HotelRunner HMS

4.9 (14 REVIEWS)

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What is HotelRunner?

Founded in 2011 | Headquarters in United Kingdom | 60 employees
HMS by HotelRunner is a comprehensive property management system designed to streamline daily operations, enhance online visibility, and increase bookings for independent, city, or boutique hotels. This platform enables hoteliers to manage reservations, automate daily tasks, and streamline guest interactions from a centralized interface. By integrating various functions like booking management, payment processing, and analytics, HMS by HotelRunner helps hotels optimize efficiency, enrich guest experiences, and maintain a strong, competitive online presence, allowing businesses to focus on hospitality rather than administrative burdens.

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This description was generated by AI which analyzed the following sources to summarize a description of HotelRunner products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.

Sources

Verified hotelier reviews

Verified expert recommendations

Description provided by HotelRunner

FAQs

HotelRunner HMS Alternatives

Not sure if HotelRunner is right for your hotel? Here are similar Hotel Management Software vendors that could be a good fit for your hotel:

Capabilities

Hotel Management System (HMS)

Features

Accounting & Finance

4/5 features

Marketing & Ecommerce

4/5 features

Administration & Configuration

4/5 features

Customer Management

4/5 features

Front Office

4/5 features

Q4 '26 Hotel Management Software Survey Insights

Is HotelRunner a good fit for your hotel?

Small
90% (793)
#1 of 37

Cloudbeds is the top alternative to HotelRunner among small hotels on HotelTechReport. Reviewers highlight its strong PMS and customizable availability matrix, which helps manage occupancy and project rates effectively, making daily operations smoother.

Airport/Conference Hotels
89% (255)
#1 of 28

Cloudbeds is the top alternative to HotelRunner among small hotels on HotelTechReport. Its systems centralize operations, which simplifies daily tasks and reduces the likelihood of overbookings. Reviewers appreciate how everything is accessible in one dashboard, making it easier for staff to manage reservations and streamline communications with guests.

Bed & Breakfast & Inns
98% (313)
#1 of 31

ThinkReservations is the top alternative to HotelRunner among Bed and Breakfasts on HotelTechReport. Hoteliers highlight its "outstanding support" and the ability to send customized emails to guests, making the reservation process smooth and efficient. Many appreciate how the system integrates various aspects, from reservations to reporting, enhancing overall operational effectiveness.

Boutique Hotels
91% (635)
#1 of 31

Cloudbeds is the top alternative to HotelRunner among boutique hotels on HotelTechReport. What stands out for hoteliers is Cloudbeds' ability to centralize operations and integrate multiple core hotel systems into one platform, making daily management easier and reducing the chance of overbookings.

Middle East
100% (13)
#1 of 7

Exely is the top alternative to HotelRunner among small hotels on HotelTechReport. Hoteliers appreciate Exely's channel management and booking tracking features, noting it has "greatly simplified our hotel operations" and enables more professional management.

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HotelRunner Reviews Summary

4.9
Excellent
Ease of Use
4.6/5
Customer Support
4.5/5
ROI
4.6/5
Implementation
4.6/5

Recommended by

Achievements

Trending Product

This vendor's trending score is rising, HotelRunner HMS is the #28 most trending product in the Hotel Management Software category (out of 86) and the #769 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

Learn more
Certified Support

HotelRunner’s customer support processes haven’t yet been verified by Hotel Tech Report.

Learn more about this achievement in the official press release
Certificate of Excellence

This vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence

HotelRunner Pricing

Below Average

This product is priced lower than the average product in the category which is usually an indicator that is is a budget product with fewer features that is designed for smaller properties and simpler use cases.

HotelRunner Average HotelRunner

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HotelRunner Reviews

Hotelier Rating

Excellent
12
Very Good
1
Average
0
Poor
0
Terrible
1

Property Size

  • X-Small (6)
  • Small (7)
  • Mid-Sized (1)

Country

  • Turkey
    Turkey
    (7)
  • Italy
    Italy
    (2)
  • Morocco
    Morocco
    (1)
  • Azerbaijan
    Azerbaijan
    (1)
  • Colombia
    Colombia
    (1)
  • Panama
    Panama
    (1)

Region

  • Europe
    Europe
    (2)
  • Asia Pacific
    Asia Pacific
    (1)
  • Middle East
    Middle East
    (7)
  • South America
    South America
    (2)
  • Africa
    Africa
    (1)
10

Strong Support in Reservation and Channel Management.

General manager from 5 to 9 room Bed & Breakfast & Inn in Sapanca (Turkey)

Verified
10 months ago
A system that really relaxes our work during peak seasons. With HotelRunner, it is very convenient to manage all channels from one place. We can reach the support team quickly whenever we need it.
Country Turkey
General manager
X-Small Hotel
9

Experience-based feedback

Hotel manager from 10 to 24 room Bed & Breakfast & Inn in Sigacik (Turkey)

Verified
10 months ago
Its easy-to-access and intuitive interface makes it very user-friendly, and the mobile app support provides quick and convenient access; these features were the factors that impressed me the most.
Country Turkey
Hotel manager
Small Hotel
10

HotelRunner has significantly improved our operations.

Sales Manager from 75-99 room Boutique in Istanbul (Turkey)

Verified
2 years ago
What I love the most about HotelRunner is the integration options it offers. Being able to easily integrate with different channel managers and OTAs and manage all reservations from one place is incredibly convenient. Additionally, the user-friendly interface of the platform makes everything quick and efficient. The platform is user-friend...
Country Turkey
Sales Manager
Mid-Sized Hotel
10

Very Successful

Hotel manager from 10 to 24 room Boutique in Mustafapasa (Turkey)

Verified
2 years ago
As a hotel, it meets our every need. Easy to use. As a hotel, it meets our every need. Easy to use. Customer service is always ready for communication.
Country Turkey
Hotel manager
Small Hotel
8

Thanks to the software, transactions are often carried out through the portal without the need to enter online channels one by one.

Ön büro Şefi from 25-49 room Boutique in Istanbul (Turkey)

Verified
2 years ago
Thanks to the software, transactions are often carried out through the portal without the need to enter online channels one by one. Fast completion of work thanks to automatic integration of reservations
Country Turkey
Ön büro Şefi
Small Hotel
10

Thanks to Gizem!!

Hotel manager from 1 to 4 room Bed & Breakfast & Inn in IslaColon (Panama)

Verified
3 years ago
Very easy to use and I can find all my bookings instantly at the same place. Gizem is exceptional and make everything very easy!
Country Panama
Hotel manager
X-Small Hotel
10

Easy to use and if used correctly guarantees good results.

Sales from 5 to 9 room Bed & Breakfast & Inn in Paipa (Colombia)

Verified
3 years ago
The platform is really user friendly and easy to use . If you use it right, the results will come in increasing occupancy and price very soon.
Country Colombia
Sales
X-Small Hotel
0

I do not recommend at all #conversion

Butik Otel İşletmecisi from 25-49 room Boutique in Kurfalli (Turkey)

Verified
3 years ago
I do not find it useful. I don't think anything can be improved. #channel #booking #revenue booking engine load time #optimize I don't want to comment on this because my thoughts are negative.
Country Turkey
Butik Otel İşletmecisi
Small Hotel
10

Fast and accurate updates.

Manager from 25-49 room Bed & Breakfast & Inn in Nungwi (Zanzibar Archipelago)

Verified
4 years ago
Fast and accurate updates. The support team is fast-result oriented, I can communicate instantly even though I am abroad.They provide updates fast and on the spot. Helps to improve sales and eases inspections.
Country Zanzibar Archipelago
Manager
Small Hotel
10

Satisfied Customer!

Owner from 5 to 9 room Bed & Breakfast & Inn in SintMaartensvlotbrug (Italy)

Verified
4 years ago
HotelRunner products helped me to increase my sales and manage my online rates and availabilities very easily. The interface is modern and user-friendly. They also have a useful mobile application that makes my life easier managing my reservations outside of the hotel too.
Country Italy
Owner
X-Small Hotel
  • 1
  • 2

Expert Q&A and Partner Recommendations

Submit Recommendation
Question:

What does this product or service do well?

Answer:

Tourism in Cyprus depends heavily on tours and activities. Although some boutique hotels and vacation rentals have returned to business after the pandemic, tours have completely stopped. Therefore, Cyprus has been hit by the pandemic really badly. At this point, HotelRunner played a lifesaving role. During this period, we started digitizing our properties by bringing them together with HotelRunner's world-class technology and worldwide network. By joining many local and global sales channels via HotelRunner, hotels ranging from small hotels up to big resorts have built their online presence and begun to accept guests from all over the world

Question:

What differentiates this product or service from the competition?

Answer:

Their products and services give our partner properties the opportunity to meet their maximum potential by connecting to both local and global channels. This not only helps them capture guests from their local market but all over the world. Having the right channels is the key to worldwide distribution and HotelRunner offers this opportunity with its 150+ travel partners.

Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

I would advise each property to benefit HotelRunner’s channel manager product while also using the booking engine. This will not only help capture guests from different online platforms but will also enable hoteliers to get reservations directly from their website. Using both these features will maximize your opportunity for profits.

Burak Kula + 0 recommend
Recommended by
Burak Kula
Burak Kula Sales Director @ Travelmax
Burak Kula
Burak Kula Sales Director @ Travelmax
Are you a consultant or vendor that recommends HotelRunner? Leave a recommendation

HotelRunner Integrations

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Company Functionality
Asksuite

This integration hasn’t been verified by HotelRunner yet.

Asksuite

98% recommended by 790 hotels

Hotel Chatbots
RoomPriceGenie
RoomPriceGenie

96% recommended by 694 hotels

Revenue Management Systems
IDeaS
IDeaS

93% recommended by 597 hotels

Revenue Management Systems
MARA Solutions

This integration hasn’t been verified by HotelRunner yet.

MARA Solutions

97% recommended by 388 hotels


Pricepoint
Pricepoint

96% recommended by 147 hotels

Revenue Management Systems
Planet
Planet

78% recommended by 131 hotels

Property Management Systems
Lybra Tech

This integration hasn’t been verified by HotelRunner yet.

Lybra Tech

93% recommended by 29 hotels


Oracle Hospitality
Oracle Hospitality

92% recommended by 613 hotels

Property Management Systems
Hotelogix
Hotelogix

97% recommended by 318 hotels

Property Management Systems
Smartness
Smartness

96% recommended by 219 hotels

Revenue Management Systems

Support

Unverified

HotelRunner has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.

View Support Certification

Help Center Product Updates
Suppo Info Image Green check icon

2026

Learn more about the GCSC Certification

Request a Quote

Response Time

3 days

Recommended

96%

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