RoomRaccoon HMS vs. ThinkReservations All-in-1 HMS: Which Is Right for You?

Updated May 15, 2026  ·  922 verified reviews analyzed

TLDR

We analyzed 922 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

RoomRaccoon shines when it comes to ease of use — especially for brand properties (5.0/5) , with exclusive features like Post-stay emails and Pre-stay emails.

ThinkReservations shines when it comes to technical support limitations — especially for brand properties (0.0/5) , with exclusive features like Guest Messaging and Guest Communication (SMS Messaging).

See the full breakdown below ↓

How Does RoomRaccoon HMS Compare to ThinkReservations All-in-1 HMS?

Side-by-side ratings based on 922 verified hotelier reviews on HTR.

HTScore
86
87
Likelihood to Recommend
97%
97%
Ease of Use
4.9/5
4.8/5
Customer Support
4.7/5
4.8/5
Value for Money
4.7/5
4.7/5
Starting Price From $1,000/mo From $1,100/mo
Verified Reviews 572 350

What Are the Pros and Cons of RoomRaccoon HMS vs ThinkReservations All-in-1 HMS?

After analyzing 922 verified reviews, RoomRaccoon users most value its ease of use, customer service, continuous improvement, while ThinkReservations users highlight technical support limitations, user-friendly interface, guest communication. Click any theme to see what reviewers say.

RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
Pros
+ Ease of Use
+ Technical Support Limitations
+ Customer Service
+ User-Friendly Interface
+ Continuous Improvement
+ Guest Communication
+ Integration and Automation
+ Customization Options
Cons
Critical Issues
Calendar Functionality
Pricing Concerns
Guest Database Transparency

RoomRaccoon vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
Small (10-24 rooms) #5 214 reviews #4 129 reviews
Mid-Size (25-74 rooms) #8 50 reviews #5 15 reviews
Large (75-199 rooms) #4 18 reviews #2 3 reviews
X-Large (200+ rooms) #8 2 reviews #1 1 reviews

By Property Type

Segment RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
Boutique #3 245 reviews #4 92 reviews
Luxury #4 149 reviews #5 72 reviews
Branded / Chain #5 70 reviews #4 22 reviews
Extended Stay #3 72 reviews #9 8 reviews

By Region

Segment RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
North America #14 11 reviews #1 332 reviews
Europe #1 445 reviews #36 2 reviews
Asia Pacific #8 9 reviews #24 0 reviews
Middle East #17 3 reviews #20 0 reviews

The Decision

Choosing between RoomRaccoon HMS and ThinkReservations All-in-1 HMS hinges on your hotel’s size, geographic presence, and feature needs. Both platforms aim to streamline operations, boost revenues, and improve guest experiences, but they diverge significantly in market focus, features, and user feedback.

RoomRaccoon offers a broader international reach, a richer feature set, and a larger, more recent review base, making it the more reliable choice for small to medium independent hotels. ThinkReservations, while highly rated in North America, has fewer reviews and a narrower regional footprint, which impacts its suitability.

Are you ready to determine which system aligns best with your hotel’s operational complexity and growth plans?


Is RoomRaccoon or ThinkReservations Better for Hotels?

Both systems serve small to medium independent hotels, but RoomRaccoon shines with a higher review count and a more recent review base, indicating a stronger current user experience. While RoomRaccoon offers 484 reviews and an overall rating of 4.95/5, ThinkReservations has 312 reviews and a rating of 4.88/5.

RoomRaccoon provides a suite of native features—including automated reporting, multi-currency management, and guest apps—absent in ThinkReservations. Conversely, ThinkReservations offers strong guest messaging and centralized communication, features not present in RoomRaccoon.

Given the recent and more numerous reviews, is your preference for a system with proven, current user satisfaction?

Edge: RoomRaccoon


RoomRaccoon vs ThinkReservations: Which Should Your Hotel Choose?

If your hotel needs a comprehensive system with extensive native features, over 300 integrations, and global reach, RoomRaccoon is the better fit. Its focus on independent hotels, especially in Europe and other regions outside North America, makes it ideal if international expansion and multi-currency support are priorities.

On the other hand, if your hotel operates primarily in North America and values straightforward, robust OTA management, upselling, and automation with a simpler platform, ThinkReservations might suit you well. However, for scalability and feature depth, RoomRaccoon remains the stronger choice.

For most small hotels seeking growth, RoomRaccoon’s richer feature set and international presence make it the recommended option.

Edge: RoomRaccoon


Is RoomRaccoon or ThinkReservations Easier to Use?

RoomRaccoon maintains a high ease-of-use rating at 4.87/5 and is praised for its intuitive, user-friendly interface, especially by small hotel operators. Its onboarding rating of 4.81/5 suggests most users find the setup straightforward, though some mention initial complexity in configuration.

ThinkReservations also rates well at 4.8/5 for ease of use, with users highlighting its straightforward navigation and quick learning curve. Support reviews indicate that both platforms are accessible, but RoomRaccoon’s modern design and mobile responsiveness give it an edge in usability.

Edge: RoomRaccoon


Which Has Better Features: RoomRaccoon or ThinkReservations?

RoomRaccoon boasts 22 features exclusive to it, including automated reporting, loyalty program integration, multi-lingual support, online checkout, and guest apps—features that significantly extend operational capabilities. ThinkReservations offers 8 unique features like guest messaging, kiosk check-in, and automated assignments, which are useful but less extensive.

While both systems share 35 core features, RoomRaccoon’s additional native capabilities allow for more automation and guest engagement tools. Its feature depth makes it suitable for hoteliers seeking to enhance guest personalization and operational efficiency.

Therefore, for feature richness and operational versatility, RoomRaccoon is preferable.

Edge: RoomRaccoon


Which Has Better Customer Support: RoomRaccoon or ThinkReservations?

RoomRaccoon’s support rating is 4.74/5, with reviewers appreciating its responsiveness and dedication, though some mention room for improvement in after-sales care. Testimonials praise the patience and helpfulness of support staff, especially during onboarding.

ThinkReservations scores slightly higher at 4.79/5, with users highlighting its accessible, knowledgeable support team and quick responses. Many reviews note the support team’s proactive approach, especially during setup and integration.

Given recent reviews, ThinkReservations edges out slightly due to its higher support rating and perceived responsiveness.

Edge: ThinkReservations


Which Do Hoteliers Rate Higher: RoomRaccoon or ThinkReservations?

RoomRaccoon’s reviews, especially recent ones, tend to be more positive, with a 97% likelihood to recommend and an average rating of 4.95/5. Its user base in Europe, Africa, and Asia-Pacific indicates broad international satisfaction.

ThinkReservations’ ratings are slightly lower, at 4.88/5, with a focus on North American properties, including small inns and B&Bs. Its users appreciate ease of use and excellent support, but the smaller global review base makes RoomRaccoon the more highly-rated overall.

For overall hoteliers’ satisfaction based on recent feedback, RoomRaccoon holds the higher rating.

Edge: RoomRaccoon


How Much Do RoomRaccoon and ThinkReservations Cost?

RoomRaccoon’s pricing starts at $1,000 per month, with no mention of a trial or freemium options, positioning it as a premium solution. ThinkReservations’ base fee is $1,100 per month, also without a free trial, making both comparable in cost.

Neither offers a monthly per-room fee, and both seem geared toward small to medium properties looking for an all-in-one platform. Given their similar pricing, the decision hinges on features and regional support rather than cost.


What Type of Hotel Should Use RoomRaccoon?

  • Hotels seeking a flexible, feature-rich PMS with integrated channel management and booking engine.
  • Small to medium independent hotels, boutique hotels, and inns aiming for automation and guest engagement.
  • Hotels in regions outside North America, especially in Europe, Africa, or Asia Pacific.
  • Properties planning to scale and needing native features like loyalty programs, multi-currency, and automated upselling.

Not ideal if:

  • Your hotel is a large chain requiring enterprise-level solutions.
  • You operate exclusively in North America and prefer a system with deeper OTA integrations.
  • You need extensive group booking or corporate travel features.

What Type of Hotel Should Use ThinkReservations?

  • Small hotels, B&Bs, and inns primarily in North America, especially those valuing simplicity and quick onboarding.
  • Properties seeking a strong OTA management and upselling features to maximize revenue.
  • Hotels that want a user-friendly, reliable platform with excellent guest communication.
  • Businesses prioritizing automation of routine tasks like check-in, payments, and guest messaging.

Not ideal if:

  • You need multi-region support or multi-currency features.
  • Your hotel is part of a larger chain or has complex multi-property management needs.
  • You require extensive native automation features beyond guest messaging and OTA integrations.

RoomRaccoon vs ThinkReservations: The Bottom Line for Hotels

RoomRaccoon offers a broader feature set, more regional support, and a larger, more recent review base, making it the more comprehensive choice for independent hotels wanting to scale internationally. Its native features, over 300 integrations, and focus on automation appeal to hotels aiming to grow efficiently.

ThinkReservations excels in simplicity, guest communication, and North American OTA management. It is ideal for small, regional properties that prioritize ease of use and quick setup but may fall short in global reach and native automation depth.

For most hotels looking to future-proof their operations with a flexible, feature-rich system, RoomRaccoon is the recommended choice. However, if your focus is on North American markets with straightforward needs, ThinkReservations remains a solid contender.

In conclusion, the decision depends on your property’s location, growth ambitions, and feature requirements. Based on recent and total reviews, RoomRaccoon’s stronger user feedback and richer feature set make it the more reliable option for ambitious independent hoteliers.

How Much Do RoomRaccoon HMS and ThinkReservations All-in-1 HMS Cost?

Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
Starting Price From $1,000/mo From $1,100/mo

Which Features Does RoomRaccoon HMS Have That ThinkReservations All-in-1 HMS Doesn't (and Vice Versa)?

According to HTR's product database, RoomRaccoon HMS and ThinkReservations All-in-1 HMS share 35 features. Here are the key differences — features one has that the other lacks.

Feature RoomRaccoon RoomRaccoon ThinkReservations ThinkReservations
Automated Assignments
Automated reporting
Centralized Messaging
Direct billing
Guest Communication (SMS Messaging)
Guest Messaging
Mobile optimized/responsive
Post-stay emails
Pre-stay emails
Special offers & discounts
Tablet/Kiosk Check-in
Tariffs

Showing top differences. 18 more features differ between these products.

Real-World Results: RoomRaccoon vs ThinkReservations by Business Goal

We analyzed 16 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
RoomRaccoon Buff and Fellow Small
+ 60% increase in RevPAR in a year by implementing RoomRaccoon
+ �s dynamic pricing tools.
+ 781% ROI on RaccoonUpsell subscription - RoomRaccoon

"Yield rules have helped us optimise our rates and our occupancy immensely. The ones we found most crucial were setting up yield rules for last minute bookings, to increase our occu..."

Frikkie du Toit
Frikkie du Toit
Hotel Owner
ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
RoomRaccoon O'Two Boutique Hotel Small
+ 307% ROI on Annual RaccoonUpsell subscription just from ancillary revenue
+ 46% direct bookings
+ Reduced human error by automating payments

"The automation of the payment system - from the guests receiving their invoice, the booking confirmation, and the payment being automatically accredited to the reservation - has le..."

Jayson van Noordwyk
Jayson van Noordwyk
General Manager
ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
RoomRaccoon Steenhof Suites Small
+ 1836% ROI on RaccoonUpsell
+ 50% of guests check-in online
+ 127% increase in RevPAR

"Most of our guests travel from far, and they might be tired when they arrive, so they might not always think about the extra things they might need - like a bathrobe and slippers...."

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

RoomRaccoon vs ThinkReservations: The Bottom Line

RoomRaccoon
RoomRaccoon
4.9/5 from 572 reviews

What hoteliers love

Ease of Use 100% positive

Many users praise RoomRaccoon for its user-friendly interface and intuitive design, which reduces training time and allows smooth integration into dai... Many users praise RoomRaccoon for its user-friendly interface and intuitive design, which reduces training time and allows smooth integration into daily operations, thereby improving overall efficiency.

Customer Service 63% positive

While some users commend the support team's responsiveness and expertise, others criticize the lack of after-sales care and response efficiency, indic... While some users commend the support team's responsiveness and expertise, others criticize the lack of after-sales care and response efficiency, indicating inconsistencies in customer service quality.

Continuous Improvement 67% positive

Users appreciate RoomRaccoon's ongoing development, including AI enhancements, which have contributed to improved sales and operational function, show... Users appreciate RoomRaccoon's ongoing development, including AI enhancements, which have contributed to improved sales and operational function, showcasing commitment to long-term adaptability.

Where hoteliers push back

Critical Issues 100% negative

Several reviews point out critical issues such as ineffective after-sales support and unresolved technical problems, significantly affecting user sati... Several reviews point out critical issues such as ineffective after-sales support and unresolved technical problems, significantly affecting user satisfaction and trust in the system.

Pricing Concerns 100% negative

The system's pricing is seen as steep by some users, especially those with seasonal businesses, impacting their decision-making despite the perceived... The system's pricing is seen as steep by some users, especially those with seasonal businesses, impacting their decision-making despite the perceived value of included features.

Ranks higher for

Extended Stay #3 vs #9
Hostels #4 vs #18
Other #3 vs #11
AR #4 vs #6

Unique capabilities

Special offers & discounts Post-stay emails Pre-stay emails Automated reporting Tariffs
4.9/5 ease of use 4.7/5 support 88 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 350 reviews

What hoteliers love

Technical Support Limitations 100% positive

A few reviews suggested limitations in technical support, specifically mentioning non-24/7 availability and response delays. Users occasionally felt i... A few reviews suggested limitations in technical support, specifically mentioning non-24/7 availability and response delays. Users occasionally felt improvements could be made in this area for quicker resolutions.

User-Friendly Interface 100% positive

The interface is intuitive and easy to navigate for staff and customers. This transparency ensures a smooth booking process and simplifies management... The interface is intuitive and easy to navigate for staff and customers. This transparency ensures a smooth booking process and simplifies management tasks, benefiting tech and non-tech-savvy users alike.

Guest Communication 77% positive

The platform supports automated messaging, customizable email templates, and guest reviews post-stay, enhancing guest engagement and satisfaction. It... The platform supports automated messaging, customizable email templates, and guest reviews post-stay, enhancing guest engagement and satisfaction. It effectively facilitates pre, during, and post-visit communication.

Where hoteliers push back

Calendar Functionality 40% negative

The calendar functionality, although strong, was noted to lack continuous scrolling capabilities, sometimes complicating long-term planning and requir... The calendar functionality, although strong, was noted to lack continuous scrolling capabilities, sometimes complicating long-term planning and requiring date input for navigation.

Ranks higher for

Large (75-199 rooms) #2 vs #4
Mid-Size (25-74 rooms) #5 vs #8
X-Large (200+ rooms) #1 vs #8
X-Small (< 10 rooms) #2 vs #4

Unique capabilities

Guest Messaging Direct billing Guest Communication (SMS Messaging) Centralized Messaging Tablet/Kiosk Check-in
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Frequently Asked Questions About RoomRaccoon HMS vs ThinkReservations All-in-1 HMS

Can RoomRaccoon HMS replace ThinkReservations All-in-1 HMS?

It depends on your requirements. RoomRaccoon HMS and ThinkReservations All-in-1 HMS share many core Hotel Management Software features, but each has unique capabilities. RoomRaccoon HMS offers 88 verified integration partners, while ThinkReservations All-in-1 HMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. RoomRaccoon HMS leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do RoomRaccoon HMS or ThinkReservations All-in-1 HMS offer a free plan?

RoomRaccoon HMS: No. ThinkReservations All-in-1 HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank RoomRaccoon HMS and ThinkReservations All-in-1 HMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. RoomRaccoon has an HT Score of 86 and ThinkReservations has 87. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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