LIKE MAGIC (Check-in) vs. Thales:
Which Is Right for You?

The Decision

Choosing between LIKE MAGIC’s Check-in platform and Thales Group hinges on your hotel’s priorities and operational needs. LIKE MAGIC specializes in contactless guest management, streamlining check-in, and improving guest satisfaction through automation. Thales Group’s solution, however, offers a broader, less defined contactless approach with limited recent data. Both aim to modernize your check-in process, but their strengths differ markedly. Which aligns better with your hotel’s goals?

Is LIKE MAGIC or Thales Group Better for Hotels?

LIKE MAGIC offers an all-in-one contactless check-in platform with a proven track record, evidenced by 29 reviews and recent positive feedback—more than Thales, which has no reviews. Thales’ solution appears less mature, with no recent customer data, making it difficult to gauge current performance.

LIKE MAGIC excels in automation, integrations, and guest engagement, while Thales’ platform remains vague on specific features and user experience. Do you need a tested, reviewed system that boosts operational efficiency? Or are you exploring a less proven, potentially broader but unverified solution?

LIKE MAGIC vs Thales Group: Which Should Your Hotel Choose?

If your hotel requires a reliable, feature-rich contactless check-in system with high user satisfaction, go with LIKE MAGIC. Its extensive suite of features—17 unique to its platform—includes digital keys, self-service check-in, document scanning, and upselling, backed by positive reviews emphasizing ease of use and automation.

If your hotel needs a simple, perhaps more generic contactless approach and is willing to accept limited data on performance, Thales could be considered. However, its lack of recent reviews, detailed features, or verified customer feedback makes it a less certain choice.

For hotels focused on proven impact, LIKE MAGIC clearly leads. For projects still in exploration, Thales might be considered but without the backing of recent, detailed reviews, its value remains uncertain.

Is LIKE MAGIC or Thales Group Easier to Use?

LIKE MAGIC boasts a high ease-of-use rating of 4.9/5, with onboarding rated at 4.78/5 by users who praise its intuitive interface, quick setup, and seamless staff adoption. Recent reviews highlight how hotel staff find the platform straightforward, enabling fast deployment and minimal training.

Thales Group, however, offers no publicly available ratings or recent reviews, making it impossible to assess its user-friendliness. The absence of feedback suggests its interface and onboarding process are untested or underreported.

Edge: LIKE MAGIC.

Which Has Better Features: LIKE MAGIC or Thales Group?

LIKE MAGIC provides 17 unique features, including a hotel website check-in portal, lobby kiosk, device agnostic design, self-service checkout, document scanning, ID verification, multi-lingual support, payment processing, door lock integration, and pre-arrival upselling. These functionalities support a comprehensive guest journey, from booking to post-stay.

Thales Group offers no publicly confirmed features or detailed descriptions. Its limited presence and lack of detailed specifications suggest a less feature-rich or less defined platform.

Edge: LIKE MAGIC.

Which Has Better Customer Support: LIKE MAGIC or Thales Group?

LIKE MAGIC scores highly on support, with a 4.83/5 rating and reviews praising its responsiveness and dedicated onboarding assistance. Hoteliers mention quick resolution of issues and attentive service, which is especially valuable during implementation.

Thales Group offers no recent customer support ratings or reviews, leaving its support quality unverified. The absence of feedback indicates a lack of proven support performance or user satisfaction.

Edge: LIKE MAGIC.

Which Has More Integrations: LIKE MAGIC or Thales Group?

LIKE MAGIC supports 10 verified integrations, including partners like 4SUITES, apaleo, Oracle Hospitality, Mews, SALTO Systems, and Adyen, covering PMS, door locks, payment, and marketing platforms. These integrations facilitate smooth operational workflows.

Thales Group has only one verified partner, Yanolja Cloud Solution, limiting its integration options and flexibility.

Edge: LIKE MAGIC.

Which Do Hoteliers Rate Higher: LIKE MAGIC or Thales Group?

LIKE MAGIC’s reviews, totaling 29 and more recent, showcase predominantly positive feedback, emphasizing its ease of use, automation, and support. Its NPS score of 9.86/10 and 99% likelihood to recommend reflect high customer satisfaction across diverse hotel segments.

Thales Group has no reviews or recent feedback, making it impossible to determine hotel satisfaction or property-specific ratings.

Edge: LIKE MAGIC.

How Much Do LIKE MAGIC and Thales Group Cost?

LIKE MAGIC charges a base price of $700 for its platform, with no freemium or monthly per-room fees. Pricing details for Thales Group are unavailable, making direct comparison impossible.

Given the transparent pricing of LIKE MAGIC, your hotel can better assess ROI and budget planning.

What Type of Hotel Should Use LIKE MAGIC?

• Hotels that prioritize high guest satisfaction and operational efficiency.
• Teams seeking a scalable, feature-rich platform with automation and integrations.
• Properties aiming to reduce front desk congestion and improve contactless services.
• Hotels with a focus on digital upselling and personalized guest journeys.

Not ideal if your hotel prefers only basic contactless check-in features without extensive automation or integrations.

What Type of Hotel Should Use Thales Group?

• Hotels with minimal contactless needs, seeking a simple solution without complex features.
• Properties in regions where Thales has a local presence or proven deployment.
• Teams that are willing to test less documented platforms and accept limited feedback.

Not ideal if your hotel demands proven, feature-rich solutions with strong support and recent customer reviews.

LIKE MAGIC vs Thales Group: The Bottom Line for Hotels

LIKE MAGIC stands out as a mature, well-reviewed platform with 29 recent reviews, emphasizing ease of use, automation, and comprehensive features. Its proven track record, broad integrations, and high customer satisfaction make it a reliable choice.

If your hotel needs a tested, feature-rich contactless check-in solution that enhances operational efficiency and guest experience, LIKE MAGIC is the clear winner. Its extensive integrations and positive reviews support a smooth, scalable deployment.

Thales Group’s offering remains poorly documented and unreviewed, with limited data on features, support, or regional presence. Without recent feedback, it’s unsuitable for hoteliers who value proven performance and high customer satisfaction.

For hotels prioritizing reliability, support, and a feature set validated by user reviews, LIKE MAGIC is the recommended option. If you’re exploring options without a need for immediate proven results, Thales might warrant further investigation but with caution.