Compare The Hotels Network (Parity Management) vs Sojern Ad Platform vs Parity+

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Compare The Hotels Network (Parity Management) vs Sojern Ad Platform vs Parity+

Hotel Rate Parity vendor comparison between The Hotels Network (Parity Management) vs Sojern Ad Platform vs Parity+. Find out which Hotel Rate Parity is right for you based on realtime data from 383 verified hotelier reviews across 92 countries.

Ratings Summary

HT Score

The Hotels Network (Parity Management)

95

Sojern Ad Platform

85

Parity+

90

Popularity

The Hotels Network (Parity Management)

167 verified reviews

Sojern Ad Platform

26 verified reviews

Parity+

190 verified reviews

Likelihood to Recommend

The Hotels Network (Parity Management)

95%

Sojern Ad Platform

92%

Parity+

95%

Ease of Use

The Hotels Network (Parity Management)

4.8

Sojern Ad Platform

4.8

Parity+

4.8

ROI

The Hotels Network (Parity Management)

4.5

Sojern Ad Platform

4.4

Parity+

4.7

Implementation

The Hotels Network (Parity Management)

4.8

Sojern Ad Platform

4.8

Parity+

4.7

Customer Support

The Hotels Network (Parity Management)

4.9

Verified Customer Support

Sojern Ad Platform

4.8

Verified Customer Support

Parity+

4.8

Verified Customer Support

Certificate of Excellence

The Hotels Network (Parity Management)

Sojern Ad Platform

Parity+

Features

Other

Real Time Data Collection

Automated Prioritization

Distribution Partner Management

Workflow Automation

Notifications

Social review tracking

Service Recovery/Escalation

Guest Feedback Management

Marketing dashboard

Monitor results and manage campaigns

Case Management

Streamline operations & drive service excellence. Ensure the timely resolution of issues that negatively impact guests’ stays and create remarkable experiences to exceed their expectations and drive positive reviews.

Facebook Integration

Twitter Integration

Instagram Integration

In-app support

Unlimited Channels (no additional cost)

The Hotels Network (Parity Management)

Other

Real Time Data Collection
Automated Prioritization
Distribution Partner Management
Workflow Automation

Sojern Ad Platform

Services

E-commerce consulting
Metasearch Survelliance

Analytics on all prices shown for a specific hotels in all channels shown by a Metasearch in the next days, including position of appearances / Hotels understand how are they positioned against the different channels in the next days and who is investing at e-commerce on their hotel.
Metasearch connectivity
Meta search marketing

Reporting & Analytics

Marketing dashboard

Monitor results and manage campaigns

Other

Real Time Data Collection
Automated Prioritization
Distribution Partner Management
Workflow Automation

Parity+

Other

Real Time Data Collection
Automated Prioritization
Distribution Partner Management
Workflow Automation
Notifications
Social review tracking
Service Recovery/Escalation
Guest Feedback Management
Marketing dashboard

Monitor results and manage campaigns
Case Management

Streamline operations & drive service excellence. Ensure the timely resolution of issues that negatively impact guests’ stays and create remarkable experiences to exceed their expectations and drive positive reviews.
Facebook Integration
Twitter Integration
Instagram Integration
In-app support
Unlimited Channels (no additional cost)

GATHER BIDS FROM THESE 3-VENDORS IN 1-CLICK

TOP Matches

The Hotels Network

The Hotels Network

vs.

Sojern

vs.

RateGain

Take recommendations quiz

Customers

Top 3 Segments

The Hotels Network (Parity Management)

Luxury Hotels - 30%

Resorts - 19%

Branded Hotels - 12%

Sojern Ad Platform

Branded Hotels - 33%

Luxury Hotels - 19%

Boutiques - 12%

Parity+

Branded Hotels - 22%

Resorts - 16%

City Center Hotels - 14%

Featured clients

The Hotels Network (Parity Management)

Sojern Ad Platform

Sojern doesn’t have any featured brands available

Parity+

Fit Score for Your Property

Want to find out which vendor is the best fit for your hotels?

Pricing

Pricing Benchmark

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Above Average

This product is priced higher than the average product in the category which is usually an indicator that it is a premium product with enhanced functionality designed for more complex operations and use cases and larger properties.

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

The Hotels Network (Parity Management)

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Sojern Ad Platform

Above Average

This product is priced higher than the average product in the category which is usually an indicator that it is a premium product with enhanced functionality designed for more complex operations and use cases and larger properties.

Parity+

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Custom Price Quote

The Hotels Network

The Hotels Network

vs.

Sojern

vs.

RateGain

1-click quote request

What Customers Are Saying

Most Recent Review

The Hotels Network (Parity Management)

Easy to use, max impressions, great partnership

Corporate Director Revenue and Marketing

Sojern Ad Platform

Sojern has been successful for us.

Marketing, Project, and Brand manager from Seaside (United States of America)

Parity+

Simple yet informative

ecommerce from Singakerta (Bali)

Most Positive Review

The Hotels Network (Parity Management)

User Friendly

from (Turkey)

Sojern Ad Platform

Sojern

Front Office Manager from Rome (Italy)

Parity+

Value for money

Assistant reservation and revenue manager

Most Critical

The Hotels Network (Parity Management)

User Friendly

from (Turkey)

Sojern Ad Platform

Sojern

Front Office Manager from Rome (Italy)

Parity+

Friendly user, fast respond chat for customer service

Revenue Manager

References

The Hotels Network (Parity Management)

Heiko Rieder
VP of Revenue Pentahotel Birmingham

Sojern Ad Platform

Sojern doesn’t have any references available

Parity+

Nicolas Durand
Senior Director Distribution S Hotels & Resorts

Sathis Aravinda
Regional Director of Revenue, Distribution, Digital & eCommece Millennium Hotels & Resorts MEA Corporate Office

General Info

Screenshots

Integrations

The Hotels Network (Parity Management)

Booking Engine (26) Channel Managers (16) Digital Marketing Agencies (14)

View all integrations (58)

Sojern Ad Platform

Property Management Systems (13) Booking Engine (11) Channel Managers (6)

View all integrations (31)

Parity+

Property Management Systems (32) Booking Engine (25) Channel Managers (16)

View all integrations (75)

Recent Company Updates

The Hotels Network (Parity Management)

The Hotels Network Introduces Superpilot: Pioneering Autonomous Website Personalization for Hotels

The Hotels Network’s AI Receptionist KITT Now Available on Oracle Cloud Marketplace

Sojern Ad Platform

Sojern and HotelKey Launch Market Leading Real-Time Guest Feedback Integration During HITEC 2025

Sojern Introduces Fully Managed Email Campaigns—Hoteliers Pay for Performance

Parity+

RateGain Appoints Toby March as Executive Vice President – Americas

Vietjet Thailand Partners with AirGain to Enhance Fare Precision and Market Leadership

Recent Articles

The Hotels Network (Parity Management)

The Hotels Network Takes Hotel Benchmarking to the Next Level with BenchDirect Pro Editions

The Hotels Network Achieves Level III Global Support Certification

2 years ago

Sojern Ad Platform

Sojern Expands its Guest Experience Solutions to Europe

Sojern Now Available on Oracle Cloud Marketplace

1 year ago

Parity+

Hotel Data Analytics: What You Need to Know About Big Data in Hospitality

The Evolution of OTAs in the Hotel Industry

1 year ago

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