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Smart Host Offers
4.6 (151 REVIEWS)
HT Score
91 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Dominik, Dominik, Denise + 44 more experts recommend Smart Host GmbH
Read Recommendations
Smart Host Offers
Ranked 3 (out of 58) in Direct Booking Tools
Smart communication for hoteliers and guests. Simple. Automated. Profitable.
92% recommended by 239 hotels
All Suite Resorts, Andreus Resorts, Schlosshotel & 236 others
Bell - AI powered product analyst
I analyzed all of Smart Host GmbH’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
SmartHost stands out as a comprehensive direct booking tool in the hotel industry, praised for its stable performance and effective guest communication features. It enhances hotel efficiency by automating offer requests and simplifying guest interactions, directly impacting revenue through better guest experiences. However, it faces challenges with integrating payment solutions and could benefit from improved customization and AI automation, highlighting both strengths and potential growth areas.
All Suite Resorts, Andreus Resorts, Schlosshotel & 236 others
Read their reviewsPartners say
Industry experts recommend Smart Host for hotels that want to turn PMS data into direct bookings, personalized offers, and lifecycle messaging. Reviewers say its standout is the guest-data loop: pre-arrival emails, automated upsell offers, and post-stay surveys that catch issues before they hit public review sites while inviting happy guests to review. It fits hotels needing hotel-specific CRM, automation, and measurable revenue impact.
Denise, Denise, Livius and 29 others
Read their recommendationsWhat Types of Hotels Smart Host GmbH is Popular For
Size
6 | X-Small (1-9 room)
116 | Small (10-49 room)
101 | Mid-Sized (50-99 room)
36 | Large (100-499 room)
1 | X-Large (500+ room)
Country
111 | Austria
73 | Germany
38 | Italy
35 | Switzerland
1 | Greece
1 | United Arab Emirates
Type
107 | Boutique Hotels
83 | Bed & Breakfast & Inns
80 | Luxury Hotels
75 | Resorts
61 | Airport/Conference Hotels
50 | Branded Hotels
46 | City Center Hotels
44 | Limited Service & Budget Hotels
20 | Extended Stay & Serviced Apartments
10 | Vacation Rentals & Villas
8 | Hostels
3 | RV Parks & Campgrounds
2 | Casinos
1 | Motels
Region
258 | Europe
1 | Middle East
Category
249 | Hotel CRM & Email Marketing
158 | Guest Messaging Software
151 | Direct Booking Tools
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What is Smart Host GmbH?
Founded in 2017 | Headquarters in Berlin (Germany) | 23 employees
Smart Host Offers is a marketing automation platform tailored for hoteliers. It excels in creating personalized and visually appealing newsletters, integrating seamlessly with Property Management Systems (PMS), and offering a range of versatile marketing tools. These features significantly boost guest engagement and booking conversions.
Key functionalities include targeted newsletter campaigns, an intuitive design interface, and effective pre- and post-stay communications. Additionally, the platform streamlines operations by bundling all information in one place, allowing for quick responses to booking requests and guest inquiries, ensuring hoteliers always maintain an organized and efficient workflow.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Smart Host GmbH products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Smart Host GmbH Reviews Analyzed: 5
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Smart Host GmbH Expert Recommendations Analyzed: 26
Read expert recommendationsDescription provided by Smart Host GmbH
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Smart Host GmbH's Provided Description:
"With the Smart Host offer manager, you can answer booking requests from your guests in an optimized way and in no time at all. By bundling all information in one place and responding directly to concerns and requests from there, you always maintain an overview. Smart communication for hoteliers and guests. Simple. Automated. Profitable."
FAQs
Capabilities
Create branded offers in under two minutes
Create branded offers in under two minutes
Answer booking requests fast with a modular offer builder and ready-made templates for every occasion, from summer and winter to wellness and sports. Pick rooms, rates and content and hit send. Automated reminders and payment requests do the follow-up for you, so no offer slips through the cracks.
Show live availability in every offer
Show live availability in every offer
Guests see in real time whether the room you offered is still free, even days after their request. That saves you the back-and-forth emails and lets guests book while they're still excited about the trip.
Turn every offer into a branded mini-website
Turn every offer into a branded mini-website
Each offer becomes a stylish mini-website in your hotel's design, with image carousels that show guests what's waiting for them. You decide which content each guest sees, so families get different highlights than couples. Smart Host offers are typically booked more than twice as often as classic email offers.
Upsell bookable extras right in the offer
Upsell bookable extras right in the offer
Add bookable extras directly to the offer, from spa treatments to dinner packages. Guests pick what they want while they're planning their stay, and you grow revenue per booking without a single extra sales call.
Let guests accept, pay, book in one go
Let guests accept, pay, book in one go
With Smart Host Pay, guests accept the offer and pay or leave a deposit through your payment provider right away. Confirmed bookings flow automatically into your PMS, so your front desk can skip the manual data entry.
Features
Conversion Boosters
4/5 features
Personalization
4/5 features
Offers & Promotions
4/5 features
Rate Monitoring & Parity
4/5 features
Messaging & Communication
4/5 features
Rewards & Loyalty
4/5 features
Analytics & Performance
4/5 features
Smart Host GmbH Reviews Summary
Ease of Use
4.7/5
Customer Support
4.8/5
ROI
4.3/5
Implementation
4.5/5
Recommended by
Achievements
This vendor's trending score is rising, Smart Host Offers is the #2 most trending product in the Direct Booking Tools category (out of 58) and the #63 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreSmart Host GmbH has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseThis vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Smart Host GmbH Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
Get an Instant Price Estimate
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Smart Host GmbH Case Studies
How Salzburger Hof Leogang Generated €61,715 From a Single Campaign to 232 Guests
Leogang (Austria)
How Lerch Genusswelten Cut OTA Revenue by €500K and Added €738K in Direct Bookings with Smart Host
Marktoberdorf (Germany)
Driving Engagement and Repeat Bookings
Bad Waltersdorf (Austria)
How MeineZeit hotels turned generic outreach into targeted campaigns and built a culture of digital change across five properties.
WendischRietz (Germany)
How Hotel Oderberger Perfected Guest Communication with Smart Host
Berlin (Germany)
How Hotel Post Ischgl restructured its guest communication with Smart Host
Ischgl (Austria)
Finally: easy guest communication
Westerstede (Germany)
More customer satisfaction in less time? Utopia?
Ratsch an der Weinstrasse (Austria)
No more unattractive newsletters from the PMS!
Sarnen (Switzerland)
Using Guest Data Correctly Through Automated Segmentation
Laces (Italy)
Easy handling & personal collaboration!
Titisee-Neustadt (Germany)
How Falkensteiner Hotels Personalizes its Marketing Communications to Drive More Revenue
Casteldarne (Italy)
References
"We have been working with Smart Host for some time now and are extremely happy that we chose the system. This was the best decision. Our newsletters all look top "styled" and do little work. It simplifies a lot. The filtering works fantastic and is super useful for many other things as well. We would recommend it to anyone."
Carina
Natur- & Biohotel Bergzeit
"We use Smart Host for newsletter distribution, which we control according to target groups. Super simple! So the guest gets the information he is interested in."
Anna Scheriau
Hotel St. Oswald
"The planning of the newsletters is really very well organized and a very big help for us. In general, we find that SmartHost approaches their customers and takes care of them very well."
Familie Hofer
Wiesenhof Garden Resort
"We started with the campaign module years ago. It is so clear and simple that an extension to the offer manager was only logical. I would especially like to emphasize the extremely nice AND competent team around Julian Leitner. I can only recommend Smart Host across the board."
Andrea Kogler
Owner @
Hotel Kogler
"This is exactly how a newsletter program should be! Super easy to use - clear & logical. The selection is suggested by an algorithm and works flawlessly, so Smart Host relieves us of the most difficult part of sending newsletters. The interface to our hotel program allows transparency and the success is easily measurable. In addition, the customer service is very helpful! All questions and concerns are quickly addressed. In short - our expectations were exceeded!"
Alise P.
Hotel Post Ischgl
"Smart Host has really grown on us. This tool enables us to make our day-to-day work much easier with the offer manager. Newsletters alone were old fashioned, now it's the Smart Host campaigns that help us pick up the guest where their interest lies and give us an overview of what success the campaign is having in the first place."
Tanja Weirather
Inhaber @
Panorama Hotel Talhof
"For our hotel, Smart Host is an optimal relief for our employees in terms of correspondence with guests. In addition, a super contemporary sales tool for newsletter planning and design."
Gerhard Huber
Inhaber @
Concordia Wellnesshotel & Spa
"The arrival mailing is very good, because the guests can easily announce their wishes. For every change, the team is with the utmost care and fast implementation on my side. The review page is also top. If someone was not so happy, we can react immediately and the guest does not post it immediately on all online platforms. In times of Holiday Check and Co. a great advantage! I can only recommend the system."
Michaela Muster
Inhaberin @
Ratscher Landhaus - Hotel Sudsteiermark
"The newsletter planning is really a great tool with which you can advertise at the right time for the right period. You can send a lot of newsletters without being a annoyance, because the filtering works great and there is never a risk that guests get something twice or worse get a newsletter with a better price than the one they already have."
Mara Theiner
Manager @
Hotel Weisses Kreuz
"I have rarely experienced such friendly and competent support. Easy and understandable handling of the product. Everything is set up in such a way that you can use it without a lot of prior knowledge. You can send targeted newsletters and we have received an enormous increase in additional sales by sending pre-stay mails and learn a lot about our guests in advance, e.g. why the guest books with us. For us, this means that we can also provide the guest with specific information about his or her interests in advance."
Anja Herkenrath
Marketing Manager @
Torfhaus HARZRESORT
Featured Customers
More Products by Smart Host GmbH
Hotelier Rating
Looking for specific info?
10
Clear interface and strong newsletter tool — could use more AI support
Sales Manager from 100 to 199 room City Center Hotel in Kurort Oberwiesenthal (Germany)
Verified
5 days ago
Great, clear user interface, information retrievable with a few clicks, great newsletter tool. I especially appreciate the personal contact and the good accessibility.
Germany
Germany
Sales Manager
Large Hotel
10
Easy to work with and drives direct bookings — more integrations needed
CEO from 25-49 room Boutique in Falkensee (Germany)
Verified
12 days ago
Honestly, how easy it is to work with. Smart Host is built for us, so we didn’t need IT to get going, and our personal success manager helps whenever we want to try something new. Add the reporting on opens, clicks and revenue from campaign bookings, and we can actually see which emails pay off for Elvano Apartments. Over 90% of the booking...
Germany
Germany
CEO
Small Hotel
10
Simple and fast!
Rezeptionistin from 25-49 room Branded Hotel in Saalbach-Hinterglemm (Austria)
Verified
13 days ago
Beautiful design of the website, quick and uncomplicated creation of offers, automation of processes such as reminder emails, extras are a great feature.
Austria
Austria
Rezeptionistin
Small Hotel
10
Great time saving
Geschäftsführer from 25-49 room Branded Hotel in Saalbach-Hinterglemm (Austria)
Verified
13 days ago
You can send your guests beautifully designed emails and websites without much effort. Once you have set them up, you save a lot of time. Since the data is transferred automatically, you don't have to check as much (did I transfer the right price, did I spell the name correctly, etc.).
Austria
Austria
Geschäftsführer
Small Hotel
7
Our new program adventure
Rezeptionistin from 25-49 room Bed & Breakfast & Inn in Kastelruth (Italy)
Verified
18 days ago
Smarthost offers great opportunities to design newsletters. It is easy to use and creating a newsletter is very easy. Even with large data sets and many recipients, everything works great. The functions of the pre and post stay mails are great and can be individually adapted and flexibly modeled. The functions of the booking overview and gu...
Italy
Italy
Rezeptionistin
Small Hotel
8
Attractive view for guests
Rezeptionsleitung from 25-49 room in Lauterbad (Germany)
Verified
18 days ago
-Creating an offer: clearly listed for the guest --> transparency, we gain trust - easy to handle; The tool is quickly explained to new colleagues - campaign manager - you can quickly achieve a large reach on your own in order to generate new bookings in times of low occupancy
Germany
Germany
Rezeptionsleitung
Small Hotel
10
Everything was great - always happy
Hotelbetriebswirt from 25-49 room Bed & Breakfast & Inn in Arnschwang (Germany)
Verified
21 days ago
The service is perfect, all wishes are implemented. If you need help there is always someone there. Requests are always accepted.
Germany
Germany
Hotelbetriebswirt
Small Hotel
10
Unique email marketing and clear CRM
Hotelier from 200 to 499 room Branded Hotel in Villandro (Italy)
Verified
27 days ago
What I like best about Smarthost are the targeted newsletter campaigns that are tailored to the booking behavior of the guests and the clear CRM system with all the desired functions. The unique customer service and the always friendly contact put the crown on the whole thing.
Italy
Italy
Hotelier
Large Hotel
10
Great work relief!
Assistentin Geschäftsleitung from 25-49 room Airport/Conference Hotel in Untergriesbach (Germany)
Verified
27 days ago
Newsletter marketing made easy. Suggested campaigns with the right recipients are stored immediately. Easy handling, direct evaluation and statistics. Also great and helpful support.
Germany
Germany
Assistentin Geschäftsleitung
Small Hotel
10
Good-looking offers and easy reviews, but support is slow
Direktionsassistentin from 25-49 room Bed & Breakfast & Inn in Grindelwald (Switzerland)
Verified
1 months ago
The offers are good looking for our clients
The clients can write easily a Reviews
The email marketing looks rather professional
Switzerland
Switzerland
Direktionsassistentin
Small Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
Smart Host puts everything you know about a guest into one profile. Booking history from the PMS, preferences and interests from the surveys, all in one place, so your team stops hunting for details before writing to a guest. The offer manager is a good example: you send an offer in minutes, the guest books directly, and the whole conversation stays attached to it.
Showing all answers to: "What does this product or service do well?"
Smart Host puts everything you know about a guest into one profile. Booking history from the PMS, preferences and interests from the surveys, all in one place, so your team stops hunting for details before writing to a guest. The offer manager is a good example: you send an offer in minutes, the guest books directly, and the whole conversation stays attached to it.
Smart Host puts everything you know about a guest into one profile. Booking history from the PMS, preferences and interests from the surveys, all in one place, so your team stops hunting for details before writing to a guest. The offer manager is a good example: you send an offer in minutes, the guest books directly, and the whole conversation stays attached to it.
Smart Host does the groundwork of guest communication well: one central guest profile, built from your PMS data plus pre-stay and post-stay surveys, so booking history, preferences and interests sit in one place. In daily work that means the pre-arrival email tells your team about the extra pillow or the late check-in before the guest walks in, and after the stay you hear about a problem before it reaches a review portal, while happy guests get invited to leave a public review.
Smart Host gives you one guest profile that actually knows your guest, because PMS data and survey answers end up in the same place. The pre-arrival email is where that pays off: special requests and personal wishes come in before check-in, so your team can prepare the room and the little details instead of scrambling at the front desk.
Smart Host is great at getting to know your guests before they even arrive. The pre-arrival email picks up special requests and personal wishes, so your team can prepare the room and the little details in advance instead of scrambling at check-in. And because PMS data and survey answers come together in one guest profile, you can see who’s coming back and what actually matters to them.
Question:
What differentiates this product or service from the competition?
Answer:
Guest wishes don’t stay stuck in an inbox. A guest answers the pre-arrival email asking for a quiet room and an extra pillow, and because Smart Host connects with us at Mews, that request reaches housekeeping before arrival. The room is ready when the guest walks in, with no scribbled notes at the front desk.
Showing all answers to: "What differentiates this product or service from the competition?"
Guest wishes don’t stay stuck in an inbox. A guest answers the pre-arrival email asking for a quiet room and an extra pillow, and because Smart Host connects with us at Mews, that request reaches housekeeping before arrival. The room is ready when the guest walks in, with no scribbled notes at the front desk.
Guest wishes don’t stay stuck in an inbox. A guest answers the pre-arrival email asking for a quiet room and an extra pillow, and because Smart Host connects with us at Mews, that request reaches housekeeping before arrival. The room is ready when the guest walks in, with no scribbled notes at the front desk.
What sets Smart Host apart is that the guest knowledge it collects doesn’t stay locked in the CRM. Picture a regular who mentioned in her pre-stay survey that she loves spa weekends. With that profile flowing into Triptease Audiences, she sees a matching offer when she returns to your website, your campaign reaches her across channels, and the Smart Host offer manager lets her accept and book in minutes, with the whole conversation bundled in one place.
What sets Smart Host apart is that it catches feedback before it goes public. A guest grumbles about a noisy room in the post-stay survey, and your team can reach out right away, while the guest who loved breakfast gets a nudge to share it on the portals. At MARA we work on review replies, so I see the difference: fewer surprises online and more happy reviews worth a personal answer.
What sets it apart is that it catches criticism before it reaches the review portals. Picture a guest who found the Wi-Fi patchy: the post-stay survey flags it, your team follows up while it can still be put right, and the guests who loved their stay get invited to share it publicly. At MARA we work with the reviews that come out of that, so we see how much a good survey loop shapes what ends up online.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Switch on the pre-stay and post-stay surveys early, and decide who on your team reads the answers. Smart Host lets you react to criticism before it reaches the review portals and invite happy guests to leave a public review, but that only works if someone owns the follow-up. Your personal success manager can help you set that up.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Switch on the pre-stay and post-stay surveys early, and decide who on your team reads the answers. Smart Host lets you react to criticism before it reaches the review portals and invite happy guests to leave a public review, but that only works if someone owns the follow-up. Your personal success manager can help you set that up.
Switch on the pre-stay and post-stay surveys early, and decide who on your team reads the answers. Smart Host lets you react to criticism before it reaches the review portals and invite happy guests to leave a public review, but that only works if someone owns the follow-up. Your personal success manager can help you set that up.
Fill the guest profile from day one. Switch on the pre-arrival email and the post-stay survey in your first week, because the segmentation and the AI campaign suggestions only get sharp once they have real preferences and stay behaviour to work with. And lean on your personal success manager early. You won’t need IT for the setup, but a second pair of eyes on your first segments and newsletters saves you weeks of trial and error.
Set up your pre-arrival email and post-stay survey first, before you build any newsletters. Those two touchpoints fill the guest profile everything else depends on, and they show results fast: better-prepared arrivals and fewer complaints ending up online. Your personal success manager can help you get the questions right, so bring them in early.
Start with your segments and the pre-arrival email, then build campaigns on top. That’s where your team will feel the change in daily work first. And lean on your personal success manager in the first weeks. You don’t need IT to get going, so there’s no reason to wait for a big project kick-off.
+ 29
recommend
Recommended by
Denise Schmidt
Partnerships Management
@
Mews
Denise Schmidt
Partnerships Management
@
Mews
Livius Arnsmann
Mid Market Manager
@
Triptease
Adam Haugh
Head of Marketing
@
MARA Solutions
Claudia Mut
Sales Manager
@
MARA Solutions
Denise Schmidt
Partnerships Management
@
Mews
Denise Schmidt
Partnerships Management
@
Mews
Livius Arnsmann
Mid Market Manager
@
Triptease
Adam Haugh
Head of Marketing
@
MARA Solutions
Claudia Mut
Sales Manager
@
MARA Solutions
Tobias Roelen-Blasberg
Co-Founder
@
MARA Solutions
Efruz Ongün
BDM DACH
@
Sweeply
Nastaran Anjileli
Team Lead Sales
@
straiv GmbH
Dominik Langkabel
Sales Director
@
Mews
Dominik Langkabel
Sales Director
@
Mews
Tobias Roelen-Blasberg
Co-Founder
@
MARA Solutions
Antonia Quell
Marketing Lead
@
DialogShift
Maureen Träger
Partner Manager
@
straiv
Maurice Sausse
Manager
@
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Martin Tauber
CEO & Co-Founder
@
Guestnet
Philipp Becker
Geschäftsführer
@
Martin Becker GmbH
Michael Albert
Owner
@
Zahlenwerk21
Sebastian Linecker
CEO
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Linecker GmbH
Oliver Kremmer
Director of Sales and Client Relations
@
asut computer & rechenzentrum GmbH
Martin Leitinger
Vertriebsmitarbeiter
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GAS
Janis Pardon
Sales Manager
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Mews
Janis Pardon
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Christian Pfanner
CEO
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be-oh Marketing
Julia Schröder
Head of Sales & Marketing
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Benjamin Kammerer
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Developer
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News
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2 years ago
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Contactless Check-in
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apaleo GmbH
97% recommended by 29 hotels |
Property Management Systems
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Support
Verified Support
Smart Host GmbH has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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