ampliphi

RMS can be perceived as black box systems where users struggle to understand the outputs, which in an automated environment is critical to build trust between human and machine. This feature provides rationale for pricing outputs to users in easy to understand language and visualizations.

Enterprise Business Guidelines allow corporate revenue managers, cluster revenue managers and revenue management system directors to implement best practices and pricing guidelines for individual properties/Increases efficiency of corporate revenue teams and reduces administrative overhead and ensures corporate strategies are followed.

As soon as a change in the market or at the hotel occurs, the software will react in real-time with a measure to that change in activity if necessary. There is no need to wait for an "optimization run" to happen like it has been in the past.

Each room type is priced dynamically but always respects the room price hierarchy.

Ability to adjust prices based on rules and conditions/Provides for flexibility and control without making daily pricing changes

Set minimum and maximum prices, making sure your rates are always in your comfort-zone.

Change individual dates by making percentage adjustments or fixing prices

Optimize overbooking to account for all expected cancellations, no-shows and group wash across all market segments and grow on-site spend

Flexibly optimize business mix by managing product availability based on value and drive shoulder night performance

Manage seasonality and day-of-week patterns with monthly and weekday adjustments.

React to different booking behavior on an individual room-type basis

Apply more granular modifications with simple bulk-adjustment features

Ability to adjust prices 24-months into the future in real time providing better control to take advantage of even the slightest changes in the market 24-months into the future and avoid missing future opportunities.

Set prices 365 days into the future

Improve decisions by incorporating competitor influence within your selected competitive set and position, optional reputation and sentiment scores to monetize on your online reputation, or view STR data within the dashboard for quick reference.

Monitor hotel booking demand in any geographical market in your RMS, 365 days into the future to better understand traveler intent and capture recovering demand with the right rates and offers based on forward-looking data.

The ability to schedule reports to be delivered via email at a day, time and frequency of the user's choosing/automates manual report runs and saves time pulling data.

You’re getting fewer or more bookings than expected? Our optimization algorithm will react quickly

Track each booking in real time to understand booking patterns, drive relevant promotions, and control your supply.

Get real-time updates on events including: concerts, sports games to exhibitions and trade shows to inform your yield strategy.

The ability for customers to operate in a hybrid manual / automated manner / highly increases the adoption of automation and allows companies to apply strategies and controls to their automation.

Room-type pricing is automated based upon factors such as room type availability, demand and seasonality. With automated room-type pricing, revenue managers have a much better understanding of the additional revenue by room type they’ve achieved/The data is available to analyze room type efficiency, comparing actual ADR of room type differences to set pricing differentials. Comparing room types sold versus room types occupied helps hoteliers better understand whether they are capturing the right amount of revenue from higher room types or whether front-desk clerks are offering too many free upgrades. Armed with this information, hotel revenue managers can test strategies such as pre-arrival marketing campaigns as well as educating the front desk staff on how best to sell upgrades. Group and corporate sales teams can also be educated on how to quote multiple room types when selling.

Ability to adjust prices based on rules and conditions/Provides for flexibility and control without making daily pricing changes

Continually learns and adapts to how pricing and controls impact booking patterns and demand to improve outputs. Decisions are seamlessly distributed to key technology systems.

Ability to provide recommendations/decisions on yielding availability/ Rate is only part of revenue management, availability controls (minimum length of stay, open or close, overbooking) have just as great an impact.