10 meilleures alternatives TrustYou 2026
CRM hôtelier et marketing par e-mail
92 
HT Score
TrustYou CDP is the AI-powered guest data platform built for hospitality. It unifies profiles across systems to create a single source of truth, enabling smart segmentation, personalized communication, and automated marketing journeys. Hotels use it to boost guest retention, increase direct bookings, and reduce reliance on third-party platforms—securely and at scale.
Recommended by 44 hoteliers
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All Hotel CRM & Email Marketing Products10 Alternatives & Competitors to TrustYou
#1
Smart Host GmbH
CRM hôtelier et marketing par e-mail
99
HT Score
Smart Host est un système CRM qui connecte toutes les informations relatives aux clients de votre PMS et d'autres sources en un seul endroit. Ces données sont utilisées pour des suggestions de newsletter automatisées hautement ciblées. Votre backoffice peut lancer ces campagnes (100% conforme au RGPD) en quelques minutes et dans plusieurs langues. Vous pouvez suivre le succès de ces campagnes jusqu'au niveau de chaque réservation générée. Smart Host : un seul outil, des clients fidèles, plus de réservations.
Reviewers say compared to TrustYou, Smart Host GmbH is
- Better at support
- More features
- Better for: Branded Hotels
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Motels, Other, Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
- Fewer press mentions
RECENT HOTELIER RECOMMENDATIONS
Hotel Owner
#2
Cendyn
CRM hôtelier et marketing par e-mail
0
HT Score
Cendyn CRM unifies guest data from every touchpoint into a single, accurate profile, giving hotels a complete view of each guest. With built-in automation, segmentation, and 200+ hospitality-focused integrations, it empowers hotels to streamline communications and personalize the guest journey at every stage, fostering long-term loyalty and maximizing direct revenue. Real-time analytics and AI-powered insights make it easy to understand guest behavior, optimize campaigns, and strengthen guest relationships at scale.
Reviewers say compared to TrustYou, Cendyn is
- More features
- Better for: Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Other
RECENT HOTELIER RECOMMENDATIONS
#3
Thynk
CRM hôtelier et marketing par e-mail
82
HT Score
Thynk’s Hospitality Commercial Platform, powered by Salesforce, empowers hoteliers to boost direct sales and increase operational capability while enhancing the customer experience at scale. By seamlessly integrating customer data from different systems and properties, Thynk provides strategic, actionable insights and drives personalization at every step of the customer journey, ensuring consistency and efficiency across all touch points.
With its customizable features, multi-property management, multi-currency support, and multi-PMS integration ability, Thynk allows you to automate workflows and manage everything easily from a user-friendly platform.
Reviewers say compared to TrustYou, Thynk is
- Better for: RV Parks & Campgrounds, Vacation Rentals & Villas
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Less features
- Worse for: Bed & Breakfast & Inns, Boutiques, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Motels, Other, Resorts
RECENT HOTELIER RECOMMENDATIONS
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#4
Akia
Hotel CRM & Email Marketing
Introducing the Akia Marketing Suite: a comprehensive platform that seamlessly integrates email and SMS marketing with your property's management system, empowering you to connect with guests like never before. Designed for busy hospitality teams, this all-in-one solution simplifies guest communication and fosters loyalty, encouraging direct bookings.
#5
Reguest
CRM hôtelier et marketing par e-mail
84
HT Score
Re:Guest is the most advanced hotel CRM on the market, with an intelligent communication system for sales and marketing at every stage of the guest journey. The CRM is based on Re:Guest Intelligence, the artificial intelligence tailored for the hotel industry, available 24/7 in all areas – for text creation, translation and answering guests’ questions automatically. It also allows you to collect, store and use guest data for personalized offers, upselling actions and effective communication, including tailored newsletters sent at the right time and through the right channel, from e-mail to WhatsApp.
Reviewers say compared to TrustYou, Reguest is
- Better at support
- More features
- Better for: Branded Hotels, City Center Hotels, Airport/Conference Hotels, Hostels, Limited Service & Budget Hotels, Resorts, RV Parks & Campgrounds, Vacation Rentals & Villas
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Extended Stay & Serviced Apartments, Luxury Hotels, Other
- Fewer press mentions
RECENT HOTELIER RECOMMENDATIONS
#6
Hapi
CRM hôtelier et marketing par e-mail
31
HT Score
Salesforce avec Hapi Connect vous permet de récupérer les données stockées dans votre PMS et de les exposer à Salesforce, le premier logiciel CRM au monde. Construit comme une collection de composants Lightning, Hapi Connect pour Salesforce offre la flexibilité de gérer une variété de cas d'utilisation pour les fonctionnalités B2B et B2C liées à l'hôtellerie, y compris une vue à 360 degrés de l'invité, des rapports et des tableaux de bord sur le séjour des invités et les données de consommation, et des campagnes de marketing numérique. Pour les chaînes hôtelières et les sociétés de gestion hôtelière qui centralisent les ventes et les opérations sur Salesforce, Hapi Connect permet d'enrichir vos enregistrements clients et comptes avec des données de revenus hôteliers réels provenant d'une grande variété de systèmes de gestion immobilière, notamment Oracle Opera PMS et Infor HMS.
Reviewers say compared to TrustYou, Hapi is
- More features
- Better for: Branded Hotels, City Center Hotels, Limited Service & Budget Hotels, Resorts
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Casinos, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Luxury Hotels, Motels, Other, RV Parks & Campgrounds, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
SVP Innovation, Digital Transformation and Strategy
Senior Director - Guest Facing Applications
#7
Bookboost AB
CRM hôtelier et marketing par e-mail
98
HT Score
With Bookboost, say goodbye to long hours creating marketing campaigns or guest journeys.
Designed specifically for hospitality, Bookboost's CRM helps hospitality brands manage guest communication and deliver more effective marketing campaigns.
The platform consolidates data from different sources, allowing hoteliers to extract insights and use them to create a more personalised guest experience, driving customer lifetime value (CLTV) and loyalty.
Create personalised guest journeys for your hotel; segment your guests in the way you want them; send SMS, WhatsApp and Email for 9x times more conversions, and more.
Reviewers say compared to TrustYou, Bookboost AB is
- More features
- Better for: Branded Hotels, City Center Hotels, Limited Service & Budget Hotels, Resorts, RV Parks & Campgrounds
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Luxury Hotels, Other, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#8
Amadeus
CRM hôtelier et marketing par e-mail
0
HT Score
La concurrence pour les clients de l'hôtel est plus intense que jamais. Comprendre qui sont vos clients et prospects et personnaliser vos communications avec eux améliore considérablement votre capacité à fidéliser et à fidéliser vos clients – et à devancer vos concurrents. Les solutions de gestion des clients (GMS) d'Amadeus sont plus qu'un simple outil de gestion de la relation client (CRM), elles offrent une suite complète d'outils d'automatisation du marketing pour engager les clients de votre hôtel et générer des revenus supplémentaires. Ciblez les clients avec le bon message au bon moment, même lorsque leurs comportements changent, et personnalisez de manière transparente votre sensibilisation avant, pendant et après leur séjour. Maximisez la valeur de vos données clients pour générer en permanence des revenus et un engagement pour votre hôtel.
Reviewers say compared to TrustYou, Amadeus is
- More features
- Better for: Hostels, RV Parks & Campgrounds
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Limited Service & Budget Hotels, Luxury Hotels, Other, Resorts, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
Director of Marketing in Sunnyvale (United States)
Marketing & Social Media Manager in Auburn (United States)
#9
Profitroom
CRM hôtelier et marketing par e-mail
99
HT Score
Profitroom CRM est une plate-forme de marketing et de vente efficace qui soutient l'hôtel à toutes les étapes de l'acquisition de clients, augmentant considérablement le nombre de réservations directes. Vous serez surpris par son caractère indispensable.
Reviewers say compared to TrustYou, Profitroom is
- More features
- Better for: Branded Hotels, City Center Hotels, Limited Service & Budget Hotels, Resorts
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Casinos, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Luxury Hotels, Motels, Other, RV Parks & Campgrounds, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
#10
dailypoint™
CRM hôtelier et marketing par e-mail
100
HT Score
dailypoint™ est la solution leader de Data Management et CRM pour les hôtels individuels et les groupes hôteliers. dailypoint™ collecte des données de toutes les sources pertinentes telles que PMS, POS, site Web, newsletter ou Wi-Fi et crée un profil d'invité central et consolidé - qui est le cœur de votre entreprise ! Des processus de nettoyage intégrés et une intelligence artificielle (IA) spéciale sont utilisés pour générer des connaissances supplémentaires approfondies des clients.dailypoint™ se compose de 16 modules et est complété par le dailypoint™ Marketplace avec plus de 150 partenaires de solutions. Cela permet à dailypoint™ non seulement d'être utilisé pour un marketing mesurable (CRM) et des ventes directes optimales, il couvre également l'ensemble du parcours client et prend ainsi en charge tous les services d'un hôtel. dailypoint™ est le #realCRM pour gérer les données des clients dans un seul profil central. Applications incluses :- Data Laundry (www.dailypoint.com/datalaundry)- Profile Engine - Booking Manager (www.dailypoint.com/bookingmanager)- Campaign Manager (CRM) - Website Connect- Privacy Dashboard (GDPR handling)- Voucher System- Programme de fidélité (www.dailypoint.com/loyalty)- Gestion de la réputation en ligne (ORM)- Smart WiFi (www.dailypoint.com/smartwireless)- Calendrier des événements- Système d'information sur les clients- Intelligence économique (rapports)- Ventes de base- Listes intelligentes- APIPlus d'informations : www.dailypoint.com/360dp
Reviewers say compared to TrustYou, dailypoint™ is
- More features
- Better for: RV Parks & Campgrounds
- More press mentions
- Worse at support
- Slower to reach ROI
- Harder to use
- Less highly recommended
- Worse for: Bed & Breakfast & Inns, Boutiques, Branded Hotels, Casinos, City Center Hotels, Airport/Conference Hotels, Extended Stay & Serviced Apartments, Hostels, Limited Service & Budget Hotels, Luxury Hotels, Motels, Other, Resorts, Vacation Rentals & Villas
RECENT HOTELIER RECOMMENDATIONS
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General Manager