Noovy vs. roommaster HMS: Which Is Right for You?

Updated November 15, 2026  ·  193 verified reviews analyzed

TLDR

We analyzed 193 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Noovy shines in Ease of Use and Customer Support — especially for city-center properties (5.0/5), with exclusive features like Tablet/Kiosk Check-in and Housekeeping Mobile App.

roommaster shines in support responsiveness and troubleshooting help — especially for vacation rental properties (4.7/5), with exclusive features like Guest Feedback Management and Revenue management module.

See the full breakdown below ↓

How Does Noovy Compare to roommaster HMS?

Side-by-side ratings based on 193 verified hotelier reviews on HTR.

HTScore
75
84
Likelihood to Recommend
99%
89%
Ease of Use
4.7/5
4.4/5
Customer Support
4.8/5
4.3/5
Value for Money
4.8/5
4.3/5
Starting Price From $600/mo From $500/mo
Verified Reviews 27 166

What Are the Pros and Cons of Noovy vs roommaster HMS?

After analyzing 193 verified reviews, Noovy users most value its ease of use, channel connectivity, all-in-one functionality, while roommaster users highlight support responsiveness and troubleshooting help, ease of use and navigation, reservation management and front desk workflows. Click any theme to see what reviewers say.

Noovy Noovy roommaster roommaster
Pros
+ Ease of Use ▾
+ Support responsiveness and troubleshooting help ▾
+ Channel Connectivity ▾
+ Ease of use and navigation ▾
+ All-in-One Functionality ▾
+ Reservation management and front desk workflows ▾
+ Customer Support ▾
+ Automation and operational efficiency ▾
Cons
− Revenue Management ▾
− Cloud stability and system reliability ▾
− Translation Issues ▾
− Integrations and OTA/channel connectivity ▾
− Reporting and customization ▾

Noovy vs roommaster: Rankings by Hotel Segment

How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Noovy Noovy roommaster roommaster
Small (10-24 rooms) ▾ #28 11 reviews #12 60 reviews
Mid-Size (25-74 rooms) ▾ #19 13 reviews #5 85 reviews
Large (75-199 rooms) ▾ — #8 12 reviews
X-Large (200+ rooms) #16 1 reviews #15 1 reviews

By Property Type

Segment Noovy Noovy roommaster roommaster
Boutique ▾ #22 17 reviews #10 59 reviews
Luxury ▾ #35 2 reviews #17 19 reviews
Branded / Chain ▾ #35 2 reviews #10 25 reviews
Extended Stay ▾ #30 1 reviews #11 16 reviews

By Region

Segment Noovy Noovy roommaster roommaster
North America ▾ — #8 129 reviews
Europe ▾ #12 25 reviews #15 11 reviews
Asia Pacific — #20 1 reviews
Middle East #12 2 reviews #14 1 reviews

Is Noovy or roommaster Better for Hotels?

Noovy and roommaster both serve as comprehensive hotel management systems but target different operational priorities and property types. Noovy excels in delivering an intuitive, all-in-one platform combining PMS, channel management, booking engine, and revenue management, designed by former hoteliers to simplify operations with an emphasis on ease of use and integrated payment automation. Roommaster focuses on centralizing reservations, front desk, housekeeping, and financial management workflows with extensive reporting and integration capabilities tailored for properties needing robust operational depth and customization.

Both products address core hotel challenges: reducing manual workload, minimizing booking errors, and improving guest communication. Noovy’s streamlined interface supports properties prioritizing quick staff onboarding and automated payment workflows, while roommaster’s rich feature set and reporting tools suit hotels requiring granular control over operations and data-driven decision-making.

Noovy vs roommaster: Which Should Your Hotel Choose?

If you operate a boutique, city center, or airport/conference hotel, Noovy’s 4.9 to 5.0 segment ratings across 26 reviews indicate superior satisfaction from these property types, supported by its multi-lingual interface, mobile check-in, and integrated CRS. Noovy’s user-friendly design and automation reduce training time for front desk teams managing complex bookings, according to 27 reviews. Conversely, if your property is a resort, vacation rental, or part of a multi-property portfolio requiring extensive reporting and financial controls, roommaster’s strong presence in these segments with 4.4 to 4.7 ratings across 132 reviews makes it a better fit. Its 270+ built-in reports and drag-and-drop reservation management cater to properties with dedicated administrative staff managing revenue and operations complexity.

Roommaster’s 166 reviews, including 17 in the last six months with a 4.6 rating, reflect ongoing product maturity and support responsiveness, whereas Noovy’s 27 reviews lack recent updates, which may impact evaluation of current features. For hotels dependent on deep housekeeping coordination or ancillary revenue tracking, only roommaster offers these features. Smaller independents or B&Bs seeking simplicity and integrated online guest check-in will find Noovy’s 11 unique features valuable.

Is Noovy or roommaster Easier to Use?

Noovy scores 4.7 in ease of use and 4.5 in onboarding versus roommaster’s 4.4 and 4.2 respectively, across verified reviews. Noovy users frequently mention intuitive interfaces and quick training for new staff, streamlining front desk workflows with automation like sending payment links and web-based guest registration prior to arrival. One reviewer noted training new employees is "incredibly easy," highlighting the software’s low complexity for front-line teams. Roommaster users find the system “relatively simple once set up” but report the interface can feel outdated and slow, which can inhibit daily efficiency and adoption, particularly for less tech-savvy staff.

Roommaster’s initial setup requires more administrative effort and can delay realizing benefits, with some users citing significant onboarding time and the need for dedicated internal resources. Noovy’s design prioritizes rapid deployment and minimal clicks for core tasks like reservations and check-in, which benefits smaller properties or those with high staff turnover.

Edge: Noovy.

Which Has Better Features: Noovy or roommaster?

Roommaster offers 69 unique features compared to Noovy’s 50, including 30 exclusives that significantly impact hotel operations: gift vouchers, guest feedback management, spa & wellness modules, detailed revenue management, 24/7 online support, group booking functionality, and integrated payment terminals with card readers. These features support complex hotel environments requiring diversified revenue streams and advanced guest engagement.

Noovy’s 11 unique features focus on operational simplicity and guest experience enhancements: multi-lingual support assists international properties; tablet/kiosk check-in and housekeeping mobile apps digitize front desk and room status workflows; drag-and-drop tapechart and rules-based room assignments automate efficient room allocation; centralized messaging and mobile app improve internal communication and guest interaction.

Both platforms include direct billing, but roommaster’s implementation supports more financial nuances and integrations. Noovy’s automated online checkout and integrated CRS reduce manual reconciliation for small to medium hotels.

Edge: roommaster.

Which Has Better Customer Support: Noovy or roommaster?

Noovy’s customer support rating of 4.8 and onboarding rating of 4.5 surpass roommaster’s 4.3 and 4.2 respectively, based on 27 versus 166 reviews. Noovy users consistently describe support as “fast and friendly,” with quick resolution of issues and accessible assistance, which is critical for smaller properties lacking dedicated IT staff. Reviewers praise Noovy’s responsiveness in complex situations, stating “customer service is very helpful.”

Roommaster users appreciate the support team’s knowledge and effectiveness once contact is made but report long wait times and inconsistent availability, especially during peak periods. Several reviews mention hold times up to 40 minutes and difficulty reaching live agents. Roommaster’s larger user base and more complex product likely contribute to varied support experiences.

Edge: Noovy.

Which Has More Integrations: Noovy or roommaster?

Roommaster offers 60 verified integrations versus Noovy’s 41, with 11 common partners including SiteMinder, Revinate, and IDeaS. Roommaster supports integrations with Sage accounting, guest CRM systems like GuestCentric, POS systems, PowerBI for analytics, and website development tools, supporting properties requiring extensive ecosystem connectivity. Noovy offers integrations with key channel managers like Bookassist and Omnibees and partners like Customer Alliance and Oaky by Plusgrade, which focus on guest experience enhancements.

Hotels prioritizing broad third-party connectivity for financial, marketing, and guest service systems benefit from roommaster’s larger integration portfolio. Smaller hotels or those focused on streamlined OTA distribution and guest messaging may find Noovy’s integrations sufficient.

Edge: roommaster.

Which Do Hoteliers Rate Higher: Noovy or roommaster?

Noovy holds an overall 5.0 rating from 27 reviews with 99% recommendation likelihood, while roommaster rates 4.4 from 166 reviews with 89% recommendation. Noovy’s segment ratings are consistently high: 5.0 for city center hotels (17 reviews), 5.0 for airport/conference hotels (9 reviews), and 4.9 for boutique hotels (17 reviews). Roommaster scores 4.7 in vacation rentals & villas (10 reviews), 4.7 in city center hotels (30 reviews), and 4.6 in airport/conference hotels (35 reviews). However, roommaster’s last six months’ rating rose to 4.6 over 17 reviews, indicating recent improvements.

Noovy lacks recent reviews, which limits insight into current user satisfaction trends. Roommaster’s higher review volume and recent feedback provide a more reliable gauge for properties needing ongoing vendor support and product updates.

Edge: Noovy.

How Much Do Noovy and roommaster Cost?

Noovy’s base price is $600 with no published per-room or monthly fees, trials, or implementation fees disclosed. Roommaster’s base price is $500 with similar lack of publicly available details on per-room pricing, trials, or onboarding fees. Both platforms require direct vendor engagement for detailed pricing.

The nominal difference in base price should be secondary to feature fit and operational impact. Noovy’s pricing model emphasizing an all-in-one system at a flat base may appeal to smaller properties seeking predictable costs. Roommaster’s pricing transparency is limited but its extensive feature set justifies potential additional fees for add-ons and integrations.

What Type of Hotel Should Use Noovy?

  • Hotels that prioritize rapid staff onboarding and ease of use, evidenced by Noovy’s 4.7 ease of use rating and positive user feedback.
  • Boutique, city center, and airport/conference hotels benefiting from Noovy’s 5.0 segment ratings across these categories.
  • Teams needing integrated online check-in/out and automated payment processing to reduce front desk workload.
  • Properties requiring multi-lingual support and mobile apps for housekeeping and guest messaging.
  • Hotels aiming for a unified platform combining PMS, channel manager, booking engine, and revenue management without relying on multiple vendors.

Not ideal if:

  • Your property requires advanced group booking and spa or wellness management, as Noovy lacks these modules.
  • You need extensive financial reporting and customization supported by over 270 reports found in roommaster.
  • Your hotel demands a broad integration ecosystem beyond Noovy’s 41 verified partners.

What Type of Hotel Should Use roommaster?

  • Resorts and vacation rentals with complex operational needs who benefit from roommaster’s 30 unique features including spa modules and guest feedback management.
  • Multi-property groups requiring centralized financial visibility and customizable dashboards, supported by case studies like Hoteles Vista Group and Harrison Hall Hotel.
  • Hotels needing extensive reporting and data analytics to drive revenue management decisions using roommaster’s 270+ built-in reports.
  • Properties requiring robust integration with POS, CRM systems, and third-party marketing platforms.
  • Teams with dedicated administrative staff able to manage the more complex onboarding and system configuration.

Not ideal if:

  • You operate a small independent property or B&B that values simplicity and speed of staff training over feature depth.
  • You have limited internal IT resources, given roommaster’s setup complexity and reported onboarding challenges.
  • Front desk teams require a modern, fast interface without slowdowns or outdated navigation.

Noovy vs roommaster: The Bottom Line for Hotels

Noovy and roommaster fundamentally differ in their operational focus and target property profiles. Noovy delivers an integrated, user-friendly system designed for hotels seeking simplicity, automation, and quick staff adoption, with strong guest communication and payment features. Roommaster provides a deep, customizable platform emphasizing extensive reporting, multi-property management, and a wide range of integrations suitable for complex hotel operations.

Choose Noovy if your property values fast deployment, ease of use, and integrated automated payments combined with a competitive support experience—advantages confirmed by Noovy’s higher ease of use (4.7 vs 4.4), customer support (4.8 vs 4.3), and overall rating (5.0 vs 4.4) in 27 vs 166 reviews. Noovy fits boutique and city center hotels with smaller teams and a need for streamlined workflows.

Choose roommaster if you manage a resort, vacation rental, or multi-property group requiring advanced revenue management, extensive integrations, and reporting flexibility. Roommaster’s 30 unique operational features, 60 verified integrations, and 270+ reports deliver comprehensive control, albeit with a steeper learning curve. Its recent 4.6 rating from 17 new reviews shows ongoing product improvement, supporting its fit for hotels with dedicated administrative resources.

How Much Do Noovy and roommaster HMS Cost?

Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Noovy Noovy roommaster roommaster
Starting Price From $600/mo From $500/mo

Feature Comparison: Noovy vs roommaster HMS

These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.

Feature Noovy Noovy roommaster roommaster
▾ Accounting & Finance
86%
86%
Multi-currency
Gift Vouchers
Direct billing
RevPaR & ADR Reports
Transactional Emails (booking, folios, etc)
Automated night audit
Payment Requests
▾ Marketing & Ecommerce
82%
100%
Native Email Marketing
Group Booking Engine
Website Development
Booking Engine
Channel Manager
Gift Vouchers
Transactional Emails (booking, folios, etc)
Guest Communication (SMS Messaging)
Native Email Marketing
Guest profiles
Guest CRM
▾ Administration & Configuration
100%
67%
Multi-lingual
Multi-currency
Centralized user & role management
▾ Customer Management
67%
84%
Native Email Marketing
Guest Feedback Management
Gift Vouchers
Transactional Emails (booking, folios, etc)
Guest profiles
Centralized Messaging
▾ Front Office
86%
72%
Guest Feedback Management
Housekeeping module
Property Management System
Automated night audit
Mobile Device Notes & Tasks (Voice-to-Text)
Mobile App
Calendar view
Task Management
Automated reminders
Guest profiles
Tablet/Kiosk Check-in
Payment Requests
Centralized Messaging
Automated Space Optimization
▾ Groups Management
100%
100%
Group functionality
Automated Space Optimization
▾ Guest Experience
70%
80%
Guest Feedback Management
Gift Vouchers
Integrated ID & Passport Scanner
Digital Registration
Guest App
Online Check-in
Online Checkout
Guest Messaging
Transactional Emails (booking, folios, etc)
Tablet/Kiosk Check-in
▾ Housekeeping
78%
67%
Housekeeping module
Automated Space Optimization
Housekeeping Mobile App
Real-Time Status Updates
Automated Assignments
Real Time Reporting
Shift Planning
Employee Messaging
Online Checkout
▾ Payments
84%
84%
Multi-currency
Gift Vouchers
Payment Requests
Direct billing
Automated reminders
Integrated Payment Terminal & Card Reader
▾ Reservations Management
92%
67%
Rate Shopping Module
Property Management System
RevPaR & ADR Reports
Gift Vouchers
Channel Manager
Integrated CRS
Drag-n-Drop Tapechart
Rate Management
Automated Space Optimization
Automated Assignments
Rules Based Room Assignments
Transactional Emails (booking, folios, etc)
▾ Revenue Management
88%
100%
Rate Shopping Module
Revenue Management Module
Pricing Intelligence
Channel Manager
RevPaR & ADR Reports
Custom rates
Ancillary revenue tracking
Base Pricing
▾ Taxes & Compliance
75%
100%
PCI Compliant
GDPR Compliant
SOC2 Complaint
Tax Configuration
▾ Support & Training
100%
100%
Online 24/7 support
▾ Food & Beverage
100%
100%
Point of Sale

Real-World Results: Noovy vs roommaster by Business Goal

We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Operational Efficiency
Noovy Noovy

No published case study for this goal yet.

roommaster Hoteles Vista Group Small
+ Improved Financial Control
+ Streamlined Daily Operations
+ Informed Strategic Decisions

"From my point of view as an asset manager that has the responsibility to tell the owners about their investment, roommaster gives me all that information. It's easy to report and e..."

Rafy Molina
Rafy Molina
Asset Manager
Improve Guest Experience
Noovy Noovy

No published case study for this goal yet.

roommaster Nuvo Suites Large
+ Improved Efficiency: The front desk team experienced immediate improvements in check-in times and overall operational efficiency.
+ Enhanced Guest Satisfaction: The introduction of mobile key access and other advanced features contributed to a more convenient and modern guest experience.
+ Increased Revenue: With roomMaster PMS operations, NUVO Suites introduced upselling features, such as premium room upgrades and late check-outs, resulting in a boost in revenue.

"We’re an independent hotel surrounded by giants, but roomMaster gave us the tools we needed to stand tall alongside them."

Jorge Venegas
Jorge Venegas
NUVO Suites’ general manager

Noovy vs roommaster: The Bottom Line

Noovy
Noovy
5.0/5 from 27 reviews

What hoteliers love

Ease of Use 90% positive

The software's user-friendly interface and ease of training for new employees are frequently mentioned, making it suitable even for those with little... The software's user-friendly interface and ease of training for new employees are frequently mentioned, making it suitable even for those with little technical background.

Channel Connectivity 90% positive

HotelConnect's direct connectivity with OTAs like Booking.com and Expedia is seen as a major advantage, simplifying distribution and eliminating chann... HotelConnect's direct connectivity with OTAs like Booking.com and Expedia is seen as a major advantage, simplifying distribution and eliminating channel manager costs.

All-in-One Functionality 88% positive

Users appreciate that HotelConnect combines PMS, Channel Manager, Booking Engine, Revenue Management, and Guest Communication into one platform, reduc... Users appreciate that HotelConnect combines PMS, Channel Manager, Booking Engine, Revenue Management, and Guest Communication into one platform, reducing the need for multiple systems and lowering costs.

Where hoteliers push back

Revenue Management 43% negative

Features related to revenue management, including detailed reporting tools and rate calendars, are appreciated for helping optimize hotel revenue.

Translation Issues 100% negative

There are some mentions of translation issues, particularly in languages other than English, causing minor inconveniences.

Ranks higher for

Europe #12 vs #15
Middle East #12 vs #14

Unique capabilities

Multi-lingual Direct billing Online Checkout Tablet/Kiosk Check-in Housekeeping Mobile App
4.7/5 ease of use 4.8/5 support 41 integrations
Visit Profile
roommaster
roommaster
4.4/5 from 166 reviews

What hoteliers love

Support responsiveness and troubleshooting help 78% positive

Users most often praise Roommaster's support team for being patient, knowledgeable, and effective at resolving issues quickly, especially during urgen... Users most often praise Roommaster's support team for being patient, knowledgeable, and effective at resolving issues quickly, especially during urgent operational problems. However, many reviews also note long hold times, slow callbacks, or difficulty reaching a live person, especially during busy periods or outages.

Ease of use and navigation 61% positive

Many users describe Roommaster as easy to use, user-friendly, and relatively simple once set up. At the same time, some mention the interface can feel... Many users describe Roommaster as easy to use, user-friendly, and relatively simple once set up. At the same time, some mention the interface can feel outdated, slow, or not intuitive, which affects staff adoption and day-to-day efficiency.

Reservation management and front desk workflows 64% positive

Reviewers frequently say Roommaster makes reservations, check-in, check-out, walk-ins, room moves, and related front desk tasks easier and more straig... Reviewers frequently say Roommaster makes reservations, check-in, check-out, walk-ins, room moves, and related front desk tasks easier and more straightforward. Many describe it as helping reduce errors and speed up daily operations, especially for properties that want a simple, dependable PMS workflow.

Where hoteliers push back

Cloud stability and system reliability 69% negative

Users appreciate the flexibility of Roommaster's cloud access, including the ability to work remotely and manage the property from anywhere. However,... Users appreciate the flexibility of Roommaster's cloud access, including the ability to work remotely and manage the property from anywhere. However, they also report freezes, instability, downtime during updates, and concerns about what happens when the cloud system goes down.

Integrations and OTA/channel connectivity 70% negative

A major theme is how Roommaster connects to booking engines, OTAs, and other systems, which helps hotels keep inventory and bookings synced. But users... A major theme is how Roommaster connects to booking engines, OTAs, and other systems, which helps hotels keep inventory and bookings synced. But users also report lag-related double bookings, compatibility limitations, and a desire for stronger integrations with POS and other hotel tools.

Ranks higher for

Mid-Size (25-74 rooms) #5 vs #19
Small (10-24 rooms) #12 vs #28
X-Small (< 10 rooms) #24 vs #35
Bed & Breakfast & Inns #13 vs #36

Unique capabilities

Gift Vouchers Guest Feedback Management Spa & Wellness Module Channel Manager Revenue management module
4.4/5 ease of use 4.3/5 support 60 integrations
Visit Website

Where the ratings diverge most

Overall Rating Noovy 5.0 vs 4.4 (+0.6)
Ease of Use Noovy 4.7 vs 4.4 (+0.3)
Customer Support Noovy 4.8 vs 4.3 (+0.5)
Value for Money Noovy 4.8 vs 4.3 (+0.5)
Onboarding Noovy 4.5 vs 4.2 (+0.3)

Frequently Asked Questions About Noovy vs roommaster HMS

Can Noovy replace roommaster HMS?

It depends on your requirements. Noovy and roommaster HMS share many core Hotel Management Software features, but each has unique capabilities. Noovy offers 41 verified integration partners, while roommaster HMS offers 60. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Noovy leads in ease of use at 4.7/5 vs 4.4/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Noovy or roommaster HMS offer a free plan?

Noovy: No. roommaster HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Noovy and roommaster HMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Noovy has an HT Score of 75 and roommaster has 84. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality ▾

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness ▾

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score ▾

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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