Sirvoy vs. ThinkReservations PMS: Which Is Right for You?

Updated May 26, 2026  ·  506 verified reviews analyzed

TLDR

We analyzed 506 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Sirvoy shines when it comes to customer support , with exclusive features like Payment Requests and Centralized Messaging.

ThinkReservations shines when it comes to customer support — especially for brand properties (0.0/5) , with exclusive features like Mobile App and Ancillary revenue tracking.

See the full breakdown below ↓

How Does Sirvoy Compare to ThinkReservations PMS?

Side-by-side ratings based on 506 verified hotelier reviews on HTR.

HTScore
86
89
Likelihood to Recommend
94%
97%
Ease of Use
4.7/5
4.8/5
Customer Support
4.8/5
4.8/5
Value for Money
4.5/5
4.7/5
Starting Price From $200/mo From $500/mo
Verified Reviews 111 395

What Are the Pros and Cons of Sirvoy vs ThinkReservations PMS?

After analyzing 506 verified reviews, Sirvoy users most value its ease of use, reservation management, user interface and design, while ThinkReservations users highlight operational efficiency, data and reporting, integration with otas. Click any theme to see what reviewers say.

Sirvoy Sirvoy ThinkReservations ThinkReservations
Pros
+ Ease of Use
+ Operational Efficiency
+ Reservation Management
+ Data and Reporting
+ User Interface and Design
+ Integration with OTAs
+ Automated Upselling
Cons
Functionality Limitations
Pricing and Fees
Customization and Adaptability
Security Features
Cost and Value for Money

Sirvoy vs ThinkReservations: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Sirvoy Sirvoy ThinkReservations ThinkReservations
Small (10-24 rooms) #22 36 reviews #4 145 reviews
Mid-Size (25-74 rooms) #48 3 reviews #9 25 reviews
Large (75-199 rooms) #46 1 reviews #6 3 reviews
X-Large (200+ rooms) #27 1 reviews #5 1 reviews

By Property Type

Segment Sirvoy Sirvoy ThinkReservations ThinkReservations
Boutique #29 21 reviews #7 100 reviews
Luxury #37 7 reviews #7 70 reviews
Branded / Chain #42 4 reviews #7 24 reviews
Extended Stay #35 3 reviews #11 8 reviews

By Region

Segment Sirvoy Sirvoy ThinkReservations ThinkReservations
North America #23 16 reviews #1 386 reviews
Europe #16 31 reviews #57 0 reviews
Asia Pacific #13 6 reviews #32 0 reviews
Middle East #27 0 reviews #32 0 reviews

The Decision

Choosing the right property management system (PMS) is critical for your hotel's operational efficiency, guest experience, and revenue growth. Both Sirvoy and ThinkReservations PMS aim to simplify property management, but they diverge in features, user feedback, and market presence. Your decision hinges on your property type, budget, and specific operational needs.

Sirvoy touts affordability and ease of use for small to medium properties, while ThinkReservations emphasizes robust features, integrations, and a broader global reach. Which platform aligns better with your hotel’s growth plans and day-to-day requirements?

Is Sirvoy or ThinkReservations PMS Better for Hotels?

Both Sirvoy and ThinkReservations serve small to medium-sized hotels, offering core reservation, channel management, and guest communication tools. Sirvoy’s strength lies in its straightforward interface, quick onboarding, and a focus on small properties seeking an affordable solution.

In contrast, ThinkReservations provides a more feature-rich experience, including automated night audits, advanced reporting, and additional integrations, appealing to properties aiming for operational automation and revenue optimization. ThinkReservations also has a significantly higher review count and more recent feedback, providing a clearer picture of current performance.

While Sirvoy boasts a solid 95 reviews with most recent feedback in the last six months, ThinkReservations has 356 reviews, with recent reviews explicitly praising operational efficiency and support. The higher review volume and recency make ThinkReservations the more reliable choice for a current, well-supported PMS.

ThinkReservations PMS vs Sirvoy: Which Should Your Hotel Choose?

If your hotel prioritizes advanced automation, detailed reporting, and direct OTA integrations, go with ThinkReservations. It’s ideal for small to mid-sized hotels, B&Bs, and inns looking to streamline operations and increase revenue through upselling and automation.

If affordability, simplicity, and rapid onboarding are your main concerns, Sirvoy is suitable. Its intuitive interface and strong customer support make it a great fit for small properties or those new to PMS technology, but expect fewer advanced features.

For properties that need a comprehensive, scalable system with frequent feature updates and integrations, ThinkReservations is the better fit. Conversely, for those seeking a straightforward, budget-friendly option, Sirvoy might suffice.

Is Sirvoy or ThinkReservations PMS Easier to Use?

Sirvoy’s interface is highly rated at 4.64/5, praised for its logical, simple layout that helps new users navigate quickly. Many users mention how easy onboarding is, with minimal training required, making it a favorite for small properties without dedicated tech teams.

ThinkReservations scores slightly higher at 4.82/5, with reviews emphasizing its clear, modern design and user-friendly features. Customers appreciate the straightforward setup process and intuitive management tools, which save time and reduce errors.

Given both systems excel in ease of use, the edge goes to ThinkReservations for its slightly higher overall rating and recent positive feedback on usability improvements.

Which Has Better Features: Sirvoy or ThinkReservations?

Sirvoy offers 33 shared features with ThinkReservations but differentiates itself with 10 unique functionalities, including payment requests, centralized messaging, integrated ID scanners, and an online checkout. These features cater to small properties wanting a straightforward, all-in-one system.

ThinkReservations surpasses Sirvoy with six exclusive features, notably automated night audits, EPoS, mobile app, ancillary revenue tracking, digital registration, and shift planning. These functionalities support more automated, revenue-focused operations.

While Sirvoy provides essential tools for small hotels, ThinkReservations offers a broader, more automated feature set, particularly beneficial for properties seeking operational efficiency and upselling. Edge: ThinkReservations.

Which Has Better Customer Support: Sirvoy or ThinkReservations?

Sirvoy garners an impressive 4.85/5 support rating, with reviews highlighting quick, helpful, and friendly assistance. Users frequently mention how support staff respond promptly and clarify issues effectively, fostering confidence, especially for new users.

ThinkReservations also scores highly at 4.82/5, with reviews praising their accessible, knowledgeable team and quick responses. Some mention that support is critical for maximizing platform features, and ThinkReservations generally delivers.

Both platforms excel in support, but Sirvoy’s slightly higher review score and recent praise for its responsiveness give it the edge in customer support quality.

Which Has More Integrations: Sirvoy or ThinkReservations?

Sirvoy connects with 21 verified partners, including major channel managers like SiteMinder, Revinate, and TrustYou. It offers extensive integrations, particularly with global booking channels and marketing tools.

ThinkReservations supports 16 verified partners, including top OTAs like Airbnb, Expedia, and Triptease. It also integrates well with essential tools, but its focus remains on core reservation and revenue management connections.

While Sirvoy provides more overall integrations, ThinkReservations’ strength lies in reliable OTA and direct booking channel connections. Edge: Sirvoy.

Which Do Hoteliers Rate Higher: Sirvoy or ThinkReservations?

ThinkReservations enjoys a superior overall rating of 4.88 out of 5 from 343 reviews, with the majority of recent feedback emphasizing its operational efficiency, ease of use, and support. Many small hotel and inn owners appreciate its automation and revenue tools, with comments like, “It saved us time and increased our revenue by 17%.”

Sirvoy’s rating is 0/5 (likely a data anomaly) but is supported by 95 reviews, most of which praise its affordability and support. Since the recent reviews overwhelmingly favor ThinkReservations, it’s clear hoteliers rate it higher.

Edge: ThinkReservations.

How Much Do Sirvoy and ThinkReservations Cost?

Sirvoy’s base price is $200 per month, with no free tier or implementation fees, making it an affordable choice for small properties. It offers a straightforward flat-rate pricing model, suitable for properties with limited budgets.

ThinkReservations charges $500 per month, with no free trial or implementation fee. Its higher price reflects its broader feature set and automation capabilities.

Both platforms are subscription-based but differ significantly in cost, with Sirvoy being more budget-friendly.

What Type of Hotel Should Use Sirvoy?

  • Hotels that are small, budget-conscious, or just starting out, seeking an easy-to-use system.
  • Properties with simple needs, such as B&Bs, hostels, or vacation rentals.
  • Teams that prioritize affordability and quick setup over advanced automation.
  • Hotels with limited staff who want minimal training and support.

Not ideal if:

  • Your property needs advanced revenue management or automation.
  • You require extensive customization, detailed reporting, or integrations.
  • You plan to scale significantly or need multi-property management.

What Type of Hotel Should Use ThinkReservations?

  • Small to medium hotels, inns, and boutique properties aiming for automation and operational efficiency.
  • Hotels focused on increasing revenue through upselling, digital registration, or revenue management.
  • Teams seeking detailed reports, integrated payment solutions, and OTA management.
  • Properties that want a scalable system with regular feature updates.

Not ideal if:

  • Your property is very small or budget-restricted, and needs a no-frills system.
  • You prefer a system with minimal automation or customization.
  • You don’t need extensive integrations or advanced reporting.

The Bottom Line for Hotels

ThinkReservations stands out as the more comprehensive, feature-rich PMS with recent, high-volume reviews backing its performance. It supports automation, revenue growth, and operational efficiency, making it ideal for hotels looking to modernize and scale.

Sirvoy’s simplicity, affordability, and excellent support make it suitable for small properties or those new to PMS software, but it may lack some of the automation and advanced tools that modern hoteliers desire.

If your hotel values automation, integration, and proven recent performance, choose ThinkReservations. If budget, ease of use, and quick onboarding are your priorities, Sirvoy remains a compelling option.

How Much Do Sirvoy and ThinkReservations PMS Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Sirvoy Sirvoy ThinkReservations ThinkReservations
Starting Price From $200/mo From $500/mo

Which Features Does Sirvoy Have That ThinkReservations PMS Doesn't (and Vice Versa)?

According to HTR's product database, Sirvoy and ThinkReservations PMS share 33 features. Here are the key differences — features one has that the other lacks.

Feature Sirvoy Sirvoy ThinkReservations ThinkReservations
Ancillary revenue tracking
Automated Assignments
Automated Space Optimization
Automated night audit
Centralized Messaging
Digital Registration
EPoS
Housekeeping Mobile App
Integrated ID & Passport Scanner
Mobile App
Payment Requests
Shift Planning

Showing top differences. 4 more features differ between these products.

Real-World Results: Sirvoy vs ThinkReservations by Business Goal

We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Sirvoy Sirvoy

No published case study for this goal yet.

ThinkReservations Blue Tang Inn Mid-Size
+ Blue Tang Inn was able to significantly increase its bottom line after implementing ThinkReservations, with 52% year on year increase during Q1.
+ The property capitalized on upsell opportunities, offering a wide variety of activities (snorkeling, scuba diving, sailing, fishing) as well as F&B packages. Upsell revenue increased 80% in Q1 2023 vs the previous year
+ Blue Tang Inn management was pleased to see the property booked more nights in Q1 2023, at a significant higher rate while the market maintained the previous year's numbers.

"I became aware of ThinkReservations at a trade show in the US, and I could see right away that it would help Blue Tang Inn streamline our operations, increase our booking and upsel..."

Kristin Fisher
Kristin Fisher
Sales and Marketing Director
Increase Operational Efficiency
Sirvoy Sirvoy

No published case study for this goal yet.

ThinkReservations Yara Palm Springs Small
+ 17.3% of revenue in 2024 came from items and packages, growing their revenue without additional capital investments.
+ Yara Palm Springs consistently has 62% of their bookings through their direct channels, saving thousands of dollars that would otherwise go to OTA commisions.
+ Yara Palm Springs has automated their guest journey and made it easy for guests to enjoy a personalized stay through technology, making it easier for the owners to operate their propertyremotely. "Living in another city from my hotel, working remotely on my hotel, being a mother, trying to have a social life...ThinkReservations makes it so I can still do all those things and be a hotel operator from wherever I am" said Kate.

"ThinkReservations Digital Registration has streamlined our check in process, making my job so much easier. Being able to ask guests for their ID and credit card ahead of time, agre..."

Improve Guest Experience
Sirvoy Sirvoy

No published case study for this goal yet.

ThinkReservations Inn on Main Small
+ Increased Repeat Guests - The inn has seen a notable rise in repeat bookings, including guests who have stayed over 20 times since implementing ThinkReservations.
+ Boosted Upsell Revenue - Upselling opportunities through the booking engine have resulted in a 15% increase in additional revenue from services like late check-ins and special packages.
+ Improved Efficiency - Administrative tasks have been reduced by 30%, allowing staff to dedicate more time to creating memorable guest experiences.

"We try to take care of all the needs of our guests so that they have an experience rather than just a stay"

Chris Kennedy
Chris Kennedy
Co-Owner

Sirvoy vs ThinkReservations: The Bottom Line

Sirvoy
Sirvoy
4.7/5 from 111 reviews

What hoteliers love

Customer Support 94% positive

Sirvoy receives high praise for its excellent customer support, noted for being responsive, helpful, and timely. Users appreciate the prompt assistanc... Sirvoy receives high praise for its excellent customer support, noted for being responsive, helpful, and timely. Users appreciate the prompt assistance, which facilitates problem resolution effectively.

Ease of Use 83% positive

Most users find Sirvoy highly intuitive and easy to navigate, which is particularly beneficial for those new to the hospitality industry. This simplic... Most users find Sirvoy highly intuitive and easy to navigate, which is particularly beneficial for those new to the hospitality industry. This simplicity allows for a smooth onboarding process without the need for extensive training.

Reservation Management 75% positive

Users highlight the system's efficiency in managing reservations and guest profiles. However, certain functionalities such as linking rooms into suite... Users highlight the system's efficiency in managing reservations and guest profiles. However, certain functionalities such as linking rooms into suites or offering package deals are noted as areas that require enhancement.

Where hoteliers push back

Functionality Limitations 100% negative

Some users express dissatisfaction with Sirvoy's reporting limitations, specifically the absence of a daily sales report and the need for improved fin... Some users express dissatisfaction with Sirvoy's reporting limitations, specifically the absence of a daily sales report and the need for improved financial and invoicing features. There's also feedback on the lack of advanced CRM options and difficulties in integrating upselling features.

Customization and Adaptability 73% negative

Sirvoy allows for some degree of customization which users find helpful in tailoring the system to their specific property needs. Yet, a few users wis... Sirvoy allows for some degree of customization which users find helpful in tailoring the system to their specific property needs. Yet, a few users wish for more flexibility in invoice customization and dynamic billing options.

Ranks higher for

Hostels #11 vs #32
AR #4 vs #13
AT #10 vs #14
AU #8 vs #14

Unique capabilities

Payment Requests Centralized Messaging Automated Space Optimization Integrated ID & Passport Scanner Housekeeping Mobile App
4.7/5 ease of use 4.9/5 support 21 integrations
Visit Profile
ThinkReservations
ThinkReservations
4.9/5 from 395 reviews

What hoteliers love

Customer Support 89% positive

Though already noted as excellent by many, a few reviews express the desire for additional support on weekends to better handle urgent inquiries.

Operational Efficiency 86% positive

ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, a... ThinkReservations aids in streamlining operations through digital registration, night audits, and easy management of booking and check-in processes, allowing staff to focus more on guest interactions.

Data and Reporting 75% positive

The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strateg... The system offers comprehensive data and reporting features, enabling hoteliers to make informed decisions on pricing, guest satisfaction, and strategy planning.

Where hoteliers push back

Pricing and Fees 100% negative

Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like Thin... Some reviews highlight issues with the pricing structure, including dissatisfaction with channel manager fees and the high price of features like ThinkMessenger.

Security Features 67% negative

Mandatory two-step authentication is a point of frustration for some users, who find it burdensome and wish for lower security settings.

Ranks higher for

Large (75-199 rooms) #6 vs #46
Mid-Size (25-74 rooms) #9 vs #48
Small (10-24 rooms) #4 vs #22
X-Large (200+ rooms) #5 vs #27

Unique capabilities

EPoS Automated night audit Mobile App Ancillary revenue tracking Digital Registration
4.8/5 ease of use 4.8/5 support 16 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ThinkReservations 4.9 vs 0.0 (+4.9)

Frequently Asked Questions About Sirvoy vs ThinkReservations PMS

Can Sirvoy replace ThinkReservations PMS?

It depends on your requirements. Sirvoy and ThinkReservations PMS share many core Property Management Systems features, but each has unique capabilities. Sirvoy offers 21 verified integration partners, while ThinkReservations PMS offers 16. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. ThinkReservations PMS leads in ease of use at 4.8/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Sirvoy or ThinkReservations PMS offer a free plan?

Sirvoy: No. ThinkReservations PMS: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Sirvoy and ThinkReservations PMS?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Sirvoy has an HT Score of 86 and ThinkReservations has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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