometimes complicating long-term planning and requir... The calendar functionality, although strong, was noted to lack continuous scrolling capabilities, sometimes complicating long-term planning and requiring date input for navigation.
Ranks higher for
Unique capabilities
It depends on your requirements. HotelRunner HMS and ThinkReservations All-in-1 HMS share many core Hotel Management Software features, but each has unique capabilities. HotelRunner HMS offers 17 verified integration partners, while ThinkReservations All-in-1 HMS offers 16. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkReservations All-in-1 HMS leads in ease of use at 4.8/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
HotelRunner HMS: No. ThinkReservations All-in-1 HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. HotelRunner has an HT Score of 0 and ThinkReservations has 87. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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