The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 869 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Canary Technologies shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) and Guest Segmentation & Targeting.
Loopon shines .
Side-by-side ratings based on 869 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $300/mo | Contact sales |
| Verified Reviews | 869 | 0 |
After analyzing 869 verified reviews, Canary Technologies users most value its upselling effectiveness, guest messaging, contactless check-in, while Loopon users highlight . Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Upselling Effectiveness
▾
|
|
|
+
Guest Messaging
▾
|
|
|
+
Contactless Check-In
▾
|
|
|
+
Digital Tipping
▾
|
|
| Cons | |
|
−
Customization Options
▾
|
|
|
−
PMS Integration
▾
|
|
|
−
AI Functionality
▾
|
|
How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #1 79 reviews | #17 0 reviews |
| Mid-Size (25-74 rooms) ▾ | #1 584 reviews | #14 0 reviews |
| Large (75-199 rooms) ▾ | #2 129 reviews | #14 0 reviews |
| X-Large (200+ rooms) ▾ | #1 60 reviews | #11 0 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #1 406 reviews | #15 0 reviews |
| Luxury ▾ | #1 325 reviews | #19 0 reviews |
| Branded / Chain ▾ | #1 397 reviews | #16 0 reviews |
| Extended Stay ▾ | #1 69 reviews | #19 0 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | #1 733 reviews | #17 0 reviews |
| Europe ▾ | #6 42 reviews | #8 0 reviews |
| Asia Pacific ▾ | #4 18 reviews | #14 0 reviews |
| Middle East ▾ | #5 10 reviews | #11 0 reviews |
Choosing between Canary Upsells and Loopon Pre-Stay hinges on your hotel’s specific operational needs. Both tools aim to enhance guest communication, but Canary focuses predominantly on in-stay and post-stay upselling, while Loopon emphasizes holistic guest interaction from pre-arrival to post-checkout. Which solution aligns best with your revenue goals and guest engagement strategies?
Canary, with its extensive review base and recent positive feedback, offers proven, data-backed functionality. Loopon, despite its simpler profile and fewer reviews, can deliver value in unified guest communication. But, given the current data, which product stands out as the more reliable choice?
Canary Upsells is tailored specifically for increasing revenue through targeted upselling strategies during multiple phases of a guest’s journey. Its 794 reviews, mostly recent, highlight its effectiveness at boosting ancillary revenue, with features like digital upsell offers, contactless check-in, and guest segmentation. Conversely, Loopon offers a unified message platform that covers pre-stay, in-stay, and post-stay communication, but it has no reviews or recent feedback to validate its performance.
While Canary’s multiple features and recent reviews demonstrate a high rate of hotel satisfaction, Loopon’s approach emphasizes continuous communication and reputation management without specific evidence of revenue uplift. Which approach better suits your hotel’s focus—revenue amplification or ongoing guest engagement?
If your hotel needs a proven platform to drive incremental revenue through upselling, Canary is the clear choice. Its high review count and 4.8/5 overall rating, with recent feedback praising its ease of use and support, make it a reliable revenue tool. Hotels aiming for a seamless, contactless guest experience with extensive automation should prioritize Canary.
If your primary goal is to foster ongoing guest conversations, gather feedback, and manage reputation more holistically, Loopon’s single conversation approach could suit you. However, the lack of reviews and performance data makes Canary the more dependable option for revenue-focused hoteliers today.
Canary’s UI is rated at 4.85/5, with users praising its intuitive design, quick onboarding, and minimal staff training. Its platform simplifies complex upselling and guest management tasks, requiring no app downloads for guests. Loopon, with no available user ratings or feedback, offers a straightforward messaging system, but its usability remains unverified at scale.
Based on current evidence, Canary’s user experience is clearly superior, especially considering its proven adoption and recent positive reviews. Edge: Canary Upsells.
Canary offers 14 unique features, including multi-channel delivery, digital payment capture, guest segmentation, dynamic upsell pricing, and offer experimentation, which directly support revenue growth and operational efficiency. Loopon provides basic pre-stay emails, in-stay chat, and post-stay feedback, but lacks the extensive feature set of Canary.
For hoteliers seeking a feature-rich upselling and guest management platform, Canary’s comprehensive tools clearly outshine Loopon. Edge: Canary Upsells.
Canary’s 4.71/5 support rating is backed by nearly 800 reviews, with comments praising its responsiveness, onboarding, and ongoing assistance. Review quotes mention fast help with disconnections and quick onboarding. Loopon offers no recent reviews or support ratings, leaving its support quality unverified.
Given the extensive positive feedback for Canary, it’s evident that your team can expect dependable, responsive support. Edge: Canary Upsells.
Canary integrates with 54 verified partners, including major PMS systems like Protel, Mews, and Oracle Hospitality, offering a broad ecosystem for seamless operation. Loopon has only 11 verified partners, with fewer integrations and less industry coverage.
For extensive system compatibility and future-proofing, Canary’s larger integration network offers a significant advantage. Edge: Canary Upsells.
Canary’s overall score of 4.8/5 reflects high hotel satisfaction, especially among luxury, branded, and boutique hotels, with recent reviews noting increased revenue and staff efficiency. Loopon, with no recent reviews, has no current ratings or feedback to compare.
Current data strongly favors Canary, particularly given its proven track record and recent positive feedback. Edge: Canary Upsells.
Canary’s pricing starts at $300/month, with no free trial or implementation fees. Loopon does not publicly disclose pricing, but it appears to be a smaller-scale solution without transparent costs.
For budget planning and predictable costs, Canary’s straightforward pricing model provides clarity. Loopon’s opaque pricing remains a potential concern for decision-making.
Not ideal if:
Not ideal if:
Canary Upsells is a revenue-driven platform with a proven track record, extensive reviews, and more features tailored to boosting ancillary income. Its high ratings and recent feedback confirm its reliability for hoteliers seeking measurable results.
Loopon offers a broad communication platform designed to foster ongoing conversations, but its lack of recent reviews or proven revenue impact makes it a less compelling choice for hoteliers prioritizing financial outcomes today. If you want real, quantifiable value, Canary remains the more compelling option.
In sum: If your hotel needs a reliable, feature-rich upselling solution backed by extensive recent reviews, Canary Upsells is the clear winner. For holistic guest communication and reputation management, Loopon may be worth exploring, but its unverified performance leaves it behind in current hotelier confidence.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
|
|
|
|
|---|---|---|
| Starting Price | From $300/mo | — |
According to HTR's product database, Canary Upsells and Loopon Pre-Stay share 0 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| Digital Acceptance & Payment Capture | ||
| Gift Vouchers & Prepaid Experiences | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Orchestration (Booking → Pre-Arrival → Arrival → In-Stay → Post-Stay) | ||
| Room Upgrade Merchandising |
Showing top differences. 2 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"In short, we’ve been able to improve the guest experience, eliminate fraud, and drive incremental revenue from upsells."
No published case study for this goal yet.
"Anytime a software works well and makes my life easier, I like it and Canary has done exactly that. I absolutely recommend the platform to all other hotel operators."
No published case study for this goal yet.
What hoteliers love
Many reviews mention that Canary's upselling features have been instrumental in increasing revenue through room upgrades, early check-in, and other ad... Many reviews mention that Canary's upselling features have been instrumental in increasing revenue through room upgrades, early check-in, and other add-ons. The automated system assists in capturing additional revenue by pushing relevant offers to guests at optimal times during their stay.
Reviewers appreciate Canary's guest messaging feature for improving communication efficiency. It enables hotels to address guest inquiries quickly, re... Reviewers appreciate Canary's guest messaging feature for improving communication efficiency. It enables hotels to address guest inquiries quickly, reducing the burden on front desk staff and enhancing guest satisfaction. The integration of AI for automated responses has been beneficial but requires careful tuning to avoid generic interactions.
Canary's contactless check-in feature has been highlighted for improving the check-in experience, making it faster and more convenient for both guests... Canary's contactless check-in feature has been highlighted for improving the check-in experience, making it faster and more convenient for both guests and staff. This functionality is especially appreciated during high-volume periods, allowing smoother operations and enhancing guest arrivals.
Where hoteliers push back
Customization is frequently mentioned as an area for improvement. Users desire more flexibility in customizing automated messages, upselling templates... Customization is frequently mentioned as an area for improvement. Users desire more flexibility in customizing automated messages, upselling templates, and guest communication to better align with their brand and enhance guest personalization.
Several reviews emphasize the smooth integration between Canary and the hotel's PMS, which facilitates real-time data synchronization and reduces manu... Several reviews emphasize the smooth integration between Canary and the hotel's PMS, which facilitates real-time data synchronization and reduces manual errors. However, some users note challenges with initial setup and suggest improvements for deeper system integration.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Canary Upsells and Loopon Pre-Stay share many core Upselling Software features, but each has unique capabilities. Canary Upsells offers 54 verified integration partners, while Loopon Pre-Stay offers 11. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Canary Upsells leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Canary Upsells: No. Loopon Pre-Stay: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Canary Technologies has an HT Score of 100 and Loopon has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor