Rethinking Hospitality’s Approach to the Workforce: Unifocus White Paper Tackles Staffing Shortages and Rising Costs
Special report provides practical tips for addressing the industry’s key challenges
Unifocus, the leading provider of workforce management systems to the hotel and hospitality industry, published a proprietary study offering insights into the hotel industry’s ongoing labor shortage and how operators can adapt to achieve and maintain efficiency and profitability. “The Hotelier’s Definitive Guide to Success Amid Staffing Shortages” provides new ways to control costs, optimize staffing efficiency, and reduce turnover to create a sustainable, predictable operations ecosystem.
The white paper outlines new approaches to attracting and retaining talent due to new technology, which has made it easier for hotels to adapt to new trends in worker scheduling and communication. It includes insight into lessons learned from the gig economy, how hotels can retain a high level of service despite fewer available workers, and how to measure the benefits of these strategies over time.
Moneesh Arora, Chief Executive at Unifocus, said, “The current challenges in the hospitality labor market are real, but they're not insurmountable. At Unifocus, we're all about building bridges between recruiting the right talent, retaining valuable team members, controlling costs, and delivering an unforgettable guest experience. With this white paper, we're laying out the blueprint to not just survive these challenges but to thrive together as an industry.”
Labor challenges are endemic to hospitality, with roughly 92 percent of hotels experiencing staffing shortages despite job growth in the second quarter of 2023. Each section of the white paper provides practical insights, real-life examples, and technology solutions that can be tailored to fit the unique needs of individual hotels to address challenges faced by operators in today’s limited labor market.
Bryton Plush, Assistant Director of Finance at the Turtle Bay Resort, said: “Using workforce management technology for scheduling has helped us properly staff our hotel to meet guest demand, and there is a better overall distribution of workloads across the property. These improvements have made our hotel a better workplace and positively impacted our business. This technology also helps us control costs and develop consistent labor standards. Thanks to this technology, our staffing can automatically and dynamically adjust to business demand.”