Event Temple (Sales CRM) vs. Matrix SMS:
Which Is Right for You?

The Decision

Choosing between Event Temple by Event Temple and Matrix SMS by M1 Intel hinges on your hotel’s specific needs for sales management. Event Temple offers a comprehensive CRM tool tailored for mid-sized hotels with event spaces, while Matrix SMS emphasizes speed, clarity, and simple data control for sales teams managing multiple properties. Both aim to boost sales efficiency, but their approaches and strengths differ significantly.

Event Temple has a significantly larger review base, with 233 reviews and a high average rating of 4.97/5, especially in the last six months. M1 Intel has only 18 reviews, with a recent rating of 0/5, offering less current data. The more recent reviews for Event Temple give it a stronger, more reliable standing for hotel decision-makers.

Is Event Temple or M1 Intel Better for Hotels?

Event Temple excels at streamlining group sales, proposals, contracts, and client management, making it ideal for hotels that need a robust sales CRM with event-specific tools. M1 Intel focuses on high-level lead tracking, pipeline management, and quick visibility, appealing to hotel sales teams that prioritize speed and straightforward data insights.

Event Temple’s strengths lie in its extensive features tailored for event and group bookings, such as customizable documents, integrated payments, and detailed reporting. M1 Intel's capabilities revolve around simple deal tracking, lead reviews, and real-time dashboards, making it more suitable for sales teams demanding quick access to high-level metrics.

The key difference is in their core focus: Event Temple primarily supports operational sales workflows and event planning, whereas M1 Intel emphasizes rapid lead management and data control. Do your needs lean more toward detailed event sales or high-level pipeline oversight?

Event Temple vs M1 Intel: Which Should Your Hotel Choose?

If your hotel needs an all-in-one sales CRM with features like proposal customization, contract management, and integrated payment processing, Event Temple is the clear choice. Its user ratings and review count show strong, recent approval from a variety of hotel segments, especially among boutique and branded hotels.

However, if your team prioritizes speed, simplified lead tracking, and clear visibility across multiple properties without the need for extensive event-specific features, M1 Intel could work. Yet, with only 18 reviews and no recent feedback, its current standing and proven effectiveness are weaker than Event Temple’s.

For mid-sized hotels seeking a comprehensive, proven solution with more recent positive feedback, Event Temple is the better fit. If your team is small, highly focused on lead speed, and less concerned with event workflows, M1 Intel’s minimal features may suffice.

Is Event Temple or M1 Intel Easier to Use?

Event Temple boasts a high ease-of-use rating of 4.86/5, with many reviewers praising its intuitive, user-friendly interface and quick onboarding. Customers highlight how easy it is to train staff and manage complex workflows, especially with customization options that adapt to their needs.

M1 Intel’s ease of use is similarly rated at 4.94/5, with reviewers appreciating its clean design and straightforward navigation. Its minimal feature set makes it simple for sales teams to adopt quickly, especially those seeking quick results without extensive training.

Edge: Event Temple. Its larger user base and recent positive reviews underscore its proven, user-friendly design tailored for hotel sales teams.

Which Has Better Features: Event Temple or M1 Intel?

Event Temple offers 11 features exclusive to its platform, including electronic signatures, PCI compliance, customizable documents, lead forms, task management, itinerary printouts, contact management, content/file storage, contract management, and invoicing. This breadth supports all aspects of sales and event management.

M1 Intel provides 2 unique features: lead scoring and a chain dashboard, which focus on high-level lead prioritization and multi-property oversight. However, its limited features mean it lacks the depth needed for detailed event or client management.

For comprehensive sales support, Event Temple’s extensive features give it a decisive edge. If your hotel requires detailed proposal workflows, integrated payments, and document customization, Event Temple is the superior choice.

Edge: Event Temple. Its broader set of features directly addresses the diverse needs of hotel sales teams managing complex event and group sales.

Which Has Better Customer Support: Event Temple or M1 Intel?

Event Temple’s customer support team receives a 4.89/5 rating, with reviews praising their responsiveness, supportive onboarding, and proactive communication. Customers like the onboarding process and the availability of dedicated support staff, which helps reduce onboarding time and resolve issues quickly.

M1 Intel also scores 4.89/5, with reviewers emphasizing the responsiveness of their team and the platform’s ongoing improvements. While specific reviews are limited, the consistency in ratings suggests a high support quality.

Edge: Event Temple. Its larger review base and recent positive feedback make it the more proven, supported option for hotels relying on responsive assistance.

Which Has More Integrations: Event Temple or M1 Intel?

Event Temple integrates with 17 verified partners, including popular PMS and booking systems like RoomRaccoon, Stayntouch, RMS, Mews, Cloudbeds, and Oracle Hospitality. This broad network facilitates smoother operations across property management, POS, and other hotel systems.

M1 Intel offers no verified integrations, limiting its ability to connect with other hotel software or operational tools. This restricts its usefulness for hotels aiming for a connected tech stack.

Edge: Event Temple. Its extensive integration network supports seamless workflows across hotel operations, reducing manual data entry.

Which Do Hoteliers Rate Higher: Event Temple or M1 Intel?

Event Temple’s hotel reviews are overwhelmingly positive, with a 4.97/5 rating from 233 reviews, mainly from boutique, branded, and independent hotels. Recent reviews praise its ease of use, customizable workflows, and robust sales features.

M1 Intel has only 18 reviews, with no recent ratings, and feedback suggests limited satisfaction. Given the small sample size and lack of current reviews, Event Temple’s reputation is more trustworthy.

Edge: Event Temple. Its large volume of recent reviews and high ratings confirm its strong acceptance among hoteliers.

How Much Do Event Temple and M1 Intel Cost?

Both products are priced at a base rate of $400/month, with no mention of additional implementation fees or trial periods. Their pricing structures are straightforward and comparable, making cost less of a differentiator.

However, given Event Temple’s larger feature set and proven track record, its value for money is more established.

What Type of Hotel Should Use Event Temple?

• Hotels that host events, conferences, or group bookings needing efficient proposal, contract, and payment workflows.
• Hotels with multiple properties requiring centralized sales management.
• Boutique, branded, or city center hotels aiming to boost sales efficiency.
• Teams that value customizable templates and integrated electronic signatures.
• Hotels seeking detailed reporting and integration with property management systems.

Not ideal if your hotel is small with minimal group or event sales, or if you lack the technical capacity to manage a comprehensive CRM.

What Type of Hotel Should Use M1 Intel?

• Hotels with highly transactional sales teams focusing on lead speed and high-level pipeline over detailed workflows.
• Small or single-property hotels needing a simple, intuitive lead tracking system.
• Teams that prioritize real-time visibility and quick access to high-level metrics.
• Hotels with a tech-savvy staff willing to work around limited integrations and features.

Not ideal if your hotel requires extensive event management tools, detailed client documents, or integration with a broad ecosystem of hotel systems.

The Bottom Line for Hotels

Event Temple offers a deep, feature-rich sales management system with proven, recent hotel reviews supporting its effectiveness. Its extensive integrations, customizable workflows, and dedicated support make it suitable for hotels with complex sales needs, especially those hosting events or large groups.

Matrix SMS is designed for speed, clarity, and data control, ideal for sales teams that prioritize quick lead management and straightforward pipeline oversight. However, its limited features and lack of recent reviews make it a less reliable choice for hotels seeking a comprehensive solution.

If your hotel needs a versatile, well-supported CRM with a broad feature set proven to improve sales workflows, Event Temple is the better option. Conversely, if your team requires only a simple, fast-paced lead tracker and has minimal complex sales demands, M1 Intel could suffice—though its current support and feature gaps limit its appeal.