The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 528 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Loopon shines .
Oaky by Plusgrade shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest Segmentation & Targeting and Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).
Side-by-side ratings based on 528 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $300/mo |
| Verified Reviews | 0 | 528 |
After analyzing 528 verified reviews, Loopon users most value its , while Oaky by Plusgrade users highlight upselling efficiency, user interface and system usability, customer support experience. Click any theme to see what reviewers say.
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Upselling Efficiency
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User Interface and System Usability
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Customer Support Experience
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Personalization and Targeted Promotions
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Reporting System Challenges
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Integration with PMS
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #17 0 reviews | #5 42 reviews |
| Mid-Size (25-74 rooms) ▾ | #14 0 reviews | #2 263 reviews |
| Large (75-199 rooms) ▾ | #14 0 reviews | #1 141 reviews |
| X-Large (200+ rooms) ▾ | #11 0 reviews | #2 57 reviews |
By Property Type
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| Boutique ▾ | #15 0 reviews | #2 216 reviews |
| Luxury ▾ | #19 0 reviews | #2 278 reviews |
| Branded / Chain ▾ | #16 0 reviews | #2 208 reviews |
| Extended Stay ▾ | #19 0 reviews | #3 33 reviews |
By Region
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| North America ▾ | #17 0 reviews | #7 29 reviews |
| Europe ▾ | #8 0 reviews | #1 315 reviews |
| Asia Pacific ▾ | #14 0 reviews | #2 81 reviews |
| Middle East ▾ | #11 0 reviews | #2 52 reviews |
Choosing between Loopon Pre-Stay and Oaky by Plusgrade hinges on your hotel’s specific needs. Both aim to boost revenue through upselling and guest communication, but they diverge significantly in features, user experience, and market presence. Your challenge is to identify which platform aligns better with your operational complexity, guest engagement goals, and existing tech stack.
Loopon offers a holistic approach to guest communication, integrating pre-stay, in-stay, and post-stay messaging into one system. Conversely, Oaky specializes in targeted, automated upselling with a deeper feature set and broader integrations. The decision ultimately depends on whether your focus is on communication or upselling.
Loopon and Oaky are both designed to increase revenue, but they approach this goal differently. Loopon emphasizes a unified communication system that fosters a continuous guest conversation across every stage of the guest journey, whereas Oaky centers on personalized, automated upselling at multiple touchpoints.
Loopon's reviews highlight its ability to consolidate all guest interactions into a single conversation, helping hotels better understand and serve their guests. Oaky’s recent reviews, however, demonstrate its effectiveness in delivering highly targeted offers that significantly boost ancillary revenue, with 443 reviews and a 4.84/5 rating in the last six months—far more recent and plentiful than Loopon’s zero reviews.
Edge: Oaky by Plusgrade.
If your hotel needs powerful, data-driven upselling with extensive segmentation, dynamic pricing, and multi-channel delivery, Oaky is the clear choice. It is particularly suited for properties aiming to maximize incremental revenue from ancillary services like room upgrades, spa packages, or special experiences.
If your team prioritizes unified guest communication, reputation management, and pre-arrival engagement without focusing solely on upselling, Loopon offers a comprehensive platform. It’s better suited for hotels that want to foster ongoing guest conversations and feedback across the entire guest lifecycle, rather than just boosting revenue.
Edge: Oaky by Plusgrade.
Oaky’s user rating of 4.84/5 in ease of use and onboarding reflects its intuitive interface and rapid setup. Reviews mention that onboarding is straightforward, with hotel teams quickly adopting its automation and segmentation features.
Loopon, however, scored 0/5 on ease of use, with no recent reviews to gauge its current UI or onboarding process. Given the limited data, the weight tilts heavily toward Oaky's demonstrated usability and support.
Edge: Oaky by Plusgrade.
Oaky offers 12 distinct features, including guest segmentation, A/B testing, multi-channel delivery, dynamic pricing, offer templates, and offer orchestration—features absent in Loopon. These tools enable highly personalized, timely offers, and sophisticated campaign management.
Loopon’s feature set is limited to guest communication and reputation management, with no unique upselling tools. Its core strength lies in integrating all guest interactions into one system, but it lacks the specialized upselling functionalities Oaky provides.
Edge: Oaky by Plusgrade.
Oaky consistently receives 4.87/5 for customer support and onboarding, with reviews praising its friendly, responsive team. Hotels report quick resolutions and helpful guidance, emphasizing the platform’s ease of implementation and ongoing assistance.
Loopon has no recent reviews or ratings, making it difficult to assess support quality. Based on available data, Oaky’s support is clearly stronger and more reliable for hotels seeking assistance.
Edge: Oaky by Plusgrade.
Oaky boasts 54 verified integrations, including major PMS and hotel tech systems, with six shared partners with Loopon. Its extensive partner network facilitates smoother setup and real-time data exchange, critical for effective upselling.
Loopon offers only 11 verified partners, with less emphasis on broad integration and automation. For hotels prioritizing seamless tech connectivity, Oaky’s larger integration ecosystem is a distinct advantage.
Edge: Oaky by Plusgrade.
With 443 recent reviews and a 4.84/5 rating, Oaky's user satisfaction far surpasses Loopon’s zero reviews and 0/5 score. Hotels across various segments—luxury, boutique, branded, and resort—highlight Oaky’s ease of use, revenue impact, and support.
Since Loopon has no recent reviews or ratings, Oaky’s overwhelmingly positive feedback makes it the superior choice for most hoteliers seeking proven, current performance.
Edge: Oaky by Plusgrade.
Loopon does not disclose pricing details, suggesting it may be customized or less transparent. Oaky charges a straightforward $300 monthly fee, with no implementation or extra charges, making its pricing predictable and accessible for mid-sized hotels.
Given the lack of transparent pricing for Loopon, Oaky’s clear, competitive fee offers better value for hotels evaluating ROI and total cost of ownership.
Edge: Oaky by Plusgrade.
The core difference is that Loopon specializes in guest communication and reputation, while Oaky excels at upselling and revenue maximization. Loopon’s approach is suited for hotels seeking a unified message platform, whereas Oaky’s features are designed for aggressive, targeted revenue growth from ancillary sales.
Choose Loopon if your priority is guest engagement and feedback across the entire journey, especially if reputation management is your focus. Opt for Oaky if your hotel’s primary goal is to increase direct revenue through sophisticated, automated upselling tools.
If your hotel needs to rapidly boost ancillary revenue with proven, current tools, Oaky is the clear winner. Its recent reviews, high ratings, and extensive features demonstrate its value for hotels ready to scale their upselling efforts.
For hotels prioritizing long-term guest relationships and reputation, Loopon remains a strong contender—though, based on current data, Oaky’s offerings and support make it the more compelling choice overall.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $300/mo |
According to HTR's product database, Loopon Pre-Stay and Oaky by Plusgrade share 0 features. Here are the key differences — features one has that the other lacks.
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| Dynamic Upgrade Pricing | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Experimentation & A/B Testing | ||
| Offer Templates Library | ||
| Room Upgrade Merchandising |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"With Oaky, guests can clearly see what extra services or products we have to offer. By looking through all our services they can choose to add things they did not even know they wa..."
No published case study for this goal yet.
"Oaky allows us to be creative and feature relevant and exciting offers to our guests. The solution is extremely flexible and easy to use, helping our teams to offer unique services..."
What hoteliers love
Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users... Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users appreciate the ease of promoting room upgrades and packages, contributing significantly to boosting hotel revenue.
The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This acces... The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This accessibility helps hotels employ upselling strategies without extensive training.
Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a po... Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a positive experience. Prompt assistance is highlighted as a particular strength.
Where hoteliers push back
Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel system... Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel systems. Users express difficulty in accessing comprehensive data on upselling activities.
Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as s... Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as some users encounter complications requiring manual input, specifically when tracking upselling offers.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Loopon Pre-Stay and Oaky by Plusgrade share many core Upselling Software features, but each has unique capabilities. Loopon Pre-Stay offers 11 verified integration partners, while Oaky by Plusgrade offers 54. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Oaky by Plusgrade leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Loopon Pre-Stay: No. Oaky by Plusgrade: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Loopon has an HT Score of 0 and Oaky by Plusgrade has 94. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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