LIKE MAGIC vs. Xotelier (Guest App):
Which Is Right for You?

The Decision

When evaluating hotel guest apps, your primary goal is to find a solution that enhances the guest experience while streamlining your operations. LIKE MAGIC and Xotelier (Guest App) both aim to improve communication, automation, and guest satisfaction, but they approach these objectives quite differently. LIKE MAGIC offers a comprehensive, data-backed platform with a strong user base, while Xotelier focuses on custom-branded apps with tailored development, yet lacks review data. Which aligns better with your hotel’s needs?

Quick Verdict

LIKE MAGIC is the clear leader given its active reputation, high ratings, recent reviews, and proven impact on operational efficiency. Xotelier, despite its customization focus, currently has no reviews or market presence, making it a less reliable choice for hotels seeking immediate value and support. For a hotel seeking a tested, well-supported guest app, LIKE MAGIC is the stronger choice.

Is LIKE MAGIC or Xotelier Better for Hotels?

Both LIKE MAGIC and Xotelier promise to improve guest interactions and simplify operations, but LIKE MAGIC’s real strength lies in its detailed review history and recent positive feedback from hotels in diverse regions, primarily Europe. Xotelier's lack of reviews and market presence makes it difficult to assess its real-world performance or reliability.

LIKE MAGIC’s ratings—77 on the HT Score, 4.96/5 for ease of use, 4.85/5 for support, and an impressive 99% likelihood to recommend—highlight a high level of customer satisfaction. Conversely, Xotelier’s absence of reviews or ratings leaves hoteliers without external validation of its quality or effectiveness.

Both solutions aim to automate guest interactions, but LIKE MAGIC integrates AI-powered features like request management, guest messaging, and mobile check-in/out, which have been praised for operational improvements and increased revenue. With Xotelier’s limited available data, it’s unclear if their platform offers comparable automation or features.

Given the current data, does your hotel prioritize proven performance and recent user experiences? If so, LIKE MAGIC’s extensive review history and recent positive feedback make it the more trustworthy solution today.

LIKE MAGIC vs Xotelier: Which Should Your Hotel Choose?

If your hotel needs a guest app that has proven success in automation, operational efficiency, and guest satisfaction, go with LIKE MAGIC. Its robust feature set—request management, room service, guest messaging, digital keys, and payments—has been validated by 26 reviews, including recent ones from hotels across Europe.

If your hotel’s strategy is to develop a highly customized, branded app tailored to specific needs, and you’re prepared for a longer implementation process without immediate external validation, Xotelier might appeal. However, with zero reviews and no market presence, it’s difficult to assess whether their custom solutions will deliver the expected value or support.

In summary, for most hoteliers seeking a dependable, well-supported guest app with a track record, LIKE MAGIC remains the best choice. For hotels willing to invest in bespoke development and with the capacity to manage the risk, Xotelier could be considered, but its unverified status is a significant concern.

Is LIKE MAGIC or Xotelier Easier to Use?

LIKE MAGIC’s high ease-of-use rating of 4.96/5 underscores its intuitive interface, quick onboarding, and positive staff adoption experiences. Recent reviews praise its modern, browser-based platform that simplifies daily guest management and operations, with a user-friendly mobile app that staff and guests find straightforward.

Xotelier, on the other hand, offers bespoke app development, with no publicly available reviews or ratings. Its complexity and ease of use depend heavily on the custom solution and support quality, which remain unverified.

Edge: LIKE MAGIC.

Which Has Better Features: LIKE MAGIC or Xotelier?

LIKE MAGIC offers 10 unique features including request management, room service, guest messaging, digital keys, web app, guest profiles, hotel directory, payments, mobile checkout, and mobile check-in. These functionalities are designed to cover all major guest interaction points, streamlining operations and enhancing experience.

Xotelier primarily offers custom app development tailored to specific hotel needs but lacks a predefined feature set or comparison data. Without documented features or reviews, it’s challenging to determine if their platform provides comparable or superior functionalities.

Edge: LIKE MAGIC.

Which Has Better Customer Support: LIKE MAGIC or Xotelier?

LIKE MAGIC’s support and onboarding ratings—4.85/5 and 4.8/5 respectively—reflect a highly responsive and helpful team. Review snippets mention fast support response times and a dedicated onboarding process, contributing to smoother implementation and ongoing assistance.

Xotelier, however, offers comprehensive technical support for app development, but without external reviews or user feedback, its support quality remains unverified. Its small team size (4 employees) suggests personalized support, yet its absence of publicly available satisfaction ratings is a concern.

Edge: LIKE MAGIC.

Which Has More Integrations: LIKE MAGIC or Xotelier?

LIKE MAGIC integrates with 10 verified partners, including major players like Oracle Hospitality, Mews, SALTO Systems, Adyen, and Triptease. These integrations allow hotels to connect their existing systems seamlessly, increasing operational efficiency.

Xotelier currently has no verified integrations or partnerships listed, which could limit its compatibility with your existing hotel management tech stack.

Edge: LIKE MAGIC.

Which Do Hoteliers Rate Higher: LIKE MAGIC or Xotelier?

LIKE MAGIC’s reviews, totaling 26 with recent activity, showcase an average rating of 77 on the HT Score and a 99% likelihood of recommendation, indicating high satisfaction among hotels in Europe. Hotels of various sizes and segments—especially serviced apartments and city hotels—report significant operational improvements and guest satisfaction.

Xotelier’s lack of reviews prevents any meaningful comparison. With no ratings or recent user feedback, it’s impossible to gauge how hoteliers perceive its value or effectiveness.

Edge: LIKE MAGIC.

How Much Do LIKE MAGIC and Xotelier Cost?

LIKE MAGIC’s pricing starts at $700 per month, with no free tier, implementation fees, or trial options currently available. Its transparent flat-rate pricing simplifies budgeting for hotels.

Xotelier does not disclose pricing details publicly, and since it primarily offers custom development, costs are likely variable based on project scope, making budgeting less predictable.

What Type of Hotel Should Use LIKE MAGIC?

• Hotels that want a ready-to-deploy, proven guest app with quick implementation.
• Hotels seeking features like digital keys, request management, and automated guest messaging.
• Hotels that prioritize operational efficiency and guest satisfaction.
• Hotels willing to invest in a platform backed by recent positive reviews.
• Teams that value ongoing support and seamless integrations.

Not ideal if your hotel:

• Prefers a fully custom, branded app built from scratch.
• Wants a free or very low-cost solution.
• Has minimal technical staff for managing integrations or updates.

What Type of Hotel Should Use Xotelier?

• Hotels seeking fully customized, branded mobile apps tailored to their brand.
• Hotels with in-house or dedicated development teams capable of managing complex integrations.
• Hotels looking for a unique guest experience that requires bespoke features.
• Hotels willing to invest significant time and money into personalized app development.

Not ideal if your hotel:

• Prefers an out-of-the-box, proven solution with extensive reviews.
• Needs immediate, reliable support and user feedback.
• Has limited technical resources or prefers short implementation times.

Xotelier (Guest App) vs LIKE MAGIC: The Bottom Line for Hotels

The core difference is that LIKE MAGIC is an established guest app platform with extensive reviews, proven features, and European market presence, while Xotelier focuses on custom app development without publicly available validation. LIKE MAGIC’s active user base and recent positive feedback support its reliability and ease of integration, making it suitable for most hotels seeking immediate benefits.

Choose LIKE MAGIC if you need a tested, supported, and feature-rich guest app that can improve operations and guest experiences today. If your hotel’s strategy involves a highly personalized app and you’re prepared for a longer, more uncertain development process, Xotelier might be an option, but its lack of review data is a significant risk.

For most hotels, especially those valuing support and proven results, LIKE MAGIC remains the clear choice.