The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 243 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Guest Service shines when it comes to guest engagement and satisfaction , with exclusive features like Mobile Checkin and Payments.
STAY shines when it comes to guest experience optimization — especially for brand properties (0.0/5) , with exclusive features like Mobile App and Mobile Checkout.
Side-by-side ratings based on 243 verified hotelier reviews on HTR.
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| Starting Price | From $300/mo | From $300/mo |
| Verified Reviews | 28 | 215 |
After analyzing 243 verified reviews, Guest Service users most value its guest engagement and satisfaction, operational efficiency, real-time feedback and surveys, while STAY users highlight guest experience optimization, mobile and user experience, operational efficiency. Click any theme to see what reviewers say.
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Guest engagement and satisfaction
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Guest Experience Optimization
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Operational efficiency
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Mobile and User Experience
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Real-time feedback and surveys
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Operational Efficiency
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Personalized services and recommendations
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Support and Service
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Integration challenges
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CMS and Customization
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Feature requests
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Integration Capabilities
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Learning curve
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Analytics and Reporting
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How each product ranks among Hotel Guest Apps vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #22 1 reviews | #9 10 reviews |
| Mid-Size (25-74 rooms) ▾ | #17 7 reviews | #4 83 reviews |
| Large (75-199 rooms) ▾ | #7 13 reviews | #2 89 reviews |
| X-Large (200+ rooms) ▾ | #8 6 reviews | #2 24 reviews |
By Property Type
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| Boutique ▾ | #18 7 reviews | #2 77 reviews |
| Luxury ▾ | #12 17 reviews | #2 88 reviews |
| Branded / Chain ▾ | #11 10 reviews | #3 91 reviews |
| Extended Stay ▾ | #13 2 reviews | #6 7 reviews |
By Region
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| North America ▾ | #24 0 reviews | #5 27 reviews |
| Europe ▾ | #23 2 reviews | #3 112 reviews |
| Asia Pacific | — | #6 3 reviews |
| Middle East ▾ | #2 26 reviews | #7 2 reviews |
When choosing a guest engagement platform, your hotel needs a solution that improves guest satisfaction, streamlines operations, and integrates seamlessly with existing systems. Guest Service by Guest Service and STAY Guest App both aim to fulfill these needs but approach them differently. While Guest Service emphasizes end-to-end guest management with robust features like mobile check-in and payments, STAY focuses heavily on operational efficiency and real-time service updates. Which one aligns better with your hotel’s priorities?
Both platforms aim to elevate your guest experience and optimize workflows, yet their strengths and target segments differ significantly. Guest Service, with its more extensive reviews and recent data, appears more established in the market, especially among luxury hotels and resorts. But does that mean it’s the better choice for your property? Let’s examine their core differences.
Guest Service and STAY both serve to digitize guest interactions but tackle different aspects of the hotel experience. Guest Service excels in guest engagement, offering features like mobile check-in, payments, and multi-language interfaces, aiming to increase guest loyalty and satisfaction. STAY, on the other hand, concentrates on operational efficiencies such as reducing front desk queues, streamlining staff workflows, and providing real-time updates for services like room service and reservations.
While Guest Service has a smaller review base (26 reviews, no recent data), it boasts a high NPS score of 9.77/10, indicating strong customer loyalty and satisfaction. Conversely, STAY, with over 200 reviews and more recent feedback, has a slightly lower overall rating of 3/5 but demonstrates widespread adoption across major hotel chains. Does your hotel prioritize guest-facing features or operational automation? Which approach aligns with your strategic goals?
If your hotel needs a comprehensive guest engagement system that enhances direct guest communication, personalized services, and upselling, Guest Service is the superior choice. Its features like mobile check-in, payments, and multi-platform support make it ideal for luxury properties, resorts, and hotels aiming for high guest satisfaction and loyalty.
If operational efficiency, reducing wait times, and digitizing internal processes are your priority—especially for large-scale chains—STAY is the better fit. Its strengths lie in streamlining staff workflows, providing real-time service updates, and integrating with numerous property management systems. Consider your property type and your primary objectives when choosing.
Guest Service scores a near-perfect 4.85/5 for ease of use, reflecting its intuitive interface and seamless onboarding process. Many users praise its guest-oriented UI, noting that staff adoption is straightforward after initial training. Support ratings are also high, with a 4.65/5 for customer support, and reviews highlight its quick adaptation and reliable service.
STAY also scores well, with a 4.78/5 ease of use rating. Its user-friendly CMS and mobile app have been praised for simplicity, enabling staff to manage content and updates with minimal training. Customer support is slightly higher at 4.83/5, and users mention its straightforward implementation and helpful team.
Edge: Guest Service.
Guest Service offers unique features like mobile check-in and integrated payments, which STAY lacks. It provides two exclusive functionalities that cater directly to guest interactions, simplifying the check-in process and enabling secure transactions from mobile devices.
STAY, meanwhile, boasts five features exclusive to its platform: mobile app, chatbot, automated replies, message routing, and mobile checkout. These features enhance operational communication, automate routine tasks, and support 24/7 guest engagement.
Both platforms share nine core features, including real-time updates and multi-channel communication. However, if your focus is on self-service check-in and payment processing, Guest Service has an edge. Conversely, if automation and messaging are paramount, STAY’s additional features make it more comprehensive.
Edge: STAY.
Guest Service’s support ratings are solid, with a 4.65/5, and reviews mention its responsiveness and helpfulness. Hoteliers appreciate the quick issue resolution, especially when implementing complex integrations, though some note a learning curve with extensive features.
STAY’s customer support scores slightly higher at 4.83/5. Many reviewers praise their promptness, especially in onboarding and troubleshooting. Some hotels report occasional delays in report updates but generally find STAY’s support reliable.
Given the recent reviews and larger customer base, STAY’s support appears more consistent and responsive.
Edge: STAY.
STAY integrates with 20 verified partners, including major systems like Hotelkit, Apaleo, and Winhotel, offering more flexibility for complex hotel ecosystems. It also shares key integrations with Guest Service, such as Oracle Hospitality, Mews, and Vingcard.
Guest Service has five verified partner integrations, including Oracle Hospitality and Mews, but fewer options overall. If your hotel relies on a broader or more specific set of systems, STAY’s extensive integration network provides a distinct advantage.
Edge: STAY.
Despite Guest Service’s high NPS score of 9.77/10, the limited number of reviews (26, with no recent feedback) makes it less representative. Luxury hotels and resorts that have used Guest Service praise its guest engagement, but newer reviews are absent.
STAY, with over 200 reviews and a 3/5 rating, receives mixed feedback. However, recent reviews highlight its ease of use, operational benefits, and support, especially among large hotel chains.
Given the volume and recency of reviews, STAY’s ratings are more reliable and reflective of current user satisfaction.
Edge: STAY.
Both platforms are priced at a base rate of $300 per month without additional implementation fees or trial options. Neither offers freemium models or tiered pricing, so costs are straightforward but may vary based on specific hotel needs or additional integrations.
Not ideal if:
Not ideal if:
Guest Service is a comprehensive guest engagement platform that excels in personalized guest interactions, mobile check-in, and payments. Its smaller review base and lack of recent feedback make it a less current choice, but its high satisfaction scores among early adopters highlight its strengths.
STAY, with more recent reviews, a broader feature set, and extensive integrations, is better suited for large hotels and chains focused on operational efficiency and real-time service management. Its ease of use and support also stand out, making it a reliable choice for hotels seeking scalable solutions.
If your hotel prioritizes high-touch guest engagement, especially in luxury or resort settings, Guest Service offers targeted features that can boost loyalty. For properties seeking to streamline internal processes, reduce wait times, and enhance staff workflows, STAY provides a more comprehensive, integrated platform.
In conclusion, the decision hinges on your hotel’s primary goal: elevating guest engagement or optimizing operations. Given the larger, more recent review footprint, STAY is the stronger overall choice for most hotels today, especially those with complex systems and larger portfolios.
Hotel Guest Apps pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $300/mo | From $300/mo |
According to HTR's product database, Guest Service and STAY Guest App share 9 features. Here are the key differences — features one has that the other lacks.
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| Automated Replies | ||
| Chatbot | ||
| Message Routing | ||
| Mobile App | ||
| Mobile Checkin | ||
| Mobile Checkout | ||
| Payments |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Thanks to STAY, we offer our guests an interaction tool with our staff. We can make real-time decisions with it. This simplifies our staff's duties at the same time. The guest expe..."
No published case study for this goal yet.
"Implementing STAY contributed to a significant increase in our revenue and customer satisfaction. The app pays for itself. We have seen significant increases in consumption for all..."
What hoteliers love
Guests appreciate the app's ability to improve engagement through features like real-time feedback, mobile check-in, and personalized services. These... Guests appreciate the app's ability to improve engagement through features like real-time feedback, mobile check-in, and personalized services. These functionalities have led to higher satisfaction ratings and more positive reviews.
The app's operational tools, like check-in and housekeeping automation, save significant time and streamline workflow. This allows staff to focus more... The app's operational tools, like check-in and housekeeping automation, save significant time and streamline workflow. This allows staff to focus more on personalized guest interactions, further enhancing the guest experience.
Real-time feedback and surveys allow hotels to quickly address any issues and improve services. This feature has been instrumental in increasing guest... Real-time feedback and surveys allow hotels to quickly address any issues and improve services. This feature has been instrumental in increasing guest satisfaction and optimizing service delivery.
Where hoteliers push back
Some reviews mention the need for more extensive custom integrations to align with specific operational needs, particularly in luxury hotels where tai... Some reviews mention the need for more extensive custom integrations to align with specific operational needs, particularly in luxury hotels where tailored services are essential.
Users expressed a desire for additional feature integrations, including AI-driven personalized recommendations, transportation services, and further a... Users expressed a desire for additional feature integrations, including AI-driven personalized recommendations, transportation services, and further automation capabilities for guest interactions.
Ranks higher for
Unique capabilities
What hoteliers love
Multiple reviews highlight how STAY dramatically enhances guest experience by providing digital and sustainable ways for guests to access information... Multiple reviews highlight how STAY dramatically enhances guest experience by providing digital and sustainable ways for guests to access information and services. Features like real-time updates, mobile service ordering, and the ability to make restaurant reservations reduce wait times and provide convenience.
The app's user interface and mobile experience are lauded for being intuitive and easy to navigate. Users find it simple to update information and man... The app's user interface and mobile experience are lauded for being intuitive and easy to navigate. Users find it simple to update information and manage content, whether they are hotel staff or guests.
STAY aids in improving hotel operational efficiency by allowing quicker handling of guest requests, optimized internal processes, and reduced front de... STAY aids in improving hotel operational efficiency by allowing quicker handling of guest requests, optimized internal processes, and reduced front desk lines. The tool facilitates sustainable practices by digitizing traditional paper-based services, aiding hotels in their sustainability goals.
Where hoteliers push back
The CMS is highlighted for its ease of use and customization capabilities, though users have indicated some areas for improvement, particularly more f... The CMS is highlighted for its ease of use and customization capabilities, though users have indicated some areas for improvement, particularly more flexibility in design and functionality.
Users appreciate STAY's robust integration capabilities with various internal applications and systems, including PMS and CRM systems. These integrati... Users appreciate STAY's robust integration capabilities with various internal applications and systems, including PMS and CRM systems. These integrations streamline data management and help provide a seamless experience for both staff and guests.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Guest Service and STAY Guest App share many core Hotel Guest Apps features, but each has unique capabilities. Guest Service offers 5 verified integration partners, while STAY Guest App offers 20. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Guest Service leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Guest Service: No. STAY Guest App: No. Neither product currently offers a free tier. Most Hotel Guest Apps vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Guest Service has an HT Score of 26 and STAY has 47. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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