Operations
![]()
![]()
Popular in Operations
POPULAR SEARCHES
Best Property Management Systems of 2026
Your hotel's core operating system to effortlessly manage bookings, guest experiences, and operations.
Best Staff Collaboration Tools of 2026
Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
Best Hotel Accounting Software of 2026
Tools to manage your hotel's accounting, budgeting and financial planning.
FEATURED APPS
Revenue Management
![]()
![]()
Popular in Revenue Management
POPULAR SEARCHES
Best Revenue Management Systems of 2026
Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
Best Channel Managers of 2026
Hotel distribution software that syncs rates, availability and inventory across 3rd party channels
Best Business Intelligence of 2026
Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
FEATURED APPS
Marketing
![]()
![]()
Popular in Marketing
POPULAR SEARCHES
Best Hotel CRM & Email Marketing of 2026
Turn guest data into action with personalized offers, targeted communication, and automated workflows.
Best Booking Engine of 2026
The eCommerce shopping cart for your hotel's website.
Best Hotel Metasearch Management Software of 2026
Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
FEATURED APPS
Guest Experience
![]()
![]()
Popular in Guest Experience
POPULAR SEARCHES
Best Hotel Guest Apps of 2026
Enhance stays with a guest app offering amenities info, messaging, mobile ordering, and upsell opportunities.
Best Contactless Check-in of 2026
Empower guests with easy online check-in, digital authorizations, and seamless upsells.
Best Guest Messaging Software of 2026
Connect with guests instantly through real-time messaging, automated responses, and seamless communication.
FEATURED APPS
Sorry, this functionality is only available for verified hoteliers
The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
The Guestbook: Cash Rewards Suite
4.8 (199 REVIEWS)
HT Score
97 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Peter, Krystal, Wendy + 13 more experts recommend The Guestbook
Read Recommendations
The Guestbook: Cash Rewards Suite
Ranked 2 (out of 56) in Direct Booking Tools
2026 Finalist
HotelTechAwards
Hoteliers voted The Guestbook as the #2 Direct Booking Tools provider in the 2026 HotelTechAwards
Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the worldDeveloped for hoteliers by hoteliers, The Guestbook: Cash Rewards Suite is a collection of growth driving enhancements to help boost direct bookings and increase your net revenue.
97% recommended by 246 hotels
Lotte New York Palace, Grupo Posadas, Oxford Hotels & Resorts & 243 others
Bell - AI powered product analyst
I analyzed all of The Guestbook’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
The Guestbook excels in driving direct bookings, thereby enhancing hotel profitability by reducing OTA commission costs. It boosts guest satisfaction and loyalty, offering hotels a competitive edge through user-friendly interfaces and loyalty rewards. A notable impact includes increased revenue and improved customer data insights. However, some users desire more comprehensive email marketing capabilities.
Lotte New York Palace, Grupo Posadas, Oxford Hotels & Resorts & 243 others
Read their reviewsWhat Types of Hotels The Guestbook is Popular For
Size
7 | X-Small (1-9 room)
38 | Small (10-49 room)
57 | Mid-Sized (50-99 room)
166 | Large (100-499 room)
39 | X-Large (500+ room)
Country
177 | United States
31 | Mexico
17 | Canada
14 | United Kingdom
5 | Thailand
5 | Malaysia
4 | Australia
3 | Turkey
3 | Czech Republic
2 | Singapore
2 | United Arab Emirates
2 | Ireland
2 | Virgin Islands, U.S.
2 | China
2 | Portugal
2 | Hungary
2 | Switzerland
1 | India
1 | Costa Rica
1 | Saudi Arabia
1 | Argentina
1 | Austria
1 | Netherlands
1 | Dominican Republic
1 | Saint Martin (French part)
1 | Denmark
1 | Greece
1 | France
1 | Maldives
1 | Sierra Leone
1 | Saint Lucia
1 | Macau
1 | Puerto Rico
1 | Spain
1 | Panama
1 | Namibia
1 | Croatia
Type
177 | Boutique Hotels
134 | Luxury Hotels
128 | Resorts
113 | City Center Hotels
81 | Bed & Breakfast & Inns
79 | Airport/Conference Hotels
73 | Branded Hotels
70 | Limited Service & Budget Hotels
24 | Extended Stay & Serviced Apartments
18 | Casinos
14 | Hostels
9 | Vacation Rentals & Villas
8 | RV Parks & Campgrounds
5 | Motels
Region
225 | North America
32 | Europe
17 | Asia Pacific
6 | Middle East
6 | Central America
4 | Oceania
3 | South America
2 | Africa
Category
301 | Loyalty Programs for Independents
199 | Direct Booking Tools
Didn’t find what you were looking for?
Create Free Account
Join 1.5M+ hoteliers making data-driven decisions
OR
Already have an account?
Log in
By proceeding you agree to our Terms of Service and Privacy Policy
What you'll get
Full rankings
Access complete rankings based on verified reviews from real hoteliers to make informed decisions.
AI summaries and insights
Get AI-powered summaries of reviews and key differences to save hours of research time.
Price quote comparisons
Collect personalized quotes from multiple vendors and compare them side-by-side in a single click.
Free tech stack audit
Analyze your current hotel tech stack to identify gaps, redundancies, and optimization opportunities.
What is The Guestbook?
Founded in 2014 | Headquarters in Las Vegas (United States) | 45 employees
The Guestbook: Cash Rewards Suite is a direct booking enhancement platform designed to improve hotel profitability by reducing reliance on OTAs and minimizing commission costs. It bolsters guest satisfaction and loyalty through user-friendly interfaces and cash-back rewards, offering hotels a competitive advantage. The suite allows hoteliers to gain valuable insights into customer data, thereby increasing revenue potential. Created by experienced industry professionals, it supports over 900 hotels worldwide in maximizing net revenue by driving increased direct bookings and rewarding loyal guests effectively.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of The Guestbook products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
The Guestbook Reviews Analyzed: 18
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
The Guestbook Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by The Guestbook
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
The Guestbook's Provided Description:
"Amplify the efficacy of your direct booking efforts with The Guestbook’s Cash Rewards Suite. There’s good reason why Amazon, Apple, Target, and most major credit cards have chosen cash back as the sole rewards currency to drive business results: it’s the #1 preference of consumers, and it drives significant incremental profitability. Founded in 2014 by long-time hoteliers, The Guestbook leverages innovative technologies and extensive knowledge of the hospitality industry to help independent hoteliers increase direct bookings. It provides over 900 of the world’s savviest hotel teams a more rewarding way to boost net revenue."
FAQs
Capabilities
Booking Engine Integration
Booking Engine Integration
With support for 65+ booking engines, easily inject the power of Cash Rewards into your existing site for an immediate boost to direct bookings.
Email Capture Plugin
Email Capture Plugin
There's a good chance some lookers aren't ready to be bookers. Travellers are 10x more likely to enroll in your marketing campaigns knowing they'll earn cash back when they book direct.
Member Deals
Member Deals
Guestbook Collection Hotels may offer private Member Only Deals and increase marketing exposure to over 2.5 million loyal Guestbook members.
RewardsDash
RewardsDash
Our hotelier extranet provides access to reporting, analytics, member profiles, and more.
In Stay Experiences
In Stay Experiences
Increase TRevPar and keep reward spend on property. Members can purchase any In Stay Experiences your property offers using their accrued rewards balance.
Features
Conversion Boosters
4/5 features
Personalization
4/5 features
Offers & Promotions
4/5 features
Rate Monitoring & Parity
4/5 features
Messaging & Communication
4/5 features
Rewards & Loyalty
4/5 features
Analytics & Performance
4/5 features
Available Add-ons & Modules
The Guestbook Extension
Loyalty Programs for Independents
A browser extension to help members automatically earn cash rewards at 60,000 hotel's world-wide. With your hotel as part of The Guestbook Collection, we'll convince users shopping on popular hotel booking sites to book on brand.com instead.
The Guestbook Reviews Summary
Ease of Use
4.8/5
Customer Support
4.9/5
ROI
4.7/5
Implementation
4.8/5
Recommended by
Achievements
This vendor's trending score is rising, The Guestbook: Cash Rewards Suite is the #2 most trending product in the Direct Booking Tools category (out of 56) and the #79 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreThe Guestbook has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.
Learn more about this achievement in the official press releaseHoteliers voted The Guestbook as the #2 Direct Booking Tools provider in the 2026 HotelTechAwards
Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the worldThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
The Guestbook Pricing
Average
This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.
Get an Instant Price Estimate
Enter your room count to get an instant price estimate for your property
No matching results
The Guestbook Case Studies
Oceanfront Growth: Direct bookings powered by The Guestbook
Fort Lauderdale (United States)
Beyond Game Day: How Scholar Hotels turned event-driven visitors into loyal, returning guests
State College (United States)
Elevating Loyalty & Experiences Through Direct Connections
Cancun (Mexico)
Turning Stays into Loyalty at Pacific Palms Resort
City of Industry (United States)
Strategic Growth at The Slate Phuket
Nai Yang (Thailand)
Turning Guest Experiences into Loyalty and Growth
Colorado Springs (United States)
Inspiring Returns and Lasting Impressions at Abode Hotels
Canberra (Australia)
ARCOTEL Hotels' Story of Transforming Guest Loyalty into Revenue Gold
Vienna (Austria)
Modern Hotel and Bar Boosts Direct Bookings with The Guestbook Partnership
Boise (United States)
CANVAS Hotel Dallas leveraged the power of cashback rewards to achieve a 24% increase in direct booking conversion.
Dallas (United States)
The West-End Hotel Collection in France has partnered with the Guestbook to enhance their three Parisian hotels' direct booking conversions.
Paris (France)
Clementine Hotel & Suites leveraged the power of cashback rewards to achieve a 40% increase in conversion
Anaheim (United States)
Alexis Park Resort strategically partnered with The Guestbook by instantly rewarding guests for booking direct
Las Vegas (United States)
Paramount Hospitality Management strategically partnered with The Guestbook by leveraging the power of cashback
Orlando (United States)
By offering Cash Rewards to non-casino guests, Sycuan Casino Resort managed to increase direct-bookings by 24%.
El Cajon (United States)
YOTEL grows direct bookings and rewards loyal guests
Boston (United States)
eat.drink.sleep strategically partnered with The Guestbook by leveraging the power of cashback.
Lake Havasu City (United States)
The San Carlos Hotel in New York City leveraged the power of cashback rewards to achieve a 35% increase in conversion.
New York City (United States)
RBH Management Independent hotel collection strategically partnered with The Guestbook by leveraging the power of cashback
Jacksonville (United States)
Sustaining Growth Year-Round
Toronto (Canada)
Trusted by One, Referred to Another: A Case Study in Exceptional Partnership
New York City (United States)
Discover how Grupo Posadas allowed The Guestbook to generate a substantial increase in web direct conversion and revenue.
References
"The Guestbook has been a great partner in helping us convert more direct bookings."
Gilberto Samano
eCommerce Mangerle @
Haven Riviera Cancun
"The Guestbook has been a great tool to help us convert our guests to booking direct."
Bill Muench
Asset Manager @
Arabella Hotel Sedona
"The Guestbook has been a great partner helping us convert more direct bookings."
Mia Fox
Marketing Manager @
Ethos Hotel Oxford
"Even though we are a small 39-room property, the team at The Guestbook always makes us feel like we are their biggest, most important partner! Partnering with The Guestbook has been a game-changer for us. Their platform has boosted our direct bookings and delighted our guests with fantastic rewards. The loyalty program keeps our guests returning time and again. We are thrilled with the outcomes and our collaboration with The Guestbook!"
Erika Sather-Smith
Operations Manager @
Modern Hotel
"The solution offered is both simple and seamless, designed to attract and reward our new and returning luxury guests effortlessly with impressive results."
Karen Gameros
Sales Manager @
West End Hotel
"Partnering with The Guestbook has significantly boosted our direct bookings and enhanced guest loyalty."
Alexis Shreffler
Area Director of Revenue Strategy @
Aimbridge Hospitality
"We saw an immediate shift in business by partnering with The Guestbook within the first 30 days."
Michael Moreno
General Manager @
Alexis Park Resort
"We have been exceptionally pleased with the immediate shift of business from OTA's to direct channels within the first 30 days."
Marco Manzie Jr.
Vice President of Business Development @
Paramount Hospitality Management
"The Guestbook has been pivotal for increasing our direct reservations and growing the loyalty of our guests, and continue to be a key part of our long-term direct strategy."
Augustin Cacot
VP of Demand @
"As an independent hotel collection, we pride ourselves on overdelivering on guest service and amenities. But we lacked a mechanism to match (or beat) OTA member perks and branded hotel loyalty programs. The Guestbook provided us with that tool. It satisfies guest expectations, drives direct reservations, and fits friction-free into our operations."
Stacy Warner
VP of Revenue Strategy @
Eat.Drink.Sleep
"Partnering with The Guestbook has been highly effective in boosting our direct bookings."
Johanna Vargas
Yield Manager @
San Carlos Hotel
"Our strategic partnership with The Guestbook has enhanced our direct booking conversion while creating memorable experiences for our guests."
James Bradshow
Director of Revenue Management @
RBH Hospitality Management
"In the competitive hospitality industry, finding innovative tools to increase direct bookings is crucial. Our hotel’s adoption of The Guestbook has been a game changer in this regard. The platform’s intuitive design and user-friendly interface have significantly streamlined the booking process for our guests."
Don MacCorquodale
Director of Sales and Revenue Management @
One King West Hotel & Residence
"The Guestbook has increased direct bookings for us over the years. They have always been flexible with custom needs to assist our property and our initiatives. The best part is you always have the support you need from their team. This is a pivotal partnership for us."
Derek Brewster
Regional Director of Revenue Management, Americas @
Lotte New York Palace
"One of the greatest tools we incorporated in several years!"
José Jaime Lorenzo
Chief Commercial Officer - Hotel Business @
Grupo Posadas, S.A.B. de CV
"We could not be happier wit the impact that The Guestbook has made on our direct bookings."
Fred Anderson
Owner @
The Ashbrooke Hotel
"Partnering with The Guestbook has been a game-changer for ARCOTEL Hotels. It's not just a loyalty program; it has become an indispensable component of our e-commerce strategy. Through this collaboration, we've not only significantly boosted our direct bookings but have also seen a substantial increase in our average daily rate."
Jovan Savic
Head of eCommerce & Online Marketing @
ARCOTEL Wimberger
"Implementing the Guestbook has been great for our numbers-we've consistently seen month-over-month improvements in conversions and returns. We particularly appreciate how seamlessly the Guestbook operates in the backend. Once a guest signs up, the Guestbook takes care of all of the operational work."
Cindy Kim
Director of Revenue Management @
The Wick, Hudson, a Tribute Portfolio Hotel
"We have seen that the Guestbook improves our booking engine's conversion rate. More direct bookings means we have a greater number of opportunities to deliver excellent guest experiences and foster loyalty."
Eumi Koh
Assistant General Manager @
The London West Hollywood at Beverly Hills
Featured Customers
More Products by The Guestbook
Hotelier Rating
Looking for specific info?
10
Perfect for Independents
Revenue Manager from 75-99 room Boutique in San Francisco (United States)
Verified
1 months ago
I like the fact that the platform and the property drive business to each other, making it a true hospitality partnership. Customer service and support are excellent. We actually have them in place at all of our independent properties, and are looking to onboard them at our most recent addition once we get them settled in with their new P...
United States
United States
Revenue Manager
Mid-Sized Hotel
10
Our Guestbook experience at Makarem Hotels
Digital Marketing Specialist from 500+ room Branded Hotel in Riyadh (Saudi Arabia)
Verified
7 months ago
The Guestbook makes hotel travel more rewarding and transparent. By offering real cash rewards or the option to apply credits toward future stays, it turns a direct booking into something more, a win-win for both guests and hotels.
Saudi Arabia
Saudi Arabia
Digital Marketing Specialist
X-Large Hotel
10
The Perfect Addition to Our Direct Booking Strategy
Hotel Owner from 100 to 199 room Bed & Breakfast & Inn in Laredo (United States)
Verified
7 months ago
The best feature for us is the effortless integration during direct bookings. By simply entering the guest’s email, the system instantly connects their rewards account—no extra steps, no complications. It saves us time and gives guests a smoother experience.
United States
United States
Hotel Owner
Large Hotel
10
Outstanding service
Reservations Manager from 100 to 199 room Bed & Breakfast & Inn in Princeton (United States)
Verified
7 months ago
I love the reminders that are sent weekly they are so helpful when you are busy. Will definitely recommends to others.
United States
United States
Reservations Manager
Large Hotel
10
Guestbook allows us to be fully independent
CEO from 10 to 24 room Airport/Conference Hotel in Wilson (United States)
Verified
7 months ago
We love the loyalty aspect of the program, the rewards and points. The direct booking tools are wonderful and help generate additional bookings and income.
United States
United States
CEO
Small Hotel
10
Valuable partnership to drive conversion
Director of Sales and Marketing from 500+ room Boutique in Los Angeles (United States)
Verified
8 months ago
Guestbook continues to be a strong business partner for driving direct bookings, guest loyalty, and increasingly, a staple in our group sales toolbox with their Planner Rewards program.
United States
United States
Director of Sales and Marketing
X-Large Hotel
10
Great and Easy to use/install
VP of Revenue Management & E-Commerce from 100 to 199 room Boutique in New York City (United States)
Verified
8 months ago
This was very easy to set up and understand regardless of your tech level. The entire team at The Guest Book (from start to finish) were always available to answer any questions...a very easy and effective way to get up a loyalty program for your hotel to help drive direct bookings and to also minimal impact on the operations team. We sta...
United States
United States
VP of Revenue Management & E-Commerce
Large Hotel
9
Working with the guest book has been easy, they answer questions quickly and are always upbeat and friendly.
from 50-74 room Boutique in Perham (United States)
Verified
8 months ago
It is very easy to use, and guests seem to be liking the loyalty program along with the rewards choices. Takes the pressure off of hotel for rewarding points. Easy to explain to guests.
United States
United States
Mid-Sized Hotel
10
Rewards are flexible
Hotel Manager from 10 to 24 room Airport/Conference Hotel in Wilson (United States)
Verified
8 months ago
-Allows members to book directly at independent& boutique hotels.
-Rewards are flexible.
-You still get cash back, credit, or charitable donations.
United States
United States
Hotel Manager
Small Hotel
10
Guestbook – A Reliable and User-Friendly Platform
Front Office Manager from 100 to 199 room Boutique in Tayakadin (Turkey)
Verified
8 months ago
Guestbook is an easy-to-use platform that has positively contributed to our hotel’s revenue performance. The system is user-friendly, and the support team is always responsive and reliable. We are very satisfied with the collaboration.
Turkey
Turkey
Front Office Manager
Large Hotel
- 1
- 2
- 3
- 4
- 5
- 6
- ...
- 20
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
I like the fact that the platform and the property drive business to each other, making it a true hospitality partnership. Customer service and support are excellent. We actually have them in place at all of our independent properties and are looking to onboard them at our most recent addition once we get them settled in with their new PMS and CRS. With the absence of brand support, it is nice to have a partner that can assist with guest engagement and marketing opportunities.
Showing all answers to: "What does this product or service do well?"
I like the fact that the platform and the property drive business to each other, making it a true hospitality partnership. Customer service and support are excellent. We actually have them in place at all of our independent properties and are looking to onboard them at our most recent addition once we get them settled in with their new PMS and CRS. With the absence of brand support, it is nice to have a partner that can assist with guest engagement and marketing opportunities.
The Guestbook does something deceptively difficult brilliantly well: it gives independent and boutique hotels a genuine answer to the loyalty programs of the big chains and OTAs. By offering guests up to 15% in cash rewards on direct bookings, it creates a tangible, immediate reason to book direct rather than through a third party. For the hotelier, it converts what would otherwise be an OTA commission into a direct relationship with the guest and at Triptease, anything that strengthens the economics of the direct channel is something we're naturally aligned with.
The Guestbook has been a wonderful addition to our hotel. As an independent hotel with market competitors from an array of Brands, it was so important for us to have a loyalty program. It would be great if we could tap into the entire member database from The Guestbook instead of just the guests that signed up through our specific hotel.
The Guestbook represents the smartest way to build an innovative and flexible loyalty program for hotels in 2026, effectively turbocharging direct bookings.
In particular, it serves as a strategic marketing and sales tool that complements traditional initiatives, providing exposure to millions of highly qualified travellers.
The Guestbook excels at helping independent and boutique hotels drive more direct bookings and repeat stays through a simple, guest-friendly rewards platform. Their system stands out for offering flexible reward options, such as cash back, future stay credits, or charitable donations that genuinely motivate guests to book direct. They combine this with seamless integration into a hotel’s existing booking journey and clear data insights that help properties understand and retain their most valuable guests. Overall, The Guestbook delivers a balanced mix of guest engagement, loyalty, and conversion uplift with minimal effort required from the hotel.
Question:
What differentiates this product or service from the competition?
Answer:
The absence of license fees or other monthly recurring charges are a definite plus. The commission structure is reasonable considering what other platforms charge for similar services, and the support team is eager to assist with special projects and promotions.
Showing all answers to: "What differentiates this product or service from the competition?"
The absence of license fees or other monthly recurring charges are a definite plus. The commission structure is reasonable considering what other platforms charge for similar services, and the support team is eager to assist with special projects and promotions.
Most loyalty schemes ask guests to accumulate points they may never redeem. The Guestbook flips that model: rewards are cash, flexible, and guest-controlled. Cash Back, Cash Forward towards a future stay, or even a charitable donation. That simplicity is rare in this space. It's also purpose-built for independents and boutique brands, a segment most loyalty platforms ignore, and its network of 900+ hotels means a single property benefits from demand generated across the whole program, network effects that a standalone hotel loyalty scheme simply can't replicate.
We knew we could not design a program with rewards to rival the Brands on our own so enter The Guestbook! The rewards are meaningful & easy to see your choices while reconciliation is also simple for the hotel.
The Guestbook is a unique and very modern solution that, unlike traditional hotel loyalty programs, enables hoteliers to quickly build their own program with no upfront investment.
It is also widely recognized for its ease of use, both for customers and hotel teams.
What sets The Guestbook apart from competitors is its unique blend of guest-centric rewards, seamless integration, and measurable impact on direct revenue. Unlike traditional hotel loyalty programs that rely on complex points systems or large brand networks, The Guestbook offers simple, instant-value rewards including cash back, donation options, or future stay credits, that resonate with today’s independent hotel guests. It’s designed to complement, not replace, a hotel’s existing booking engine or CRM, making adoption quick and low-maintenance. Additionally, its data-driven insights help hotels identify and nurture high-value repeat guests, turning what’s often a one-time booking into a long-term relationship. In essence, The Guestbook differentiates itself by combining ease, flexibility, and tangible results for both hotels and guests.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
Utilize the tool and the resources available to maximize return. Look for opportunities to capitalize on the platform's functionality and provide a seamless booking and stay experience for your guests.
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
Utilize the tool and the resources available to maximize return. Look for opportunities to capitalize on the platform's functionality and provide a seamless booking and stay experience for your guests.
Don't treat it as a standalone perk, treat it as part of a joined-up direct booking strategy. A cash reward is most powerful when the guest actually sees it at the moment of decision, so make sure the value is surfaced clearly across your website, booking engine, and the channels where you're competing with OTAs on price. Loyalty incentives and price confidence work best together: when a guest can see they're getting the best rate and earning cash for booking direct, the OTA argument disappears. That's exactly where our partnership with The Guestbook earns its keep.
We love being able to offer a "member" promotion through The Guestbook since the Brands all have these as well. Finally - the meeting planner incentive also gives us a closing tool for group business.
I strongly recommend adopting The Guestbook as a valuable addition to traditional initiatives, helping hotels strengthen their brand and build more rewarding relationships with guests.
It also integrates seamlessly with existing technology, requiring minimal change management effort.
Based on my experience, my advice to any hotelier considering The Guestbook would be to lean into its flexibility and simplicity. The platform works best when hotels actively promote the different reward options, cash back, future stay credits, or charitable donations, as part of their direct booking strategy. This approach not only increases conversion but also builds meaningful loyalty with guests who appreciate having a choice. The Guestbook integrates seamlessly and requires minimal effort to maintain, so the more consistently it’s highlighted across your direct channels, the stronger the results you’ll see.
Recommended by
Peter Friedman
Revenue Manager
@
Engage Hospitality
Krystal De anda
Head of Partnerships
@
Triptease
Wendy Bingham
Revenue Consultant
@
TCRM
Emilio Zappalà
CEO
@
Best Hotel Tech
Connor Barter
Senior Market Manager
@
Triptease
Peter Friedman
Revenue Manager
@
Engage Hospitality
Krystal De anda
Head of Partnerships
@
Triptease
Wendy Bingham
Revenue Consultant
@
TCRM
Emilio Zappalà
CEO
@
Best Hotel Tech
Connor Barter
Senior Market Manager
@
Triptease
Jaime Rivera
Partnership Manager
@
Mews
James Bishop
Senior Director, Global Ecosystem
@
SiteMinder
Mark Oliver
Vice President, Business Development
@
GCommerce Solutions
Will Darrah
VP of Sales North America
@
Amadeus
William Darrah
Vice President
@
Amadeus Hospitality Americas
Are you a consultant or vendor that recommends The Guestbook?
Leave a recommendation
News
The Guestbook
5 days ago
Oceanfront Growth: Direct bookings powered by The Guestbook
The Guestbook
5 days ago
Beyond Game Day: How Scholar Hotels turned event-driven visitors into loyal, returning guests
The Guestbook
1 year ago
Elevating Loyalty & Experiences Through Direct Connections
The Guestbook
1 year ago
Turning Stays into Loyalty at Pacific Palms Resort
The Guestbook
1 year ago
Strategic Growth at The Slate Phuket
The Guestbook
1 year ago
Turning Guest Experiences into Loyalty and Growth
The Guestbook
1 year ago
Inspiring Returns and Lasting Impressions at Abode Hotels
The Guestbook
1 year ago
ARCOTEL Hotels' Story of Transforming Guest Loyalty into Revenue Gold
The Guestbook
2 years ago
Modern Hotel and Bar Boosts Direct Bookings with The Guestbook Partnership
The Guestbook
2 years ago
CANVAS Hotel Dallas leveraged the power of cashback rewards to achieve a 24% increase in direct booking conversion.
The Guestbook
2 years ago
The West-End Hotel Collection in France has partnered with the Guestbook to enhance their three Parisian hotels' direct booking conversions.
The Guestbook
2 years ago
Clementine Hotel & Suites leveraged the power of cashback rewards to achieve a 40% increase in conversion
The Guestbook
2 years ago
Alexis Park Resort strategically partnered with The Guestbook by instantly rewarding guests for booking direct
The Guestbook
2 years ago
Paramount Hospitality Management strategically partnered with The Guestbook by leveraging the power of cashback
The Guestbook
2 years ago
By offering Cash Rewards to non-casino guests, Sycuan Casino Resort managed to increase direct-bookings by 24%.
The Guestbook
2 years ago
YOTEL grows direct bookings and rewards loyal guests
The Guestbook
2 years ago
eat.drink.sleep strategically partnered with The Guestbook by leveraging the power of cashback.
The Guestbook
2 years ago
The San Carlos Hotel in New York City leveraged the power of cashback rewards to achieve a 35% increase in conversion.
The Guestbook
2 years ago
RBH Management Independent hotel collection strategically partnered with The Guestbook by leveraging the power of cashback
The Guestbook
2 years ago
Sustaining Growth Year-Round
The Guestbook
2 years ago
Trusted by One, Referred to Another: A Case Study in Exceptional Partnership
The Guestbook
2 years ago
Discover how Grupo Posadas allowed The Guestbook to generate a substantial increase in web direct conversion and revenue.
The Guestbook
3 years ago
Selfbook and The Guestbook Team Up to Combine Cash Rewards With Seamless Hotel Bookings
The Guestbook Integrations
Find Great Pairing Apps
No matching results
No matching results
| Company | Functionality | |
|---|---|---|
SiteMinder
93% recommended by 2786 hotels |
Channel Managers
|
|
Cloudbeds
91% recommended by 1865 hotels |
Booking Engine
|
|
Little Hotelier
93% recommended by 1506 hotels |
Hotel Management Software
|
|
Lighthouse
95% recommended by 1445 hotels |
Hotel Rate Parity
|
|
Mews
93% recommended by 775 hotels |
Booking Engine
|
|
Oracle Hospitality
92% recommended by 615 hotels |
Property Management Systems
|
|
Cendyn
90% recommended by 350 hotels |
Hotel Reservations Software
+3 more |
|
The Hotels Network
95% recommended by 349 hotels |
Direct Booking Tools
+2 more |
|
WebRezPro
93% recommended by 249 hotels |
Property Management Systems
|
|
Stayntouch
94% recommended by 243 hotels |
Property Management Systems
|
Support
Verified Support
The Guestbook has opened their internal support tools and processes to Hotel Tech Report and has achieved the GCSC Support Certification which verifies the tools and processes they have in place to support customers.
Still gathering info?
Schedule a free 30-minute product demo consultation
Verified
0 seconds ago
Products Reviewed
What do you like most?
What do you dislike or think could be improved?
0.0
Ease of Use
0.0/5
Customer Support
0.0/5
ROI
0.0/5
Implementation
0.0/5
Download the Free Guide
Your guide was sent!
Your guide was successfully sent to .
This email may be incorrect
Our check detected that this address may have been entered incorrectly. Please confirm or correct it before we continue:
This looks like it may contain a typo.
Get Your Free AI Analyst Report
Custom recommendations tailored to your property
Trusted by
