E-Reg. Card by DOWHAT vs. LIKE MAGIC (Check-in):
Which Is Right for You?

The Decision

Choosing the right contactless check-in solution for your hotel depends on assessing how each platform aligns with your operational needs, guest experience goals, and budget. DOWHAT’s E-Reg Card aims to replace traditional paper registration with a digital, eco-friendly alternative, primarily focusing on streamlining check-in and supporting ESG initiatives. LIKE MAGIC, on the other hand, offers a full suite of guest journey management tools that go beyond check-in, providing a comprehensive guest experience platform. Which solution best fits your hotel’s strategic priorities?

Both products tackle contactless check-in but diverge significantly in scope and maturity. DOWHAT’s platform centers on digital registration with fewer features, while LIKE MAGIC delivers an integrated guest journey, automations, and upsell capabilities. Consider your hotel’s primary goal: is it simple, paperless check-in or a holistic guest engagement platform?

Your decision should also factor in recent reviews and user feedback. LIKE MAGIC boasts 29 reviews with a recent 2 in the past six months, reflecting more current user experiences. DOWHAT has only 14 reviews, none in the last six months, implying less recent feedback. Given this, LIKE MAGIC’s reviews provide a more reliable picture of ongoing performance.

Is DOWHAT or LIKE MAGIC Better for Hotels?

DOWHAT addresses a narrow, specific problem: replacing paper registration cards with a digital solution that aligns with ESG goals. It simplifies the check-in process by enabling electronic registration, reducing waste, and improving operational efficiency. LIKE MAGIC, however, tackles a broader set of challenges, including contactless check-in, digital keys, guest messaging, upselling, and automated task management, making it a more comprehensive platform.

Both solutions aim for contactless interactions, but LIKE MAGIC emphasizes a seamless guest journey covering pre-arrival to post-stay, while DOWHAT concentrates on digital registration. DOWHAT’s appeal lies in its eco-friendly focus and simplicity, ideal if reducing paper waste is your priority. LIKE MAGIC’s strength is in delivering a full guest experience, suitable for hotels seeking automation and personalization.

The core divergence: DOWHAT provides a straightforward check-in solution with 2 unique features, whereas LIKE MAGIC offers 17 shared features plus additional modules. DOWHAT’s limited scope makes it perfect for hotels with minimal digital transformation goals, while LIKE MAGIC’s extensive functionality suits hotels aiming for end-to-end guest engagement.

In summary, if your hotel needs a quick, environmental, and cost-effective check-in upgrade, DOWHAT is adequate. But if your hotel seeks a versatile, guest-centric platform that integrates multiple stages of the guest journey, LIKE MAGIC is the more complete choice.

Edge: LIKE MAGIC.

DOWHAT vs LIKE MAGIC: Which Should Your Hotel Choose?

If your hotel’s primary concern is reducing paper waste and streamlining check-in processes, DOWHAT’s E-Reg Card is the clear winner. It’s designed for operations that want a simple, eco-friendly registration process without much complexity—perfect for hotels with limited digital infrastructure or a focus on sustainability.

Conversely, if you need a platform that enhances overall guest satisfaction through contactless check-in, digital keys, messaging, and upsell opportunities, LIKE MAGIC is the better fit. It’s well-suited for hotels aiming to modernize operations, increase revenue, and deliver personalized experiences across multiple touchpoints.

Property types that benefit most from DOWHAT include hotels emphasizing ESG initiatives, small boutique properties, or hostels seeking minimal tech. It’s ideal if your team prioritizes environmental impact and straightforward check-in workflows.

LIKE MAGIC works best for extended stay hotels, boutique hotels, and properties with a focus on guest engagement, revenue growth, and operational automation. It’s suited for hotels with larger or more tech-savvy teams ready to adopt an all-in-one guest management suite.

If your hotel’s strategy involves digital transformation at multiple levels, LIKE MAGIC offers a broader set of features. But if your goal is a simple, paperless registration aligned with sustainability goals, DOWHAT is sufficient.

Edge: LIKE MAGIC.

Is DOWHAT or LIKE MAGIC Easier to Use?

DOWHAT’s platform boasts a high ease of use rating at 4.79/5, emphasizing a straightforward registration process and collaboration tools. Its onboarding is rated 4.5/5, suggesting a smooth setup, though its limited features mean less complexity for staff training.

LIKE MAGIC scores slightly higher in ease of use, rated 4.9/5, with reviews praising its intuitive guest interface and streamlined check-in. Its onboarding process is rated 4.78/5, and users highlight its minimal learning curve despite broader functionality.

In terms of staff adoption, LIKE MAGIC’s comprehensive interface and automation features can be more challenging initially but tend to result in more significant operational efficiencies once mastered. DOWHAT’s simplicity makes it easier for teams to get started quickly.

Edge: LIKE MAGIC.

Which Has Better Features: DOWHAT or LIKE MAGIC?

DOWHAT offers 2 unique features: Easy Room Selection and Automatic Translations, focused solely on simplifying check-in and multilingual support. It provides a digital registration card that replaces paper forms, making it ideal for ESG-focused hotels.

LIKE MAGIC offers a total of 17 shared features, including contactless check-in, digital keys, messaging, upselling, and automation. It also includes features like a guest journey app, personalized communication, and integrated revenue opportunities, providing a broader operational toolkit.

The key difference is scope: DOWHAT’s features are centered on replacing paper registration, while LIKE MAGIC’s extend across the entire guest experience. If your hotel requires a comprehensive platform with multiple functionalities, LIKE MAGIC’s feature set is the clear leader.

Edge: LIKE MAGIC.

Which Has Better Customer Support: DOWHAT or LIKE MAGIC?

DOWHAT’s support rating is 4.71/5, with reviews indicating good service, but no recent feedback or detailed comments are available. Its smaller user base suggests limited support resources and fewer opportunities for rapid issue resolution.

LIKE MAGIC scores marginally higher with a 4.83/5 rating, supported by reviews praising responsive, helpful support. Recent case studies show rapid onboarding and training, especially in high-efficiency hotels like Zipper Hotel, where support was integral to success.

Given the more recent reviews and larger user base, LIKE MAGIC’s support appears more reliable and better suited to hotels seeking ongoing assistance.

Edge: LIKE MAGIC.

Which Has More Integrations: DOWHAT or LIKE MAGIC?

DOWHAT integrates with 2 verified partners, including Oracle Hospitality, and has only one shared integration with LIKE MAGIC. Its limited integrations could restrict connectivity with existing hotel management systems or third-party tools.

LIKE MAGIC offers 10 verified partners, including popular PMS and digital key providers such as 4SUITES, Mews, and SALTO Systems. Its broader integration ecosystem allows hotels to connect seamlessly with various operational and revenue tools.

For hotels prioritizing extensive system connectivity, LIKE MAGIC’s richer integration options make it the clear choice.

Edge: LIKE MAGIC.

Which Do Hoteliers Rate Higher: DOWHAT or LIKE MAGIC?

LIKE MAGIC’s recent reviews and higher overall ratings (73.66/100 in HTTR Score, 4.9/5 in ease of use, 4.83/5 in support) reflect a more positive reception. Its 29 reviews, with two in the last six months, offer current insights, and a 99% likelihood to recommend indicates strong satisfaction.

DOWHAT has only 14 reviews, all older and unverified in recent months, with a low overall rating of 0/5. This significantly diminishes confidence in its ongoing performance or support quality.

Therefore, hoteliers rate LIKE MAGIC higher, especially given its active user base and recent feedback.

Edge: LIKE MAGIC.

How Much Do DOWHAT and LIKE MAGIC Cost?

DOWHAT is priced at a flat $400, with no freemium or trial options noted. Its straightforward pricing makes it accessible for hotels seeking a simple, low-cost digital registration solution.

LIKE MAGIC costs $700 per month, with no mention of discounts or trial periods. Its higher price reflects its broader feature set and integration capabilities, appealing to hotels wanting a comprehensive guest management platform.

Your choice depends on budget and feature needs: DOWHAT offers a lower-cost, targeted solution, while LIKE MAGIC provides extensive features at a premium.

What Type of Hotel Should Use DOWHAT?

Hotels that:

• Prioritize sustainability and ESG initiatives.
• Require a straightforward, digital registration process.
• Have limited digital infrastructure or staff training resources.
• Focus on reducing operational costs with minimal complexity.
• Host small to mid-sized properties or hostels seeking basic contactless check-in.

Not ideal if:

• Your hotel needs a full guest journey platform.
• You require automation beyond registration.
• You operate multiple properties with complex guest engagement needs.
• Your team is looking for extensive customization or integrations.

DOWHAT suits hotels looking for a quick, eco-friendly upgrade rather than a comprehensive digital guest experience.

What Type of Hotel Should Use LIKE MAGIC?

Hotels that:

• Want a complete guest experience platform.
• Need automation, upselling, and personalized communication.
• Seek to reduce staffing levels with integrated automation.
• Aim to enhance guest engagement from booking to post-stay.
• Operate boutique hotels, extended stay, or properties with tech-forward strategies.

Not ideal if:

• Your primary goal is a simple, paperless check-in.
• You have limited budgets or prefer minimal software investments.
• Your property is small and doesn’t require extensive guest management features.
• You prefer a basic solution without automation or personalization.

LIKE MAGIC is best for hotels committed to a high level of guest engagement, operational automation, and revenue growth.

Edge: LIKE MAGIC.

The Bottom Line for Hotels

Core Difference: DOWHAT offers a straightforward digital registration tool designed for eco-conscious hotels. LIKE MAGIC provides an extensive guest journey platform that integrates contactless check-in, automation, and upselling.

When to Choose DOWHAT: If your hotel wants a simple, cost-effective way to eliminate paper registration and support ESG goals, DOWHAT is the right fit. Its low price point and ease of use make it suitable for small properties or those new to digital check-in.

When to Choose LIKE MAGIC: For hotels seeking a broad, integrated platform that enhances guest experiences across all touchpoints and reduces staffing through automation, LIKE MAGIC is the superior choice. Its higher ratings, recent reviews, and extensive features position it as the more reliable, scalable solution.

Final Verdict: While DOWHAT serves a niche with its eco-focused registration platform, LIKE MAGIC’s broader capabilities, recent positive reviews, and extensive integrations make it the better all-around choice for modern hotels aiming to elevate guest engagement and operational efficiency.