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Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
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Koddi
4.7 (85 REVIEWS)
HT Score
30 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
Koddi
Ranked 7 (out of 29) in Hotel Metasearch Management Software
The platform used by top travel advertisers for driving bookings and revenue.
95% recommended by 84 hotels
More than 50% of Koddi’s reviews come from United States.
Bell - AI powered product analyst
I analyzed all of Koddi’s product reviews, expert recommendations, features, capabilities, pricing, integrations and more to produce the below summary.
Hoteliers say
Hoteliers like Koddi for its advanced and all-encompassing metasearch and adtech capabilities that drive substantial ROI and optimize advertising strategies across multiple channels. Specific advantages include its automated bidding system, granular reporting, and the ease of centralizing multiple hotels and campaigns. Users appreciate Koddi's superior customer service and proactive support, helping them maximize revenue with data-driven insights and strategic optimizations. However, some users mention areas for improvement in real-time budget allocation, training, and expanding functionalities to include smaller markets and more advertising channels.
What Types of Hotels Koddi is Popular For
Size
3 | X-Small (1-9 room)
5 | Small (10-49 room)
10 | Mid-Sized (50-99 room)
50 | Large (100-499 room)
14 | X-Large (500+ room)
Country
52 | United States
5 | Canada
4 | Italy
3 | South Africa
3 | Bahamas
2 | France
2 | Mexico
2 | Spain
1 | Algeria
1 | United Kingdom
1 | New Zealand
1 | Colombia
1 | India
1 | Mauritius
1 | Germany
1 | Australia
1 | Korea, South
Type
70 | Branded Hotels
37 | Airport/Conference Hotels
34 | Bed & Breakfast & Inns
26 | Boutique Hotels
25 | City Center Hotels
24 | Limited Service & Budget Hotels
23 | Luxury Hotels
18 | Resorts
6 | Hostels
5 | Casinos
5 | Motels
2 | Extended Stay & Serviced Apartments
1 | RV Parks & Campgrounds
Region
59 | North America
10 | Europe
5 | Africa
3 | Central America
2 | Asia Pacific
2 | Oceania
1 | South America
Category
85 | Hotel Metasearch Management Software
Didn’t find what you were looking for?
What is Koddi?
Founded in 2013 | Headquarters in Fort Worth (United States) | 165 employees
Koddi is a sophisticated metasearch and advertising technology platform designed specifically for hotel suppliers, OTAs, and agency clients. The platform excels in offering advanced bid management, campaign intelligence, and reporting capabilities specifically tailored for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, and Trivago. By utilizing Koddi, businesses can effectively centralize the management of multiple hotels and advertising campaigns, driving substantial ROI through automated bidding systems and granular reporting. Koddi's intuitive interface and data-driven insights support marketers in optimizing advertising strategies, thereby maximizing revenue and enhancing operational efficiency.
Powered by AI
This description was generated by AI which analyzed the following sources to summarize a description of Koddi products, features and capabilities. Leveraging user generated verified data sources allows us to generate a more helpful and realistic description for hoteliers free of sales promotion and hyperbole.
Sources
Verified hotelier reviews
We analyze all verified product reviews as a way to understand and summarize what real users/hoteliers are saying about the product to provide a more accurate and relevant description for buyers than only what vendors provide.
Koddi Reviews Analyzed: 85
Read reviewsVerified expert recommendations
We analyze recommendations from industry experts who we ask to describe the most valuable features and capabilities of the product as well as key differentiators and what types of hotels the product works best for to extract unique insights and perspective for buyers.
Koddi Expert Recommendations Analyzed: 0
Read expert recommendationsDescription provided by Koddi
While its important to incorporate analysis from verified user reviews and industry experts to create more balanced content, the way a vendor describes their overall company and vision can also shed light on their unique perspective or way of doing business which is why the AI ingests this information as well to add more context to paint a picture of what the company says vs what users and industry experts say.
Koddi's Provided Description:
"Koddi is an advanced reporting, bid management and campaign intelligence platform for metasearch publishers like Google Hotel Ads, TripAdvisor, Kayak, Trivago, and other travel products that enables hotel suppliers, OTAs, and agency clients to reach more customers at higher returns. Koddi was built with the digital marketer in mind and provides a fast, intuitive interface, custom, on-the-fly reporting, bulk and granular bidding tools, and alerting functionality."
FAQs
Koddi Alternatives
Not sure if Koddi is right for your hotel? Here are similar Hotel Metasearch Management Software vendors that could be a good fit for your hotel:
Features
Services
4/5 features
Reporting & Analytics
4/5 features
Q1 '26 Hotel Metasearch Management Software Survey Insights
Is Koddi a good fit for your hotel?
Rank
Hotel size
Popular alternatives
#1
of 8
Small
92%
(63)
SiteMinder is commonly considered an alternative to Koddi for Small hotels due to its efficient and user-friendly channel management capabilities and wide-reaching integrations that are suited to enhance visibility and manage multiple online travel agencies effectively, though some users note limitations in integration with other third-party systems.
#3
of 8
Large
88%
(11)
SiteMinder is commonly considered an alternative to Koddi for Large hotels due to its comprehensive channel management capabilities that ensure real-time inventory and rate updates, coupled with strong support for direct bookings, although its customization options for the booking engine and support response times may be less robust.
#2
of 10
Mid-sized
95%
(72)
SiteMinder is commonly considered an alternative to Koddi for Medium hotels due to its efficient OTA connectivity and user-friendly interface, though potential constraints with system speed during peak times and a need for enhanced reporting and support responsiveness are noted.
Small
92%
(63)
#1
of 8
SiteMinder is commonly considered an alternative to Koddi for Small hotels due to its efficient and user-friendly channel management capabilities and wide-reaching integrations that are suited to enhance visibility and manage multiple online travel agencies effectively, though some users note limitations in integration with other third-party systems.
Large
88%
(11)
#3
of 8
SiteMinder is commonly considered an alternative to Koddi for Large hotels due to its comprehensive channel management capabilities that ensure real-time inventory and rate updates, coupled with strong support for direct bookings, although its customization options for the booking engine and support response times may be less robust.
Mid-sized
95%
(72)
#2
of 10
SiteMinder is commonly considered an alternative to Koddi for Medium hotels due to its efficient OTA connectivity and user-friendly interface, though potential constraints with system speed during peak times and a need for enhanced reporting and support responsiveness are noted.
Rank
Hotel type
Popular alternatives
#2
of 11
Luxury Hotels
96%
(53)
SiteMinder is commonly considered an alternative to Koddi for Luxury hotels due to its robust channel management capabilities and strong integration framework, which facilitate seamless connectivity and real-time synchronization across booking channels, though the backend dashboard could benefit from a more intuitive design.
#1
of 8
Limited Service & Budget Hotels
94%
(44)
SiteMinder is commonly considered an alternative to Koddi for Limited-Service-Budget hotels due to its user-friendly interface and seamless connectivity with multiple OTAs, although the need for more flexible reporting options and improved synchronization during peak times is noted.
#2
of 8
Airport/Conference Hotels
93%
(38)
SiteMinder is commonly considered an alternative to Koddi for Conference hotels due to its reliable real-time synchronization with OTAs, which reduces overbookings and manual errors, and its seamless integration with property management systems, though some users note occasional synchronization delays.
Luxury Hotels
96%
(53)
#2
of 11
SiteMinder is commonly considered an alternative to Koddi for Luxury hotels due to its robust channel management capabilities and strong integration framework, which facilitate seamless connectivity and real-time synchronization across booking channels, though the backend dashboard could benefit from a more intuitive design.
Limited Service & Budget Hotels
94%
(44)
#1
of 8
SiteMinder is commonly considered an alternative to Koddi for Limited-Service-Budget hotels due to its user-friendly interface and seamless connectivity with multiple OTAs, although the need for more flexible reporting options and improved synchronization during peak times is noted.
Airport/Conference Hotels
93%
(38)
#2
of 8
SiteMinder is commonly considered an alternative to Koddi for Conference hotels due to its reliable real-time synchronization with OTAs, which reduces overbookings and manual errors, and its seamless integration with property management systems, though some users note occasional synchronization delays.
Rank
Region
Popular alternatives
#2
of 7
North America
93%
(22)
SiteMinder is commonly considered an alternative to Koddi for small and mid-sized hotels, as it offers ease of use, efficient customer support, and robust channel management functionality, though integration with some third-party systems may require improvement.
#3
of 12
Europe
91%
(28)
SiteMinder is commonly considered an alternative to Koddi for Europe hotels, often shortlisted due to its strong channel management capabilities with wide-reaching integrations and generally responsive customer support, though the user interface could benefit from more intuitive navigation for managing multiple properties.
#1
of 2
Africa
96%
(5)
SiteMinder is commonly considered an alternative to Koddi for Africa hotels, particularly due to its ease of connectivity with OTAs and PMS systems, as well as its intuitive interface and user-friendly design, though it may lack some advanced reporting functionalities.
North America
93%
(22)
#2
of 7
SiteMinder is commonly considered an alternative to Koddi for small and mid-sized hotels, as it offers ease of use, efficient customer support, and robust channel management functionality, though integration with some third-party systems may require improvement.
Europe
91%
(28)
#3
of 12
SiteMinder is commonly considered an alternative to Koddi for Europe hotels, often shortlisted due to its strong channel management capabilities with wide-reaching integrations and generally responsive customer support, though the user interface could benefit from more intuitive navigation for managing multiple properties.
Africa
96%
(5)
#1
of 2
SiteMinder is commonly considered an alternative to Koddi for Africa hotels, particularly due to its ease of connectivity with OTAs and PMS systems, as well as its intuitive interface and user-friendly design, though it may lack some advanced reporting functionalities.
Rank
Country
Popular alternatives
#2
of 6
United States
90%
(5)
Cendyn is commonly considered an alternative to Koddi for Us hotels due to its easy-to-use booking engine and strong metasearch management tools, although customization and real-time reporting may require improvement for optimal performance.
United States
90%
(5)
#2
of 6
Cendyn is commonly considered an alternative to Koddi for Us hotels due to its easy-to-use booking engine and strong metasearch management tools, although customization and real-time reporting may require improvement for optimal performance.
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Koddi Reviews Summary
Ease of Use
4.7/5
Customer Support
4.7/5
ROI
4.6/5
Implementation
4.5/5
Recommended by
Achievements
This vendor's trending score is rising, Koddi is the #18 most trending product in the Hotel Metasearch Management Software category (out of 29) and the #719 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum
Learn moreKoddi’s customer support processes haven’t yet been verified by Hotel Tech Report.
Learn more about this achievement in the official press releaseThis vendor has not met the minimum criteria for the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.
Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the worldRecommended for
Koddi Pricing
Pricing Available By Request
Koddi has opted not to share general pricing on their profile but you can request a quote below. Often this is an indicator that pricing is flexible so it is recommended that you obtain multiple price quotes to negotiate.
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Compare Koddi to Top Alternatives
Increase Demand. Drive Direct Bookings.
Automated, AI-powered Metasearch bidding powered by real time data. Beat manual methods to cut OTA commissions and increase ROAS.
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Hotelier Rating
Looking for specific info?
10
The user friendly system
Digital Marketing from 200 to 499 room Boutique in Kerobokan Kelod (Bali)
Verified
4 years ago
-The automated system
-The flexibility to update the targeting
-The reporting section where we can choose which channel we would like to see
Bali
Bali
Digital Marketing
Large Hotel
10
Optimized our way to another great year
Metasearch Manager from 200 to 499 room Branded Hotel in Dunwoody (United States)
Verified
4 years ago
Overall, I'm happy with the way things have progressed throughout the year. The Koddi team has done a very good job in driving efficient revenue where possible.
The Koddi team is always positive and great to work with.
United States
United States
Metasearch Manager
Large Hotel
10
Koddi Consultant - Lesley is amazing
Regional Director of Marketing from 500+ room Branded Hotel in Honolulu (United States)
Verified
4 years ago
While I love having all of our tools in one place and being able to run reports, I really appreciate the consultation services of Lesley Shinall.
United States
United States
Regional Director of Marketing
X-Large Hotel
9
Expedia TravelAds
Commercial Director from 200 to 499 room Branded Hotel in Sandton (South Africa)
Verified
4 years ago
Able to review the ROI for money spent, this enables us to decide if we are going to continue for the following month
South Africa
South Africa
Commercial Director
Large Hotel
8
Report, Plus AD authomation
Marketing communication from 200 to 499 room Branded Hotel in Seongnam (Korea, South)
Verified
4 years ago
-Plus Report(easy access, specific details, convenience, utilizing report from this system)
-Plus AD authomation(update in real-time for stretegy propery as market trend and result from the past, easy use even for non-specialty)
Korea, South
Korea, South
Marketing communication
Large Hotel
10
Excellent!
Director of Sales from 100 to 199 room Bed & Breakfast & Inn in Philadelphia (United States)
Verified
4 years ago
Easy to read and understand reporting. Great team to work with. ROI excellent. Easy to add funds. Would highly recommend.
United States
United States
Director of Sales
Large Hotel
8
Result oriented service provider
Digital Marketing Manager from 200 to 499 room Boutique in Melbourne (Australia)
Verified
5 years ago
We use Koddi's services to run metasearch campaigns and have been working with them for over 5 years. We have seen many benefits of working with them. Some are highlighted below:
- Great servicing team which is always quick to respond
- Easy to use reporting dashboard
- Superior technology that focuses on optimising results based on our...
Australia
Australia
Digital Marketing Manager
Large Hotel
10
Highly recommend - super reliable partner
Performance Marketing Manager from 50-74 room Boutique in Frankfurt (Germany)
Verified
5 years ago
- Stearing performance for metasearch campaigns on a next level
- Extremely proactive communication and support to enter new business opportunities
Germany
Germany
Performance Marketing Manager
Mid-Sized Hotel
10
Koddi going beyond!
Digital Commerce Manager from 500+ room Resort in Tui (Spain)
Verified
5 years ago
Koddi's tech product is very strong, helping advertisers to achieve their goals, but people and them going beyond are what makes Koddi so special and their service impeccable.
Spain
Spain
Digital Commerce Manager
X-Large Hotel
6
Easy to use interface but little control
Marketing Executive from 200 to 499 room Bed & Breakfast & Inn in Madrid (Spain)
Verified
5 years ago
The koddi tool simplifies account and bid management. Being able to access several hotels in the same platform and being able to activate and deactivate bids as needed.
Having an account manager who can help us run our accounts is also a very helpful service.
Spain
Spain
Marketing Executive
Large Hotel
- 1
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- 3
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- 9
Expert Q&A and Partner Recommendations
Submit Recommendation
Question:
What does this product or service do well?
Answer:
The Koddi Team provide great support to their partners in an extremely collaborative manner. They are innovative, conscientious, very friendly and super responsive.
Showing all answers to: "What does this product or service do well?"
The Koddi Team provide great support to their partners in an extremely collaborative manner. They are innovative, conscientious, very friendly and super responsive.
Koddi provides a robust network for brands to connect with consumers and grow revenue through native sponsored placements, metasearch, and programmatic media campaigns. The real-time intelligence helps drive informed decision-making across marketing and media activities.
Koddi takes care of the campaign optimization for clients and consults them on budget allocation towards different advertising products. They make sure that the allocated budget of their clients is made use of in the most profitable way, to ensure that their marketing expenses are most fruitful for their business.
Excellent services and very professional. The entire Koddi team is very dedicated and provides excellent end to end solutions. The company is not short of experts and I would recommend them for their thorough professionalism.
The Koddi Team has kept us updated step by step throughout the onboarding process and provides superior customer service. They are always available to help walk me through the program, and answer any logistical questions I have.
Question:
What differentiates this product or service from the competition?
Answer:
The personnel - they are a pleasure to work with.
Showing all answers to: "What differentiates this product or service from the competition?"
The personnel - they are a pleasure to work with.
Koddi has a unique approach and provides the data and
tools needed to manage enterprise-level digital marketing campaigns as well as managing corporate budget, increasing spend efficiency and opening up access to proven media channels.
Koddi offers competencies in the field of campaign analysis and campaign maximization, aiming towards exhausting the available marketing budget of their clients to the most profitable extent. Their Analysts make sure that each of their clients is treated with their attention and that even small scaled campaigns will have a positive return.
The entire Koddi team is very professional and provide excellent services compared to their counterparts. They make integration with their product very seamless and provide excellent Business and Technological insights.
The Koddi Team's execution of projects is exemplary, and the personality of the Koddi Team combined with their professionalism makes them very easy to work with. You can see how invested in our partnership they are through their actions.
Question:
Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?
Answer:
You won't be disappointed!
Showing all answers to: "Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?"
You won't be disappointed!
The team at Koddi is really creative and responsive. They have a unique position and approach to data. They have a suite of products that is very complementary that connects brands to consumers and grow revenue.
I would recommend to have a clear goal for your campaign in mind and communicate it clearly to Koddi. Only if they are aware of where your campaign is heading towards, they can get the most out of it for you. Important here is to make sure to align on what are your short term goals and what is the long term goal you want to achieve.
I would definitely recommend Koddi. They are a very professional team and provide excellent end to end solutions with their platform. The entire advertising platform is very neat and the team provides excellent insights.
If you have any questions at all as far as campaign set up, budget, optimization, or questions on anything else regarding the platform, reaching out to the Koddi Team and they will provide you with a thorough and answer.
Recommended by
Páraic O'Meara
Account Manager
@
trivago N.V.
Olga Tolle-Rodrigues
Sr. Manager, Global Alliances
@
IDeaS
René Rogge
Project Manager
@
trivago
Ameet Iyer
Director, Pricing and Distribution
@
Priceline
Brian Tager
Associate Account Manager
@
Priceline
Páraic O'Meara
Account Manager
@
trivago N.V.
Olga Tolle-Rodrigues
Sr. Manager, Global Alliances
@
IDeaS
René Rogge
Project Manager
@
trivago
Ameet Iyer
Director, Pricing and Distribution
@
Priceline
Brian Tager
Associate Account Manager
@
Priceline
Jo Verner
Digital Media Sales Manager - West Coast
@
Priceline
Megan Coppola
Associate Manager, Commercial Partnerships
@
KAYAK Software Corp
Are you a consultant or vendor that recommends Koddi?
Leave a recommendation
Koddi Integrations
Find Great Pairing Apps
No matching results
No matching results
| Company | Functionality | |
|---|---|---|
This integration hasn’t been verified by Koddi yet.
Actabl
92% recommended by 1786 hotels |
|
|
This integration hasn’t been verified by Koddi yet.
RateGain
94% recommended by 577 hotels |
Hotel Metasearch Management Software
|
|
This integration hasn’t been verified by Amadeus yet.
Amadeus
84% recommended by 179 hotels |
Hotel Reservations Software
+2 more |
|
This integration hasn’t been verified by Koddi yet.
O'Rourke Hospitality
98% recommended by 5 hotels |
|
|
This integration hasn’t been verified by Koddi yet.
Bookassist
95% recommended by 348 hotels |
Hotel Metasearch Management Software
|
|
Aven Hospitality
84% recommended by 104 hotels |
Digital Marketing Agencies
|
|
Tripadvisor
100% recommended by 1 hotels |
Hotel Metasearch Management Software
|
|
Mirai
100% recommended by 1 hotels |
Digital Marketing Agencies
|
|
This integration hasn’t been verified by Booking.com yet.
Booking.com
10% recommended by 1 hotels |
|
|
This integration hasn’t been verified by Google yet.
Google
0% recommended by 0 hotels |
Direct Booking Tools
|
Support
Unverified
Koddi has not yet had their customer support processes certified by Hotel Tech Report. We recommend referencing the GCSC rubric during your demo call to make sure that this vendor has strong processes in place to support customers.
View Support Certification
Help Center
Product Updates
Support Not Verified
This vendor has not been GCSC Certified so Hotel Tech Report is unable to verify their support processes.
2026
This vendor is missing critical support info
This vendor does not appear to have basic support essentials. Vendors who provide top tier support maintain a knowledge base help center and product updates changelog for customers.
Verified
0 seconds ago
Products Reviewed
What do you like most?
What do you dislike or think could be improved?
0.0
Ease of Use
0.0/5
Customer Support
0.0/5
ROI
0.0/5
Implementation
0.0/5
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