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The Guestbook: Cash Rewards Suite
4.8 (155 REVIEWS)
HT Score
97 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Jaime, Gautier, Carrie + 4 more experts recommend The Guestbook
Read RecommendationsThe Guestbook: Cash Rewards Suite
Ranked 2 (out of 51) in Direct Booking Tools
2024 Finalist
HotelTechAwards
Hoteliers voted The Guestbook as the #3 Direct Booking Tools provider in the 2024 HotelTechAwards
Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the worldDeveloped for hoteliers by hoteliers, The Guestbook: Cash Rewards Suite is a collection of growth driving enhancements to help boost direct bookings and increase your net revenue.
96% recommended by 195 hotels
Lotte New York Palace, Original Group, YOTEL Group & 192 others
What is The Guestbook?
Founded in 2014 | Headquarters in Las Vegas (United States) | 45 employees
The Guestbook: Cash Rewards Suite is a robust direct booking and guest loyalty solution specifically designed for hoteliers. This platform enables hotels to offer a straightforward, cash-based rewards program to guests, which significantly boosts direct bookings and enhances guest loyalty. By reducing reliance on Online Travel Agency (OTA) bookings, the platform helps improve profit margins. The Guestbook: Cash Rewards Suite integrates smoothly with your existing systems, offering automated reports and solid customer support. Although some customization enhancements for the loyalty program and reconciliation processes are suggested, its core functionalities remain strong and impactful.
Capabilities
Booking Engine Integration
Booking Engine Integration
With support for 65+ booking engines, easily inject the power of Cash Rewards into your existing site for an immediate boost to direct bookings.
Email Capture Plugin
Email Capture Plugin
There's a good chance some lookers aren't ready to be bookers. Travellers are 10x more likely to enroll in your marketing campaigns knowing they'll earn cash back when they book direct.
Member Deals
Member Deals
Guestbook Collection Hotels may offer private Member Only Deals and increase marketing exposure to over 2.5 million loyal Guestbook members.
RewardsDash
RewardsDash
Our hotelier extranet provides access to reporting, analytics, member profiles, and more.
In Stay Experiences
In Stay Experiences
Increase TRevPar and keep reward spend on property. Members can purchase any In Stay Experiences your property offers using their accrued rewards balance.
Features
Conversion Boosters
4/5 features
Personalization
4/5 features
Offers & Promotions
4/5 features
Rate Monitoring & Parity
4/5 features
Messaging & Communication
4/5 features
Rewards & Loyalty
4/5 features
Analytics & Performance
4/5 features
Available Add-ons & Modules
The Guestbook Extension
Loyalty Programs for Independents
A browser extension to help members automatically earn cash rewards at 60,000 hotel's world-wide. With your hotel as part of The Guestbook Collection, we'll convince users shopping on popular hotel booking sites to book on brand.com instead.
The Guestbook Reviews Summary
Ease of Use
4.8/5
Customer Support
4.9/5
ROI
4.8/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, The Guestbook: Cash Rewards Suite is the #2 most trending product in the Direct Booking Tools category (out of 51) and the #94 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreThe Guestbook has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseHoteliers voted The Guestbook as the #3 Direct Booking Tools provider in the 2024 HotelTechAwards
Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the worldThis vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
The Guestbook Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
Get an Instant Price Estimate
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The Guestbook Case Studies
ARCOTEL Hotels' Story of Transforming Guest Loyalty into Revenue Gold
Vienna (Austria)
Modern Hotel and Bar Boosts Direct Bookings with The Guestbook Partnership
Boise (United States of America)
CANVAS Hotel Dallas leveraged the power of cashback rewards to achieve a 24% increase in direct booking conversion.
Dallas (United States of America)
The West-End Hotel Collection in France has partnered with the Guestbook to enhance their three Parisian hotels' direct booking conversions.
Paris (France)
The Beeman Hotel experienced an impressive 40% repeat visitation rate among direct bookers after partnering with The Guestbook
Dallas (United States of America)
Clementine Hotel & Suites leveraged the power of cashback rewards to achieve a 40% increase in conversion
Anaheim (United States of America)
Alexis Park Resort strategically partnered with The Guestbook by instantly rewarding guests for booking direct
Las Vegas (United States of America)
Paramount Hospitality Management strategically partnered with The Guestbook by leveraging the power of cashback
Orlando (United States of America)
By offering Cash Rewards to non-casino guests, Sycuan Casino Resort managed to increase direct-bookings by 24%.
El Cajon (United States of America)
YOTEL grows direct bookings and rewards loyal guests
Boston (United States of America)
eat.drink.sleep strategically partnered with The Guestbook by leveraging the power of cashback.
Lake Havasu City (United States of America)
The San Carlos Hotel in New York City leveraged the power of cashback rewards to achieve a 35% increase in conversion.
New York (United States of America)
RBH Management Independent hotel collection strategically partnered with The Guestbook by leveraging the power of cashback
Jacksonville (United States of America)
One King West Hotel & Residence leveraged the power of cashback rewards to achieve a 27% increase in conversion.
Toronto (Canada)
Lotte New York Palace needed a way to attract new guests while giving past guests a reason to return.
New York City (United States of America)
Discover how Grupo Posadas allowed The Guestbook to generate a substantial increase in web direct conversion and revenue.
References
"The Guestbook has been a great partner in helping us convert more direct bookings."
Gilberto Samano
eCommerce Mangerle @
Haven Riviera Cancún
"The Guestbook has been a great tool to help us convert our guests to booking direct."
Bill Muench
Asset Manager @
Arabella Hotel Sedona
"The Guestbook has been a great partner helping us convert more direct bookings."
Mia Fox
Marketing Manager @
Ethos Hotel & Caffè
"Even though we are a small 39-room property, the team at The Guestbook always makes us feel like we are their biggest, most important partner! Partnering with The Guestbook has been a game-changer for us. Their platform has boosted our direct bookings and delighted our guests with fantastic rewards. The loyalty program keeps our guests returning time and again. We are thrilled with the outcomes and our collaboration with The Guestbook!"
Erika Sather-Smith
Operations Manager @
Modern Hotel
"The solution offered is both simple and seamless, designed to attract and reward our new and returning luxury guests effortlessly with impressive results."
Karen Gameros
Sales Manager @
Hotel West End
"Partnering with The Guestbook has significantly boosted our direct bookings and enhanced guest loyalty."
Alexis Shreffler
Area Director of Revenue Strategy @
Aimbridge Hospitality
"We saw an immediate shift in business by partnering with The Guestbook within the first 30 days."
Michael Moreno
General Manager @
Alexis Park Resort
"We have been exceptionally pleased with the immediate shift of business from OTA's to direct channels within the first 30 days."
Marco Manzie Jr.
Vice President of Business Development @
Paramount Hospitality Management
"The Guestbook has been pivotal for increasing our direct reservations and growing the loyalty of our guests, and continue to be a key part of our long-term direct strategy."
Augustin Cacot
VP of Demand @
"As an independent hotel collection, we pride ourselves on overdelivering on guest service and amenities. But we lacked a mechanism to match (or beat) OTA member perks and branded hotel loyalty programs. The Guestbook provided us with that tool. It satisfies guest expectations, drives direct reservations, and fits friction-free into our operations."
Stacy Warner
VP of Revenue Strategy @
Eat.Drink.Sleep
"Partnering with The Guestbook has been highly effective in boosting our direct bookings."
Johanna Vargas
Yield Manager @
San Carlos Hotel
"Our strategic partnership with The Guestbook has enhanced our direct booking conversion while creating memorable experiences for our guests."
James Bradshow
Director of Revenue Management @
RBH Hospitality Management
"In the competitive hospitality industry, finding innovative tools to increase direct bookings is crucial. Our hotel’s adoption of The Guestbook has been a game changer in this regard. The platform’s intuitive design and user-friendly interface have significantly streamlined the booking process for our guests."
Don MacCorquodale
Director of Sales and Revenue Management @
One King West Hotel & Residence
"The Guestbook has increased direct bookings for us over the years. They have always been flexible with custom needs to assist our property and our initiatives. The best part is you always have the support you need from their team. This is a pivotal partnership for us."
Derek Brewster
Regional Director of Revenue Management, Americas @
Lotte New York Palace
"One of the greatest tools we incorporated in several years!"
José Jaime Lorenzo
Chief Commercial Officer - Hotel Business @
Grupo Posadas, S.A.B. de CV
"We could not be happier wit the impact that The Guestbook has made on our direct bookings."
Fred Anderson
Owner @
Ashbrooke Hotel
"Partnering with The Guestbook has been a game-changer for ARCOTEL Hotels. It's not just a loyalty program; it has become an indispensable component of our e-commerce strategy. Through this collaboration, we've not only significantly boosted our direct bookings but have also seen a substantial increase in our average daily rate."
Jovan Savic
Head of eCommerce & Online Marketing @
ARCOTEL Hotels
"Implementing the Guestbook has been great for our numbers-we've consistently seen month-over-month improvements in conversions and returns. We particularly appreciate how seamlessly the Guestbook operates in the backend. Once a guest signs up, the Guestbook takes care of all of the operational work."
Cindy Kim
Director of Revenue Management @
The Wick, Hudson, a Tribute Portfolio Hotel
"We have seen that the Guestbook improves our booking engine's conversion rate. More direct bookings means we have a greater number of opportunities to deliver excellent guest experiences and foster loyalty."
Eumi Koh
Assistant General Manager @
The London West Hollywood at Beverly Hills
Featured Customers
Popularity by Segment
Size
8 | X-Small (1-9 room)
8 | Small (10-24 room)
44 | Medium (25-74 room)
80 | Large (75-199 room)
93 | X-Large (200+ room)
Country
129 | United States of America
25 | Mexico
15 | Canada
10 | United Kingdom
4 | Malaysia
3 | Saint Lucia
3 | Dominican Republic
2 | Virgin Islands, U.S.
2 | Thailand
2 | Portugal
2 | Switzerland
2 | Singapore
2 | Saint Martin (French part)
2 | India
2 | Hungary
2 | China
1 | Costa Rica
1 | Denmark
1 | Greece
1 | Maldives
1 | Australia
1 | Turkey
1 | Macau
1 | Puerto Rico
1 | Spain
1 | Panama
1 | Austria
1 | Namibia
1 | United Arab Emirates
1 | France
1 | Croatia
1 | Sierra Leone
Type
127 | Boutiques
103 | Resorts
90 | Luxury Hotels
66 | City Center Hotels
54 | Bed & Breakfast & Inns
45 | Airport/Conference Hotels
44 | Branded Hotels
43 | Limited Service & Budget Hotels
17 | Extended Stay & Serviced Apartments
15 | Casinos
11 | Hostels
7 | RV Parks & Campgrounds
7 | Vacation Rentals & Villas
2 | Motels
Region
169 | North America
22 | Europe
14 | Asia Pacific
11 | Central America
2 | Middle East
2 | South America
2 | Africa
1 | Oceania
Category
230 | Loyalty Programs for Independents
155 | Direct Booking Tools
More Products by The Guestbook
Hotelier Rating
Hoteliers say
NEW AI Review summary
Hoteliers like The Guestbook for its direct booking tools that boost revenue by incentivizing guests with cashback, donations, or credits. It aids independent hotels in competing against OTAs by increasing conversion rates and guest loyalty. Users appreciate the platform's seamless integration and efficient reporting but suggest improvements in reward processing, customization, and analytics. Overall, The Guestbook is a valuable tool for reducing costs and enhancing the guest experience.
AI-generated from the text of customer reviews
Looking for specific info?
10
Great for Independent Hotels
Marketing from 100 to 199 room Bed & Breakfast & Inn in Newport (United States of America)
Verified
7 days ago
Loyalty program was easy to understand & implement. Integration team very helpful. Increased value to guests, encouraging them to book direct.
United States of America
United States of America
Marketing
Large Hotel
10
The Guestbook - best loyalty program
media planner from 200 to 499 room Boutique in Schiphol (The Netherlands)
Verified
11 days ago
Easy service, clear loyalty understanding. The Guestbook loyalty program offers cash rewards or charitable donations for direct bookings, encouraging repeat stays and fostering customer loyalty.
The Netherlands
The Netherlands
media planner
X-Large Hotel
10
Manageable
Sales & Marketing Manager from 100 to 199 room Boutique in Cupecoy Bay (Caribbean)
Verified
12 days ago
The tool is manageable and if there are questions, the Team is cooperative and accommodating. There is flexibility if needed.
Caribbean
Caribbean
Sales & Marketing Manager
Large Hotel
10
Outstanding Loyalty Program for Independent Hotels
E-commerce Manager from 200 to 499 room Boutique in Cancun (Mexico)
Verified
1 months ago
We have had an exceptional experience working with this loyalty program provider. Their platform is user-friendly, easy to implement, and the team is professional, responsive, and always willing to go the extra mile to ensure our needs are met. We highly recommend their services to any independent hotel looking to offer rewards to their cus...
Mexico
Mexico
E-commerce Manager
X-Large Hotel
9
Efficient Tools for Direct Booking and Loyalty Program
Revenue Manager from 100 to 199 room Boutique in Porto (Portugal)
Verified
1 months ago
In my opinion, the best features of The Guestbook are its ability to boost direct bookings through cash rewards and credit, motivating guests to book directly with independent hotels.
Portugal
Portugal
Revenue Manager
Large Hotel
10
Recommended
Front Office Manager from 100 to 199 room Boutique in Porto (Portugal)
Verified
1 months ago
The simplicity of the entire process which turns out to be very helpfull and easygoing. This translate in a great workflow for the Hotel.
Portugal
Portugal
Front Office Manager
Large Hotel
10
Wonderful program & even better support team!
Hotel manager from 200 to 499 room Bed & Breakfast & Inn in Atlanta (United States of America)
Verified
2 months ago
The Guest Book program allows our independent hotel to ofer a great program to build loyalty with our guests. Both guest and the team members enjoy the program.
United States of America
United States of America
Hotel manager
X-Large Hotel
10
Great program for Independent Hotels!
DORM from 200 to 499 room Boutique in Boston (United States of America)
Verified
2 months ago
Rewards program that helps build loyalty and drive direct bookings. Easy integration process with the booking engine. Dynamic analytics dashboard and great customer service.
United States of America
United States of America
DORM
X-Large Hotel
10
Helps convert Direct bookings for guests on the fence and provides extra value
Key Accounts Manager from 100 to 199 room Luxury Hotel in Aspen (United States of America)
Verified
2 months ago
More eyeballs to our property and conversion along with repeat guests that are apart of loyalty program and looking to up their points
United States of America
United States of America
Key Accounts Manager
Large Hotel
10
Direct revenue
General manager from 10 to 24 room Bed & Breakfast & Inn in Santo Domingo (Dominican Republic)
Verified
2 months ago
It is Clear visualization of the cash reward program. A very easy access for our customers. Offers great incentives for a direct booking
Dominican Republic
Dominican Republic
General manager
Small Hotel
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Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
The Guestbooks cash back conversion technology is incredible and provides a seamless experience for those who use it. It makes it very simple for hoteliers to keep guest coming back and convert them quicker, making them more sticky and loyal to the hotel website in the future.
Showing all answers to: "What does this product or service do well?"
The Guestbooks cash back conversion technology is incredible and provides a seamless experience for those who use it. It makes it very simple for hoteliers to keep guest coming back and convert them quicker, making them more sticky and loyal to the hotel website in the future.
Partnering with The Guestbook has been phenomenal. From the team that works behind the scenes making sure they can provide users with the best value when booking hotels around the world to the ease of use of their loyalty program. The various options given to guests between cash back, cash for a cause or cash forward give flexibility to all kind of travelers.
The Guestbook provides a very simple and cost-effective way for Independents to launch a plug n play rewards program that pays for itself over and over again. In this competitive market, where consumers are expecting points and programs, this well thought out program enables Independents to stay in the game.
The Guest Book is a great platform that enables independent hotels and groups to offer loyalty to guests, allowing them to compete with large chains. Additionally, they do a great job in marketing hotels to drive direct traffic.
A fantastic set of products for independent hotels! We really like The Guestbooks product offering as their tools give the traveler the ability to choose how they want to use their cash rewards when booking direct at your property.
Question:
What differentiates this product or service from the competition?
Answer:
The Guestbook has a vast array of products amongst its core that not only allow for reward integration, but also for business oversight, guest attraction and conversion, and best in class customer support.
Showing all answers to: "What differentiates this product or service from the competition?"
The Guestbook has a vast array of products amongst its core that not only allow for reward integration, but also for business oversight, guest attraction and conversion, and best in class customer support.
The cash back option is a huge differentiator from larger hotel chains and other loyalty programs. It is a unique feature that offers independent hotels tremendous value. The Guestbook booking platform is also a very cool way to browse hundreds of hotels they work with.
Great way for Independents to incentivize Direct Bookings. Everything I have seen so far is innovative and easy to implement. The team is also great to work with. Very simple and cost-effective way for Independents to launch a plug n play rewards program that pays for itself over and over again
The Guest Book is a bridge between direct guests and their hotels. They are able to engage with guests at varying parts of the guest journey and enables hotels to easily. customise and add promotions.
The offering is simple to understand, it allows hoteliers the ability to attract new guests by making your property stand out. You then can convince the customer to book through the offer and then retain them.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Always be open to a conversation. There are many products and software that do not jump to the top of mind when running a hotel, but this certainly deserves at the very least a conversation. This is a great addition to any hotel's tech stack.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Always be open to a conversation. There are many products and software that do not jump to the top of mind when running a hotel, but this certainly deserves at the very least a conversation. This is a great addition to any hotel's tech stack.
I would highly recommend a hotel partner implementing Guestbook into their booking flow. The various rewards offered make this product a great addition for guests. It's a great additional incentive for guests to book on the hotel website and a great way for hotels to drive additional business.
The Guestbook provides a very simple and cost-effective way for Independents to launch a plug n play rewards program that pays for itself over and over again. In this competitive market, where consumers are expecting points and programs, this well thought out program enables Independents to stay in the game.
When selecting any type of service or software to enhance your guest journey or tech stack, it's worth spending the time to speak with their existing users, and understand their experience. In this case, you won't be disappointed!
A fantastic set of products for independent hotels! We really like The Guestbooks product offering as their tools give the traveler the ability to choose how they want to use their cash rewards when booking direct at your property. It allows hoteliers the ability to attract new guests by making your property stand out. You then can convince the customer to book through the offer and then retain them. Some other loyalty offerings aren't as simple as The Guestbooks and their offerings are gimmiky in my mind.
Recommended by
Jaime Rivera
Partnership Manager
@
Mews
Gautier Colin
VP, Partnerships
@
Selfbook
Carrie Ell
Sr. Market Director
@
The Hotels Network
James Bishop
Senior Director, Global Ecosystem
@
SiteMinder
Mark Oliver
Vice President, Business Development
@
GCommerce Solutions
Jaime Rivera
Partnership Manager
@
Mews
Gautier Colin
VP, Partnerships
@
Selfbook
Carrie Ell
Sr. Market Director
@
The Hotels Network
James Bishop
Senior Director, Global Ecosystem
@
SiteMinder
Mark Oliver
Vice President, Business Development
@
GCommerce Solutions
Will Darrah
VP of Sales North America
@
Amadeus
William Darrah
Vice President
@
Amadeus Hospitality Americas
Are you a consultant or vendor that recommends The Guestbook?
Leave a recommendation
Posts
The Guestbook
4 months ago
ARCOTEL Hotels' Story of Transforming Guest Loyalty into Revenue Gold
The Guestbook
6 months ago
Modern Hotel and Bar Boosts Direct Bookings with The Guestbook Partnership
The Guestbook
7 months ago
CANVAS Hotel Dallas leveraged the power of cashback rewards to achieve a 24% increase in direct booking conversion.
The Guestbook
7 months ago
The West-End Hotel Collection in France has partnered with the Guestbook to enhance their three Parisian hotels' direct booking conversions.
The Guestbook
7 months ago
The Beeman Hotel experienced an impressive 40% repeat visitation rate among direct bookers after partnering with The Guestbook
The Guestbook
7 months ago
Clementine Hotel & Suites leveraged the power of cashback rewards to achieve a 40% increase in conversion
The Guestbook
8 months ago
Alexis Park Resort strategically partnered with The Guestbook by instantly rewarding guests for booking direct
The Guestbook
9 months ago
Paramount Hospitality Management strategically partnered with The Guestbook by leveraging the power of cashback
The Guestbook
9 months ago
By offering Cash Rewards to non-casino guests, Sycuan Casino Resort managed to increase direct-bookings by 24%.
The Guestbook
9 months ago
YOTEL grows direct bookings and rewards loyal guests
The Guestbook
11 months ago
eat.drink.sleep strategically partnered with The Guestbook by leveraging the power of cashback.
The Guestbook
11 months ago
The San Carlos Hotel in New York City leveraged the power of cashback rewards to achieve a 35% increase in conversion.
The Guestbook
11 months ago
RBH Management Independent hotel collection strategically partnered with The Guestbook by leveraging the power of cashback
The Guestbook
1 year ago
One King West Hotel & Residence leveraged the power of cashback rewards to achieve a 27% increase in conversion.
The Guestbook
1 year ago
Lotte New York Palace needed a way to attract new guests while giving past guests a reason to return.
The Guestbook
1 year ago
Discover how Grupo Posadas allowed The Guestbook to generate a substantial increase in web direct conversion and revenue.
The Guestbook
1 year ago
Selfbook and The Guestbook Team Up to Combine Cash Rewards With Seamless Hotel Bookings
The Guestbook Integrations
Need help with an integration?
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Support
Verified Support
The Guestbook has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
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