Canary Upsells vs. Incert:
Which Is Right for You?

The Decision

Choosing between Canary Upsells and Incert hinges on your hotel’s specific needs for revenue growth and operational efficiency. Both solutions aim to boost ancillary income—Canary through guest engagement and upselling, Incert via online sales and marketing tools—but they serve different functions within your property’s tech ecosystem. Given their distinct focus areas, the right choice depends on whether your priority is increasing guest spend during their stay or expanding your online sales channels.

Canary Upsells is a dedicated upselling platform with a nearly perfect score, boasting over 790 reviews and recent positive feedback. Incert, meanwhile, offers a broader suite of online sales and marketing features, but with only 4 reviews and limited recent feedback, making it harder to assess its current performance. Which approach aligns better with your hotel’s strategic goals?

Is Canary Upsells or Incert Better for Hotels?

Canary Upsells and Incert both target revenue growth, but they operate in different realms. Canary excels at increasing revenue from existing guests through targeted upselling, contactless check-in, and digital tipping, leveraging automation and guest engagement. Incert, on the other hand, focuses on expanding online sales with customizable vouchers, tickets, and marketing campaigns, helping you attract new or returning guests outside the stay.

Where they diverge is in their core functionality: Canary emphasizes in-stay and pre-arrival upselling, making it ideal for properties looking to maximize revenues from current guests. Incert specializes in online distribution and marketing, suited for hotels aiming to boost direct bookings and ancillary sales through digital storefronts. Do you want to focus on improving in-stay revenue or expanding your online sales presence?

Canary Upsells vs Incert: Which Should Your Hotel Choose?

If your hotel needs a proven platform to increase revenue from guests during their stay—like room upgrades, early check-in, or digital tipping—go with Canary Upsells. Its 4.8/5 rating from nearly 800 reviews demonstrates its effectiveness in driving incremental revenue and improving guest experience.

If your goal is to develop or enhance online sales, vouchers, and marketing campaigns to attract more guests or increase ancillary revenue outside the stay, Incert’s flexible modules—despite fewer recent reviews—offer a customizable approach. For properties seeking a straightforward, revenue-focused upselling tool, Canary remains the stronger choice.

Is Canary Upsells or Incert Easier to Use?

Canary Upsells scores 4.85/5 on ease of use, with many users highlighting its intuitive interface, fast onboarding, and minimal staff training. Its reviews note quick setup, straightforward integration with PMS systems, and a user-friendly experience for front desk staff and guests alike.

Incert has a perfect rating of 5/5, with reviews praising its flexibility and simplicity. However, with only four reviews, it’s harder to gauge real-world usability and onboarding experiences at scale. Based on available data, the edge goes to Canary for its proven, scalable ease of use.

Which Has Better Features: Canary Upsells or Incert?

Canary offers 14 unique features, including multi-channel delivery (email, SMS, WhatsApp), guest segmentation, offer orchestration, dynamic upgrade pricing, and AI-driven interactions—features designed to maximize upsell opportunities and guest communication. Its features directly support real-time, targeted upselling during the guest journey.

Incert provides 8 shared features with Canary, but lacks any exclusive features. Its modules focus on vouchers, tickets, rewards, and marketing tools, which are essential for online sales but do not match Canary’s in-stay engagement capabilities. Therefore, Canary’s feature set is more aligned with revenue optimization during guest stays.

Edge: Canary Upsells.

Which Has Better Customer Support: Canary Upsells or Incert?

Canary Technologies has a strong support reputation, with a 4.71/5 rating from nearly 800 reviews and recent feedback praising responsiveness and smooth onboarding. Users mention that Canary’s support team is quick to resolve issues and offers extensive assistance during implementation.

Incert’s support ratings are perfect at 5/5, but with only four reviews, it’s difficult to confirm whether this support is consistent at scale. Given the volume and recency of reviews, Canary clearly leads in customer support quality and reliability.

Edge: Canary Upsells.

Which Has More Integrations: Canary Upsells or Incert?

Canary integrates with 54 verified partners, including major PMS and POS systems like Oracle Hospitality, Mews, and WebRezPro. Its extensive partner network allows for easier integration into diverse hotel tech stacks and more automation.

Incert, with 15 verified partners, offers fewer integrations. Shared partners include Oracle, Mews, and Planet, but its smaller ecosystem limits potential automation and operational efficiency. For broader compatibility, Canary’s ecosystem is more mature.

Edge: Canary Upsells.

Which Do Hoteliers Rate Higher: Canary Upsells or Incert?

Canary’s overall rating of 4.8/5 from 794 reviews strongly indicates high hotel satisfaction, especially among independent, branded, and luxury hotels. Recent reviews praise its impact on revenue and guest experience, emphasizing its reliability and ease of use.

Incert, with only four reviews and a 0/5 rating, cannot be reliably compared in terms of hotel satisfaction. Based on available ratings and reviews, Canary is the clear leader in hoteliers’ approval.

Edge: Canary Upsells.

How Much Do Canary Upsells and Incert Cost?

Canary’s pricing starts at a base fee of $300 per month, with no mention of additional implementation fees or tiered pricing models. The platform is a straightforward, subscription-based solution.

Incert’s pricing details are not publicly available, and it offers no free tier or trial information. Without clear pricing data, Canary’s transparent fee structure offers more certainty for budgeting.

What Type of Hotel Should Use Canary Upsells?

• Hotels that want to increase revenue from in-stay or pre-arrival guests through automated upselling.
• Properties seeking to improve guest satisfaction with contactless check-in and digital communication.
• Hotels aiming to reduce staff workload with AI-driven messaging and contactless solutions.
• Properties prioritizing integration with existing PMS systems to streamline operations.
• Hotels looking for a secure platform with fraud prevention features.
• Teams that want a scalable, customizable upselling solution.

Not ideal if: You primarily need to develop online sales channels or require extensive web shop customization without a focus on guest upselling.

What Type of Hotel Should Use Incert?

• Hotels seeking to expand online sales through vouchers, tickets, and marketing campaigns.
• Properties aiming to boost ancillary revenue via digital storefronts and promotional campaigns.
• Small to medium-sized hotels wanting a flexible, scalable online booking and marketing platform.
• Hotels that want to leverage marketing tools like targeted campaigns, filters, and branded voucher templates.
• Establishments looking for a cost-effective solution to increase bookings and revenue outside the guest stay.

Not ideal if: Your primary goal is in-stay revenue enhancement or contactless guest engagement.

Incert vs Canary: The Bottom Line for Hotels

Canary Upsells stands out as the more proven, highly rated platform, especially for increasing revenue during the guest’s stay. With nearly 800 reviews, recent positive feedback, and a broad feature set, it’s suited for hotels aiming to maximize in-stay profitability.

Incert offers a valuable suite of online sales and marketing tools, ideal for hotels focusing on expanding revenue through digital channels. However, its limited recent reviews and smaller ecosystem make it less compelling for property owners prioritizing in-stay upselling.

If your hotel’s focus is on guest engagement and incremental revenue from current guests, Canary is the clear choice. For expanding online sales and marketing efforts, Incert could be a viable option, but consider the limited recent validation.