Kumulos mobile user engagement platform gives you all the technology you need to increase user engagement - whether that's app engagement or website engagement. Features include: omni-channel messaging, user, behavior & location-based segmentation and targeting, automation and scripting engine, analytics and campaign reporting, user experience monitoring & RESTful transactional APIs. From Kumulos Mobile Marketing hub, you can schedule and manage campaigns and report results. It’s easy to combine push notifications with in-app messaging. For the app inbox, you have configurable message expiry, there are reusable templates with dynamic content tags. The media library is where you can store all your brand assets. You can personalize campaigns via user attributes, try A/B testing with content and report on results. - Push Notifications - native mobile push notifications for iOS and Android - In-App Messaging - complete control over fonts, layout, content (including full-screen background and foreground videos) and actions - Web Push Notifications - Retain and engage users on your website or web application - Analytics - Providing holistic view of User Experience, User Sentiment and User Behaviour, so you have a complete understanding of how your app is performing. Combine user, behavior & location-based segmentation and targeting with channel preferences for maximum impact. Kumulos gives you a number of automations which you can set up for onboarding campaigns, shopping cart abandonment, or automations like updating a CRM system when someone joins a loyalty programme. What's more, you have all the analytics you need to measure KPIs for Audience, Engagement & Retention and set up conversion funnels. You can easily report performance against KPIs for key stakeholders by using crash reporting and API monitoring and app store monitoring. Request a free demo today or sign up for a free trial.
Recommended by 0 hoteliers
Hotel Metrics, the first of its kind, tracks customer behavior from the initial Interaction to booking, giving hotels unprecedented insights and a renewed perspective on marketing.
Hotel Metrics is an advanced marketing analytics platform purpose-built for independent hotels. Developed by Gourmet Marketing, the tool offers hoteliers end-to-end visibility into the entire guest journey—from first website visit to final booking—empowering marketing teams with the insights needed to drive more direct reservations and improve campaign performance.
Unlike traditional analytics tools that silo data by channel, Hotel Metrics unifies multi-channel marketing activity into a single, easy-to-understand funnel view. It tracks user behavior across all touchpoints—including paid ads, email campaigns, website interactions, and booking engines—giving hotels a complete picture of how guests engage before they convert.
With this full-funnel transparency, Hotel Metrics helps hotels:
Identify drop-off points in the booking journey to reduce friction and increase conversion rates
Attribute bookings to the right channels, campaigns, and keywords with greater accuracy
Understand guest behavior patterns to inform smarter marketing decisions
Optimize marketing spend by focusing on initiatives that drive measurable ROI
Benchmark performance over time and spot trends across campaigns, seasons, or audience segments
By connecting the dots between marketing efforts and real revenue impact, Hotel Metrics enables hotels to move beyond guesswork and make data-driven decisions that grow direct bookings and profitability
Director of Sales, Marketing & Revenue
VP of Hotel Marketing & Distribution
Director of Sales and Marketing in Agadir (Morocco)
Web & Communications Manager in Porto Ercole (Italy)
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Digital Marketing Manager in Edinburgh (United Kingdom)