HotelTime PMS vs NewBook (PMS): Property Management Systems Comparison (2026)

How Does HotelTime PMS Compare to NewBook (PMS)?

Side-by-side ratings based on 579 verified hotelier reviews on HTR.

	HOTELTIME	NewBook
HTScore	92	0
Likelihood to Recommend	93%	96%
Ease of Use	4.7/5	4.7/5
Customer Support	4.7/5	5.0/5
Value for Money	4.5/5	4.6/5

Starting Price	From $600/mo	From $1,000/mo
Verified Reviews	563	16

What Are the Pros and Cons of HotelTime PMS vs NewBook (PMS)?

After analyzing 579 verified reviews, HOTELTIME users most value its workflow efficiency and ease of use, support and responsiveness, reservations and availability management, while NewBook users highlight . Click any theme to see what reviewers say.

HOTELTIME	NewBook
Pros
+ Workflow efficiency and ease of use ▾ A common theme across reviews is that HotelTime reduces daily workload through a simple, intuitive workflow for reception, cashiering, and multi-department operations. Even when users praise the system overall, some note that too many clicks, pop-ups, or cumbersome edit flows can slow staff down and make training or peak-time operations harder than necessary.
+ Support and responsiveness ▾ Users frequently mention HotelTime’s support team as a major strength, describing it as fast, reachable, professional, and often able to solve issues immediately. Several reviews say this responsiveness reduces downtime and makes the PMS easier to rely on in daily operations, especially when hotels need quick answers during front desk or accounting work.
+ Reservations and availability management ▾ Reviewers consistently value HotelTime for making reservation creation, editing, room availability, and room-block handling straightforward and fast. The PMS is seen as a tool that improves booking accuracy, supports group reservations, and helps staff manage occupancy in real time, which reduces mistakes and speeds up front office work.
+ Reporting and analytics ▾ Reporting is one of the most discussed areas, with users appreciating the range of operational, financial, and management reports available in HotelTime. At the same time, many want more customization, better consolidation, more visual outputs, and fewer manual workarounds, showing that reporting is valuable but still a key improvement area for data-driven hotel decisions.
Cons
− Billing, invoicing, and accounting ▾ Many reviews highlight HotelTime’s billing and invoicing flow as a practical strength, especially for proformas, invoices, document matching, and cashier work. However, users also point to friction around invoice editing, posting journals, split bills, deposits, currency handling, and accounting reconciliation, indicating this is a high-value but complex workflow.
− Guest profiles and guest data management ▾ A smaller but important set of reviews discusses guest profile handling, including storing preferences, duplicate profiles, guest history, and document-linked data. Users want richer guest profiles and cleaner merging or search behavior so staff can serve repeat guests faster without creating duplicate records or extra manual cleanup.
− Rate management and pricing controls ▾ Several reviews point to room rates, rate codes, price adjustments, and pricing accuracy as important operational needs within HotelTime. Users like the clarity of combined rates and easy modifications, but they also ask for better rate-check tools, more advanced rate code handling, and safer controls around changes after payment.

HOTELTIME vs NewBook: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment	HOTELTIME	NewBook
Small (10-24 rooms) ▾	#5 224 reviews	#43 8 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among small hotels on HotelTechReport for its effective automation capabilities that simplify check-in processes and payment management. One hotelier noted, "automation of payments...simplifies the work," highlighting its impact on operational efficiency and guest experience. NewBook NewBook is a top Property Management Systems pick among small hotels on HotelTechReport because it allows customized views and dashboards for staff, making task management simple and helping create a calm check-in experience.
Mid-Size (25-74 rooms) ▾	#3 238 reviews	#42 7 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among mid-sized hotels on HotelTechReport, recognized for its ability to generate reports in a heartbeat, which allows managers to provide essential data quickly and effectively. NewBook NewBook is a top Property Management Systems pick among mid-sized hotels on HotelTechReport for its extensive features that cover everything from automated communication to detailed client history tracking, making it a comprehensive solution for managing customer interactions efficiently.
Large (75-199 rooms) ▾	#3 51 reviews	#50 1 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among large hotels on HotelTechReport, praised for its ability to provide quick reservations and check-outs, facilitating operations like “check in a reservation in seconds.” This feature enables hotel staff to manage guest flows efficiently without delays. NewBook No segment summary available.
X-Large (200+ rooms) ▾	#8 7 reviews	—
HOTELTIME HOTELTIME is a top Property Management Systems pick among X Large hotels on HotelTechReport for its automated features that significantly reduce manual tasks. Reviewers appreciate that daily operations run "smoothly and efficiently," allowing teams to focus on guest service instead. NewBook No segment summary available.

By Property Type

Segment	HOTELTIME	NewBook
Boutique ▾	#4 248 reviews	#47 7 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among boutique hotels on HotelTechReport, valued for its cloud-based access that enables quick management and decision-making from anywhere. Hoteliers appreciate that it allows for "quick booking and thus faster check-in" of guests, enhancing operational efficiency. NewBook NewBook is a top Property Management Systems pick among boutique hotels on HotelTechReport because its customizable communication features enable properties to tailor guest interactions and enhance their stay, making office tasks easier. Hoteliers appreciate that it "extends beyond simply making a booking online.
Luxury ▾	#3 246 reviews	#55 2 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among luxury hotels on HotelTechReport, praised for its cloud-based access that empowers hoteliers to manage operations from anywhere. Users appreciate that it allows for "quick check-in, check-out" and offers well-structured reports that aid in decision-making. NewBook No segment summary available.
Branded / Chain ▾	#4 145 reviews	#45 4 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among branded hotels on HotelTechReport, appreciated for its cloud solution that allows operators to manage reservations and access reports from anywhere, enhancing operational flexibility. Users highlight the "fast support" and "great reports," making it easier to address day-to-day needs effectively. NewBook No segment summary available.
Extended Stay ▾	#4 49 reviews	#42 2 reviews
HOTELTIME HOTELTIME is a top Property Management Systems pick among Extended-Stay-Serviced-Apartments on HotelTechReport, praised for its responsive customer support that "will help me when I call," ensuring staff can efficiently manage daily operations. NewBook No segment summary available.

By Region

Segment	HOTELTIME	NewBook
North America	#52 4 reviews	#38 2 reviews
Europe ▾	#2 384 reviews	—
HOTELTIME HOTELTIME is a top Property Management Systems pick among mid-sized hotels in Europe on HotelTechReport, praised for its cloud-based access that lets hotel staff manage operations seamlessly from anywhere, enhancing flexibility and responsiveness. Its "very fast" customer support also contributes to smoother daily management. NewBook No segment summary available.
Asia Pacific ▾	#5 117 reviews	—
HOTELTIME HOTELTIME is a top Property Management Systems pick among Asia Pacific on HotelTechReport, praised for its cloud-based functionality that allows hotel staff to manage operations from anywhere. Users appreciate this flexibility, noting it enables quick guest check-ins and effective reservation management, enhancing daily operations. NewBook No segment summary available.
Middle East ▾	#1 21 reviews	—
HOTELTIME HOTELTIME is a top Property Management Systems pick among mid-sized hotels in the Middle East on HotelTechReport, appreciated for reducing "99% of manual work" across operations, making daily tasks simpler for staff. This significant efficiency boost is vital for seamless hotel management. NewBook No segment summary available.

The Decision
Choosing the right property management system (PMS) can dramatically impact your hotel's operations, revenue, and guest satisfaction. HotelTime PMS by HOTELTIME and NewBook are two leading options, each boasting unique strengths. While HotelTime has a larger global presence, more reviews, and a broader feature set, NewBook offers a simple, intuitive platform with excellent support. Which product aligns best with your hotel’s size, location, and operational needs?
Both systems aim to streamline workflows—from reservations to billing—yet they diverge in complexity, pricing, and integrations. Your decision hinges on whether you prioritize comprehensive features and extensive integrations or ease of use and support. Ready to dive into the details?

Is HotelTime PMS or NewBook Better for Hotels?

HotelTime PMS and NewBook both cater to property managers seeking operational efficiency, yet they differ sharply in their approach. HotelTime offers a full suite of features—including EPoS, ID scanning, task management, and automation—that serve large, multi-department hotels like resorts and branded properties. Conversely, NewBook emphasizes simplicity and ease, with tools designed for smaller hotels, motels, and vacation rentals that want straightforward management.

HotelTime’s extensive feature set—totaling 28 shared features plus 23 unique ones—reflects its focus on complex, multi-service operations. Its system supports real-time status updates, online check-in, and employee messaging, ideal for properties managing multiple outlets or large teams. Meanwhile, NewBook’s streamlined interface and focus on core PMS functions make daily management quicker for smaller teams. Do you need a feature-rich platform to handle multiple departments, or a user-friendly system for basic management?

HotelTime PMS vs NewBook: Which Should Your Hotel Choose?

If your hotel is a large resort, a branded hotel, or has multiple outlets, HotelTime PMS is the better choice. Its in-depth features like integrated EPoS, ID scanning, automated reminders, and task management are designed to support complex operations and high guest volumes. Additionally, its wide range of integrations (58 verified partners) enables seamless connection with third-party systems, critical for large-scale properties.

On the other hand, if you operate a boutique hotel, a small resort, or a vacation rental, NewBook offers a more accessible, affordable solution. Its intuitive platform with fewer features (only 16 verified integrations, including popular booking channels like Tripadvisor) makes onboarding and daily management easier. Plus, with a higher support rating (5/5 vs 4.73/5) and more recent reviews, NewBook provides a more responsive service for smaller teams. Which operational scale best matches your property?

Is HotelTime PMS or NewBook Easier to Use?

Ease of use is critical when implementing new software. HotelTime PMS boasts a 4.66/5 rating for ease of use, supported by positive reviews praising its intuitive interface once familiarized. However, some users note its initial setup can be complex, especially given its extensive feature set, requiring dedicated training. Its onboarding score (4.63/5) reflects this, with some users suggesting the learning curve can be steep.

NewBook slightly edges out with a 4.69/5 ease-of-use rating, supported by reviews highlighting its straightforward design and quick setup. Users emphasize that training and onboarding are smooth, with many calling support "amazing" and "very knowledgeable." Their recent onboarding score of 4.77/5 indicates that new users can typically get up to speed faster. Edge: NewBook.

Which Has Better Features: HotelTime PMS or NewBook?

HotelTime PMS’s 28 shared features, plus its 23 unique ones—such as EPoS, online check-in, and real-time reporting—make it a comprehensive solution for large operations. It also offers automation tools like task management, automated reminders, and transaction emails, enabling extensive operational control.

NewBook, in comparison, offers only 2 features exclusive to its platform: guest communication via SMS and on-premise management. While simpler, this focused feature set supports basic PMS functions well, especially for smaller properties. Given its broader feature set, HotelTime clearly leads in versatility. Edge: HotelTime PMS.

Which Has Better Customer Support: HotelTime PMS or NewBook?

Customer support can make or break your PMS experience. HotelTime scores a 4.73/5, with reviews praising quick responses and helpful staff, though some mention support hours could be extended. Its onboarding process is rated 4.63/5, indicating solid initial assistance, but some users note occasional delays during updates.

NewBook shines with a perfect 5/5 for customer support, with reviews emphasizing prompt and knowledgeable responses. Users also appreciate the regular, relevant updates that help their daily operations. Its onboarding rating of 4.77/5 suggests that new clients are supported from start to finish. Edge: NewBook.

Which Has More Integrations: HotelTime PMS or NewBook?

Integration availability can determine the efficiency of your tech stack. HotelTime boasts 58 verified partners, including major systems like GuestRevu, SiteMinder, and Revinate, along with many exclusive integrations like Profitroom and Umi Digital. This extensive ecosystem supports complex, multi-channel management.

NewBook currently offers 16 verified integrations, including popular platforms like Tripadvisor and PriceLabs. While fewer, these cover essential booking and revenue management channels, suited for smaller, less complex operations. Given its broader integration landscape, HotelTime is the clear winner. Edge: HotelTime PMS.

Which Do Hoteliers Rate Higher: HotelTime PMS or NewBook?

Looking at recent reviews, HotelTime has a slightly higher overall rating (4.83/5) based on 433 reviews, compared to NewBook’s 4.75/5 from 16 reviews. Hoteliers in larger hotels, resorts, and branded properties tend to praise HotelTime’s robustness, reporting improvements in management reporting and automation.

Smaller property owners, like boutique hotels and vacation rentals, rate NewBook higher for its ease of use and support, emphasizing how quickly they can learn and operate. Since HotelTime’s reviews are more recent and numerous, it has a slight edge in overall hotel satisfaction. Edge: HotelTime PMS.

How Much Do HotelTime PMS and NewBook Cost?

HotelTime PMS’s base price is $600 per month, with no freemium, flat-rate, or per-room fees indicated. Its full feature set and extensive integrations justify the cost for larger properties needing comprehensive solutions.

NewBook's pricing starts at $1,000 per month, also without a free tier or trial. Its higher price reflects its focus on simplicity and smaller-scale management. Exact costs may vary depending on property size and needs; however, HotelTime offers a more cost-effective solution for larger, multi-outlet properties.

What Type of Hotel Should Use HotelTime PMS?

Hotels that should consider HotelTime include:

Resorts with multiple outlets needing integrated management
Branded hotels requiring extensive automation
Large hotels or groups with complex workflows
Properties with high guest volumes and diverse services
Hotels seeking a customizable, scalable platform

Not ideal if:

You operate a small boutique property
Your team prefers a minimal setup
You need quick onboarding with limited staff training

What Type of Hotel Should Use NewBook?

Teams that should opt for NewBook:

Small hotels, motels, and boutique properties
Vacation rentals and short-term rentals
Hotels prioritizing ease of use and quick setup
Businesses seeking reliable customer support
Properties focusing on direct bookings and guest communication

Not ideal if:

You operate large, multi-department properties
Your operations involve complex integrations and automation
You require extensive customization options

HotelTime PMS vs NewBook: The Bottom Line for Hotels

HotelTime PMS stands out as a comprehensive, feature-rich platform suited for large, complex hotels and groups. Its extensive integrations, automation, and real-time reporting support large-scale operations, though with a steeper learning curve.

NewBook excels in delivering an easy-to-use, supported platform for smaller hotels, motels, and vacation rentals. Its focus on simplicity and customer support makes it ideal for properties seeking straightforward management without the complexity.

If your hotel needs a flexible, scalable system with extensive functionalities, HotelTime is the better choice. For smaller operations prioritizing ease and responsive support, NewBook is the clear winner. Be decisive based on your property’s size and operational complexity.

How Much Do HotelTime PMS and NewBook (PMS) Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

	HOTELTIME	NewBook
Starting Price	From $600/mo	From $1,000/mo

Feature Comparison: HotelTime PMS vs NewBook (PMS)

These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.

Feature	HOTELTIME	NewBook
▾ Accounting & Finance	100%	80%
Direct billing
RevPaR & ADR Reports
Multi-currency
Transactional Emails (booking, folios, etc)
Automated night audit
▾ Marketing & Ecommerce	88%	88%
Guest Communication (SMS Messaging)
Native Email Marketing
Guest profiles
Guest CRM
Gift Vouchers
Channel Manager
Booking Engine
Transactional Emails (booking, folios, etc)
▾ Administration & Configuration	75%	100%
Centralized user & role management
Multi-lingual
Cloud based
On premise
▾ Customer Management	50%	50%
Guest Communication (SMS Messaging)
Guest profiles
Centralized Messaging
Transactional Emails (booking, folios, etc)
▾ Front Office	84%	42%
Mobile Device Notes & Tasks (Voice-to-Text)
Mobile App
Automated night audit
Calendar view
Multi-lingual
Task Management
Automated reminders
Guest profiles
Tablet/Kiosk Check-in
Payment Requests
Centralized Messaging
Automated Space Optimization
▾ Groups Management	100%	50%
Group functionality
Automated Space Optimization
▾ Guest Experience	78%	12%
Integrated ID & Passport Scanner
Digital Registration
Guest App
Online Check-in
Online Checkout
Guest Messaging
Transactional Emails (booking, folios, etc)
ID Scanning & Registration Pre-fill
Lobby Kiosk
▾ Housekeeping	100%	13%
Housekeeping module
Housekeeping Mobile App
Real-Time Status Updates
Automated Assignments
Real Time Reporting
Shift Planning
Employee Messaging
Online Checkout
▾ Payments	100%	80%
Integrated Payment Terminal & Card Reader
Direct billing
Multi-currency
Payment processing
Payment Requests
▾ Reservations Management	100%	45%
RevPaR & ADR Reports
Gift Vouchers
Channel Manager
Integrated CRS
Drag-n-Drop Tapechart
Rate Management
Automated Space Optimization
Rules Based Room Assignments
Transactional Emails (booking, folios, etc)
▾ Revenue Management	100%	80%
RevPaR & ADR Reports
Custom rates
Ancillary revenue tracking
Revenue management module
Base Pricing
▾ Taxes & Compliance	75%	0%
PCI Compliant
GDPR Compliant
SOC2 Complaint
Tax Configuration
▾ Support & Training	100%	100%
Online 24/7 support
▾ Food & Beverage	100%	0%
EPoS
▾ Spa	100%	100%
Spa & Wellness Module

Real-World Results: HOTELTIME vs NewBook by Business Goal

We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Operational Efficiency

Chateau Mcely Small

+ Accommodation is run by HotelTime PMS, restaurant by HotelTime Vento ePOS and spa services by Hoteltime Libero software. One platform takes care of everything, systems are perfectly integrated.

+ Being cloud-based, HotelTime Solutions allows the chateau's team to offer the best possible services because they have access to all the data they need from anywhere which means they can see what their guests like and need anytime and make the best informed decisions.

+ A luxurious boutique property needs proper information to be run smoothly and wisely. HotelTime robust reports offer everything management and staff need.

"We needed to change an on-site system we were using as we wanted to move our operation forward. We achieved that with HotelTime systems. They are reliable, and stable and offer fea..."

Petra Horáková

Deputy Managing Director

NewBook

No published case study for this goal yet.

Improve Guest Experience

Nezvalova Archa Small

+ Thanks to HotelTime Solutions and third-party systems integrated with it the hotel automated accommodation services which means the guests are autonomous and the hotel needs minimum staff.

+ If guests want anything to eat/drink, they simply enter the restaurant, select the food and/or drinks, mark everything at the self-service cash registers and pay. It is also possible to cook there

+ Whole operation works smoothly, all the guests need is a mobile phone through which they order accommodation, pay for it, unlock all doors, pay for food and check in/out.

"In 2018 we were choosing a system for our first completely self-service ART and design hotel. We decided on HotelTime and after 4 years I have to say that the choice was the right..."

Daniel Šram

Operational Manager, Nezvalova Archa

NewBook

No published case study for this goal yet.

HOTELTIME vs NewBook: The Bottom Line

HOTELTIME

4.6/5 from 563 reviews

What hoteliers love

Workflow efficiency and ease of use 72% positive

A common theme across reviews is that HotelTime reduces daily workload through a simple, intuitive workflow for reception, cashiering, and multi-depar... A common theme across reviews is that HotelTime reduces daily workload through a simple, intuitive workflow for reception, cashiering, and multi-department operations. Even when users praise the system overall, some note that too many clicks, pop-ups, or cumbersome edit flows can slow staff down and make training or peak-time operations harder than necessary.

Support and responsiveness 95% positive

Users frequently mention HotelTime’s support team as a major strength, describing it as fast, reachable, professional, and often able to solve issues... Users frequently mention HotelTime’s support team as a major strength, describing it as fast, reachable, professional, and often able to solve issues immediately. Several reviews say this responsiveness reduces downtime and makes the PMS easier to rely on in daily operations, especially when hotels need quick answers during front desk or accounting work.

Reservations and availability management 70% positive

Reviewers consistently value HotelTime for making reservation creation, editing, room availability, and room-block handling straightforward and fast.... Reviewers consistently value HotelTime for making reservation creation, editing, room availability, and room-block handling straightforward and fast. The PMS is seen as a tool that improves booking accuracy, supports group reservations, and helps staff manage occupancy in real time, which reduces mistakes and speeds up front office work.

Where hoteliers push back

Billing, invoicing, and accounting 43% negative

Many reviews highlight HotelTime’s billing and invoicing flow as a practical strength, especially for proformas, invoices, document matching, and cash... Many reviews highlight HotelTime’s billing and invoicing flow as a practical strength, especially for proformas, invoices, document matching, and cashier work. However, users also point to friction around invoice editing, posting journals, split bills, deposits, currency handling, and accounting reconciliation, indicating this is a high-value but complex workflow.

Guest profiles and guest data management 62% negative

A smaller but important set of reviews discusses guest profile handling, including storing preferences, duplicate profiles, guest history, and documen... A smaller but important set of reviews discusses guest profile handling, including storing preferences, duplicate profiles, guest history, and document-linked data. Users want richer guest profiles and cleaner merging or search behavior so staff can serve repeat guests faster without creating duplicate records or extra manual cleanup.

Ranks higher for

Large (75-199 rooms) #3 vs #50

Mid-Size (25-74 rooms) #3 vs #42

Small (10-24 rooms) #5 vs #43

Bed & Breakfast & Inns #6 vs #51

Unique capabilities

EPoS Integrated ID & Passport Scanner Transactional Emails (booking, folios, etc) Task Management Automated reminders

4.7/5 ease of use 4.7/5 support 60 integrations

Visit Profile

NewBook

4.8/5 from 16 reviews

Ranks higher for

US #49 vs #53

North America #38 vs #52

Oc #15 vs #20

Unique capabilities

On premise Guest Communication (SMS Messaging)

4.7/5 ease of use 5.0/5 support 16 integrations

Visit Profile

Frequently Asked Questions About HotelTime PMS vs NewBook (PMS)

Can HotelTime PMS replace NewBook (PMS)?

It depends on your requirements. HotelTime PMS and NewBook (PMS) share many core Property Management Systems features, but each has unique capabilities. HotelTime PMS offers 60 verified integration partners, while NewBook (PMS) offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. HotelTime PMS leads in ease of use at 4.7/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do HotelTime PMS or NewBook (PMS) offer a free plan?

HotelTime PMS: No. NewBook (PMS): No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank HotelTime PMS and NewBook (PMS)?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. HOTELTIME has an HT Score of 92 and NewBook has 0. Here is how the score is calculated.

Criteria Group	Weight	What It Measures
Customer Ratings & Reviews		How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.
Partner Ecosystem		How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.
Customer Centricity		How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.
Reach, Staying Power & Resources		How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →